MAP IT FORWARD Middle East

Looking to join an interesting monthly live coffee industry online meetup? - Exclusively for "Roasted Coffee" Patreon backers. https://www.patreon.com/mapitforward •••••••••••••••••••••••••••••••• This is the 4th episode of a 5-part series on The DailyCoffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe. George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA. Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway. In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee. The five episodes in this series are: 1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo 2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE 3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g 4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE 5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI In this episode of the podcast series, Lee, George, and Tim discuss the various forces impacting the coffee value chain beyond climate change. They explore trends such as the shift from agricultural to manufactured coffee products, the importance of black coffee, and labeling strategies. The conversation delves into the complexities of the coffee crisis, defining quality in coffee, and the challenges faced by new coffee businesses in today’s market. They also touch upon the roles of flavored coffees, the concept of specialty coffee, and the influence of market forces like inflation and the rise of matcha in cafes. Connect with George Howell here: https://georgehowellcoffee.com/ https://www.instagram.com/ghowellcoffee https://www.linkedin.com/in/george-howell-95646b2/ Connect with Tim Wendelboe Here: https://timwendelboe.no/ https://www.instagram.com/timwendelboe/ https://www.youtube.com/@TimWendelboeCoffee •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

Interested in our business advisory services for your small, medium, or large business across the coffee value chain? All services come with a 100% money-back guarantee. Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 3rd episode of a 5-part series on The DailyCoffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe. George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA. Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway. In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee. The five episodes in this series are: 1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo 2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE 3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g 4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE 5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI In this episode of the podcast series, Lee, George, and Tim to discuss how climate change is affecting coffee farming communities. They delve into challenges such as labor shortages, the impact on coffee quality, and the need for sustainable and resilient farming practices. The conversation highlights specific experiences from Kenya, Guatemala, and Colombia, emphasizing the importance of community-driven approaches to farming sustainability. Additionally, they discuss the evolving landscape of the global coffee industry and what the future holds. Join us for a detailed insight into these pressing issues. Connect with George Howell here: https://georgehowellcoffee.com/ https://www.instagram.com/ghowellcoffee https://www.linkedin.com/in/george-howell-95646b2/ Connect with Tim Wendelboe Here: https://timwendelboe.no/ https://www.instagram.com/timwendelboe/ https://www.youtube.com/@TimWendelboeCoffee •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

"Future-Proofing Your Coffee Business: Planning for 2026 and Beyond" - A Map It Forward Live Workshop for Small to Medium Business Owners Across the Coffee Supply Chain with Lee Safar https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• This is the 2nd episode of a 5-part series on The DailyCoffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe. George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA. Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway. In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee. The five episodes in this series are: 1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo 2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE 3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g 4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE 5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI In this episode of the podcast series, we continue the insightful discussion with George and Tim about the profound impact of the climate crisis on coffee value chains. Tim shares firsthand experiences of the adverse effects on coffee harvests, ranging from disease pressure to unpredictable weather patterns. George and Lee highlight the urgency for innovative solutions, including regenerative farming and the potential role of technology. Additionally, the episode delves into the future of coffee farming and the crucial need for adaptation to ensure sustainability. Tune in to explore how the coffee industry can navigate these pressing challenges leading up to 2026 and beyond. Connect with George Howell here: https://georgehowellcoffee.com/ https://www.instagram.com/ghowellcoffee https://www.linkedin.com/in/george-howell-95646b2/ Connect with Tim Wendelboe Here: https://timwendelboe.no/ https://www.instagram.com/timwendelboe/ https://www.youtube.com/@TimWendelboeCoffee •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

This episode is brought to you by Arkena Coffee Marketplace - Connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com •••••••••••••••••••••••••••••••• This is the first episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe. George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA. Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway. In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee. The five episodes in this series are: 1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo 2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE 3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g 4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE 5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI In this episode of the podcast series, Lee, George, and Tim delve into the critical issue of climate change and its impact on the coffee industry. The discussion spans from historical farming practices to current challenges at the origin, and the evolving role of barista competitions. The conversation emphasizes the urgency for sustainable farming methods and the need for strategic industry shifts to counteract the adverse effects of climate change. Tune in for a comprehensive exploration of how climate variability is reshaping coffee cultivation and the broader value chain. Connect with George Howell here: https://georgehowellcoffee.com/ https://www.instagram.com/ghowellcoffee https://www.linkedin.com/in/george-howell-95646b2/ Connect with Tim Wendelboe Here: https://timwendelboe.no/ https://www.instagram.com/timwendelboe/ https://www.youtube.com/@TimWendelboeCoffee •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do and want to support more of the work we do at Map It Forward, become a premium YouTube Subscriber or a paid Patreon backer here for perks: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward •••••••••••••••••••••••••••••••• This is the 5th episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar. Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE). The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment. The five episodes in this series are: 1. Forming Cup of Excellence - https://youtu.be/LcldGKtEF5w 2. Cup of Excellence's Impact at Origin - https://youtu.be/Iq0rIgyl4Rw 3. The Role of Buyers with CoE - https://youtu.be/gcINUxDNS-c 4. CoE with the Supply Chain - https://youtu.be/XKvctlL_6Hk 5. The Challenges Ahead for CoE - https://youtu.be/SD57QAVgZBY In this episode of the podcast series, Lee and Susie discuss the various challenges faced by the Cup of Excellence program and the coffee industry. They delve into issues like innovation in coffee processing, maintaining coffee quality, logistical problems, and the impact of tariffs. They also highlight the importance of industry support and membership for sustaining and growing the program. Learn about the complexities and mission of Cup of Excellence, and the pivotal role it plays in the specialty coffee industry. Connect with the Ace and Cup of Excellence teams here: https://cupofexcellence.org/ https://allianceforcoffeeexcellence.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

Looking to join an interesting monthly live coffee industry online meetup? - Exclusively for "Roasted Coffee" Patreon backers. https://www.patreon.com/mapitforward •••••••••••••••••••••••••••••••• This is the 4th episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar. Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE). The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment. The five episodes in this series are: 1. Forming Cup of Excellence - https://youtu.be/LcldGKtEF5w 2. Cup of Excellence's Impact at Origin - https://youtu.be/Iq0rIgyl4Rw 3. The Role of Buyers with CoE - https://youtu.be/gcINUxDNS-c 4. CoE with the Supply Chain - https://youtu.be/XKvctlL_6Hk 5. The Challenges Ahead for CoE - https://youtu.be/SD57QAVgZBY In this episode of the podcast series, Lee and Susie discuss George Howell's experience with discovering an exceptional coffee in Peru and the broader challenges faced in the coffee industry, including the complexities in connecting extraordinary coffees with consumers. They explore the historical and current obstacles faced by both coffee farmers and buyers. The conversation highlights the importance of infrastructure, politics, and consistent quality in transforming the coffee industry. Connect with the Ace and Cup of Excellence teams here: https://cupofexcellence.org/ https://allianceforcoffeeexcellence.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

Interested in our business advisory services for your small, medium, or large business across the coffee value chain? All services come with a 100% money-back guarantee. Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 3rd episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar. Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE). The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment. The five episodes in this series are: 1. Forming Cup of Excellence - https://youtu.be/LcldGKtEF5w 2. Cup of Excellence's Impact at Origin - https://youtu.be/Iq0rIgyl4Rw 3. The Role of Buyers with CoE - https://youtu.be/gcINUxDNS-c 4. CoE with the Supply Chain - https://youtu.be/XKvctlL_6Hk 5. The Challenges Ahead for CoE - https://youtu.be/SD57QAVgZBY In this episode of the podcast series, Lee and Susie discuss the significant impact CoE has had on the coffee industry, particularly for coffee roasters. They discuss how rewarding farmers for high-quality coffee leads to a better consumer experience and loyal customers. The episode also highlights the importance of roasters telling the story behind the coffee, fostering genuine connections within the supply chain, and the role of CoE in advancing specialty coffee and bringing people together. Tune in for an insightful conversation about how CoE has shaped the coffee landscape over the decades. Connect with the Ace and Cup of Excellence teams here: https://cupofexcellence.org/ https://allianceforcoffeeexcellence.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

"Future-Proofing Your Coffee Business: Planning for 2026 and Beyond" - A Map It Forward Live Workshop for Small to Medium Business Owners Across the Coffee Supply Chain with Lee Safar https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• This is the 2nd episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar. Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE). The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment. The five episodes in this series are: 1. Forming Cup of Excellence - https://youtu.be/LcldGKtEF5w 2. Cup of Excellence's Impact at Origin - https://youtu.be/Iq0rIgyl4Rw 3. The Role of Buyers with CoE - https://youtu.be/gcINUxDNS-c 4. CoE with the Supply Chain - https://youtu.be/XKvctlL_6Hk 5. The Challenges Ahead for CoE - https://youtu.be/SD57QAVgZBY In this episode of the podcast series, Lee talks with Susie about the significant impact the Cup of Excellence has had on coffee farmers at origin. They discuss the transition from blended coffees to recognizing high-quality individual lots, how CoE competitions lead to increased premiums and long-term relationships between farmers and roasters, and the indirect benefits that have revolutionized local coffee industries. They also touch on CoE's rigorous, blind-judged process and the inner workings of national and international juries. Learn more about how innovative practices in farming are rewarded and how CoE has contributed to substantial economic development in coffee-producing regions. Connect with the Ace and Cup of Excellence teams here: https://cupofexcellence.org/ https://allianceforcoffeeexcellence.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

This episode is brought to you by Arkena Coffee Marketplace - Connecting you to the next coffee harvest in Ethiopia through direct trade. https://arkenacoffee.com/ https://www.instagram.com/arkenacoffee/ Email: hello@arkenacoffee.com •••••••••••••••••••••••••••••••• This is the first episode of a 5-part podcast series with Susie Spindler on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar. Susie is the co-founder of Cup of Excellence (CoE) and the founder of Alliance for Coffee Excellence (ACE). The focus of this podcast series is the impact that CoE has had on the coffee industry since its establishment. The five episodes in this series are: 1. Forming Cup of Excellence - https://youtu.be/LcldGKtEF5w 2. Cup of Excellence's Impact at Origin - https://youtu.be/Iq0rIgyl4Rw 3. The Role of Buyers with CoE - https://youtu.be/gcINUxDNS-c 4. CoE with the Supply Chain - https://youtu.be/XKvctlL_6Hk 5. The Challenges Ahead for CoE - https://youtu.be/SD57QAVgZBY In this episode of the podcast series, Lee and Susie discuss the CoE program's inception and its transformative impact on the specialty coffee industry. Susie shares fascinating insights into the early days of CoE, including the initial competitions, challenges overcome, and how the platform helped discover unknown high-quality coffees. The conversation also delves into how CoE fostered transparency and direct trade between coffee farmers and global roasters, offering unprecedented recognition and premiums to small-scale farmers. Connect with the Ace and Cup of Excellence teams here: https://cupofexcellence.org/ https://allianceforcoffeeexcellence.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Workshops here: https://mapitforward.coffee/workshops Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 5th of a five-part series featuring Nora Burkey, Executive Director of the US-based Nonprofit, The Chain Collaborative, on the Map It Forward Middle East Podcast, hosted by Map It Forward Founder Lee Safar. Throughout this series, Lee and Nora attempt to answer the question, "Will the Development Sector in Coffee Survive?" and explore all the layers that come with it. This series first aired on The Daily Coffee Pro Podcast by Map It Forward. The five episodes of this series are: 1. The Evolution of Development in Coffee - https://youtu.be/cXAZ5Z7MtB4 2. Do We Need Development Work In Coffee? - https://youtu.be/6wP7HL69kPo 3. How Money Flows in the Coffee Development Sector - https://youtu.be/fsHTZ7ogOv0 4. Myths and Realities of the Coffee Development Sector - https://youtu.be/2Kgyuck-jHE 5. The Future of Coffee and Development - https://youtu.be/1KutQX_ix9c In this episode of the podcast series, Lee and Nora discuss the complex issues surrounding the coffee development sector, including the impact of reducing development funds and the potential future of the coffee industry. They touch on topics like migration, economic disparity, and the challenges and hopes of running a nonprofit organization in the current volatile climate. Additionally, the episode introduces an upcoming mastermind group for aspiring coffee business owners. Tune in for an insightful conversation about the future of coffee and its interconnected sectors. Connect with The Chain Collaborative and Nora Burkey here: nora@thechaincollaborative.org https://thechaincollaborative.org/ https://www.instagram.com/thechaincollaborative •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 4th of a five-part series featuring Nora Burkey, Executive Director of the US-based Nonprofit, The Chain Collaborative, on the Map It Forward Middle East Podcast, hosted by Map It Forward Founder Lee Safar. Throughout this series, Lee and Nora attempt to answer the question, "Will the Development Sector in Coffee Survive?" and explore all the layers that come with it. This series first aired on The Daily Coffee Pro Podcast by Map It Forward. The five episodes of this series are: 1. The Evolution of Development in Coffee - https://youtu.be/cXAZ5Z7MtB4 2. Do We Need Development Work In Coffee? - https://youtu.be/6wP7HL69kPo 3. How Money Flows in the Coffee Development Sector - https://youtu.be/fsHTZ7ogOv0 4. Myths and Realities of the Coffee Development Sector - https://youtu.be/2Kgyuck-jHE 5. The Future of Coffee and Development - https://youtu.be/1KutQX_ix9c In this episode of the podcast series, Lee and Nora discuss the misconceptions surrounding the development sector within the coffee industry. The discussion addresses issues such as corruption in nonprofits, the real impact of corporate social responsibility, and the need for fair compensation for coffee farmers. They also explore the limited understanding businesses have about the actual contributions and roles of nonprofits and the essential need to invest in agriculture broadly. The episode provides an in-depth look at the challenges facing the sector and calls for a more nuanced approach to development work. Connect with The Chain Collaborative and Nora Burkey here: nora@thechaincollaborative.org https://thechaincollaborative.org/ https://www.instagram.com/thechaincollaborative •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 3rd of a five-part series featuring Nora Burkey, Executive Director of the US-based Nonprofit, The Chain Collaborative, on the Map It Forward Middle East Podcast, hosted by Map It Forward Founder Lee Safar. Throughout this series, Lee and Nora attempt to answer the question, "Will the Development Sector in Coffee Survive?" and explore all the layers that come with it. This series first aired on The Daily Coffee Pro Podcast by Map It Forward. The five episodes of this series are: 1. The Evolution of Development in Coffee - https://youtu.be/cXAZ5Z7MtB4 2. Do We Need Development Work In Coffee? - https://youtu.be/6wP7HL69kPo 3. How Money Flows in the Coffee Development Sector - https://youtu.be/fsHTZ7ogOv0 4. Myths and Realities of the Coffee Development Sector - https://youtu.be/2Kgyuck-jHE 5. The Future of Coffee and Development - https://youtu.be/1KutQX_ix9c In this episode of the podcast series, Lee and Nora delve into the intricate dynamics of the development sector within the coffee industry. They discuss the significant impact of USAID funding cuts, the disparities in compensation between the nonprofit and corporate sectors, and how these challenges affect coffee farmers. The conversation also explores the broader implications of global trade, capitalism, and the resilience of farmers. Stay tuned for valuable insights on whether the development sector can survive in the volatile coffee industry of 2025. Connect with The Chain Collaborative and Nora Burkey here: nora@thechaincollaborative.org https://thechaincollaborative.org/ https://www.instagram.com/thechaincollaborative •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 2nd of a five-part series featuring Nora Burkey, Executive Director of the US-based Nonprofit, The Chain Collaborative, on the Map It Forward Middle East Podcast, hosted by Map It Forward Founder Lee Safar. Throughout this series, Lee and Nora attempt to answer the question, "Will the Development Sector in Coffee Survive?" and explore all the layers that come with it. This series first aired on The Daily Coffee Pro Podcast by Map It Forward. The five episodes of this series are: 1. The Evolution of Development in Coffee - https://youtu.be/cXAZ5Z7MtB4 2. Do We Need Development Work In Coffee? - https://youtu.be/6wP7HL69kPo 3. How Money Flows in the Coffee Development Sector - https://youtu.be/fsHTZ7ogOv0 4. Myths and Realities of the Coffee Development Sector - https://youtu.be/2Kgyuck-jHE 5. The Future of Coffee and Development - https://youtu.be/1KutQX_ix9c In this episode of the podcast series, Lee and Nora explore the concept of 'poverty smoothing' activities carried out by nonprofits and discuss whether these efforts are changing the capitalist structures impacting coffee communities. The conversation touches upon the efficacy of the development sector, the challenges of capitalism in the coffee industry, and how to evaluate the performance and trustworthiness of nonprofits. Join us for an enlightening discussion on the sustainability and future of the coffee industry. The article Nora references in this article is:https://www.lemonde.fr/en/archives/article/2022/03/23/reparations-as-philanthropy-radically-rethinking-giving-in-africa_5979040_113.html Connect with The Chain Collaborative and Nora Burkey here: nora@thechaincollaborative.org https://thechaincollaborative.org/ https://www.instagram.com/thechaincollaborative •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the first of a five-part series featuring Nora Burkey, Executive Director of the US-based Nonprofit, The Chain Collaborative, on the Map It Forward Middle East Podcast, hosted by Map It Forward Founder Lee Safar. Throughout this series, Lee and Nora attempt to answer the question, "Will the Development Sector in Coffee Survive?" and explore all the layers that come with it. This series first aired on The Daily Coffee Pro Podcast by Map It Forward. The five episodes of this series are: 1. The Evolution of Development in Coffee - https://youtu.be/cXAZ5Z7MtB4 2. Do We Need Development Work In Coffee? - https://youtu.be/6wP7HL69kPo 3. How Money Flows in the Coffee Development Sector - https://youtu.be/fsHTZ7ogOv0 4. Myths and Realities of the Coffee Development Sector - https://youtu.be/2Kgyuck-jHE 5. The Future of Coffee and Development - https://youtu.be/1KutQX_ix9c In this episode of the podcast series, Lee and Nora explore the historical context and evolution of non-profits, certifications, and the role of government and corporate control in shaping the industry. The conversation dives deep into whether the coffee sector's current structure necessitates the involvement of non-profits and NGOs and scrutinizes their impact on coffee producers and communities. Tune in for an insightful discussion about the complexities and challenges facing the global coffee sector. The article Nora references in this article is: https://www.lemonde.fr/en/archives/article/2022/03/23/reparations-as-philanthropy-radically-rethinking-giving-in-africa_5979040_113.html Connect with The Chain Collaborative and Nora Burkey here: nora@thechaincollaborative.org https://thechaincollaborative.org/ https://www.instagram.com/thechaincollaborative •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 5th of a five-part series featuring Brendan Adams, Founder of the Canada-based green trading company Semilla Coffee, on The Daily Coffee Pro Podcast by Map It Forward. In this series, which first aired on the global podcast, host Lee Safar and Brendan explore whether the idea to "make coffee better" is a realistic endeavour in today's coffee industry. The 5 episodes in this series are: 1. Specialty Coffee, Then and Now - https://youtu.be/EH4xbpQJNFU 2. The Discussion Around Quality Coffee - https://youtu.be/DsjcSsHEEW8 3. The Questions We Should Be Asking In Coffee - https://youtu.be/LSe2bPsL6bg 4. The Truth About Origin - https://youtu.be/UCaI9kvedTo 5. Is the future of coffee guaranteed? - https://youtu.be/DLrHw5K8jv8 In the final episode of this thought-provoking series, Lee and Brendan discuss the impact of pricing crises, tariffs, and climate change on small coffee producers and roasters. The conversation highlights the urgent need for structural change, collective action, and innovative approaches to ensure the sustainability and growth of the coffee industry. Tune in for an eye-opening discussion that could reshape your perspective on the coffee supply chain. Connect with Brendan Adams and Semilla Coffee here: https://www.semilla.ca/ https://www.instagram.com/semillacoffee/ https://www.linkedin.com/in/brendan-adams-a262655a/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 4th of a five-part series featuring Brendan Adams, Founder of the Canada-based green trading company Semilla Coffee, on The Daily Coffee Pro Podcast by Map It Forward. In this series, which first aired on the global podcast, host Lee Safar and Brendan explore whether the idea to "make coffee better" is a realistic endeavour in today's coffee industry. The 5 episodes in this series are: 1. Specialty Coffee, Then and Now - https://youtu.be/EH4xbpQJNFU 2. The Discussion Around Quality Coffee - https://youtu.be/DsjcSsHEEW8 3. The Questions We Should Be Asking In Coffee - https://youtu.be/LSe2bPsL6bg 4. The Truth About Origin - https://youtu.be/UCaI9kvedTo 5. Is the future of coffee guaranteed? - https://youtu.be/DLrHw5K8jv8 In this episode of the podcast series, Lee and Brendan discuss the complexities and diverse realities of coffee trade and origin. They delve into the misconceptions about Colombian coffee, the importance of visiting coffee origins, and understanding the true experiences of coffee producers. Adams shares insights on how conventional markets and specialty coffee markets operate differently, and the significant impact of local economies and traditional practices on coffee trade. Don't miss out on this eye-opening conversation about the truths behind your cup of coffee. Connect with Brendan Adams and Semilla Coffee here: https://www.semilla.ca/ https://www.instagram.com/semillacoffee/ https://www.linkedin.com/in/brendan-adams-a262655a/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 3rd of a five-part series featuring Brendan Adams, Founder of the Canada-based green trading company Semilla Coffee, on The Daily Coffee Pro Podcast by Map It Forward. In this series, which first aired on the global podcast, host Lee Safar and Brendan explore whether the idea to "make coffee better" is a realistic endeavour in today's coffee industry. The 5 episodes in this series are: 1. Specialty Coffee, Then and Now - https://youtu.be/EH4xbpQJNFU 2. The Discussion Around Quality Coffee - https://youtu.be/DsjcSsHEEW8 3. The Questions We Should Be Asking In Coffee - https://youtu.be/LSe2bPsL6bg 4. The Truth About Origin - https://youtu.be/UCaI9kvedTo 5. Is the future of coffee guaranteed? - https://youtu.be/DLrHw5K8jv8 In this episode of the podcast series, Lee and Brendan discuss the struggles faced by coffee producers, the broken promises within the specialty coffee industry, and the financial and emotional burdens on both producers and roasters. The conversation emphasizes the need for true relationships, responsible business practices, and a shift away from focusing solely on quality towards understanding the real issues at origin. If you're a coffee producer, roaster, or cafe owner looking to adapt and thrive, don't miss this episode. Connect with Brendan Adams and Semilla Coffee here: https://www.semilla.ca/ https://www.instagram.com/semillacoffee/ https://www.linkedin.com/in/brendan-adams-a262655a/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 2nd of a five-part series featuring Brendan Adams, Founder of the Canada-based green trading company Semilla Coffee, on The Daily Coffee Pro Podcast by Map It Forward. In this series, which first aired on the global podcast, host Lee Safar and Brendan explore whether the idea to "make coffee better" is a realistic endeavour in today's coffee industry. The 5 episodes in this series are: 1. Specialty Coffee, Then and Now - https://youtu.be/EH4xbpQJNFU 2. The Discussion Around Quality Coffee - https://youtu.be/DsjcSsHEEW8 3. The Questions We Should Be Asking In Coffee - https://youtu.be/LSe2bPsL6bg 4. The Truth About Origin - https://youtu.be/UCaI9kvedTo 5. Is the future of coffee guaranteed? - https://youtu.be/DLrHw5K8jv8 In this episode of the podcast series, Lee and Brendan explore the complexities of coffee quality and sourcing. They delve into the murky realities of how wealth and products in the coffee industry have been misappropriated and the often hidden dynamics of the supply chain. Brendan shares anecdotes and insights from his experiences, emphasizing the need for a deeper understanding of quality beyond just taste and price. This conversation also sets the stage for the next episode, where they discuss critical questions we should be asking about the supply chain. Join us as we unpack the real challenges and opportunities in the world of specialty coffee. Connect with Brendan Adams and Semilla Coffee here: https://www.semilla.ca/ https://www.instagram.com/semillacoffee/ https://www.linkedin.com/in/brendan-adams-a262655a/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the first of a five-part series featuring Brendan Adams, Founder of the Canada-based green trading company Semilla Coffee, on The Map It Forward Middle East Podcast. In this series, which first aired on the global podcast, host Lee Safar and Brendan explore whether the idea to "make coffee better" is a realistic endeavour in today's coffee industry. The 5 episodes in this series are: 1. Specialty Coffee, Then and Now - https://youtu.be/EH4xbpQJNFU 2. The Discussion Around Quality Coffee - https://youtu.be/DsjcSsHEEW8 3. The Questions We Should Be Asking In Coffee - https://youtu.be/LSe2bPsL6bg 4. The Truth About Origin - https://youtu.be/UCaI9kvedTo 5. Is the future of coffee guaranteed? - https://youtu.be/DLrHw5K8jv8 In this episode of the podcast, Lee and Brendan discuss the evolution and current state of specialty coffee. They explore how consumers' interests are shifting towards supporting producers in meaningful ways, and how the industry has evolved from focusing solely on coffee quality to embracing principles of sustainability and justice. The conversation delves into the challenges and opportunities in the specialty coffee supply chain, the importance of community-wide commitment, and the growing influence of financial interests. Tune in to gain valuable insights and join the discussion on the future of the coffee industry. Connect with Brendan Adams and Semilla Coffee here: https://www.semilla.ca/ https://www.instagram.com/semillacoffee/ https://www.linkedin.com/in/brendan-adams-a262655a/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward • https://www.youtube.com/mapitforward Check out our on-demand workshops here: • https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: • https://mapitforward.coffee/groupcoaching Join our mailing list: • https://mapitforward.coffee/mailinglist Interested in our business advisory series for your small, medium, or large business? Email us here: support@mapitforward.org •••••••••••••••••••••••••••••••• This is the 5th of a five-part series on the Map It Forward Middle East Podcast with Michael Sheridan from the CQI. Michael has joined us on the podcast to discuss the changes recently announced at SCA Expo in Houston regarding the licensing agreement of the Q grader program to the SCA and what it means moving forward. This series originally aired on the Map It Forward global podcast in June, and we felt it was relevant to air it on the Middle East Podcast now, as the Q-Grader program has been sunset. You can now listen to this podcast overdubbed in most languages on our YouTube channel https://YouTube.com/mapitforward by selecting the audio options in the bottom right-hand corner of the video. The 5 episodes in this series are: 1. The History and Mission of the CQI - https://youtu.be/H9FPF9bcHf8 2. The Agreement Between the SCA and the CQI - https://youtu.be/qrpaONy_4oo 3. Your Reaction to the Changes to the Q - https://youtu.be/1K26tkBX4aw 4. What's Next For The CQI - https://youtu.be/G0qBhu9mwvw 5. The Long-Term Focus for CQI - https://youtu.be/vnS_x5f7_nM In the final episode of this intensive series, Lee and Michael discuss the significant changes and future direction of CQI, amidst the various crises set to impact the coffee industry by 2025. Michael provides insights into how CQI plans to navigate these challenges and maintain trust within the community. This episode unpacks the critical role of quality in the coffee trade and what CQI is doing to uphold its mission despite the hurdles. Don't miss this closing chapter filled with vital industry insights. Connect with Michael Sheridan and the CQI here: https://www.linkedin.com/in/michaelsheridancoffee/ https://www.coffeeinstitute.org/ •••••••••••••••••••••••••••••••• Connect with Map It Forward here: Website | Instagram | Mailing list 💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward 📽 Watch the podcast on YouTube: https://bit.ly/3ouyFYW 🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify 🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching Looking for a business advisor for your established coffee business or startup? Email us here 📧 email: support@mapitforward.org