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Explore Your Enthusiam

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Let's explore the intersection of making art + making money. Whether you just opened your first Etsy shop, or you've been selling your art, design or writing full-time for years - you have the same issues: doubt, motivation and getting it all done. In this podcast we'll explore what you really want from your small business so that you can follow your enthusiasm, make your art and make money. I'll be sharing lessons + insights from my work with crafters, knitwear designers, artists and authors; interviewing makers about what makes their business work; and sharing what I learn as I travel to teach at fiber farmer conventions + arts councils.

Let's explore the intersection of making art + making money. Whether you just opened your first Etsy shop, or you've been selling your art, design or writing full-time for years - you have the same issues: doubt, motivation and getting it all done. In this podcast we'll explore what you really want from your small business so that you can follow your enthusiasm, make your art and make money. I'll be sharing lessons + insights from my work with crafters, knitwear designers, artists and authors; interviewing makers about what makes their business work; and sharing what I learn as I travel to teach at fiber farmer conventions + arts councils.
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Location:

United States

Description:

Let's explore the intersection of making art + making money. Whether you just opened your first Etsy shop, or you've been selling your art, design or writing full-time for years - you have the same issues: doubt, motivation and getting it all done. In this podcast we'll explore what you really want from your small business so that you can follow your enthusiasm, make your art and make money. I'll be sharing lessons + insights from my work with crafters, knitwear designers, artists and authors; interviewing makers about what makes their business work; and sharing what I learn as I travel to teach at fiber farmer conventions + arts councils.

Language:

English


Episodes

195: Your Questions Answered

2/21/2018
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In this week's episode I'm answering tons of YOUR questions! Listen in and get access to a free library of podcast transcripts at TaraSwiger.com/podcast195

Duration:00:33:19

194: Stand by your prices

2/14/2018
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"How can I feel ok about what I charge? How do I stop apologizing for my prices? How do you stand by your prices?" This week I was asked this question and I want to dive deeper into this because it is so so vital for the health of your business and your mental well being. The more confidence you have when discussing your prices, the more sales you'll make. Links I mentioned: #bizconfidence challengeMap Your BusinessPay Yourself Listen in and get your free transcript at...

Duration:00:21:06

193: What to do when sales are low and you feel awful

2/7/2018
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What do you when sales are low and you feel awful? We just survived January, which in many industries is the slowest, lowest-sales month of the year. I got a message on Instagram this week of a maker who was having a REALLY bad month. Her sales were at at all-time low and she felt horrible. She was asking me what was something she could do to increase sales? So today I'm going to share with you what I told her. Links I mentioned Pay Yourself Listen in and get your free transcript +...

Duration:00:08:40

192: What I've been reading: January 2018

1/31/2018
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Monthly reading updates are back! I’m going to start sharing, every month, the books I am reading and loving and the ones that are most impacting my business, mindset and decision-making! Last year I read 70+ books and in 2015 and 2016, I read over 100 each year. And for those 3 years I have reported in on my reading every month, in a blog post. But I kinda accidentally stopped, in July of 2017. There was no real reason, I just kept forgetting to do the blog post! I polled y’all on...

Duration:00:21:17

191: Stretch Goals: the key to hitting big goals

1/24/2018
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Did you set a stretch goal this year? How do you know what the right amount of stretch IS? How much is too much? What is ridiculous and what is a good kind of challenging? Listen in and get your free transcript at TaraSwiger.com/podcast191

Duration:00:13:07

190: What if your success is a fluke?

1/17/2018
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What if last year was a total fluke? What if it all goes away? What if it *seems* like your business is going well, but it’s all going to fall apart? Yeah, have you been thinking that, when you have a business success? A good launch, a good year, a new client? You are not alone. Links I mentioned: The Big Leap by Gay Hendricks Listen in and get your free transcript at TaraSwiger.com/podcast190

Duration:00:15:57

189: Stop seeking approval (to build a great business)

1/10/2018
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Here’s a dichotomy: You want to listen to your customers and your audience, to give them what they want, to create an awesome business. But yet, needing their approval has you frozen or afraid or feeling kinda needy. How do you balance this? Links I mentioned: My 2017 year-end review Listen in and get your free transcript at TaraSwiger.com/podcast189.

Duration:00:30:25

188: How to make a fresh start

1/3/2018
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Welcome to the new year! This is the time of year when everyone is thinking about their plans and goals and what they want to create...and with that comes a big dose of self-doubt. "Well I've never done that before." "I failed to hit a goal last time." "I have never set such a big goal!" Today - how to start FRESH - how to move forward on your goal no matter what happened last year. Links I mentioned: Why you're afraid of setting a goalWhy your goal failedMap Your BusinessHow to get...

Duration:00:15:38

187: How to plan for what you really want in 2018

12/13/2017
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New Years resolutions are always tricky, so in this episode we'll be talking about how to plan for what you really (like, REALLY, REALLY) want out of the new year. Previous New Years Episodes: 7 Principles to have your best year everThe one resolution you should make (and how to do it)The importance of planning for the new year (and how I do it) Listen in and get access to a whole library of podcast transcripts at TaraSwiger.com/podcast187

Duration:00:13:26

186: My favorites: 2017 edition

12/6/2017
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What was the best part of 2017? What amazing things did I discover and do and experience this year? It's time for my yearly round-up of my favorite things of the last year! Links I mentioned: Essential Enthusiasm Episode 8: Life Long Vitality with Dave Eaton and Tara SwigerBetween Grace & Chaos PodcastOvertoneThe StarshipTake Care of Yourself Facebook Group Listen in and get your free transcript at TaraSwiger.com/podcast186

Duration:00:21:38

185: Permission to Rest

11/29/2017
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You are your business's number 1 asset. You are the producer, packager, marketer, seller and face of your biz. You know what that means? It doesn't survive without you! Now, some of you use this as a reason you can NOT take time off, but I am telling you this is why you NEED to take time off! Links I mentioned: Take a Break without Breaking Your BizEpisode 33: Permission to Take Time OffEpisode 130: PermissionThe Starship#ExploreYourEnthusiasm Listen in and get your free transcript at...

Duration:00:10:02

Sane Holidays: 3 questions for the busy creative

11/22/2017
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Welcome to your busiest, and potentially your most profitable time of year! And...also potentially the LEAST sane time of year. If you are dreading the holiday season and busyness and scramble, I wanna help you get you ready to have a killer season and fantastic good time. As we leap into Thanksgiving, Hanukkah, and Christmas, I hope this collection saves a bit of your own sanity. How to deal with your family and maintain Holiday SanityHow to Enjoy the Holidays as a MakerHow to Enjoy the...

Duration:00:17:28

183: How Emotions are Made (and how that impacts your business)

11/15/2017
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Think about all the decisions that are impacted by your emotions: Doing a scary thing, you feel fear - is this a sign you shouldn't do it? Getting a grumpy email from a customer - do you react with anger? Or with shame? How does that impact the email you send in response? Emotions are part of a healthy life, and I'm a big believer in FEELING your feelings, not just shoving them down or ignoring them. They can shine a light on what's going on and what you need to do or stop doing. Because...

Duration:00:20:50

182: Fear of disapproval: get over it

11/8/2017
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Are you unsure of your next step, because you’re afraid of the reaction you’re going to get? Are you avoiding rejection, because you want to have the approval and acceptance of your customers and audience? Yeah, me too. Links I mentioned: Episode 171: How to get more rejection & grow your biz Listen in and get your free transcript at TaraSwiger.com/podcast182

Duration:00:09:03

181: Your Questions answered!

11/1/2017
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On this episode of Explore Your Enthusiasm, I answer listener questions! Listen in and get access to a whole library of transcripts at TaraSwiger.com/podcast181

Duration:00:26:11

180: How to be great at sales (without being sales-y)

10/25/2017
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Your business relies on sales. That means YOU need to get good at sales. Yes, you need to be a salesperson. But did hearing that sentence just totally freak you out or turn you off? We have some gross connotations with that word.... and it may be impacting the sales you make and the health of your business. Links I mentioned: http://bit.ly/Grow_With_Podcasting Listen in and get your free transcript at TaraSwiger.com/podcast180

Duration:00:13:26

179: My most-effective marketing tool (and how you can use it too)

10/18/2017
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In April of 2014, I completely changed my business, because I made one small, spur-of the moment decision to follow my enthusiasm. It took me less than a week to kick-off what would become my best-ever tool for reaching new right people, building trust and loyalty, and increasing my sales at least 50% every year since. I started this podcast. And I've seen podcasts do the same thing in makers’ and artists’ businesses. Links I mentioned: My upcoming CreativeLive class on Podcasting for...

Duration:00:18:39

178: How I found time for a whole new business

10/11/2017
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In April of 2017, after 8 years of self-employment, shifting my business focus a few times and having my best year ever in 2016, I started an entirely new business...while keeping my current business almost exactly the same. I record a weekly video and audio podcast, hold live weekly chats, teach classes around the country and started a whole second business, based in collaboration. How the heck did I find the time for it? Links I mentioned: How (and why) my business has changed over the...

Duration:00:14:51

Mindfullness: our favorite tools with Kara Gott-Warner

10/4/2017
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In today's episode I talked with Kara Gott-Warner of The Power Purls Podcast, we talked about mindfullness, and some of our favorite mindfullness tools including apps and of course essential oils. Kara is a knitter, podcaster, business coach, and also a certified nutritional consultant. She focuses on working with individuals who wish to create a holistically - balanced life and business that converges creativity with mindful living, - "knitting together" creativity, body, mind and...

Duration:00:30:05

Habits make the business

9/27/2017
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If you read any business book, it all comes down to the same things: your business is built from your beliefs, which affect your actions, and the most important of those actions need to become habits. Habits are what you consistently do day after day, and, as we talked about in last week’s episode, those habits build up to create success (or failure). Links I mentioned: The Slight Edge by Jeff OlsonTools of Titans by Tim Ferriss7 Habits of Highly Effective People by Stephen R....

Duration:00:23:37

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