We Rock Digital Marketing Amplified

In this episode, Daniel and Tricia interview April White, the CEO of Trust Relations, a strategic communications agency. April shares her journey in the PR industry and the pain points that led her to start her own agency. She discusses the importance of diversity and inclusivity in the PR industry and how Trust Relations is redefining the traditional PR paradigm. April explains the role of PR in the marketing mix and how it complements digital marketing efforts. She emphasizes the importance of messaging and branding in PR to build credibility and show, rather than tell, a brand's value. Takeaways Chapters

🎙 Welcome to another riveting episode of We Rock DM Amplified! 🎙 In this episode, your hosts Daniel Bissett and Tricia Elizabeth Ulberg are joined by the one and only Taylor Rudd, Director of Marketing at Commit Consulting. But hold your horses—Taylor isn't your run-of-the-mill marketer. No, siree! He's a hybrid professional with a knack for both strategy and execution, a rare gem in today's dynamic marketing landscape. Why Should You Listen? Rebranding Real Talk: Ever wondered what goes into a rebranding strategy? Taylor spills the beans on Commit Consulting's recent transformation. Blurring Boundaries: As a hybrid marketer, Taylor defies traditional roles. Learn how you can wear multiple hats without losing your head! The Future is Now: Taylor and our hosts delve into what's next for digital marketing. Whether you're a skeptic or an enthusiast, you won't want to miss this. Who's This For? So, what are you waiting for? Hit that play button, and let's amplify your digital marketing acumen together!

🎧 Tune in to the latest episode of We Rock DM Amplified, where we're joined by digital marketing maven, Fernanda Gratton and Katie Westman! Known for her innovative approaches in the field, Fernanda brings a wealth of knowledge on marketing for specialized niches, like marijuana dispensaries. In this insightful episode, hosts Daniel Bisett and Tricia Elizabeth Ulberg explore a range of topics with Fernanda, including crafting engaging content and navigating the complexities of today's digital landscape specifically around Marijuana/Canabis Dispensaries. With the added layer of brilliance from our second guest, Katie Westman, this is a conversation you don't want to miss! Get ready to enrich your understanding of digital marketing in this fast-paced, ever-evolving industry. Click below to listen now! 🎙️ #FernandaGratton #KatieWestman #WeRockDMAmplified #DigitalMarketing #SpecializedNicheMarketing #Canabis #Dispensaries #Marijuana #ContentStrategy

🎧 Welcome to another episode of We Rock DM Amplified! In this enlightening conversation, we're joined by Chris Burns, a seasoned digital marketing coach, podcaster, and author who has made social media marketing both easy and fun. Chris has worked in the field for over 20 years and has helped hundreds of businesses scale through effective digital strategies. In this episode, we dig deep into the essentials of revitalizing stale marketing, making digital efforts enjoyable, and generating real results. Tune in to get your dose of #MarketingInspiration and actionable tips that could be a game-changer for your business. Don't miss out on this value-packed episode; click below to listen now! 🎙️ #ChrisBurns #WeRockDMAmplified #DigitalMarketing #MarketingInsights #SocialMediaMarketing #StrategyExecution

In this riveting episode of We Rock DM Amplified, we had the pleasure of hosting Dustin Hayes, the brains behind the Veteran Owned & Operated business, Red White and Bad Ass Brew. Beyond being just a fantastic coffee brand that supports the worthy nonprofit, Shelter to Soldier, Dustin has navigated the challenges of starting a business as a veteran, honing his marketing strategies and aligning them with his core target market. We dived deep into the essential topics, from identifying your core target audience to optimizing your content strategy to speak directly to them. Dustin shared his insightful views on why it's critical to focus on platforms where your core audience is actively engaged, and how to grow other channels later. His journey is a testament that nothing is given; you have to work hard to earn your wins, both in the world of sports and in your marketing efforts. This episode is a must-listen for those looking to draw inspiration from a business that successfully intertwines passion, purpose, and effective marketing. Join us in amplifying your digital marketing skills with real-life examples from industry leaders. Don't miss this episode packed with invaluable insights and narratives of grit and determination. Tune in now!

In this podcast episode, Pamela Hults, an account manager with WSI Digital Marketing Services and a former photojournalist, shares her journey of transitioning from photography to digital marketing. She explains how the pandemic shutdown forced her to reevaluate her career and seek a plan B. Pam then narrates her experience attending a digital marketing boot camp at the University of Texas, where she met Daniel and Tricia. She describes the initial doubts she had about her abilities but shares how the supportive environment and effective teaching style of the boot camp helped her gain confidence.

In our latest conversation, we had the pleasure of learning from Mia Umanos, CEO of Clickvoyant. We delved into an array of interesting topics, including the nuances of GA4, which Mia charmingly refers to as the new 'Dubai' of Analytics. We also navigated the captivating landscape of AI - discussing Process AI, LLM AI, and Generative AI - and their powerful roles in data and statistical analysis. Perhaps most importantly, we had an insightful conversation around empathy in marketing - a critical element in truly connecting with our audiences. We genuinely enjoyed this conversation and believe you will too. It's not just about adding to your knowledge, it's about understanding the 'why' and 'how' behind these topics. Give it a listen when you can. Client website: https://www.clickvoyant.com/ #WeRockDMAmplified #MiaUmanos #ClckVoyant #GA4 #AI #DataAnalysis #Analytics #Empathy #MarketingWithEmpathy #GoogleAnalytics

Welcome to the latest episode of We Rock DM Amplified on YouTube Live, where we continue our journey of amplifying your knowledge in the web world. Today, we have an exciting guest - the dynamic and innovative, Alyse Deanda-Zagada. Alyse, a trailblazer in the fashion industry, is the genius behind the renowned Joli Fashion Society. Through her creative endeavors, she skillfully merges the worlds of fashion and technology, building an influential community along the way. In this episode, your hosts, Daniel Bisett and Tricia Ulberg, will delve into an insightful conversation with Alyse, exploring the intersection of fashion, web technologies, and community-building. Join us for a fascinating ride as we uncover Alyse's journey, her strategies, and her visions for the future of fashion in a digital world. This is an episode you won't want to miss! Remember to like, share, and subscribe to stay updated with our content. Let's amplify your web understanding together!

Welcome to We Rock DM Amplified on Podbean, where we delve into all things Web related! In this episode, our guest Ulrika Smith Svenstedt shares her enlightening perspective on using social media as a storytelling platform to build authentic relationships. Her experiences extend beyond athletes, embracing coaches, staff, volunteers, sponsors, and fans as part of the wider sports community. Ulrika emphasizes that nothing is handed to us on a silver platter - success in sports, just like in any endeavor, requires hard work and dedication. She gives us a heartfelt glimpse into the Swedish Biathlon Federation, painting it as a large, inclusive family. Join your hosts, Daniel Bisett and Tricia Ulberg, as they explore these ideas and more, amplifying your understanding of the web and its potential. Tune in for this insightful conversation!

On this episode of We Rock DM Amplified, our guest speaker talks about their background in digital marketing and offers insights on how to stay relevant in the tech industry. They discuss the future of SEO, AI technology, and the importance of being picky with clients. They also share their experiences with teaching and training others in the industry, and their thoughts on how AI can enhance creativity without replacing it. Tune in to this episode for valuable tips on staying ahead in digital marketing and embracing the opportunities that come with change.

Daniel and Tricia interview Crunch Ranjani to discuss how she can better utilize her website to attract and find new clients for her content writing business. Guest website: https://crunchranjani.com/ http://www.werockdm.com http://www.werockwp.academy #contentmarketing #digitalmarketing #websitedesign #webdevelopment #smallbusiness #healthcoachingtips #website #marketingagency

Welcome to the latest episode of our podcast, where we analyze and provide actionable advice to help businesses improve their online presence. In this episode, we take a closer look at K's financial coaching website and evaluate its content marketing strategy, website performance, UX/UI, and SEO to identify areas of improvement. We begin by analyzing K's Frankenstein approach to content strategy and how that affects (negatively) the overall User Experience (UX) when a new visitor comes to her website. Furthermore, we provide K with recommendations on how to improve her website's layout, performance, and SEO to increase organic traffic and attract more potential clients. We also provide insights into how she can leverage social media, email marketing, and other digital marketing channels to increase her website's visibility and reach. Join us as we share our expertise and provide K with practical advice to optimize her website's content marketing strategy, website performance, UX/UI, SEO, and more. Whether you are a business owner or a marketer, this episode is packed with actionable insights that can help you improve your online presence and achieve your business goals.

Welcome to the latest episode of our podcast, where we analyze and provide actionable advice to help businesses improve their online presence. In this episode, we take a closer look at Brittany's financial coaching website and evaluate its content marketing strategy, website performance, UX/UI, and SEO to identify areas of improvement. We begin by analyzing Brittany's content marketing strategy to determine if it aligns with her target audience's needs and interests. We also evaluate her website's performance to identify any technical issues that could negatively impact user experience and search engine rankings. Our team of experts also examine the website's UX/UI to suggest improvements that could enhance user engagement and drive conversions. Furthermore, we provide Brittany with recommendations on how to improve her website's SEO to increase organic traffic and attract more potential clients. We also provide insights into how she can leverage social media, email marketing, and other digital marketing channels to increase her website's visibility and reach. Join us as we share our expertise and provide Brittany with practical advice to optimize her website's content marketing strategy, website performance, UX/UI, SEO, and more. Whether you are a business owner or a marketer, this episode is packed with actionable insights that can help you improve your online presence and achieve your business goals.

In this conversation, Daniel Bisett and Tricia Ulberg discuss the importance of having a personal story and building trust with potential clients. In one section, Daniel suggests that having a story on your website about yourself can yield more results for your business because people who lack confidence often have a hard time trusting others. He goes on to say that many of these people lack trust in others and that if they don't know your story or background, they may view you as just another business trying to sell something. However, if they know your story and background, they will start to build a connection and relationship with you, and this can lead to trust and comfort. It is important for anyone in a coaching or counseling role to portray themselves as a trusted friend in their marketing efforts. Brie shares her recent discovery enjoying being on camera and making connections with people, and she is doing work on herself to overcome any internal blocks that may be preventing her from doing so. TL;DR - Digital Marketing is not just about selling, but about making connections and doing more of it.