Planted with Sara Payan on Radio Misfits

This one’s a game-changer. On the latest Planted, Sara dives into a bold new collaboration that’s turning heads and reshaping the conversation around cannabis. Scott Vasterling of Humboldt Family Farms, Dustin Moore of Embarc, and Jake Howard of Surfer Magazine break down how their unique media and retail partnership is putting sungrown cannabis in front of fresh eyes and broader audiences. [Ep 164]

Sara sits down with Scott Vasterling of Humboldt Family Farms to explore his journey, his passion for sun-grown cannabis, and why normalization matters. [EP 163]

We're thrilled to welcome back WWE legend and former Governor of Minnesota, Jesse Ventura joined by Mason Alt! Listen to their insights on cannabis legalization, the partnership with Retro Bakery, and more! [EP 162]

Sara welcomes back cannabis tourism expert Brian Applegarth for a deep dive into how hemp, heritage, and travel come together to influence cannabis culture around the world. From historical roots to modern movements, Brian brings a global lens to the evolving landscape—filled with rich stories and sharp insights along the way. [Ep161]

Join us for an incredible conversation with special guest Jess Poulin, CEO of Woke Media and Host of the High on Feminism podcast. From #cannabis journeys to the power of female connection, you don't want to miss this! [Ep 160]

Sara Payan delves into the fascinating world of cannabis marketing with John Shute, CEO of Puf Creativ. Learn about the intersection of health, tech, and community in cannabis! [Ep 159]

Sara sits down with Renee Gagnon, the world’s first federal cannabis license holder, for a compelling conversation about the evolving cannabis industry. They explore Renee’s groundbreaking journey, the challenges and triumphs faced by women and minority entrepreneurs, and what the future holds for this rapidly shifting space. [Ep 158]

Sara wraps up her Barcelona series with a conversation featuring Eugenio Garcia, founder and publisher of Cannabis Now. From cultural shifts to building community, Eugenio shares his perspective on the evolving cannabis landscape in Spain and beyond. A fitting close to an eye-opening journey through Barcelona’s cannabis scene. [Ep 157]

Sara sits down with the legendary Danny Danko for a lively conversation straight from Barcelona, diving into the world of CHAMPS Trade Shows, the evolution of cannabis culture, and everything in between. From industry insights to laid-back laughs, it’s a globe-spanning chat with one of the most recognized voices in the scene. [Ep 156]

Sara brings you a special double-feature from Choko Lounge in Barcelona with Emerald Village WEHO! First, explore the vibrant cannabis tourism scene with Ngaio Bealum, Ian Rassman, and Emerald Village WEHO. Then take a deep dive into cultivation and genetics with industry experts Johnny Casali, Jordan Pyhtila, Jessica Lilga, and Reggie Weedman. [Ep 155]

Join Sara Payan, as she chats with Sergio Martinez Bejar, CEO of Blimburn Seeds, from beautiful Barcelona! Dive into the rich history of Spannabis, the evolution of cannabis genetics, and so much more. [Ep 154]

Sara sits down with Alex Rogers, founder and CEO of the International Cannabis Business Conference (ICBC), for a wide-ranging conversation on cannabis policy, the future of the industry, and the evolving landscape of hemp. Insightful, timely, and full of perspective—this is a conversation you don’t want to miss. [Ep 153]

Sara hits the floor at the International Cannabis Business Conference (ICBC) in Barcelona for a series of engaging conversations with key voices in the global cannabis scene. [Ep 152] Guests include: Jamie Pearson of New Holland Group ICBC’s official MC, Ngaio Bealum Delia Flanagan Rebecca Allen Tapp Economist Beau Whitney From market insights to international trends, this episode offers a unique perspective on cannabis around the world—straight from one of the industry’s biggest global events.

Exciting new episode of Planted with Sara Payan is live! Sara dives deep into a captivating conversation with musician, author and Co-Host of Tales from the Golden Road on @siriusXM David Gans about the Grateful Dead, creativity, and the magic of cannabis in music. [Ep 151]

Join Sara for an insightful conversation with industry expert and Founding Partner of Katan Associates, Seth Yakatan on the future of cannabis, industry challenges, and much more. [Ep 150]

Sara sits down with Mark Collins, founder of Highly Capitalized, for an in-depth conversation about the cannabis industry, its evolving media landscape, and the challenges that lie ahead. [Ep 149]

Sara sits down with Jes Feuer for a conversation about women in cannabis, the art of brand building, and the exciting future of the industry. [Ep 148]

Sara sits down with Luke Scarmazzo, a cannabis industry pioneer who has faced and overcome incredible challenges. He shares his inspiring story, insights into the evolving cannabis market, and what’s next for him in this ever-changing industry. [Ep 147]

Sara chats with the trailblazing Alfonso "Tucky" Blunt of Blunts and Moore, the first equity licensed dispensary in the United States. Join us as Tucky shares his inspiring journey, the highs & lows of the cannabis business and the importance of nimbleness in the industry. [Ep 146]

Sara sits down with Elliott Lewis, CEO of Catalyst, for an insightful conversation about the cannabis industry’s biggest challenges and the future of clean, accessible cannabis. They explore the evolving landscape, regulatory hurdles, and Elliott’s vision for ensuring quality and transparency in the market. Don’t miss this deep dive into the future of cannabis. [Ep 145]