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Med Tech Gurus: Industry Advice | Medical Devices | Innovation-logo

Med Tech Gurus: Industry Advice | Medical Devices | Innovation

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6: Education, Support, and How they Improve Your Product w/ Nancy Trick

On this episode of Med Tech Gurus, we sat down with Nancy Trick, Clinical Manager of Worldwide Evidence & Education at Beckton Dickinson. Nancy was kind enough to spend some time talking about the Med Tech market, education & support, and lessons learned from a career in the Medical Technology sector. You can find a breakdown of this episode here.

Duration: 00:22:02

5: Creating a Value Proposition That Doesn’t Suck w/ Michelle O’Connor

Does this describe you? Quick quiz. You’ve got an innovative technology with the potential to improve patient outcomes and reduce hospital readmissions. You even have supporting data and research—the favorable outcomes data that hospitals love. But you’re frustrated by your inability to get any traction in the market. Obviously, you need a guru. This episode’s med tech guru is Michelle O’Connor, CEO of the CMR Institute, which has provided training and development for medical device,...

Duration: 00:16:50

4: Hitting a Marketplace Home Run with Medical Devices w/ Mike Brown

On this episode of Med Tech Gurus, we sat down with Jay Michael Brown with Number Three Investments and CEO of Rock West Medical Devices about some of the market realities and strategies that can affect the success of medical device develop. Mr. Brown has a degree in Marketing and Business Administration from Western Kentucky with further study at Columbia University and training in Human Resources at Princeton University. With over 40 years of experience in the medical device space,...

Duration: 00:19:14

3: Early Adopters, Failure, and a Change in Behavior w/ Dr. Alejandro Badia

On this episode of Med Tech Gurus, Dr. Alejandro Badia, CEO & Chief Medical Officer of OrthoNow LLC, was kind enough to sit down with us and talk about why being an early adopter is a good thing, how surgeons can teach other surgeons, the biggest challenges facing OrthoNow, and a host of other topics.

Duration: 00:24:36

2: 9+ Ways To Find Success With Group Purchasing Organizations w/ Dale Wright

Navigating group purchasing organizations (GPOs) can be daunting, whether you’re an entrepreneur launching a great innovative product or you’re a small business looking to sign on to a contract. Our guru today is Dale Wright from Actalur Group. Listen in as Dale leverages his many years of experience in the industry, sharing how both organizations and entrepreneurs can find success in the GPO sphere.

Duration: 00:28:49

2: Angel Investors, Pitch Decks, and Common Mistakes in Presentations w/ Ken Hubbard

Imagine if you could have someone on your team that could tell you exactly what an investor, or team of investors, were looking for? Instead of going in and pitching a bland generic deck, you were able to pinpoint your message to the precise interests and desires of those on the other side of the boardroom desk? On this episode of MedTech Gurus, we sat down with Ken Hubbard, the Co-Founder and Chairman of CapStack West, for a chat about angel investors, a big mistake that companies make...

Duration: 00:25:54

Why You Should Listen to Med Tech Gurus

The medical device space has become daunting, and launching new technology in it is more confusing than ever. That's why we're inviting Med Tech Gurus onto this show to help you learn how to navigate your medical technology launch. Get ready to hear stories from those who have gone before, both in failure and success. Listen in to this intro episode of Med Tech Gurus to hear your host, Tom Hickey of Performance, Concepts, and Technologies, explain what else you can expect to hear in...

Duration: 00:06:10