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Dental Marketing Goat

Business & Economics Podcasts

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business.

Location:

United States

Description:

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business.

Language:

English

Contact:

8887444383


Episodes
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#59 How to Excel in a Saturated Dental Market

3/4/2024
Dr. Patrick Anghel, owner of Ranch Plaza Dental Group, tells Gary about how he’s continued to generate growth even in a saturated market, how he identifies high-quality patient leads, and why cold-calling can be a powerful marketing tool even in dental. Connect with our Guest: Dr. Patrick Anghel Practice Owner at Ranch Plaza Dental Group Instagram: https://www.instagram.com/pat.the.dentist/ 📧 Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️https://smcnational.com/events Need new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:21:26

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#58 3 Reasons Your Education is WRECKING Your Marketing

2/26/2024
Dr. Tarun Agarwal, founder and CEO of 3D Dentists, joins Gary to talk about why case acceptance, technology, clinical skill level, and personal branding are the four key factors that help dentists grow their practices. Connect with our Guest: Dr. Tarun Agarwal Founder & CEO of 3D Dentists Website: https://3d-dentists.com/ 📧 Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️https://smcnational.com/events Need new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:26:04

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#57 Are Boomerang Employees Good for Dental?

2/19/2024
Ted Kozel, SMC’s VP of sales, joins Gary to talk about why some employees come back to a company after leaving, how dentists can avoid burning bridges with former employees, and how to decide if a company culture is right for you. Connect with our Guest: Ted Kozel Vice-President of Sales at SMC National Website: https://smcnational.com/ 📧 Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️https://smcnational.com/events Need new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:16:07

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#56 If I were to Start a DSO in 2024, This is What I'd Do

2/12/2024
Revolutionary Tribes founder Jodi Evans joins Gary to talk about what she’s learned after starting a DSO, where she sees the growth opportunities for new DSOs today, and why everybody wins when dentists focus on working with the type of patient they most love to see. Connect with our Guest: Jodi Evans Founder and CEO of Revolutionary Tribes Website: https://www.revtribes.com/ 📧 Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️https://smcnational.com/events Need new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:20:26

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#55 EASILY Automate Your Dental Operations

2/5/2024
Axle founder Pedro Becker joins Gary to talk about what factors dentists should consider when choosing their tech stack, how to use automation to generate growth, and where dental software is headed next. Connect with our Guest: Pedro Becker CEO and Founder of AXLE Website: meetaxle.com 📧 Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️https://smcnational.com/events Need new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:18:04

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#54 Cris Duval - How to Promote Wellness in Your Dental Practice

1/29/2024
Cris Duval, CEO of The LifeGuard Approach, talks with Gary about why dentists should promote wellness rather than only treat sickness, what led her to this radical shift in perspective, and how you can take the same approach in your own practice.Connect with our Guest: Website: https://www.thelifeguardapproach.com/📧Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:20:02

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#53 Dee Fischer - This is What Works with Dental in 2024

1/22/2024
Dee Fischer of Fischer’s Professional Group stops by to talk with Gary about how your old business assumptions may no longer be true, why you should invest more in patient loyalty, and why practices need to think local to succeed in 2024.Connect with our Guest: Website: https://fischerspro.com/📧Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:17:16

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#52 SMC National - Growth Hacks for Dentists

1/15/2024
SMC’s Channan Cassella and Kristen Wasilewski join Gary to talk about why your operations and patient conversion will make or break your marketing, how most practices can improve both, and why you should join their free Zoom Q&A to get help solving your top growth challenges.Connect with our Guest: Website: https://smcnational.com/Visit➡️https://go.smcnational.com/officehours and join SMC's Channan Cassella and Kristen Wasilewski for a LIVE Q&A on Zoom to talk about how to convert more leads, wow your new patients, and keep them coming back for more. ➡️Live on Zoom from 1:00 PM to 1:50 PM EST on 1/31/24.📧Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📅 Learn growth tactics➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:12:38

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#51 Kristen Wasilewski - How to Win with Free Marketing

1/8/2024
Kristen Wasilewski, SMC’s internal marketing specialist, joins Gary to talk about how patient reviews and referrals create such cost-effective growth, plus how to generate more of each and why doing so makes your paid marketing perform better too.Connect with our Guest: Website: https://smcnational.com/📧Get smarter using FREE custom practice growth maps. Visit➡️https://maps.smcnational.com to get your FREE new patient growth maps! 📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:21:55

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#50 Dr. Tarryn MacCarthy - How to Center Creativity in Your Company

1/1/2024
Dr. Tarryn MacCarthy, CEO of The Business of Happiness Transformational Mindset Coaching, joins Gary to discuss why calm is the key to growth, how to change your scarcity mindset to embrace creativity, and why this all matters so much for dentists.Connect with our Guest:Website: https://www.thebizofhappiness.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:27:24

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#49 Channan Cassella - How Your Dentistry Can Grow Exponentially

12/27/2023
Channan Cassella, SMC’s communications coach, joins Gary to talk about why phone conversion is the biggest growth opportunity for most practices, plus how tools like the right scripting can help you turn 80 percent of your new patient phone calls into scheduled appointments.Connect with our Guest:Website: https://smcnational.com📧Be among the FIRST 100 registrants to enjoy FREE access to the transformative Phone Scripting course. Visit ➡️http://go.dentalmarketingmanager.com/phone-scripting📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:13:26

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#48 Dr. Jason Auerbach - This is the Way You Should Be Marketing

12/18/2023
Dr. Jason Auerbach, founder of Riverside Oral Surgery, talks with Gary about creating an ideal patient journey, why he came to embrace social media, and why good marketing is all about relationships.Connect with our Guest:Website: https://riversideoralsurgery.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:38:01

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#47 April Lowry - How to Run Your Dental Practice with ONE Software

12/11/2023
April Lowry, founder of Ora Dental, shares what happened when she partnered with PracticeTek to build a new cloud-based PMS, why making the ultimate dental platform is such a challenge for developers, and how her business stacks up against the competition.Connect with our Guest:Website: https://oradental.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:19:16

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#46 Minal Sampat - Scale Your Dental Marketing the RIGHT Way

12/4/2023
Minal Sampat, founder of Minal Sampat LLC, joins Gary to talk about how dental groups and emerging DSOs can benefit from social media even as they scale up, how to create great in-office content, and what to look for when partnering with local influencers.Connect with our Guest:Website: https://minalsampat.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. The event is on FEB 29 - MAR 2, 2024. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:22:56

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#45 Melinda Heryford - The #1 Tool Dentists Use to Grow Their Practice

11/27/2023
Melinda Heryford, founder of Practice Management Consulting, joins Gary to talk about why so many dentists struggle to grow, how setting the right KPIs is the key to achieving bigger goals, and what it takes to build a strong dental leadership team.Connect with our Guest:Website: https://practicemanagementconsulting.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:20:13

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#44 Paul Gruensfelder - Perfectionism is Ruining Your Dental Practice

11/20/2023
Paul Gruensfelder, VP of marketing for Select Dental Management, shares why practices need to focus on the patient journey as a whole, why more dentists should embrace email marketing, and how to start building your practice tech stack.Connect with our Guest:Website: https://selectdentalmanagement.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:40:24

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#43 Jack Meyers - Everything Dentists Need to Know to Crush this 4th Quarter

11/13/2023
SMC’s director of marketing, Jack Meyers, returns to the show to talk about why many practices experienced a noticeable slowdown during Q4, plus how ambitious dentists can capitalize on their competitors closing their doors for the holidays.Connect with our Guest:Website: https://smcnational.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:12:54

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#42 Teresa Duncan - Don't Give Up on this Marketing Strategy

11/6/2023
Teresa Duncan, president of Odyssey Management, talks with Gary about why internal marketing is making a comeback, how tactics like doctor follow-up calls generate more referrals, and why more dentists are moving out of network with insurance.Connect with our Guest:Website: https://www.odysseymgmt.com/ Insurance Course Now Available, Use Promo Code: SMC at checkout to save: ➡️https://www.odysseymgmt.com/dental-insurance📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:19:20

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#41 Dr. Ingrid Murra - Are Smile Direct Clubs the Future?

10/30/2023
Dr. Ingrid Murra, founder and CEO of Two Front, talks with Gary about why clear aligners are a massive growth opportunity for dentists, plus how her company helps make it simple for GPs to offer aligners to their patients.Connect with our Guest:Website: https://www.mytwofront.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:22:15

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#40 Lindsey Holt - How to Mass Expand to a DSO QUICKLY

10/23/2023
Lindsey Holt, marketing director at Singing River Dental Partners, talks about how she helped grow her DSO from one location to 10 in just five years, plus the advantages of sticking with a single brand and how to add de novos into the mix.Connect with our Guest:Website: https://www.srdentalpartners.com/📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for boosting clear aligner cases in your practice. Buy 1 Get 1 FREE ticket to this event next year. Visit➡️alignercon.com📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askgary@smcnational.com📅 Learn growth tactics + make connections at our live events! ➡️smcnational.com/eventsNeed new patients? Request your marketing plan: https://smcnational.com/contact/

Duration:00:21:40