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Advertising Sponsor Interested in advertising on a Map It Forward podcast? Email: support@mapitforward.org Instagram: https://www.instagram.com/mapitforward.coffee *************************************** This is Part 4 of a five-part series with Augusto Amaya from Arcadia Green Coffee, exploring how green coffee sourcing is diversifying as the industry evolves. Augusto explains how Arcadia manages risk by paying producers immediately, carrying logistics exposure, and allowing roasters to purchase in alignment with their cash flow. The conversation expands into the broader coffee crisis: risk does not disappear, it shifts, and roasters must understand the risk their suppliers are carrying behind the scenes. Guest links Connect with Augusto Amaya and Arcadia Green Coffee: https://arcadiacoffee.ie/https://www.linkedin.com/in/augusto-amaya-irecol/ Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 *************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

Advertising Sponsor This episode is brought to you by Arcadia Green Coffee, Colombian coffee exporters taking fresh green coffee from Colombia to the world — farm to roastery, direct. Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 *************************************** This is Part 3 of a five-part series with Augusto Amaya from Arcadia Green Coffee, exploring how green coffee sourcing is diversifying as the industry evolves. In this episode, the conversation focuses on the geopolitical realities impacting coffee in Colombia and across global markets. Augusto discusses shifting trade routes, EUDR compliance pressures, currency swings, and why risk management is becoming unavoidable for producers, exporters, and roasters moving into 2026. Guest links Connect with Augusto Amaya and Arcadia Green Coffee: https://arcadiacoffee.ie/https://www.linkedin.com/in/augusto-amaya-irecol/ Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 *************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

Advertising Sponsor This episode is brought to you by Arkena Coffee Marketplace, connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com *************************************** This is Part 2 of a five-part series with Augusto Amaya from Arcadia Green Coffee, exploring how green coffee sourcing is diversifying as the coffee industry evolves. In this episode, Lee Safar and Augusto discuss what it really means to source green coffee in a way that benefits all stakeholders, not just the buyer. Augusto explains why traditional sourcing can feel like a “black box” for producers, and why transparency must work in both directions: roasters should know who grew the coffee, and producers should know exactly where their coffee is going. They explore how Arcadia’s matchmaking model creates pride, stability, and long-term relationships, and why real relationship-building requires showing up in person, not just sending emails. Guest links Connect with Augusto Amaya and Arcadia Green Coffee: https://arcadiacoffee.ie/https://www.linkedin.com/in/augusto-amaya-irecol/ Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 *************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

Advertising Sponsor This episode is brought to you by The Honduran Coffee Alliance, connecting Honduran coffee producers with global buyers in a fair, sustainable, and commercially viable way. WhatsApp: https://wa.me/50487350786 Email: sean@hondurancoffeealliance.com *************************************** This is Part 1 of a five-part series with Augusto Amaya from Arcadia Green Coffee, exploring how green coffee sourcing is diversifying as the industry evolves. In this episode, Augusto shares Arcadia’s approach to relationship-based sourcing: starting with roaster needs first, maintaining traceability that works both ways, and reducing risk by only purchasing coffee when a clear buyer is in place. The conversation explores volatility, financing pressure, and why sourcing must benefit every stakeholder across the chain. Guest links Connect with Augusto Amaya and Arcadia Green Coffee: https://arcadiacoffee.ie/https://www.linkedin.com/in/augusto-amaya-irecol/ Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 *************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 5 of a five-part series with Sean Warner from the Honduran Coffee Alliance, exploring how coffee pricing is set today and how it may change in the future. In the final episode, Lee Safar and Sean Warner discuss potential alternatives to Arabica-dependent pricing, the implications of the C market disappearing, and what producer-led pricing models could look like in practice. They reflect on resilience, power, and the importance of building pricing systems that can withstand ongoing volatility across the coffee supply chain. Advertising and sponsorship enquiries Interested in advertising on a Map It Forward podcast? Email: support@mapitforward.org Instagram: https://www.instagram.com/mapitforward.coffee Guest Links Sean Warner - Honduran Coffee Alliance https://www.hondurancoffeealliance.ca/ https://www.linkedin.com/in/sean-warner-3aba28108/ https://www.instagram.com/hondurancoffeealliance/ WhatsApp: https://wa.me/50487350786 *************************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 4 of a five-part series with Sean Warner from the Honduran Coffee Alliance, exploring how coffee pricing is set today and how it may change in the future. In this episode, Lee Safar and Sean Warner explore direct trade as a proposed solution to pricing instability. They discuss how different trade models function, where power sits in pricing conversations, and why direct trade succeeds in some contexts while failing in others. The conversation focuses on pricing references, long-term relationships, and what enables producers to maintain meaningful prices over time. Advertising sponsor Future-Proofing Your Coffee Business: Planning for 2026 and Beyond A Map It Forward live workshop for coffee businesses. https://mapitforward.coffee/workshops Guest Links Sean Warner - Honduran Coffee Alliance https://www.hondurancoffeealliance.ca/ https://www.linkedin.com/in/sean-warner-3aba28108/ https://www.instagram.com/hondurancoffeealliance/ WhatsApp: https://wa.me/50487350786 *************************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 3 of a five-part series with Sean Warner from the Honduran Coffee Alliance, exploring how coffee pricing is set today and how it may change in the future. In this episode, Lee Safar and Sean Warner focus on the often-overlooked role of risk and liquidity in coffee pricing. While price receives most of the attention, this conversation highlights how payment timing and financing structures affect producers, roasters, and exporters. They discuss the pressure that high prices place on cash flow, the role of multinationals in financing, and why payment terms can determine whether businesses remain viable during periods of volatility. Advertising sponsor This episode is brought to you by Arcadia Green Coffee, Colombian coffee exporters taking fresh green coffee from Colombia to the world — farm to roastery, direct. Instagram: https://www.instagram.com/arcadiagreencoffee/ WhatsApp: https://wa.me/353877871523 Guest Links Sean Warner - Honduran Coffee Alliance https://www.hondurancoffeealliance.ca/ https://www.linkedin.com/in/sean-warner-3aba28108/ https://www.instagram.com/hondurancoffeealliance/ WhatsApp: https://wa.me/50487350786 *************************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 2 of a five-part series with Sean Warner from the Honduran Coffee Alliance, exploring how coffee pricing is set today and how it may change in the future. In this episode, Lee Safar and Sean Warner examine why coffee pricing is inherently complicated. They discuss the limitations of using the C price as a reference, the historical volatility of coffee markets, and why countries with vastly different production costs are often priced using the same benchmark. Using Honduras as a case study, they explore how cost of production, quality, and payment timing affect pricing outcomes for producers. Advertising sponsor This episode is brought to you by The Honduran Coffee Alliance, connecting Honduran coffee producers with global buyers in a fair, sustainable, and commercially viable way. WhatsApp: https://wa.me/50487350786 Email: sean@hondurancoffeealliance.com Guest Links Sean Warner - Honduran Coffee Alliance https://www.hondurancoffeealliance.ca/ https://www.linkedin.com/in/sean-warner-3aba28108/ https://www.instagram.com/hondurancoffeealliance/ WhatsApp: https://wa.me/50487350786 *************************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 1 of a five-part series with Sean Warner from the Honduran Coffee Alliance, exploring how coffee pricing is set today and how it may change in the future. In this episode, Lee Safar and Sean Warner unpack how coffee is currently priced across the supply chain. They discuss the role of the C market, differences in production costs between origins, spot coffee versus future contracts, and why rising retail prices do not necessarily translate into improved income for producers. This episode sets the foundation for the rest of the series. Advertising sponsor This episode is brought to you by Arkena Coffee Marketplace, connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com Guest Links Sean Warner - Honduran Coffee Alliance https://www.hondurancoffeealliance.ca/ https://www.linkedin.com/in/sean-warner-3aba28108/ https://www.instagram.com/hondurancoffeealliance/ WhatsApp: https://wa.me/50487350786 *************************************************** About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain. Website: https://mapitforward.coffee Mailing list: https://mapitforward.coffee/mailinglist Patreon: https://www.patreon.com/mapitforward Instagram: https://www.instagram.com/mapitforward.coffee/ Contact: support@mapitforward.org

This is Part 5 of a 5-part series on the coffee industry in 2026 with Felipe Croce (FAF Coffees) and Angel Barrera (Belco). The discussion critically examines the role of the Specialty Coffee Association, industry representation, corporate influence, and what meaningful preparation for 2026 may actually look like for coffee businesses. Chapters 00:00 Coffee Associations and Representation 02:54 Funding and Education 05:49 World of Coffee Events 08:22 Corporate Influence 12:46 Industry Innovation 27:44 Preparing for the Year Ahead 31:43 Final Reflections This episode is brought to you by Arkena Coffee Marketplace Connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com Connect with the guests Connect with Angel Barrera and Belco: https://www.belco.fr/ https://www.linkedin.com/in/angel-barrera-8a0b2236/ https://www.instagram.com/koliafobiano/ https://www.instagram.com/belco.coffee/ Connect with Felipe Croce and FAF Coffees: https://www.instagram.com/felipecroce/ https://www.instagram.com/fafcoffees/ https://fafbrazil.com/ ••••••••••••••••••••••••••••••• You can support The Daily Coffee Pro Podcast by subscribing, rating, and sharing this episode with someone who works in the coffee industry. 🎧 Listen to the audio podcast: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus 📺 Watch full episodes on YouTube: https://bit.ly/3ouyFYW 📬 Join the Map It Forward mailing list: https://mapitforward.coffee/mailinglist 🌍 Learn more about Map It Forward: https://mapitforward.coffee

This is Part 4 of a 5-part series on the coffee industry in 2026 with Felipe Croce (FAF Coffees) and Angel Barrera (Belco). Lee Safar, Felipe Croce, and Angel Barrera examine how scale, capital, and consolidation are shaping the coffee industry, and what challenges small and medium businesses may face as corporate influence grows. Chapters 00:00 Introduction and Company Scale 00:55 Patreon Community 02:00 Series Overview 03:28 Corporate vs Small Business 05:26 Challenges in Specialty Coffee 08:58 Corporate Influence 14:30 Industry Involution 24:45 Closing Thoughts Sponsor message Join Map It Forward’s monthly live coffee industry discussions — exclusively for Roasted Coffee Patreon backers. Learn more: https://www.patreon.com/mapitforward Connect with the guests Connect with Angel Barrera and Belco: https://www.belco.fr/ https://www.linkedin.com/in/angel-barrera-8a0b2236/ https://www.instagram.com/koliafobiano/ https://www.instagram.com/belco.coffee/ Connect with Felipe Croce and FAF Coffees: https://www.instagram.com/felipecroce/ https://www.instagram.com/fafcoffees/ https://fafbrazil.com/ ••••••••••••••••••••••••••••••• You can support The Daily Coffee Pro Podcast by subscribing, rating, and sharing this episode with someone who works in the coffee industry. 🎧 Listen to the audio podcast: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus 📺 Watch full episodes on YouTube: https://bit.ly/3ouyFYW 📬 Join the Map It Forward mailing list: https://mapitforward.coffee/mailinglist 🌍 Learn more about Map It Forward: https://mapitforward.coffee

This is Part 3 of a 5-part series on the coffee industry in 2026 with Felipe Croce (FAF Coffees) and Angel Barrera (Belco). This episode explores how the definition of “specialty” may evolve by 2026, what value means for producers, roasters, and consumers, and why clarity of values will be increasingly important for coffee businesses navigating a changing market. Chapters 00:00 Introduction: The Dilemma of Balancing Quality and Volume 02:22 Welcome to the Daily Coffee Pro 02:31 Specialty vs Commodity Coffee in 2026 07:35 Defining Specialty Coffee 10:47 The Importance of Healthy Soil 15:23 Consumer Choices and Specialty Coffee 22:54 Global Trends Across Industries 29:00 Conclusion This episode is brought to you by The Honduran Coffee Alliance Connecting Honduran coffee producers with global buyers in a fair, sustainable, and commercially viable way. Connect with Sean Warner: WhatsApp: https://wa.me/50487350786 Email: sean@hondurancoffeealliance.com Connect with the guests Connect with Angel Barrera and Belco: https://www.belco.fr/ https://www.linkedin.com/in/angel-barrera-8a0b2236/ https://www.instagram.com/koliafobiano/ https://www.instagram.com/belco.coffee/ Connect with Felipe Croce and FAF Coffees: https://www.instagram.com/felipecroce/ https://www.instagram.com/fafcoffees/ https://fafbrazil.com/ ••••••••••••••••••••••••••••••• You can support The Daily Coffee Pro Podcast by subscribing, rating, and sharing this episode with someone who works in the coffee industry. 🎧 Listen to the audio podcast: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus 📺 Watch full episodes on YouTube: https://bit.ly/3ouyFYW 📬 Join the Map It Forward mailing list: https://mapitforward.coffee/mailinglist 🌍 Learn more about Map It Forward: https://mapitforward.coffee

This is Part 2 of a 5-part series on the coffee industry in 2026 with Felipe Croce (FAF Coffees) and Angel Barrera (Belco). This episode focuses on geopolitical “tectonic plate” movements and what they mean for coffee businesses. The discussion covers currency volatility, the role of the US dollar, emerging alternatives such as stablecoins, and how exporters and importers may need to adapt to remain resilient in an increasingly uncertain global environment. Chapters 00:00 Introduction: Aligning Away from US Dependency 02:28 Welcome to The Daily Coffee Pro 02:48 Geopolitics and Coffee in 2026 04:57 The Volatility of Global Politics 09:51 Personal Anecdote on Social Contracts 12:11 Impact of Geopolitics on Coffee Trade 12:55 State Capitalism and Democracy Risks 18:53 European Union and South American Trade 23:59 Exploring Cryptocurrency in Coffee Trade 32:03 Conclusion: Navigating 2026's Challenges Sponsor message Future-Proofing Your Coffee Business: Planning for 2026 and Beyond A Map It Forward live workshop for small to medium coffee businesses. Learn more: https://mapitforward.coffee/workshops Connect with the guests Connect with Angel Barrera and Belco: https://www.belco.fr/ https://www.linkedin.com/in/angel-barrera-8a0b2236/ https://www.instagram.com/koliafobiano/ https://www.instagram.com/belco.coffee/ Connect with Felipe Croce and FAF Coffees: https://www.instagram.com/felipecroce/ https://www.instagram.com/fafcoffees/ https://fafbrazil.com/ ••••••••••••••••••••••••••••••• You can support The Daily Coffee Pro Podcast by subscribing, rating, and sharing this episode with someone who works in the coffee industry. 🎧 Listen to the audio podcast: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus 📺 Watch full episodes on YouTube: https://bit.ly/3ouyFYW 📬 Join the Map It Forward mailing list: https://mapitforward.coffee/mailinglist 🌍 Learn more about Map It Forward: https://mapitforward.coffee

This is Part 1 of a 5-part series on the coffee industry in 2026 with Felipe Croce (FAF Coffees) and Angel Barrera (Belco). In this episode, Lee Safar, Felipe Croce, and Angel Barrera discuss where the global coffee industry is as we begin the year and where they believe it is heading. The conversation spans coffee production in Colombia and Brazil, climate volatility, geopolitical pressure, consumer behavior, and the growing need to rethink how the specialty coffee sector operates in an increasingly unstable environment. Chapters 00:00 Introduction to Coffee Trends in Colombia 01:33 Welcome to The Daily Coffee Pro 02:08 Exciting Plans for 2026 04:13 Current State of Coffee Production 10:35 Challenges and Predictions for Coffee Prices 15:00 Consumer Behavior and Market Volatility 18:34 The Future of Specialty Coffee 22:11 Global Coffee Consumption Trends 29:49 Geopolitical Influences on Coffee 32:23 Conclusion and Upcoming Topics This episode is brought to you by Arcadia Green Coffee Colombian coffee exporters taking fresh green coffee from Colombia to the world — farm to roastery, direct. Instagram: https://www.instagram.com/arcadiagreencoffee/ Connect with Augusto Amaya on WhatsApp: https://wa.me/353877871523 Connect with the guests Connect with Angel Barrera and Belco: https://www.belco.fr/ https://www.linkedin.com/in/angel-barrera-8a0b2236/ https://www.instagram.com/koliafobiano/ https://www.instagram.com/belco.coffee/ Connect with Felipe Croce and FAF Coffees: https://www.instagram.com/felipecroce/ https://www.instagram.com/fafcoffees/ https://fafbrazil.com/ ••••••••••••••••••••••••••••••• You can support The Daily Coffee Pro Podcast by subscribing, rating, and sharing this episode with someone who works in the coffee industry. 🎧 Listen to the audio podcast: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus 📺 Watch full episodes on YouTube: https://bit.ly/3ouyFYW 📬 Join the Map It Forward mailing list: https://mapitforward.coffee/mailinglist 🌍 Learn more about Map It Forward: https://mapitforward.coffee

If you love what we do and want to support more of the work we do at Map It Forward, become a premium YouTube Subscriber or a paid Patreon backer here for perks: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward •••••••••••••••••••••••••••••••• This is episode five of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar, featuring first-time guest Greg Oddo. Greg is a weather strategist who specialises in coffee for Sucafina. In this series, Lee and Greg discuss the role that weather is playing in the coffee market. The 5 episodes in this series are: 1. The Impact of Weather on the Coffee Industry - https://youtu.be/psIRwab0jTo 2. Connecting The Price of Coffee to the Weather - https://youtu.be/uHUduEMnnXI 3. Coffee Industry Adapting to Changing Weather - https://youtu.be/1Tiktg6lenM 4. Open Sourced Weather Data for Coffee - https://youtu.be/zAaLHDjNScs 5. Challenges Ahead for Coffee and Weather - https://youtu.be/mFsN_Vleq3I In this episode of the podcast series, Lee and Greg discuss challenges such as extremely wet or dry seasons, the effects of warming climates on coffee crops, and the heightened market volatility influenced by these weather conditions. The episode delves into potential solutions for mitigating these impacts, including increasing coffee supply and adopting sustainable practices. They also touch on how computer algorithms play a role in market trading. As the year 2025 wraps up, both Lee and Greg reflect on the past year's challenges in the coffee industry and offer insights into what 2026 might hold. Map It Forward wishes you all a wonderful holiday season and a successful 2026 ahead. We'll see you back for the first episode of the podcast after a few weeks break on Monday, Jan 12th, 2026! Connect with Greg Oddo and Sucafina here: https://www.linkedin.com/in/greg-oddo-3b252a34/ https://sucafina.com/ https://www.instagram.com/sucafina_northamerica/ Find weather data about Brazil here: https://bdmep.inmet.gov.br/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

Looking for B2B advertising on our podcast for the coffee industry: support@mapitforward.org or DM us here https://www.instagram.com/mapitforward.coffee/ •••••••••••••••••••••••••••••••• This is episode four of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar, featuring first-time guest Greg Oddo. Greg is a weather strategist who specialises in coffee for Sucafina. In this series, Lee and Greg discuss the role that weather is playing in the coffee market. The 5 episodes in this series are: 1. The Impact of Weather on the Coffee Industry - https://youtu.be/psIRwab0jTo 2. Connecting The Price of Coffee to the Weather - https://youtu.be/uHUduEMnnXI 3. Coffee Industry Adapting to Changing Weather - https://youtu.be/1Tiktg6lenM 4. Open Sourced Weather Data for Coffee - https://youtu.be/zAaLHDjNScs 5. Challenges Ahead for Coffee and Weather - https://youtu.be/mFsN_Vleq3I In this episode of the podcast series, Lee and Greg discuss the critical role of open source data in the coffee industry. They focus on data transparency, specifically in Brazil's weather reporting, and the necessity of self-education in accessing free available data. Greg emphasizes the importance of observational data quality and transparency to avoid market manipulation and improve decision-making for coffee farmers and businesses. Additionally, the episode highlights upcoming changes for Map It Forward in 2026, including the introduction of multi-language support and B2B advertising opportunities. Join us as we delve into why open source data is vital for accurate weather predictions and market strategies in the coffee sector. Connect with Greg Oddo and Sucafina here: https://www.linkedin.com/in/greg-oddo-3b252a34/ https://sucafina.com/ https://www.instagram.com/sucafina_northamerica/ Find weather data about Brazil here: https://bdmep.inmet.gov.br/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

Looking to join an interesting monthly live coffee industry online meetup? - Exclusively for "Roasted Coffee" Patreon backers. https://www.patreon.com/mapitforward •••••••••••••••••••••••••••••••• This is episode three of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar, featuring first-time guest Greg Oddo. Greg is a weather strategist who specialises in coffee for Sucafina. In this series, Lee and Greg discuss the role that weather is playing in the coffee market. The 5 episodes in this series are: 1. The Impact of Weather on the Coffee Industry - https://youtu.be/psIRwab0jTo 2. Connecting The Price of Coffee to the Weather - https://youtu.be/uHUduEMnnXI 3. Coffee Industry Adapting to Changing Weather - https://youtu.be/1Tiktg6lenM 4. Open Sourced Weather Data for Coffee - https://youtu.be/zAaLHDjNScs 5. Challenges Ahead for Coffee and Weather - https://youtu.be/mFsN_Vleq3I In this episode of the podcast series, Lee and Greg discuss the potential impact of climate change on the coffee industry, including the prediction that we have only 20 harvests left due to rising temperatures and increasing weather volatility. The conversation dives into how the industry can adapt, including regenerative agriculture, new varieties, and the role of corporate farming. This episode is part of a five-part series exploring the crucial issues facing the coffee industry today. Connect with Greg Oddo and Sucafina here: https://www.linkedin.com/in/greg-oddo-3b252a34/ https://sucafina.com/ https://www.instagram.com/sucafina_northamerica/ Find weather data about Brazil here: https://bdmep.inmet.gov.br/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

This episode is brought to you by The Honduran Coffee Alliance - connecting Honduran coffee producers with global buyers in a fair, sustainable, commercially viable way Connect with Sean Warner from the Honduran Coffee Alliance on WhatsApp here: https://wa.me/50487350786 or email sean@hondurancoffeealliance.com •••••••••••••••••••••••••••••••• This is episode two of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar, featuring first-time guest Greg Oddo. Greg is a weather strategist who specialises in coffee for Sucafina. In this series, Lee and Greg discuss the role that weather is playing in the coffee market. The 5 episodes in this series are: 1. The Impact of Weather on the Coffee Industry - https://youtu.be/psIRwab0jTo 2. Connecting The Price of Coffee to the Weather - https://youtu.be/uHUduEMnnXI 3. Coffee Industry Adapting to Changing Weather - https://youtu.be/1Tiktg6lenM 4. Open Sourced Weather Data for Coffee - https://youtu.be/zAaLHDjNScs 5. Challenges Ahead for Coffee and Weather - https://youtu.be/mFsN_Vleq3I In this episode of the podcast series, Lee and Greg discuss the intricate relationship between weather and coffee prices. They delve into how weather events affect market volatility and pricing, particularly in the context of 2025's record-high fluctuations. The discussion highlights the impact of weather in major coffee-producing regions like Brazil and Vietnam, and how traders, producers, and roasters are navigating these challenges. The episode sheds light on the speculative nature of the market and its real-world consequences for various stakeholders in the coffee industry. Connect with Greg Oddo and Sucafina here: https://www.linkedin.com/in/greg-oddo-3b252a34/ https://sucafina.com/ https://www.instagram.com/sucafina_northamerica/ Find weather data about Brazil here: https://bdmep.inmet.gov.br/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

This episode is brought to you by Arkena Coffee Marketplace - Connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com •••••••••••••••••••••••••••••••• This is episode one of a 5-part podcast series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar, featuring first-time guest Greg Oddo. Greg is a weather strategist who specialises in coffee for Sucafina. In this series, Lee and Greg discuss the role that weather is playing in the coffee market. The 5 episodes in this series are: 1. The Impact of Weather on the Coffee Industry - https://youtu.be/psIRwab0jTo 2. Connecting The Price of Coffee to the Weather - https://youtu.be/uHUduEMnnXI 3. Coffee Industry Adapting to Changing Weather - https://youtu.be/1Tiktg6lenM 4. Open Sourced Weather Data for Coffee - https://youtu.be/zAaLHDjNScs 5. Challenges Ahead for Coffee and Weather - https://youtu.be/mFsN_Vleq3I In this episode of the podcast series, Lee and Greg discuss the increasing global temperatures and how weather events like the Brazilian Frost of 2021 have drastically impacted coffee prices and supply chains. Learn how weather data helps forecasts and mitigates risks in coffee production. Stay tuned for deeper insights into why paying attention to weather is crucial for the coffee industry. Connect with Greg Oddo and Sucafina here: https://www.linkedin.com/in/greg-oddo-3b252a34/ https://sucafina.com/ https://www.instagram.com/sucafina_northamerica/ Find weather data about Brazil here: https://bdmep.inmet.gov.br/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

This episode is brought to you by Belco's upcoming 2-day Roaster's Camp in Ethiopia and Colombia in 2026. Don't miss this great opportunity to go to origin. Connect with Alex Fremond from Belco on WhatsApp here: https://wa.me/33645956797 or email a.fremond@belco.fr •••••••••••••••••••••••••••••••• This is the 5th of a five-part podcast series on The Daily Coffee Pro Podcast by Map It Forward with Osamah Alawwam, co-founder of The Roasting House based in Riyadh, Saudi Arabia. This series first aired on the Map It Forward Middle East Podcast. In this series, Osamah and Lee explore the challenges of running a business in the Middle East. The 5 episodes in this series are: 1. A Coffee Entrepreneur in Saudi Arabia - https://youtu.be/G79Fxr6_e_Y 2. Building The Roasting House - https://youtu.be/hguVnGWvqqs 3. The Role Of Specialty Coffee In Brazil - https://youtu.be/YvOu0uolUq0 4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/aEH2HGWlx-c 5. The Sins of the Past for Brazilian Coffee - https://youtu.be/iqIUZjNWv98 In this final episode of the podcast series, Lee and Osamah discuss the critical challenges and opportunities faced by the coffee industry, particularly in the Middle East. They address the alarming forecast that coffee may disappear by 2050 due to climate change and geopolitical issues. They speak about the significant decrease in coffee production, the urgent need for sustainable agricultural practices, and the role of innovative methods like co-fermentation in improving coffee quality. The conversation also covers initiatives in Saudi Arabia to grow resilient coffee varieties and the potential for regenerative agriculture. Osamah shares his hopes for the future and emphasizes the importance of solving the root causes threatening coffee production. Connect with Osamah Alawwam and The Roasting House here: https://www.instagram.com/roastinghousesa/ https://www.instagram.com/oalawwam/ https://www.linkedin.com/in/oalawwam/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org