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Detailers Roadmap Cruise Control

Business & Economics Podcasts

Welcome to Detailers Roadmap Cruise Control...helping you navigate the roadways of life, business, and everything in between! Kevin Davis is the Director of Revenue Development and Strategic Partnerships at Detailers Roadmap, as well as running four of his own companies across 12 brands. With Cruise Control, Kevin talks to a wide variety of people across many areas of life, business, health, and more! Join us for this awesome journey!

Location:

United States

Description:

Welcome to Detailers Roadmap Cruise Control...helping you navigate the roadways of life, business, and everything in between! Kevin Davis is the Director of Revenue Development and Strategic Partnerships at Detailers Roadmap, as well as running four of his own companies across 12 brands. With Cruise Control, Kevin talks to a wide variety of people across many areas of life, business, health, and more! Join us for this awesome journey!

Language:

English

Contact:

(661)762-3627


Episodes
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Episode 52 - The CFO Playbook: Cameron Williams on Winning Business Strategies and Tax Optimization

5/21/2024
In this conversation, Kevin Davis interviews Cameron Williams, the founder and CEO of KynLi Consulting, a consulting group that specializes in CFO services and consulting for small and medium-sized businesses. They discuss the importance of taxes and business strategy for businesses, the services provided by KynLi Consulting, and the holistic approach they take to accounting and consulting. They also explore how to find the right financial services provider and the difference between the letter and spirit of tax laws. Overall, the conversation highlights the value of proactive and personalized financial services for businesses. In this conversation, Cameron Williams discusses the importance of utilizing tax laws to your advantage and understanding the difference between personal and business vehicles. He emphasizes the need to identify ordinary and necessary expenses for your company and the importance of maintaining clean financials. Cameron also provides insights into tax strategies for different revenue ranges and offers strategies for small and medium business owners to improve their financial management. He highlights the common mistakes made by business owners and provides strategies to fix them. Finally, Cameron discusses the importance of driving sales and offers ways to reach out to KynLi Consulting for assistance. Takeaways Chapters 00:00 Introduction and Setting the Topic 00:55 Helping Small and Medium Businesses with Taxes and Business Strategy 04:23 Services Provided by Kenley Consulting 05:21 Holistic Approach to Accounting and Consulting 06:17 Proactive and Personalized Approach to Client Services 07:29 Finding the Right Financial Services Provider 09:56 Differentiating Factors of Kenley Consulting 12:00 Finding the Right Financial Services Provider (Continued) 15:28 Importance of Strategy and Finance for Small and Medium Businesses 20:08 Basic Thinking Strategy for Small Businesses 22:14 Utilizing Tax Laws to Your Advantage 23:00 Differentiating Business Vehicles 23:40 Understanding Ordinary and Necessary Expenses 24:14 The Importance of Clean Financials 26:17 Tax Strategies for Different Revenue Ranges 27:14 Strategies for Small and Medium Business Owners 36:05 Mistakes Small and Medium Business Owners Make 36:18 Strategies to Fix Mistakes 42:56 Driving Sales and Growing Y Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:43:51

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Episode 51 - Building Relationships & Trust Throughout the Years - Jeremy Harding & David Pedre - MTE 2024

5/14/2024
David Pedre and Jeremy Harding, with over 75 combined years of experience in the detailing industry, discuss their backgrounds and current roles. They talk about their time at Meguiar's and the shift in focus from pro products to retail products. They emphasize the importance of building relationships and maintaining integrity in the industry. They also discuss different distribution models and the challenges of getting products to market. They highlight the need for honesty, transparency, and collaboration among manufacturers, distributors, and detailers. In this conversation, the hosts discuss the importance of branding and building relationships in the detailing industry. They emphasize the need for detailers to have their own branding and not rely solely on the branding of the products they use. They also talk about the risks and opportunities involved in starting a new business or making a career change. The hosts share their own experiences and highlight the importance of building trust and maintaining positive relationships in the industry. Takeaways Chapters 00:00 Introductions and Backgrounds 09:06 Different Distribution Models 26:06 The Importance of Branding 34:53 Maintaining Positive Relationships 43:29 The Value of a Strong Network and Connections Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:52:36

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Episode 50 - The Detailed Dreamer: Steven Rusko's Blueprint for Success

5/7/2024
In this conversation, Kevin Davis interviews Steven Rusko, the owner of Northern Lights Home and Auto Coatings. They discuss various topics, including the weather in Montana, the difference between being a detailing business owner and a detailer, and Steven's journey from dropping out of high school to starting his own detailing business. Steven shares his experiences working in construction, car washes, and other industries before finding success in the detailing industry. The conversation provides insights into the challenges and rewards of being a business owner in the detailing industry. This conversation covers the struggles and depression experienced by Northern Lights Auto, the decision to start a business, quitting and starting a movement, early success and growth, discovering Vexa and continued growth, current success and family involvement, the importance of learning and surrounding yourself with successful people, the mindset of learning and implementing, avoiding ego and surrounding yourself with smart people, learning from personal experiences and others, being a good leader and boss, breaking generational curses, and respecting and supporting employees. Takeaways Chapters 00:00 Introduction and Small Talk 01:10 Background and Location 03:06 Preference for Warm Weather 04:11 Heating Costs in Winter 05:35 Difference Between Detailing Business Owner and Detailer 06:33 Introduction to Steven Rusko 08:27 Steven's Journey and Background 10:11 Meeting Brittany and Starting a Detailing Business 11:02 Dropping Out of High School and Moving to Georgia 13:34 Working in Construction and Car Wash 16:00 Working for a Detailing Company 20:57 Working in Logistics and Trucking 21:09 Struggles and Depression 22:12 Deciding to Start a Business 23:25 Quitting and Starting a Movement 24:57 Early Success and Growth 25:45 Discovering Vexa and Continued Growth 26:13 Current Success and Family Involvement 29:29 The Importance of Learning and Surrounding Yourself with Successful People 31:15 The Mindset of Learning and Implementing 34:08 Avoiding Ego and Surrounding Yourself with Smart People 36:07 Learning from Personal Experiences and Others 38:11 Being Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:58:04

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Episode 49 - Troubleshooting Your Business - Round 2 - Andrew Houston

4/30/2024
In this episode, Andrew Houston discusses the changes he has made in his detailing business based on the advice given in the previous episode. He has eliminated one position and is considering eliminating another to improve employee retention and cash flow. He has also focused on upselling existing customers and tracking inventory and product costs. Andrew has found success in buying from local distributors rather than relying on Amazon. The hosts discuss the challenges of letting employees go and the importance of building a solid foundation before scaling a business. In this conversation, the hosts discuss the topic of raising prices and the impact it can have on a business. They emphasize the importance of eliminating weak links and increasing prices strategically. They also discuss the benefits of slow growth and the potential for future price increases. The hosts encourage the business owner to take pride in their progress and reward themselves along the way. They also provide advice on finding and hiring quality employees, emphasizing the importance of work ethic and cultural fit. The conversation concludes with a reminder to seek support and ask for help when needed. Takeaways Chapters 00:00 Improving Cash Flow and Employee Retention 04:47 Upselling Existing Customers for Increased Revenue 06:13 Tracking Inventory and Reducing Product Costs 08:07 Benefits of Buying from Local Distributors 11:58 Challenges of Letting Employees Go 16:10 Building a Solid Foundation Before Scaling 25:23 The Impact of Price Increases 26:48 The Benefits of Eliminating Employees 28:14 Rewarding Progress and Taking Pride 35:24 Finding Quality Employees 38:39 The Importance of Seeking Support Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:48:06

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Episode 48 - Journeys of Discovery: From Solo Adventures to Collective Triumphs - Renny Doyle - MTE 2024

4/23/2024
In this conversation, the hosts discuss the importance of getting away and connecting with nature. They share their experiences of solo travel and encounters with wildlife. They emphasize the need to be mindful of nature and animals and to take time to appreciate the journey and the experience. The hosts also discuss the importance of building relationships, supporting others, and avoiding drama. They encourage listeners to believe in their own success and to focus on personal growth. The conversation concludes with a discussion on fostering collaboration and supporting the industry. This conversation covers the importance of building relationships, the journey of entrepreneurship, the significance of authenticity and representation, finding balance and staying true to oneself, the power of friendships, the dynamics of relationships in the detailing industry, the long-term perspective of wealth building, risk management and mitigation, building relationships with industry icons, and the importance of enjoying life and embracing relationships. Takeaways Taking time to get away and connect with nature is important for personal well-being. Solo travel allows for self-reflection and exploration. Being mindful of nature and animals is crucial for their well-being and our own safety. Building relationships, supporting others, and avoiding drama contribute to personal and professional growth. Chapters 00:00 Introduction and Friendly Banter 01:13 The Importance of Getting Away 04:26 The Experience of Solo Travel 05:27 Encounters with Wildlife 06:24 The Dangers of Wildlife Encounters 07:19 Being Mindful of Nature and Animals 08:17 Deliberate Thought Process for Getting Away 09:13 Planning and Local Recommendations 10:11 Connecting with Local People 11:10 Enjoying the Journey and the Experience 12:09 The Purpose-Built Overland Rig 13:08 Building Relationships and Supporting Others 14:21 Being Happy with Who You Are 15:17 Recognizing and Managing Negative Emotions 17:22 Building People Up and Avoiding Drama 18:15 Choosing What Needs to Be Said 19:42 Recognizing and Managing Fatigue and Stress 20:43 Believing in Your Own Success 22:34 Connecting with People of Different Backgrounds 23:19 Supporting and Mentoring Entrepreneurs 24:46 Avoiding Comparison and Focusing on Personal Growth 26:10 Respecting Others' Choices and Opinions 27:20 Enjoying the Journey and Building People Up 29:11 Fostering Collaboration and Supporting the Industry 31:46 Embracing Collaboration and Competition 32:16 Building Relationships 35:19 Empire Building and Entrepreneurship 38:08 Authenticity and Representation 41:09 Losing Yourself and Finding Balance 44:11 The Power of Friendships 46:40 Relationships in the Detailing Industry 48:05 Long-Term Perspective and Wealth Building 50:22 Risk Management and Mitigation 54:56 Building Relationships with Industry Icons 59:59 Enjoying Life and Embracing Relationships 01:03:46 Final Thoughts and Encouragement Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:04:00

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Episode 47 - Troubleshooting Your Business Round 2 - Michael D'Andrea

4/16/2024
The conversation begins with technical difficulties and a review of revenue numbers for the past three months. The hosts discuss the challenges faced during this period and the significant revenue growth compared to the previous year. They emphasize the importance of profitability and implementing effective communication within the team. The use of a ticketing system and standardized operating procedures is recommended to improve efficiency. The conversation concludes with a discussion on future-proofing the business and the role of effective leadership in managing and educating the team. In this part of the conversation, the principal themes discussed include the difference between a leader and a manager, motivating and leading the team, replacing oneself in the office, scaling the business, being present in the shop, the E-Myth and roles in a business, building a deliberate team, hiring someone for phone and lead generation, taking time for oneself and evaluating the business, and leading by example and being the owner. In this conversation, the participants discuss various aspects of running a successful business in the detailing industry. Takeaways Focus on profitability and aim for a 30% allocation of revenue to labor, expenses, and profitability. Implement effective communication strategies, such as morning meetings and quarterly reviews, to ensure everyone is on the same page. Use a ticketing system and standardized operating procedures to improve efficiency and avoid assumptions. Future-proof the business by planning ahead and considering long-term growth strategies. Adopt a leadership mindset and educate team members to ensure clarity and understanding of expectations. Implementing recommendations and adapting to changes in the business are crucial for success. Understanding and adapting to customer behavior can lead to better customer interactions and increased sales. Seasonal challenges, such as weather conditions, can impact customer attitudes and business performance. Setting attainable revenue goals and focusing on profitable work can drive business growth. Taking care of oneself is important for long-term success and well-being in business. 00:31 Reviewing Revenue Numbers 09:41 Challenging Three Months 13:36 Significant Revenue Growth 18:18 Importance of Profitability 24:20 Implementing Effective Communication 26:17 Using Ticketing System and SOPs 28:30 Future-Proofing and Standardized Processes 29:09 Avoiding Assumptions and Effective Leadership 30:08 Difference between a Leader and a Manager 32:31 Motivating and Leading the Team 33:49 Replacing Yourself in the Office 36:32 Scaling the Business 38:30 Being Present in the Shop 43:32 The E-Myth and Roles in a Business 49:40 Building a Deliberate Team 54:40 Hiring Someone for Phone and Lead Generation 56:36 Taking Time for Yourself and Evaluating the Business 01:01:32 Leading by Example and Being the Owner 01:02:55 Business Success and Priorities 01:03:42 Implementing Recommendations and Adapting 01:04:29 Adapting to Customer Behavior 01:05:12 Seasonal Challenges and Customer Attitudes 01:07:14 Tracking Customer Sources and Focusing on Profitable Work 01:08:22 Revenue Goals and Growth 01:09:38 Setting Attainable Goals 01:11:28 The Importance of Goal Clarity 01:12:46 Reflecting on Past Performance 01:14:21 Taking Care of Yourself Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:11:28

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Episode 46 - Taking a Leap in Life & Business - Push Past the Fear to Greatness - Jared Guynes

4/9/2024
In this conversation, Jared Guynes, a digital marketing expert and consultant, discusses his background in digital advertising and his passion for the automotive industry. He emphasizes the importance of authenticity in content creation and advises small businesses to be their own influencers. He also highlights the significance of testimonials and reviews in building trust with customers and provides strategies for capturing customer testimonials. The conversation explores various aspects of digital marketing and how businesses can effectively leverage online platforms to grow their brand. The conversation covers the importance of documenting and showcasing services, using your phone to create content, the need for repetitive patterns of behavior, believing in the power of marketing, the problem with finished car shots, explaining the value and solution to customers, the business side of running a detailing shop, balancing business growth and quality of life, the need for business coaching in the industry, planning for slow seasons and scaling up, the importance of finding fulfillment beyond the business, and pursuing dreams and creating memorable events. Jared Guynes shares the story of how his 30th birthday party turned into a series of epic events and Guinness World Record attempts. He initially planned a party but ended up organizing a 1990s hip-hop variety show called Jared's Epic Party. Inspired by the Guinness World Records, Jared attempted to set a record for the world's largest toy pistol fight but failed due to not following the proper protocols. Undeterred, he decided to focus on breaking Guinness World Records and rented out an NFL stadium to achieve his goal. This led to the creation of Jared's Epic Blaster Battle, a unique event held in NFL stadiums across the country. Jared also became a Guinness World Record consultant, helping other brands set records. Through his experiences, Jared emphasizes the importance of stepping out of your comfort zone and making a positive impact on others. Takeaways Stepping out of your comfort zone can lead to unexpected opportunities and success. Creating something unique and original can set you apart from the competition. Making a positive impact on others is more important than material achievements. Bravery and courage are essential in pursuing your goals and dreams. Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:23:32

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Episode 45 - Becoming the Hero in Your Customer's Car Story - Alan Medcraf & Hunter Zarzycki

4/2/2024
In this episode, Kevin Davis interviews Alan Metcalf and Hunter Zarzycki about their experiences in the detailing industry. They discuss topics such as selling a brand, collaboration and learning from others, connecting with people and building relationships, approaching mentorship and learning, creating connection and trust in sales, understanding customer pain points, and digital marketing and messaging. In this conversation, the hosts discuss various topics related to the detailing industry. They emphasize the importance of transparency and personalized support, as well as the need to develop a customer avatar to better understand the target market. Niche marketing and customized services are highlighted as effective strategies for success. The use of ChatGPT and AI is recommended for avatar development. Becoming the customer and local hero is encouraged to build a strong presence in the community. The hosts also discuss the state of the industry, the power of organic content, and the importance of delivering a better customer experience in a saturated market. They conclude by highlighting the opportunities for growth and mentorship in the industry. Takeaways Collaboration and learning from others in the industry can lead to growth and success. Approaching mentorship and learning with an open mind and willingness to connect with others can accelerate personal and professional growth. Creating a connection and building trust with customers is essential in sales. Understanding customer pain points and offering solutions to their problems is key in marketing and sales. Transparency and personalized support are crucial in building trust with customers. Developing a customer avatar helps in understanding the target market and tailoring services to their needs. Niche marketing and customized services can lead to success in the detailing industry. Using ChatGPT and AI can assist in avatar development and content creation. Becoming the customer and local hero helps in building a strong presence in the community. Delivering a better customer experience is essential in a saturated market. The detailing industry offers opportunities for growth and mentorship. Chapters 00:00 Introduction and Background 02:04 Selling a Brand 03:30 Collaboration and Learning from Others 08:19 Connecting with People and Building Relationships 13:10 Approaching Mentorship and Learning 20:58 Understanding Customer Pain Points 23:35 Digital Marketing and Messaging 23:58 Transparency and Personalized Support 24:58 Developing a Customer Avatar 26:31 Understanding Your Ideal Customer 27:40 Niche Marketing and Customized Services 29:03 Using ChatGPT and AI for Avatar Development 29:53 Becoming Your Customer and Local Hero 31:09 Finding Profitable Services in a Downturn 34:23 Delivering a Better Customer Experience 35:22 State of the Industry 38:02 The Power of Organic Content and Local Celebrity 42:40 Importance of Customer Experience in a Saturated Market 46:08 Opportunities for Growth and Mentorship Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:47:18

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Episode 44 - Troubleshooting Your Business Round 2 - David Caballero

3/26/2024
Kevin, Grant, Barry, and David review the previous conversation and goals, highlighting the changes made in daily operations and the hiring of a shop assistant. They also discuss the importance of taking vacations and improving morale in the workplace. They delve into Grant's business model and the motivating factors behind it. The conversation concludes with a discussion on moving to a new location and the financial preparation involved, as well as the shift in mentality towards business thinking. In this part of the conversation, David discusses how he is now able to focus on expanding his business and adding more value to his clients since he has delegated backend tasks to a team member. He also shares his fear of something going wrong and the importance of preparing for potential challenges. David expresses that he feels happier and more relaxed since implementing the advice given by the hosts. He emphasizes the significance of knowing the numbers and how it has made his decision-making process easier. The conversation also touches on the importance of maximizing space and efficiency, raising prices, and overcoming ego to invite feedback and improvement. In this conversation, the guys discuss the importance of being comfortable and happy in business and life. They emphasize the need to accept differences and find genuine happiness. They also highlight the significance of taking time for oneself and loved ones. The joy of traveling and experiencing different cultures is celebrated, along with the value of helping others and paying it forward. The conversation concludes with a focus on celebrating achievements and looking to the future. Takeaways Implementing changes in daily operations and delegating tasks can lead to improved efficiency and reduced stress. Taking vacations and prioritizing personal time can have a positive impact on morale and overall well-being. Motivating factors, such as buying cars, can inspire individuals to work harder and achieve financial goals. Transitioning from an operator to an owner can involve hiring and training employees to handle day-to-day operations. Financial preparation is crucial when planning for business expansion or relocation. Business and life are not supposed to be easy, but finding comfort and happiness within oneself can make them easier. Accepting differences and understanding that not everyone belongs in every situation can lead to genuine happiness. Taking time for oneself and loved ones is essential for overall well-being and success. Traveling and experiencing different cultures can broaden perspectives and bring joy. Helping others and sharing knowledge can be fulfilling and create positive change. Celebrating achievements and looking to the future with optimism and gratitude is important for personal and professional growth. Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:02:38

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Episode 43 - Making a Positive Impact Through Business - Michael Abens

3/19/2024
In this conversation, Michael Abens shares his professional journey and the impact he has made in various industries. He discusses his early career, including his role in revolutionizing the use of Coumadin in medicine. Michael also highlights the importance of mindset and never letting the impact he can create be defined by his role. He shares his experiences in leadership positions and the challenges he faced. Additionally, he talks about his decision to join a failing company and turn it around, emphasizing the importance of managing risk. Throughout the conversation, Michael emphasizes that success is not solely defined by financial gain, but by the ability to make a positive impact. The conversation covers topics such as the pursuit of happiness, passing on the legacy, the birth of Urable, expanding into new verticals, the pitfalls of hustle culture, and balancing work and life. In this conversation, Kevin Davis and Michael Abens discuss various topics related to relationships and business. They emphasize the importance of contentment in relationships and how it creates a positive atmosphere at home. They also highlight the value of family businesses and the exceptional customer experience provided by URABLE. Overall, the conversation explores the themes of contentment, family, and customer experience. Takeaways Chapters 00:00 Introduction and Background 04:22 Early Career and Impactful Projects 15:13 Transition to AstraZeneca and Leadership Challenges 23:55 Joining a Failing Company and Turning it Around 31:57 The Importance of Managing Risk 34:25 The True Measure of Success 36:27 The Pursuit of Happiness 43:28 Passing on the Legacy 50:00 The Birth of Urable 59:48 Expanding into New Verticals 01:07:30 The Pitfalls of Hustle Culture 01:12:22 Balancing Work and Life 01:12:39 The Importance of Contentment in Relationships 01:13:30 Family Business and Customer Experience Urable™ is a cloud-based car detailing business software that lets you run your business from multiple devices in real-time. It streamlines the appointment booking process, allowing you to save time, minimize mistakes, and focus better on your work. Your clients will have a more convenient and pleasant experience. Our app will help you improve initial impressions, attract more customers, and generate more sales. www.urable.com Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:13:01

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Episode 42 - Diversification, Expansion, and Education - William Lara, Jerry Grant, Ryan Griggs

3/12/2024
We begin our series of episodes we recorded at MTE 2024. In this episode, the hosts and guests discuss various topics related to the detailing industry. They talk about the importance of diversifying services and expanding into new areas, such as the corrosion industry. They also discuss the rise and plateau of ceramic coatings and the need for education and collaboration within the industry. The hosts emphasize the importance of branding, presentation, and building relationships with customers. They also highlight the role of websites in marketing and the benefits of using Detailers Roadmap for website development. The episode concludes with a discussion about the Detailing Summit Miami and the importance of creating events for detailers to come together and support each other. Takeaways Chapters 00:00 Introduction 00:47 Introductions and Business Focus 03:04 The Importance of Diversification 03:34 The Stability of the Corrosion Industry 04:26 Expanding Services Based on Customer Demand 05:12 Educating Customers on Different Products and Services 06:12 The Rise and Plateau of Ceramic Coatings 06:29 The Importance of Educating Customers 07:29 The Purpose of Different Products and Services 08:29 The Importance of Branding and Presentation 09:27 Building Relationships and Collaboration in the Industry 10:27 Overcoming Ego and Fostering Collaboration 11:27 The Importance of Listening to Customers 12:23 Creating an Experience for Customers 13:59 The Role of Websites in Marketing 18:08 The Value and Presentation of Services 19:28 Understanding Customer Needs and Wants 21:19 The Importance of Follow-Up with Customers 23:36 The Role of Detailers as Therapists 24:54 The Benefits of Detailers Roadmap Websites 28:21 The Detailing Summit Miami 30:03 Creating Events for Detailers 31:37 Expanding Meet and Greets to Different Locations 34:09 Building Relationships and Supporting Detailers Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:35:08

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Episode 40 - Building Unstoppable Teams - Mike Michalowicz

3/5/2024
Mike Michalowicz, author and entrepreneur, shares insights on building profitable businesses and creating unstoppable teams. He emphasizes the importance of value-based pricing, paying yourself as a business owner, and hiring and delegating effectively. Mike also discusses the evolution of small businesses in the digital age and highlights common mistakes made by small business owners. He introduces his latest book, 'All In,' which provides strategies for building teams that are fully committed to the success of the business. Takeaways Value-based pricing is a powerful marketing tool that can attract quality customers and increase perceived value. Paying yourself as a business owner is essential for building a sustainable business and avoiding dependency on being the 'free guy'. Hiring and delegating tasks, even on a small scale, is crucial for business growth and allows the owner to focus on strategic activities. Word-of-mouth marketing is valuable, but businesses should also have a disciplined marketing strategy to attract new customers. Small businesses have evolved with the rise of online platforms and info marketing, offering new opportunities for growth and competition. Chapters 00:00 Introduction and Background 01:22 Superhero Backstory 04:11 Learning for Teaching 05:08 The Impact of Profit First 06:04 Value-Based Pricing 08:01 The Role of an Entrepreneur 09:27 Building and Managing Teams 10:54 Paying Yourself as a Business Owner 12:46 Hiring and Delegation 14:09 The Power of Pricing 21:12 Mistakes Small Business Owners Make 24:57 All In Book and Resources By his 35th birthday MIKE MICHALOWICZ (pronounced mi-‘kal-o-wits) had founded and sold two multi-million dollar companies. Confident that he had the formula to success, he became a small business angel investor… and proceeded to lose his entire fortune. Then he started all over again, driven to find better ways to grow healthy, strong companies. Mike has devoted his life to the research and delivery of innovative, impactful entrepreneurial strategies to you. Mike is the creator of Profit First, which is used by hundreds of thousands of companies across the globe to drive profit. He is the creator of Clockwork, a powerful method to make any business run on automatic. In Fix This Next, Mike details the strategy businesses can use to determine what to do, in what order, to ensure healthy, fast, permanent growth (and avoid debilitating distractions). Get Different will give you the tools to stand out in any market. Mike’s upcoming release All In (released January 2024) shows you how to build unstoppable teams where everyone wins. Today, Mike leads two new multi-million-dollar ventures, as he tests his latest business research for his books. He is a former small business columnist for The Wall Street Journaland business makeover specialist on MSNBC. Mike is a popular main stage keynote speaker on innovative entrepreneurial topics; and is the author of All In, Get Different, Fix This Next, Clockwork, Profit First, Surge, The Pumpkin Plan The Toilet Paper Entrepreneur and My Money Bunnies. Fabled author, Simon Sinek deemed Mike Michalowicz “…the top contender for the patron saint of entrepreneurs.” Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:27:15

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Episode 41 - Never Stop Learning! - Erik Devash

2/27/2024
In this conversation, Kevin Davis interviews Eric DeVash, founder of Window Tint LA and creator of the TentWiz app. They discuss Eric's background in business and his journey from running a successful window tinting company to developing software for the industry. Eric shares advice for business owners, including the importance of financial planning and continuous learning. They also explore the challenges of hiring and retaining installers, setting prices, and maintaining a positive corporate culture. The conversation highlights the low barrier of entry in the industry and the need for businesses to define their own version of success. In this conversation, Kevin Davis interviews Erik Devash about growing a successful business. They discuss setting business goals, hiring and delegating, business math and planning, envisioning and connecting the dots, analyzing daily performance, counting and analyzing to grow, analyzing individual performance, key analytics for business growth, data-driven decision making, differentiating from the competition, investing in marketing, and embracing learning and growth. Takeaways Chapters: 00:00 Introduction and Technical Difficulties 03:41 Eric's Background and Progression 10:14 Advice for Business Owners 14:44 Cash Flow and Financial Planning 21:04 Exit Plan and Transition to Software 25:19 Hiring and Retaining Installers 28:03 Setting Prices and Marketing Strategies 31:42 Maintaining a Positive Corporate Culture 35:06 Low Barrier of Entry in the Industry 37:23 Defining Success in Business 38:36 Setting Business Goals 39:02 Hiring and Delegating 40:04 Business Math and Planning 41:02 Envisioning and Connecting the Dots 42:33 Analyzing Daily Performance 43:28 Counting and Analyzing to Grow 44:43 Analyzing Individual Performance 45:13 Key Analytics for Business Growth 46:36 Data-Driven Decision Making 47:56 Differentiating from the Competition 49:22 Investing in Marketing 50:20 Embracing Learning and Growth Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:51:22

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Episode 39 - Put Some Thought Into It! Success, Marketing, and Leveraging Relationships - Luke Howell

2/20/2024
In this conversation, Luke Howell shares his journey to the detailing industry and emphasizes the importance of identifying and understanding your ideal customer avatar. He highlights the value of niche marketing and tailoring marketing messages to different customer avatars. Luke also discusses the benefits of testing different marketing approaches and building relationships within the community. He emphasizes the need to define success and invest in personal and professional development. Finally, Luke outlines a sequential approach to building a successful detailing business, focusing on marketing and scaling operations. They also explore marketing strategies and tactics, diversifying lead flow, managing agency relationships, and creating a sales funnel and nurturing leads. Additionally, they emphasize the importance of mitigating risk, knowing your numbers, and leveraging scalable marketing systems. Luke Howell discusses various strategies and opportunities for detailing business owners. He emphasizes the importance of referral channels and partnerships, such as working with car dealerships to offer additional services. Luke also highlights the potential for dealerships to finance services for customers, making it more convenient and profitable for detailing businesses. He encourages business owners to stay adaptable and innovative in the ever-changing industry, and to invest in themselves by learning business skills. Luke emphasizes the value of transferable skills and the need to focus on the business side of detailing. He concludes by urging business owners to be proactive and take advantage of expanding opportunities. Takeaways Identify and understand your ideal customer avatar to tailor your marketing messages and effectively reach your target audience. Niche marketing allows you to focus on a specific market segment and provide specialized services that meet their unique needs. Testing different marketing approaches helps you identify what resonates with your target audience and allows you to refine your strategies. Building relationships within your community and networking with other businesses can lead to valuable partnerships and referrals. Define your own version of success and set goals that align with your personal and professional aspirations. Invest in yourself and continuously learn and develop new skills to stay competitive in the detailing industry. Take a sequential approach to building a successful detailing business, starting with understanding your market and ideal customer avatar, and then focusing on marketing and scaling operations. Develop referral channels and partnerships to generate additional revenue for your detailing business. Consider working with car dealerships to offer services and explore financing options for customers. Stay adaptable and innovative in the detailing industry to keep up with changing trends and consumer preferences. Invest in yourself and learn business skills to become a more successful detailing business owner. Focus on transferable skills and the business side of detailing to differentiate yourself from the competition. Take advantage of expanding opportunities and be proactive in growing your business. Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:39:18

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Episode 38 - Aviation Detailing is a Whole Other Animal - Brett Berry

2/13/2024
In this conversation, Brett Berry, the owner of Shiny Jets, shares his journey in the aircraft detailing industry and his passion for mentoring new entrepreneurs. He discusses the challenges of product development, the diversification of revenue streams, and the establishment of an air ambulance business. Brett also highlights the importance of building relationships and fostering trust in the aviation industry. He provides insights into the differences between aircraft detailing and automotive detailing, emphasizing the need for proper training and understanding of the unique requirements of aircraft maintenance. Additionally, Brett discusses the significance of corrosion prevention and the importance of insurance coverage for aircraft detailing. In this conversation, Brett Berry discusses various aspects of aviation detailing, including insurance, pricing, marketing, and the future of the industry. He emphasizes the importance of insuring both the city and leaseholders when working on airport properties. Brett also advises against taking cheap jobs and highlights the need to quote aircraft based on the specific requirements. He shares his experience using web, SEO, and social media as marketing tools and talks about his plans to create long-form content and collaborate with other YouTubers. Brett acknowledges the challenges of website design and the value of professional assistance. Finally, he discusses the potential growth of aviation detailing, including the possibility of detailing drones and electric aircraft in the future. Takeaways Chapters 00:00 Introduction and Background 01:18 Detailing Superhero Backstory 02:18 Transition to Aviation Detailing 04:38 Transition to Training and Education 07:36 Diversifying Revenue Streams 09:45 Challenges of Product Development 17:29 Air Ambulance Business 19:57 Expanding into Military Contracts 21:27 Building Relationships and Opportunities 23:22 Approach to Aircraft Detailing 31:10 Comparing Aircraft Detailing to Automotive Detailing 34:19 Preparation and Checklist 37:47 Corrosion Prevention and Control Surfaces 38:14 Insurance Requirements for Aircraft Detailing 40:15 Taking Steps and Avoiding Cheap Jobs 42:03 Hourly Rates and Quoting Aircraft 44:47 Using Web, SEO, and Social Media for Marketing 46:41 Creating Content and Collaborating with YouTubers 53:47 The Importance of Professional Website Design 56:00 The Future of Aviation Detailing 01:03:23 Finding Aviation Detailing Courses Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:07:26

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Episode 37 - Building a High Ticket Client Detailing Business - Kodie Hitsman

2/6/2024
In this conversation, Kevin Davis interviews Kodie Hitsman, owner of The Detail Shop in Spring Lake, Michigan. Kodie shares his detailing superhero backstory, starting with his military service and transition into entrepreneurship. He discusses the growth of his business, becoming a one-stop shop for automotive services, including vinyl wraps, ceramic coatings, window tinting, and paint protection film. Kodie also talks about his experience working with high-end boats and clients, learning from wealthy individuals, and the importance of being selective with clientele. He shares his goals for business growth and the challenges and rewards of owning a Corvette C8. In this conversation, Cody Hitsman discusses his love for fast cars and the thrill of driving at high speeds. He also shares his experiences working with industry celebrities and the importance of networking and building genuine connections. Cody emphasizes the importance of balancing work and family life, making fatherhood a priority. He highlights the value of being genuine in business and personal relationships. Takeaways Chapters 00:00 Introduction and Technical Difficulties 02:06 Kodie's Detailing Superhero Backstory 03:00 Building a Successful Detailing Business 04:53 Expanding Services and Becoming a One-Stop Shop 05:29 Methodical Growth and Selective Clientele 07:10 Working with High-End Boats and Clients 08:37 Learning from High-Net-Worth Individuals 10:11 The Mindset of the Wealthy 12:08 Feeling Out of Place in High-Level Conversations 13:16 Selectivity in Clients and Referrals 15:05 Collaboration with Other Detailing Shops 16:10 Setting Criteria for Clientele 17:18 Setting Goals for Business Growth 21:20 Business Structure and Staffing 23:06 Expanding Shop Space and Services 25:23 Challenges of PPF and Ceramic Coatings 26:26 Achieving the Goal of Buying a Corvette 27:30 The Corvette C8 Experience 32:09 The Corvette C8 vs. C5 33:36 The Thrill of Driving a Powerful Car 34:11 The Thrill of Fast Cars 35:33 Driving at High Speeds 37:45 Building Relationships with Industry Celebrities 38:53 Networking and Building Genuine Connections 42:58 Balancing Work and Family Life 46:56 Prioritizing Fatherhood 51:26 The Importance of Being Genuine Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:00:56:55

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Episode 36 - Troubleshooting Your Business Round 1 - Andrew Houston

1/30/2024
This is the 3rd episode in the first round of Troubleshooting Your Business with Kevin, Grant Menard, and Barry Theal. It features Andrew Houston of Houston's Shine. *this episode did have some audio challenges with Grant's microphone, so we apologize for that in advance. We have a new feature from our recording software that automates the show summary and chapter listing. We've included tha below. Summary The conversation begins with small talk and introductions. The hosts review the business numbers, including revenue, expenses, and profit margins. Andrew shares his business background and growth journey. The discussion then focuses on the breakdown of revenue between mobile and shop services. Andrew expresses his goals and vision for the business. The hosts analyze the effectiveness of advertising and marketing efforts. They also discuss the average order value and profit margins. Finally, they suggest analyzing the product and service breakdown for further insights. In this part of the conversation, the reality of mobile detailing is discussed, highlighting the challenges and limited profitability of mobile jobs. The importance of sales and upselling is emphasized, with suggestions for maximizing opportunities with customers. The need to build a strong foundation and simplify the business is addressed, along with the importance of work-life balance and finding inner peace and happiness. In this conversation, Kevin, Barry, and Grant provide guidance and advice to Andrew on various aspects of his detailing business. They discuss the importance of understanding the numbers and analyzing costs and pricing. They emphasize the need for a business plan and the importance of customer service. They also encourage Andrew to delegate tasks and focus on his strengths. The conversation concludes with a reminder to appreciate the journey and celebrate success. Chapters 00:00 Introduction and Small Talk 03:32 Review of Business Numbers 08:07 Business Background and Growth 12:01 Mobile vs. Shop Revenue 17:52 Goals and Vision for the Business 23:36 Advertising and Marketing 25:07 Analysis of Margins and Advertising ROI 28:53 Average Order Value and Profit Margins 29:23 Analyzing Product and Service Breakdown 29:55 The Reality of Mobile Detailing 31:09 Opportunity in Mobile Detailing 33:13 Maximizing Mobile Jobs 35:32 The Importance of Sales 36:05 Challenges in Hiring and Upselling 39:05 The Role of Sales in the Business 44:16 Building a Strong Foundation 48:59 Balancing Work and Family Life 53:15 Simplifying the Business 59:40 Reevaluating Growth and Vision 01:02:22 Prioritizing Work-Life Balance 01:08:06 Finding Inner Peace and Happiness 01:10:02 Reflection on the Journey 01:11:51 Congratulating Andrew's Success 01:12:20 Understanding the Numbers 01:13:19 Simplifying Financial Decision-Making 01:15:05 Analyzing Costs and Pricing 01:17:12 Analyzing Overhead Costs 01:19:02 Importance of a Business Plan 01:21:09 Taking Action and Implementing Changes 01:25:23 The Importance of Customer Service 01:27:21 Reevaluating Goals and Priorities 01:29:20 Referral-Based Business Strategy 01:31:00 Identifying Tasks and Delegating 01:35:26 Appreciating the Journey and Celebrating Success 01:36:25 Final Action Items and Closing Thoughts Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:36:23

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Episode 35 - Management, Leadership, and Deliberate Growth - Joe Feest

1/23/2024
Kevin visits with Joe Feest, a management and leadership expert to discuss management styles, leadership ideas, and how to be deliberate about growth in business and life. About Joe Feest Joe has been paid to lead and manage people since he was 17 years old and has been the designated trainer wherever he has worked. People told him he was helpful in those roles and that led to him managing restaurants for 15 years, serving as a manager in the human services field for 8 years, presenting seminars for 22 years, and serving in pastoral roles as an ordained minister. Simply put, Joe helps people and organizations accomplish results. As a Certified Professional in Talent Development (CPTD), his passion is engaging and connecting with people while meeting the needs of organizations in a rapidly changing world. Joe has delivered more than 2,500 seminars designed to develop Emotional Intelligence for those in a wide array of roles. Joe has led and facilitated Strategic Planning for more than 30 years. He also has assisted in the growth of dozens of individuals as a Mentor, Career and Life Coach. He enjoys public speaking—churches, school assemblies, keynote speeches, and high-school commencements. Has served on multiple Board of Directors for various nonprofit organizations and have served as the President of the Board for two of those organizations. Finally, he is very proud of his wife, Beth, who not only is an Advanced Placement High School History Teacher… she was also a contestant on the TV show “Jeopardy!” Contact Info: https://www.linkedin.com/in/josephcfeest/ jbfeest@yahoo.com Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:12:14

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Episode 34 - Troubleshooting Your Business Round 1 - Michael D'Andrea

1/16/2024
Kevin and Grant Menard have a long conversation with Michael D'Andrea of D’Andrea Auto Detailing & Ceramic Coating about his business in our 2nd Troubleshooting Your Business episode from Round 1. We dive deep into process, people, shop space, and more. We all get a little emotional as we explore the more personal side of running a business, giving yourself the encouragement you deserve and seeing how far you've come! About D'Andrea Auto Detailing & Ceramic Coating: D’Andrea Auto Detailing was founded in 2021, setting out to be part of the solution to the obstacle of achieving automotive protection and perfection in the often messy Midwest city of Carol Stream, Illinois. We provide two types of high-quality vehicle paint protection services - Undrdog Ceramic Coatings and STEK Paint Protection Films- alongside individual interior rejuvenation and exterior decontamination services. We aim to help both top-tier sports cars and daily drivers always look their best and operate even better! Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:44:36

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Episode 33 - The History and Future of the Detailing Industry - Todd Helme

1/9/2024
Kevin spends time with his great friend Todd Helme talking about the history of detailing, the future of detailing, brands, forums, OG vs. New Kids, and so much more! About Todd: Todd Helme has become a fixture in the detailing industry thanks to his incredible talent as a detailer and insatiable quest to understand the technical aspects of automotive surface restoration and preservation. After years as the owner/operator of a high end detailing business where he worked on some of the worlds most exclusive and rare vehicles, Todd transitioned to the supplier side of the business. As the Senior Technical Advisor for RUPES USA he travels North America and the Caribbean training technicians on processes ranging from paint polishing to panel preparation. His position as a technical authority has also granted him access to paint manufacturers, automotive factories, further equipping him with the technical knowledge to answer questions about polishing and sanding down to a molecular level. Whether you’re interested in tips to make your process more efficient, looking to achieve better results, or you’re simply curious about an aspect of polishing or sanding our resident technical expert is the man to provide you with an answer. https://rupesusa.com/tech-tips/ Get your one-stop success solution at www.detailersroadmap.com! Facebook Instagram TikTok YouTube

Duration:01:30:16