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Pattern Shift

Business & Economics Podcasts

Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more sustainably. You can be part of that change and make a profit in the process.

Location:

Netherlands

Description:

Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more sustainably. You can be part of that change and make a profit in the process.

Language:

English

Contact:

0641759707


Episodes
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#85 - From Full InstaGram Breakup to Reconnection - Pt 1. The Experiment

7/4/2024
Send me a Text Message. In this episode, I delve into my personal journey with social media, particularly Instagram. This is the first of a two part episode that introduces my reasons for leaving InstaGram, my reasons for coming back and my conclusions after 7 months. I discuss my decision to step away from the platform two years ago due to its impact on my health and well-being. I've decided to return, but with a new approach. I'm exploring how to maintain a minimalist brand presence, focusing on connection and authenticity rather than followers and likes. This experiment is about finding a way to use Instagram that aligns with my values and doesn't compromise my well-being. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE LINKS InstagramMy CommunityGet 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:44:55

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#86 - From Full InstaGram Breakup to Reconnection - Pt 2. The Execution

6/27/2024
Send me a Text Message. What if taking a break from Instagram could actually transform your business strategy? Join me as I share my personal journey of stepping away from Instagram for two years, only to return with a strategic vision and a clear purpose. SUMMARY In this episode, I discuss my experiences with Instagram as a marketing tool for my business. I emphasize the importance of cultivating genuine connections over garnering thousands of followers and share my plans to limit my screen time on Instagram and explore other platforms, like Pinterest. Listen to part 1. HERE. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "Instagram will always have to be just a small part of how I reach my potential customers." LINKS NotionBullet Journal MethodInstagramPinterestGet 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:46:51

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#84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend

6/6/2024
Send me a Text Message. Can you imagine turning your passion for textiles into a thriving business? On this episode of the Pattern Shift podcast, we transport you to the lively Wedding Wool Weekend festival in Berlin’s Wedding neighborhood. Joined by my friend Angela, we had the pleasure of talking with several brilliant textile business owners. Thanks to Ruta from Wollen Berlin, who organized this remarkable event, we're able to share their insightful journeys with you. Listen to our conversation with Saskia Maas of Ovis Etc, who delves into the importance of non-superwash yarn and reveals how support networks can be game-changers for creative entrepreneurs. We also bring you the compelling stories of two business owners who transitioned from being self-taught in areas like marketing and photography to seeking professional help to streamline their operations. Hear from a talented knitwear designer who shares her strategies for balancing the creative and business aspects of her work and the empowering role of collaboration. Discover practical advice on building a long-term, sustainable business and the hurdles you must overcome to maintain your creative edge while growing your brand. Finally, get inspired by Melinda, Silke from Funk Fiber, and Nora from K Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:01:09:05

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#83 - Practical Exercises for Better and Holistic Time Management

5/23/2024
Send me a Text Message. Hey everyone, Ever feel like your day is a whirlwind and you wonder where all your time went by bedtime? In this episode, we're diving into the secrets of mastering your time with a holistic approach. Reflecting on my journey running an indie yarn shop, I realized the chaos of constant busy work and the importance of focused, mindful time management. I'll walk you through five steps to gain insight into your current time usage and practical exercises to improve it. We'll cover everything from tracking your time with a bullet journal to setting clear intentions. Plus, I'll share wisdom from Oliver Berkman's book "4,000 Weeks," which reshapes how we view productivity. By the end, you'll have tools to balance your work and personal life better. Don't forget to share your insights with me—I love hearing from you all. Let's create a pattern shift in your life and business! FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! QUOTE FROM THE EPISODE "Understanding how you use your current time is the first step to making meaningful changes." LINKS Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:30:45

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#82 - Casually chatting about travel, craft projects and current obsessions

5/9/2024
Send me a Text Message. I'll discuss balancing my craft business, personal health, and self-care. Venturing into video podcasting deepens my audience connection. COVID-19 reminded me to prioritize health over productivity. Crafting remains a source of relaxation and creativity amidst running a small business. I emphasize sustainable crafting and integrating it into my marketing. Join me as I share my journey. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "Sometimes, a lot of the time, when you get overwhelmed by all the things you need to do and you don't have the energy to do things, and you do want to show up... answer the question: How can it be easy?" LINKS Bullet Journal MethodJa, Wol CommunityCheck Your Thread Podcast with Zoe EdwardsSätergläntan Institutet för slöjd och hantverkGet 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:58:55

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#81 - You Need a Mindset Shift! - Let’s Talk Change, Comfort Zones and Taking Action

4/11/2024
Send me a Text Message. I have been running the Business Circle for a few years now and one topic stood out in the most recent Wins + Woes meeting. From this I feel the need to emphasize the importance of a mindset shift. So we talk about why a mindset shift is necessary to encourage you to get out of your comfort zone while still taking care of yourself. Because… if you don’t change anything, nothing will change. So unless you are happy and content where you are as a person and a business owner, this episode is for you! FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "People are afraid of change. Some see it as a threat, while others see it as an adventure." LINKS Byron Katie's Work: Explore Byron Katie's approach to mindset and self-inquiry through her official website: The Work of Byron Katie S Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:24:31

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#80 - Sewing the Seeds of Love - Set Business Goals to Match Your Values

3/29/2024
Send me a Text Message. In this episode, I discuss the importance of goal setting for creative entrepreneurship. Drawing parallels between goal setting and preparing soil for a garden, I emphasize the need for alignment with personal values and decision-making to drive business success. I introduce a step-by-step approach to goal setting, starting with personal goals before transitioning to business goals. Practical exercises and worksheets are provided to encourage entrepreneurs to integrate personal and business values into their goals for greater clarity and effectiveness. Highlighting models like SMART, GROW, and WWHW, I emphasize specificity, measurability, achievability, relevance, and timeliness in goal setting. Through examples across various business aspects, I demonstrate how goals can be tailored to individual needs and values. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "It's crucial to integrate personal and business values for clarity and effectiveness." LINKS Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:30:45

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#79 - Behind the Filter: The Reality of Creative Entrepreneurship, a Roadmap to Navigate Challenges

3/15/2024
Send me a Text Message. I wanted to do an episode about Etsy and if it is worth starting your own website, when I went to Threads to do a callout for craft business that have ideas about this, I saw a post by a printmaker. This post inspired my episode. Sometimes you don't know where to start and the business roadmap is completely unclear. I hope that I can make it a bit more simple with this basic roadmap. I was moved and frustrated by the ever-returning struggles of small creative businesses. So in this episode, I'll guide you through the fundamental steps of building your own business in a simple and straightforward manner. While these steps may seem basic, they provide a solid foundation for anyone embarking on their entrepreneurial journey. My aim is to boost your confidence and highlight areas where you may need further education or information. FULL SHOW-NOTES WITH TAKEAWAYS patternshift.fm GET MAILS HERE! BEST QUOTE FROM THE EPISODE "Knowing your needs, values, and goals is the foundation of building your business." LINKS #76 Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:52:01

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#78 - How to Sell Your Products Without Feeling Gross

2/29/2024
Send me a Text Message. Hey lovely listeners! Today's episode is all about shifting the mindset in selling. I've got some nuggets of wisdom to share on making the whole process feel authentic and, dare I say, enjoyable! Stick around for tips, personal anecdotes, and a sprinkle of humor. I spill the tea on transforming your approach to selling. It's not about pushing for money; it's about serving and sharing your passion. The key is understanding your audience's needs and authentically connecting with them. From dealing with nerves to choosing the right platforms, I share personal insights and practical tips. Learn from my adventures on Instagram and get a sneak peek into my upcoming Pinterest journey. Celebrate wins, big or small, and use feedback to continually refine your approach. Remember, selling isn't icky when it aligns with your values and feels like an extension of your genuine self. Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:44:20

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#77 - Unraveling your Business Identity pt 2. Your Customer’s Identity

2/15/2024
Send me a Text Message. SUMMARY In this episode, we explore the intricate world of establishing a unique business identity in the textile craft market. The key, I emphasize, is standing out authentically amid saturation. I advocate aligning personal values with business ethos and guide listeners through the transition from crafter to successful business owner. We focus on two vital aspects: your identity as a business owner and your customer's identity. Understanding the passion-driven nature of the textile craft industry, I stress the importance of identifying your ideal customer to create a sustainable business model. The episode addresses challenges in this industry, like customer perspectives on pricing, urging honesty and a holistic approach. A step-by-step process to find your business identity is outlined, emphasizing individuality and alignment with your customer's identity. FULL SHOW-NOTES WITH TAKEAWAYS https://www.patternshift.fm GET ON THE LIST for updates and actionable tips! BEST QUOTE FROM THE EPISODE "If you're honest and true to yourself, you'll feel good Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:37:56

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#76 - Unraveling your Business Identity - pt 1. Your Identity

2/1/2024
Send me a Text Message. SUMMARY Hey, it's Saskia de Feijter, your guide on Pattern Shift. In this episode, I share my 16 years of experience in textile crafts and marketing, taking you on a journey from crafter to empowered business owner. We dive deep into the importance of standing out authentically in the market, steering clear of trends, and embracing your unique identity. I highlight the need to align personal values, understand customer needs, and create a sustainable business model. Don't miss out on the free PDF for self-discovery prompts and the opportunity to sign up for Pattern Shift updates and join the Ja, Wol Business Circle. Let's explore the transformative power of individuality in the creative business landscape together. FULL SHOW-NOTES WITH TAKEAWAYS https://www.patternshift.fm GET ON THE LIST for updates and actionable tips! BEST QUOTE FROM THE EPISODE "Don't forget that what is popular and what you see a lot of can become boring very fast. Be yourself, and Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:29:50

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#75 - Threaded Intentions: A 3 Step Plan to Launch Your Year with Focus

1/18/2024
Send me a Text Message. SUMMARY In this episode, I'll be taking you through my three-step process to reflect on the past year and set intentions for the upcoming one. We'll delve into both personal and business aspects, emphasizing the importance of a holistic approach. I'll be sharing insights into my use of the Year Compass, a practical tool guiding a deep dive into significant events and creating a compass for the new year. We'll then explore my daily practice as a bullet journalist, unraveling the mindfulness practice cleverly disguised as a productivity system, emphasizing the power of reflection and intention-setting. As a bonus, I'm excited to announce my certification as a bullet journalist and share details about upcoming workshops. To wrap things up, we'll discuss potential ways to support the podcast's growth and evolution. I've always been an early adopter and early let-go-er, which means I like to try things. I've tried Patreon but felt like I had to run another community while I already run the Ja, Wol Community. Now that podcast subscriptions are new on the scene, I'm trying these two 1. Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:29:35

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Bonus episode - Why I'm Returning to Instagram after breaking the chain 2 years ago...

12/14/2023
Send me a Text Message. Returning to Instagram after a two-year hiatus was no easy task. Let me, Saskia de Feijter, guide you through my journey of finding my social media footing again, and how I managed to balance business goals with personal values. I'll share my reasons for initially disconnecting and the enlightening course that sparked my decision to experiment with Instagram again. Ever thought about approaching marketing with minimalism? That's exactly what we'll explore in the second segment. By aligning marketing strategies with personal values and making mindful decisions about social media consumption, I've been able to achieve a minimalist presence on Instagram. I'll share my secrets, the tools I use like Otter, and hopefully inspire you to consider alternative ways to market your business and reclaim control of your social media use. The final segment delves into the art of crafting an effective Instagram strategy that aligns with your values and goals. We'll discuss creating a visually appealing and informative Instagram grid, achieving a brand presence, and balancing the pros and cons of the platform. For those eager to learn more, I'll share details about a helpful workshop and mailing list. The key takeaway here is the importance of maki Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:42:33

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#74 - Fun Funds Framework; Quick Cash Hacks for Crafting a Growth Budget in the New Year

12/7/2023
Send me a Text Message. FUN FUNDS FRAMEWORK + COUNTDOWN TRACKER - FREE DOWNLOAD SUMMARY Ever wondered how much your business could save by adopting some simple yet super effective strategies? Well, I've got the lowdown for you in our latest episode, where we unravel the art of freeing up cash for your business in just three months. Trust me, it's a game-changer! In this episode, we're all about setting clear goals and celebrating even the tiniest wins. Join me as we explore how getting organized, connecting with others, embracing a healthier lifestyle, and making sustainable choices can have a massive impact on your finances. Feeling a bit lost when it comes to spotting those hidden benefits in your daily spending? No worries! Let's dive deep into preparing for savings and I'll teach you how to uncover those hidden gems. We're talking tracking spending, scrutinizing expenses, and maintaining a sturdy budget. And guess what? I've got four key areas where you can seriously cut costs: organizing and decluttering, meal prepping, recycling for cash, and trimming down on those phone apps and memberships. Oh, and I'll spill the beans on how connections can be your s Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:42:30

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#73 - Crafting Revolution: A Conversation with Betsy Greer on Craftivism and Intentional Business

11/23/2023
Send me a Text Message. What happens when crafting collides with activism? Craftivism. Join Saskia de Vaiter and author Betsy Greer as we unravel this powerful concept and its effect on creative entrepreneurs. We dive into how craftivism is not only transformative for individuals but a vehicle for fostering sustainable connections and growth on both personal and business levels. We share real-life experiences of navigating the discomfort of marketing and selling, emphasizing authenticity as the beacon guiding us through. A turning point in many creative journeys comes from a place of trauma, self-doubt, or pain. Through the lens of the punk DIY mindset, we discuss the therapeutic power of crafting in overcoming these hurdles. Crafting becomes a pipeline for building confidence, connecting with others, and ultimately, making a difference. Here, we explore the significance of valuing your own work and expertise, sharing our personal approaches towards income generation, branding, and marketing within the crafting community. The art of making is revolutionary—an act that disrupts systems and creates change. We delve into how making intentional, value-aligned decisions can bring about this revolution. As we discuss sustainable decision-making strategies, we ref Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:51:43

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#72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters

11/9/2023
Send me a Text Message. What if marketing wasn't about pushing sales, but about engaging and empowering your audience? Ponder that as you join Simon Batchelor and myself on this riveting journey down the road less taken in marketing strategies. Together, we'll uncover the secrets of ethical and effective marketing, painting a picture of a world where marketing is not only authentic and fun but also resonates deeply with the audience, encouraging them to become active participants in the buying process. Our conversation covers a spectacular range of topics, from the power of customer-centric marketing to the challenges and realities of social media marketing. We'll challenge the traditional goal-focused marketing perspectives, introducing the concept of viewing marketing from the client's eyes. Simon and I dig deep into brand portrayal, content creation, and the game of numbers that is social media. We'll guide you on how to navigate this minefield, highlighting the importance of genuine engagement and community building over simply growing your follower count. In the latter half, we shift focus to the power of email marketing, discussing how this often-overlooked strategy can provide a more direct and personal link to your audience compared to social media. Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:50:54

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#71 From Hobbyist to Professional: Embracing Your Weirdness for Creative Growth with Mark Steadman

10/26/2023
Send me a Text Message. Ready to unlock the secrets of optimizing creativity and productivity in your business? Brace yourself for a transformative journey with our special guest, Mark Steadman, the mastermind behind Creative Workflows. Together, we'll explore the labyrinth of the creative process, highlighting the challenges faced by creative entrepreneurs and shedding light on how they can thrive sustainably. You'll learn how to leverage your inherent creativity to manage your business, and how technology can be a valuable ally in this endeavor. We'll also underline the importance of carving out time for planning, organizing, and immersing in what truly fuels our passion - our craft. Curious about how a bullet journal could be your ultimate mindfulness tool? We'll show you how this ingenious method can help you bring order to unstructured information. You'll understand why a robust system is the lifeline of creativity, and how it can catapult creative entrepreneurs towards an organized and productive state. We’ll also discuss the power of structured systems to expedite task-switching, helping you make the most out of your precious time and energy. Finally, we'll guide you towards building a system for organizing and storing creativity-related knowledge. J Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:59:55

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#70 Crafting Connections: The Power of Content Creation for Small Businesses

10/12/2023
Send me a Text Message. Imagine being able to transform your small business into a powerhouse of engaging content, easily and without stress! This week, we dive into the world of content creation for small businesses, unraveling the mysteries of storytelling and its role in establishing a deeper connection with your customers. We'll walk you through the labyrinth of emails, blogs, and podcasts, coaching you on how to effectively discuss your products' benefits, why you chose them, and the values they represent. What if you could make your content creation process more efficient? We've got you covered! Our episode delves into strategies for generating content that can be shared across multiple platforms with just a few hours of work each week. We also emphasize the need to let your unique perspective and insights shine through your content. By the end of this podcast, you'll be able to rise above the day-to-day swamp of business operations and become more visible, propelling your business forward. So tune in, and let's start creating some outstanding content together! FULL SHOW-NOTES WITH TAKEAWAYS https://www.patternshift.fm GET ON THE Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:32:19

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#69 - Prioritise You: Crafting a Healthy Business with Personal Intentions

9/28/2023
Send me a Text Message. "In my daily life, I play numerous roles, including that of a mom, spouse, entrepreneur, friend, student, teacher, and patient. Each of these personas demands specific attention and care. Without a clear plan of action, I would often feel overwhelmed, struggling to prioritize tasks effectively. I vividly recall a time when my daily routine left me feeling drained and unexcited about my business. I would open my shop, feeling weighed down and directionless. I took on tasks as they came, without a strategic plan, resulting in stagnation. Despite having knowledge and ideas about what I should be doing to grow my business, exhaustion and lack of direction held me back." This excerpt touches on the challenges of balancing multiple roles and the impact of not having a clear plan in both personal and business life. It sets the stage for the importance of personal intentions in achieving clarity and focus. FULL SHOW-NOTES WITH TAKEAWAYS https://www.ja-wol.com/blogs/podcast/69 BEST QUOTE FROM THE EPISODE "A healthy and happy person is a better business owner." LINKS NotionBullet Journal MethodDISCOUNT CODEHERECONNECT WITH SASKIA website https://www.patternshift.fm community https://community.ja-wol.com e-mail If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:16:22

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#68 - Creatively Navigating Storms: Managing Small Business Stress

9/21/2023
Send me a Text Message. Ever been left picking up the pieces after chaos struck your business? Listen in as I, Saskia, share firsthand experiences of weathering the unpredictable storms of podcasting and running a business. From managing a bustling yarn shop to juggling multiple newsletters and a thriving community, I'm here to reveal the systems and strategies I've devised to navigate these hectic waters with calm and grace. Through tales of forgotten yarn orders and unexpected business hurdles, we'll uncover the true importance of being present and how it factored into my journey of business growth and mastering time management. Learn how I reshaped my business approach after an incident at my yarn shop, and how thoughtful planning and system-building can create much-needed breathing space in any business environment. Plus, hear about my unique work routine and my upcoming adventure - a trip to a business hippie summer camp near Brighton! Finally, let's delve into managing stress in a supportive business environment and the secrets to staying afloat in times of crisis. We'll explore why understanding our strengths and weaknesses is a worthy investment of time and money, and how immersing ourselves in our subject matter can help us find focus and energy in Get 50% off the Business Circle Program this Summer. No live video, no 1:1 sessions and you have to do 4 hours of work each week to see results. If you are willing to put in the work, you get the BCP and a guest pass to the community for only €600,- instead of €1200,-. This is a very generous offer if I do say so myself and it's not based on scare tactics but a way for me to find out if an evergreen course would work. An experiment. This might be your last chance! www.patternshift.fm If you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and click Support the Show. ☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription Buzzsprout (my podcast platform) subscription ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...

Duration:00:40:56