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Creators Revival

Architecture & Design

Talks on all things Creativity, Graphic Design, Advertising, and Branding for Businesses with Creative Professionals. Hosted by Kendol Mason owner/operator Giftbox Creative.

Location:

United States

Description:

Talks on all things Creativity, Graphic Design, Advertising, and Branding for Businesses with Creative Professionals. Hosted by Kendol Mason owner/operator Giftbox Creative.

Language:

English

Contact:

6785918187


Episodes
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Interview: Creator of Logo Package Swatch Plugin

11/26/2023
Logo Package Swatch automates the creation of logo package colors, generating all the necessary colors with ease. It also ensures color consistency across all exported files, eliminating the risk of color variations. This saves designers hours of manual work, allowing them to focus on their creative endeavor. Logo Package Swatch is a companion extension that seamlessly integrates with Logo Package Express. It provides designers with a centralized location to manage and access all their brand colors. This ensures that the correct colors are always at their fingertips, eliminating the need to search through multiple files or rely on manual color codes. You can download Logo Package Express here: https://bit.ly/47S2Qxx For questions or inquiries about being a guest on the show feel free to contact: *email me at giftboxcreative@gmail.com Follow me on Instagram, Facebook, @giftboxcreative --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:37:57

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Philip VanDusen Interview

4/28/2023
Welcome to the Creators Revival podcast where we explore the latest trends and insights in graphic design, featuring our special guest Philip VanDusen of Verhall Design. With over 25 years of experience as a creative executive in strategic branding and graphic design, Philip has worked with some of the world's most successful global retailers, consumer products companies and branding firms. As the Head of Graphic Apparel for Old Navy, he oversaw an $800 million T-shirt design business, while his role as VP of Design for Global Snacks at PepsiCo involved driving innovation and design strategy across a range of snack brands. As the Owner of Verhaal Brand Design, a branding consultancy in New Jersey, Philip's agency specializes in brand strategy, graphic design and marketing for an international roster of clients. In this episode, we dive into some of the most pressing topics in the design world today, including the massive growth of AI and its impact on design and creativity. Philip also shares his perspectives on the metaverse, exploring how it's changing the way we think about design and user experience. We also delve into trend spotting in graphic design, discussing how to identify and apply trends in ways that are relevant and meaningful to audiences. As we explore the world of design, Philip shares his insights on the emergence of cultural phenomena and how they are shaping design and brand identity. This podcast is a must-listen for anyone interested in the latest trends and ideas shaping the world of graphic design. Join us as we dive deep into the world of design with Philip VanDusen. Here's where you can follow Philip: Website - https://philipvandusen.com/ LinkedIn - https://www.linkedin.com/in/philipvandusen/ YouTube - https://www.youtube.com/@PhilipVanDusen Instagram - https://www.instagram.com/philipvandusen/ Brand Muse Newsletter - https://philipvandusen.com/muse --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:48:01

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How To Trademark Your Logo or Brand with Troy Hooper CEO of Kiwi Restaurant Group

4/26/2022
The truth about your logo could shock you! Logo design and branding are important aspects of any business, as having a distinct and recognizable brand can help to promote consumer recognition and drive sales. When it comes to protecting your logo or brand, the process of trademarking is critical. This involves registering your logo with the appropriate authorities, which may involve sending in samples of the design or filling out paperwork verifying its use within your organization. From there, you can feel confident that no one else will be able to use your logo without permission. By protecting your logo or brand through trademarking, you can ensure that you maintain full control over how it is used and that your unique identity remains intact. Thanks to these benefits, the process of trademarking is an essential component of any successful business strategy. Troy brings over 30 years of diverse hospitality management experience to Kiwi Restaurant Group. He has successfully built new concepts, redesigned and rebranded existing restaurants and hotels, and improved upon well-established venues for iconic brands such as Hilton Corporate properties, Sheraton, TPC Golf Clubs, as well as luxury Caribbean resorts, and exclusive private memberships clubs. Throughout his career Troy has spent much time in asset transition and turn-around management for all types of hospitality and restaurant businesses. This experience makes him the perfect candidate to help guide KRP Restaurants through its own growth and development. . . . For questions or inquiries about being a guest on the show contact me: *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me, you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:40:22

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How Can Branding Help Your Business?

1/12/2022
Branding is the foundation of hearts in your businesses to reach more customers effectively. In this podcast episode of talk about how branding can actually help your business in ways you may not have expected in this, I'll go over a few simple ways branding is important to help grow your business, in 2022. For questions or inquiries about being a guest on the show contact me: *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me, you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:16:23

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Finding Your Million-Dollar Brand Name

10/3/2020
In this episode, Louise Karch talks about how Realtors and Food Hospitality Owners can find your million-dollar brand-name, the truth behind Betty Crocker, seven systems you can use right now, and the reason why jingles seem to be so easy to remember. Louise Karch is a brand naming expert and speaker to business professionals for business growth. Louise, makes sure your brand stands out. She's won The Pillar Community Award For Innovation and was once a marketing faculty member of the University of California at the Master's degree in Adult Education. She is also providing growth strategies within the business. In this episode, we talk about her book Word Glue Finding Your Million-Dollar Brand Name, a branding naming handbook that easy to use, and the perfect tool in your brand naming arsenal. For questions or inquiries about being a guest on the show feel free to contact: Email me at giftboxcreative@gmil.com DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:42:57

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The Power Of Clarity

6/29/2020
In this episode, I talk about getting clear on your goals and purpose including a few steps you can take to bring more clarity to your purpose on a daily basis. For questions or inquiries about being a guest on the show feel free to contact: Email me at info@giftboxcreative.com DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:31:49

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Interview with Prof. Munson about CVOID-19

4/4/2020
Prof. Deborah Bush-Munson is an Associate Professor, and Dental Assisting Program Director at St. Louis Community College. In 1989, she graduated from the American Red Cross Dental Assisting Program in Kitzengen, Germany. From 1991-1993, she worked as a dental assistant at Fort-Hood Military base in Killeen, Texas. From 1994-1998, she was employed as a dental assistant at Southern Illinois University-School of Dental Medicine. While doing this, she was a single parent of two daughters and...

Duration:00:14:54

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Episode 25: Interview With Adam Brown

3/22/2020
Adam Brown is an award-winning creative director of Marrow in Lexington, Kentucky. In this podcast episode, we discuss’ topics such as the state of building a brand and defining what a brand means in today’s complex marketplace. Adam gives his amazing perspective on how the landscape of communication plays out and why branding is so important in today’s state of communication. Plenty of parallels of creativity and communication develop as Adam Brown explains how fresh ideas in advertising play a part in innovation being used and how marketing results play out. We also talk about some life lessons that he’s learned while building the agency and antidotes of how proper branding has helped him change the history of an entire school's campus. Adam’s perspective can help you glean industry insights that you can apply in your field, even if you’re an agency owner or designer. With wit and charm, Adam Brown’s insight gives logical tactics you can use to learn and improve your brand communication in your projects. With ideas and sources to draw from, Adam Brown takes you on an amazing journey throughout his creative career. So sit back, grab some popcorn and enjoy this episode. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:58:43

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Designing Brand Identity | Episode 24

10/29/2019
Designing a Brand Identity is more than just having a logo. It’s a compilation of multiple parts, steps, and processes that are a compilation of a Logo Type, Logo Mark or Signature, Color Scheme, Typography, Image Composition, Logo Lockups, Icon Set, Tagline, Audio Signature, Signage, Animation, and Lifestyle Usage Mockups. When these elements in a strategic align way, they create what’s often referred to as a Brand Identity. The Brand Identity will generate a sense of unity among all visual elements to create the brand experience over time that people will use in relation to your products. In this 1 Hour episode, I discuss those features and benefits so that you may understand more about what makes up an Identity Design and incorporate that more into your offerings to your customers. If you like this episode and want to hear more content on this topic, please share what you liked most about it with me on social by posting and tagging me @giftboxcreative For questions or inquiries about being a guest on the show, feel free to contact me with your preferred method: *Email me at info@giftboxcreative.com *, DM me on Instagram, Facebook, or Twitter @giftboxcreative Preferred Topics Include: --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:01:04:49

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Episode 23 Interview with Dr. Tonya Butler | Dynamic Therapeutics

9/25/2019
Dr. Tonya Butler is a US Army veteran who served in the United States Army Band for 6 years on active duty, then later in the US Army Reserves. After the military, she began her career as a personal trainer and strength and conditioning specialist. She opened a company called De Novo Fitness Systems in 1997, creating corporate wellness programs for GE Capital and Nortel Corporation, a personal training studio, and staffing multiple car dealerships with massage therapists.​ After selling her...

Duration:00:44:59

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Episode 22 Interview with Mellissa Harbers | Pinkies Up Beer and Wine

9/13/2019
Pinkies Up Beer and Wine is a sipping parlor and retail for craft beer and boutique wine from around the world founded by Matt and Melissa Harbors. Pinkies Up Beer and Wine located in Roswell Georgia also offers educational courses, and custom shopping software. Enjoy wine and beer by the glass in their lounge area, or take home a growler, bottle of wine, or six-pack of beer from their retail space. If you like this episode and/or want to hear more content on this topic please share what...

Duration:00:21:11

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Episode 21 Interview with Robin Hiers

9/11/2019
Robin Hiers is the founder and operator of Restoration Wellness, LLC in Roswell Georgia. Robin Hiers is a functional medicine health coach and licensed sports & medical massage practitioner. Robin works with athletes who want to up their performance game and those busy corporate professionals that live in chronic pain due to a lack of movement & high stress. Restoration Wellness, Robin's program, takes a whole-body approach when designing for clients individualized coaching programs while...

Duration:00:37:44

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Color Psychology In Branding and Marketing

9/5/2019
Color in psychology has a powerful meaning when it comes to using them in your marketing campaigns. These colour meanings play a different effect when used in your brand’s products or services to help boost market attention. This colors you choose are never static but, when chosen by their color definition, can boost sales and generate traffic. This podcast episode will cover what each color means, as well as the effects, have on consumers purchasing decision. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:45:03

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Episode 19: What's The Big Idea?

6/25/2019
Figuring out the big idea for your business can be of tremendous value. It can make things easier to communicate and spreading the message of your business to the marketplace. Buy having a clear picture and making the idea of your business synchronistic to your company’s core values, it will make things easier for potential customers to decide if they want to work with you. For questions or inquiries about being a guest on the show feel free to contact: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:20:17

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Episode 18: Brand Strategy

3/19/2019
Having a solid brand strategy will help to reinforce the tools you're using to help build the foundations of your messaging your products or service it sending out. How does strategy play into your overall vision? How do you communicate strategy? What are the foundations of a strategy? All of these questions will be answered here in this episode. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:38:57

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Investing in your Brand

2/23/2019
In this episode I cover a few things that investing in your own brand will help you leverage in the marketplace. When you take the time to truly invest in your brand there are several benefits that you will gain from the intangible things like trust and awareness, to solid results such as opportunities and conversions. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @giftboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative Enjoy! --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:01:00:09

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10+ Reasons to Rebrand

2/14/2019
In this episode we ask why should you rebrand? Exactly what are some reasons to rebrand your company and how will this affect your reputation? Rebranding isn’t a small choice that gets made over night. There are a lot of factors that comes into the decision of rebranding your company or even your personal brand. I’ll give you 10+ reasons to start rebranding your company, product, or personal brand. This can range from having a new product you want to differentiate in the market to bringing on new management. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:42:49

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Episode 15: What is a Brand Identity

1/30/2019
In this episode we cover the global idea of what a brand identity is. How it plays a part in the experiences you provide for your customers on both small larger scales. An identity is very concrete when it comes to creating a brand with artifacts that are very tangible and can be articulated in a consistent manor. The brand identity makes up a large part of what we remember about a person, product, service, or experience long after that moment has passed but is reminded of that encounter through the touchpoint of the brand identity. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:48:48

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Episode 14: What is a Brand?

1/24/2019
What exactly is a brand and how do I use branding to grow your company? In this episode we will take a light look into what really defines a brand, and the three primary functions of a brand that will help you get attention and create devoted followers by way of Navigation, Reassurance, and Engagement. So, weather you’re just starting out as an entrepreneur, real-estate agent, or have a small local business you’ll learn the value of having a brand and what it really means to use it to attract and keep customers. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: giftboxcreative@gmail.comInstagramFacebookTwitter If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:16:27

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Episode 13: Interview with Dave DeFeo from My Parents Basement

1/17/2019
Dave DeFeo joins the show to discuss comic books, the culinary arts, and how him and two friends created a comic book bar in Decatur Georgia called My Parents Basement. Dave has been a chef for over 20 years crafting his brilliant culinary expertise at establishments such as Leon’s Full Service and Brick Store Pub. --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

Duration:00:27:19