Amazon Legends Podcast

In this week’s episode we explore "How to Increase Conversion by Using AI" with our esteemed guest, David Dwek, founder of Market Share Growth. With a background steeped in analytics and ecommerce, David has honed his expertise over the years, specializing in Amazon strategy and leveraging AI to optimize product listings and drive higher conversion rates. From his early days crafting compelling copy to becoming a sought-after consultant in ecommerce analytics, David shares practical insights and real-world examples that highlight the transformative impact of AI on consumer behavior and sales strategies. Whether you're a seasoned seller looking to refine your approach or a newcomer navigating the complexities of online selling, this episode offers actionable advice to harness the power of AI effectively. Tune in now to gain invaluable tips and strategies that can elevate your Amazon selling strategy and stay ahead in the competitive ecommerce landscape! Remember to like and subscribe for more expert insights on maximizing your online sales! Takeaways: Understanding Audience Targeting:Optimizing Product Listings:Enhancing Pricing Strategy:Improving Customer Engagement:Predicting Trends and Demand:Automating Advertising Campaigns:Enhancing User Experience:Monitoring and Analytics: Quote of the Show: Most people don't really understand their products. Sellers sell features, customers buy solutions. When you understand the solutions, you can modify the way your product is presented to address those solutions. This light bulb moment changes the way you think, connecting you to the customer and making you smarter, enabling better decisions. Links : LinkedIn : https://www.linkedin.com/in/daviddwek/ Email : david@marketsharegrowth.com Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week's episode we dive deep into strategies on how to leverage Amazon Influencer and Amazon Live to beat the competition! Our guest, Carlos Alvarez, a seasoned 9-figure Amazon seller and founder of Wizards of Ecom, the world's largest Amazon Meetup group, shares nearly 15 years of expertise in Amazon selling and digital marketing. Discover insider tips on using Amazon Influencer to build brand authority and drive sales, effective strategies for leveraging Amazon Live to engage your audience and boost conversions, and key tactics to stay ahead in the ever-evolving Amazon marketplace. Whether you're starting out or a seasoned seller, this episode is packed with actionable advice to supercharge your Amazon business. Don't miss out—hit play now and learn from one of the industry's leading experts! Takeaways: Targeted Audience ReachEnhanced Product VisibilityCommunity BuildingSEO BenefitsAdapting to TrendsMeasurable ROILong-Term Brand Growth Quote of the Show: Amazon's new post program allows us to post vertical videos that truly stand out. This innovative approach, combined with the ability to track performance in your dashboard and leverage authentic, high-converting content as sponsored brand video ads, is proving to be a game-changer. Links : Website : https://wizardsofecom.com/ LinkedIn : https://www.linkedin.com/in/wizardsofecom/ Mobile Phone: 305-902-1283 Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

This week, we dive into the Amazon Creator Connections Program and how it can boost your sales. Our guest, Liz Saunders, an Amazon veteran, shares her journey from seller to influencer and now founder of Fluencer Fruit, a boutique agency that connects Amazon sellers with influencers. Liz, a mom of three and wife to Adam, offers specialized tools and coaching for Amazon influencers and sellers. Tune in to learn about the Creator Connections Program, its integration with Amazon's affiliate program, and tips on connecting with influencers. Discover how to set up and manage campaigns, create content, and evaluate influencers. Get insights into building relationships with influencers and leveraging user-generated content. Plus, hear about the future of Amazon's data access and API for the Creator Program. Listen now, subscribe for more expert tips, and share this episode with fellow Amazon sellers. Takeaways: Understanding Amazon's Creator Connections Program: Attribution ModelJoining the ProgramReaching Out to InfluencersCampaign Setup and ManagementLeveraging User-Generated Content (UGC)Amazon's Data and API DevelopmentQuote of the Show: One of the most interesting aspects of the Amazon Influencer Program is that it creates a win-win scenario for everyone involved: influencers earn commissions, sellers boost their conversion rates, Amazon increases sales, and buyers make more confident purchasing decisions. Links : Website : https://fluencerfruit.com/ Linkedin : https://www.linkedin.com/in/liz-saunders/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode of Amazon Legends, we delve into Amazon's new AI systems, Rufus and Cosmo, revolutionizing platform sales. Vanessa Hung, founder of Online Seller Solutions, joins us to optimize catalog, inventory, and account health. From eCommerce Account Manager to Amazon expert and Sellerverse creator, Vanessa shares insights on AI's impact on search results, product recommendations, and audience targeting. Discover why audience-based targeting is crucial and how to update your listings for AI. Gain tips on DSP integration for ad spend optimization, navigating new fees, efficient packaging, and shipping strategies. Stay ahead with expert strategies on Amazon. Takeaways: AI Systems OverviewShift from Keywords to AudiencesIncreased Efficiency and RevenueImportance of Updating ListingsCombining DSP with Sponsored CampaignsImpact on Fulfillment and FeesLearning and AdaptationOpportunities in EfficiencyQuote of the Show: In the past, listing creation revolved around targeting specific keywords for titles, bullet points, and descriptions. It allowed control over product visibility based on these keywords. But now, with AI analyzing content, it goes beyond mere keyword targeting. AI understands not just the content, but also customer experiences from reviews, questions, videos, and images. This complexity requires approval from AI before products are shown to customers. Links : Linkedin : https://www.linkedin.com/in/vanessaamazonproblemsolver/ Website : https://www.onlinesellersolutions.com/ Email : vannesa@onlinesellersolutions.com Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode, we explore "The Success Formula to Remove Negative Reviews" with guest Danan. Learn key strategies for managing and removing negative reviews on Amazon, including identifying guideline violations, using tools like ChatGPT for analysis, and persistently filing removal requests through Amazon Brand Registry. We discuss identifying reviewer patterns, supporting claims with clear data, and professional help from services like TraceFuse for daily monitoring and effective review management. Danan, who began his Amazon journey in 2010 with his wife Jade, shares insights from their extensive experience in supplement sales, arbitrage, private label, handmade, and wholesale, now focusing on brand management. Married for 18 years, they have three daughters and a love for adventure. Danan enjoys 4x4 expeditions, camping, dirt bikes, and exploring different cultures. He is also FEMA certified and has assisted in disaster responses globally. Gain valuable insights from Danan’s expertise and enhance your Amazon selling strategy. Don’t forget to like, comment, and subscribe for more expert tips! Takeaways: Focus on Amazon’s InterestsCheck Community GuidelinesUse Analysis ToolsPersistent FilingIdentify Review PatternsData-Driven RequestsConsider Professional HelpAutomated MonitoringDirect CommunicationStay Objective Quote of the Show: Amazon cares about their customers, So as long as you come from the point of view of this is about you and your customers, they tend to listen to what you say. Links : Email : danan@tracefuse.ai Website : https://tracefuse.ai/ LinkedIn : https://www.linkedin.com/in/danancoleman/ Want To Level Up Your Business? Register With Our Sponsors TraceFuse is thrilled to be partnered with Amazon Legends and to be featured in their fantastic content. With over 8,500 negative product reviews removed on Amazon for our customers, we’d like to do the same for Amazon Legends Podcast listeners and extend a special offer. Go to tracefuse.ai/amazonlegends to book a meeting and get your first two reviews removed for free – a $500 value. We look forward to removing your negative Amazon reviews!

In this week's episode, we discuss profit-boosting strategies with Chad Rubin, an e-commerce veteran. Chad, who has built and sold companies like Skubana and The Prosper Show, shares insights on pricing strategies, data-driven decisions, and AI in e-commerce. Key points include optimizing Amazon listings, managing ad spend with POAS, and understanding algorithmic brands' future. Chad's extensive experience and passion for e-commerce success are evident. He's also a global speaker and author of the Amazon bestseller "Cheaper, Easier, Direct." Like, comment, and subscribe for more finance and e-commerce insights! Takeaways: Data-Driven DecisionsUnderstanding and Adapting to FeesProfit on Ad Spend (POAS)Bundle and Pack Products Optimize Pricing External Traffic Quote of the Show: Start adjusting prices to understand their impact on your objectives. I created it out of necessity when nothing on the market met my needs. Start by creating a spreadsheet with your ASIN and objective, then input all relevant factors like price, fees, ad spend, and competition. See how price adjustments affect your goals. Links : Website – Profasee : https://profasee.com/ Twitter – Profasee : https://twitter.com/theeprofasee LinkedIn – Profasee : https://www.linkedin.com/company/81280009 LinkedIn – Personal : https://www.linkedin.com/in/itschadrubin/ Twitter – Personal : https://twitter.com/itschadrubin Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode, we dive into a lively debate: should you launch your product on Amazon or your own website first? Our guest, Alex, the Founder of Profit Whales and the Witi Witi Brand, shares his entrepreneurial journey and insights into e-commerce and Amazon selling. Alex’s story from a middle-class family in Ukraine to a successful entrepreneur is inspiring. He discusses the pros and cons of launching on Amazon vs. your own website, how Amazon's advertising algorithms work, and his personal entrepreneurial journey. Highlights include the power of Amazon’s platform vs. the control of your own website, case studies, shipping costs, and Alex’s journey from Ukraine to founding Profit Whales. Don’t forget to like, comment, and subscribe for more insightful episodes every week! Takeaways: Visibility and Competition:Advertising Costs:Customer Acquisition and Retention:Pricing and Profit Margins:Brand Control and Differentiation: Operational Challenges:Risk and Investment:Strategic Flexibility: Quote of the Show: Launching a product on Amazon requires a strategic investment in verified reviews, which can cost over $100 each. Without this, you risk losing visibility and facing high advertising costs. That's why I'm choosing to launch my product outside of Amazon for better traffic and growth opportunities. Links : LinkedIn : https://www.linkedin.com/in/nyezhnyk Instagram : https://www.instagram.com/nyezhnyk/ Website : https://profitwhales.com/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

Welcome to this week's podcast episode! Join us as we explore "The Emerging Model Of a Fresh External Traffic Source at Predictable Costs" with our guest, Rob, the Co-Founder & CMO at Levanta. Rob, a seasoned entrepreneur, shares insights from his experience in revolutionizing affiliate marketing for Amazon sellers. Discover the secrets to leveraging external traffic for predictable costs and propelling your Amazon business to new heights. Don't miss out on this exclusive conversation packed with expert advice and practical tips for success in e-commerce. Subscribe now and level up your Amazon selling game! Takeaways: Quote of the Show: External traffic is one of the only and major influences that you have on your organic rank on Amazon. The more high-convert external traffic you can drive to your products, the better you're going to do organically on Amazon, creating a flywheel where you reinvest to drive more sales and influence organic rank. Links : Website : https://levanta.io/ LinkedIn : https://www.linkedin.com/in/rob-schab Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week's podcast episode, Elizabeth Greene, Co-Founder of Junglr, reveals invaluable insights on leveraging Product Opportunity Explorer data to outpace your competitors on Amazon. With the platform boasting over 2 million active sellers, navigating the marketplace can feel like traversing a treacherous jungle. Elizabeth simplifies the process, drawing from her extensive experience as a former Amazon seller to help businesses achieve eight-figure revenue goals. Tune in to discover how to harness the power of POE data to pinpoint lucrative niches, optimize product listings, and anticipate market trends. Elizabeth's strategic approach equips sellers with the tools they need to thrive amidst fierce competition. Don't miss out on this must-listen episode for actionable strategies to dominate the Amazon marketplace! Takeaways: Product Opportunity Explorer (POE) is EssentialCompetitive AnalysisOptimizing Product Listings Forecasting TrendsEnhancing Product SelectionMonitoring Performance Quote of the Show: In the world of data analysis, understanding Amazon's metrics glossary is like unlocking the secret language of success. Dive into it, and you'll accelerate your understanding faster than you ever thought possible. Links : Website: https://www.junglr.com/ Linkedin: https://www.linkedin.com/in/elizabeth-greene-junglr/ Facebook: https://www.facebook.com/ElizabethatJunglr/ Youtube: https://www.youtube.com/@Junglr Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

In this week's podcast episode as we explore the essential steps to build a successful team for your Amazon operation. Our guest, Jake Schwarzbaum, Co-Founder and CEO of Velocity Sellers, shares his journey of overcoming challenges and his commitment to helping brands excel on Amazon. Learn key insights on empowering your team, fostering a culture of growth, and leveraging past experiences for success. Whether you're a seasoned seller or new to the Amazon marketplace, Jake's expertise provides actionable strategies to drive growth in your business. Tune in now to discover the secrets to building a winning team and achieving success in the competitive world of Amazon selling. Takeaways: Recognize Pivotal Moments:Empowerment Through Impact:Reflective Practice:Learning from Mistakes:Continuous Improvement:Team Collaboration:Utilize Experience:Support and Resources:Positive Attitude:Quote of the Show: Building your own API connection into Amazon's systems is crucial. It's not just about tracking inventory; it's about coordinating every move, from aggressive ad campaigns to product discontinuations. The consequences of mistakes here affect everything. Links : Website : https://velocitysellers.com/ LinkedIn : https://www.linkedin.com/in/jake-schwarzbaum/ Email : Jake@velocitysellers.com Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.

Welcome to this week's episode! Today, we're diving into the dynamic world of Amazon selling alongside Nathan Grimm, a seasoned veteran in the field since 2012. With extensive experience spanning both 1P and 3P platforms, Nathan has collaborated closely with resellers and agencies, honing his expertise in profitability analysis, advertising strategies, data modeling, and ecommerce tactics tailored specifically for Amazon sellers. Co-founding Mercantile Commerce in 2021, Nathan is dedicated to assisting brands in achieving sustainable growth on the Amazon marketplace. Throughout this episode, Nathan shares invaluable insights into navigating inventory management complexities, including risk assessment, financial decision-making, and long-term optimization strategies. Join us as we uncover actionable advice and proven tactics to enhance your Amazon selling journey and ensure you're equipped to thrive without ever experiencing stock shortages again! Takeaways: Understanding RiskRisk AssessmentRisk PerceptionFinancial HesitationPreparation and AdaptationContinuous ImprovementQuote of the Show: Amazon now gives you search volume on terms, estimated conversion rates, top products, and click percentages. None of it tells you what you're going to do, but it does tell you what will happen if you achieve a certain position in the niche you're looking at. Links : Web Site : https://www.mercantilecommerce.com/ LinkedIn : https://www.linkedin.com/company/mercantile-commerce-llc Personal LinkedIn : https://www.linkedin.com/in/nathangrimm/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.

Welcome to this week's episode, where we explore the transition from Amazon Vendor (1P) to Amazon Seller (3P) with Ruben Alikhanyan, founder of the PAS Remote E-commerce Department. With over a decade of e-commerce experience, Ruben shares tips and strategies for navigating this shift, covering essential steps, challenges, and practical advice. Learn how to maximize success in the 3P model, seize control of product listings, and leverage advertising tools. Tune in for insights on e-commerce strategy, team management, and project management, and discover how PAS supports brands in their e-commerce journey. Don't miss this enlightening conversation on mastering the move to Seller Central and unlocking growth opportunities in e-commerce. Takeaways: Control and FlexibilityDirect Engagement with CustomersOwnership of Product ListingsFulfillment OptionsRevenue and Profit MarginsCustomer Service Advertising and Promotion Challenges and Considerations Professional AssistanceQuote of the Show: Catalog troubleshooting is a top priority because that's where you start. You need to know how to submit Flat Files, troubleshoot, and have patience with seller support. Advertising is crucial too, depending on your brand's complexity and SKU count. More knowledge will be required for effective management. Links : Website : https://pasagency.com/ Linkedin : https://www.linkedin.com/in/ruben-alikhanyan-558b07199/ Personal Email : ruben.a@pasagency.com Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.

Join us this week as we uncover the strategies for becoming a 7-figure seller on Amazon through the post-purchase process. Our guest, Mike Kaufman, brings nearly three decades of ecommerce expertise, co-hosting the podcast and pioneering online sales. Learn from Mike's insights on brand development, Amazon post-purchase strategies, and list building. Discover the secrets to optimizing the post-purchase experience, engaging customers, leveraging reviews, and providing exceptional service to build a loyal customer base. Mike shares actionable tips, including automation tools and value-added services, to elevate your Amazon business to 7-figure success. Don't miss this episode for invaluable advice on mastering the post-purchase process and taking your Amazon venture to new heights! Subscribe now for more insightful discussions on ecommerce and digital marketing. Takeaways: Understanding the Customer JourneyImportance of Post-Purchase ExperienceEngage with CustomersLeverage Reviews and FeedbackBuild Brand AdvocatesProvide Exceptional Customer ServiceOffer Value-Added ServicesOptimize Post-Purchase CommunicationQuote of the Show: Start with something simple, tailored to your capabilities or budget. But ensure the process remains easy for the customer, minimizing clicks and confusion. Whether automated or not, ensure swift service from start to finish. Get them approved quickly and confidently stand behind your product. Links : https://ProtuffProducts.com https://BrandFortressHQ.com https://podcast.BrandFortressHQ.com https://www.linkedin.com/in/protuffproducts/ Free Amazon Post Purchase Funnel Blueprint: https://brandfortresshq.com/BluePrint Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends

In this week's podcast, join us as we explore expert strategies for beating the competition with brand building tactics on Amazon. Our guest, John Berggren, Marketing Director at Acquco, brings almost a decade of advertising experience, specializing in driving online sales for DTC and Amazon businesses. John shares invaluable growth hacks and insights, including his success in scaling Amazon businesses, such as taking one from $0 to $10 million in just 90 days. Discover how to optimize your product listings, leverage promotional opportunities, and create a strong brand presence on Amazon. Learn to adapt to changes in the platform's ecosystem and expand your sales beyond Amazon. Whether you're a seasoned seller or new to the game, John's actionable tips will help you elevate your brand and stay ahead of the curve. Tune in now for expert advice on mastering Amazon marketing with John Berggren! Like, share, and subscribe for more valuable insights to grow your online business. Takeaways: Leveraging brand building tacticsCreating a strong brand presenceMaximizing promotional opportunitiesAdapting to changesExpanding beyond AmazonFinding growth opportunitiesPersonalized customer engagement Quote of the Show: Video is tough; it's harder than making banners. But with AI tools and slideshows, you can utilize it effectively. It may not be cinematic, but it grabs attention. Once you see the impact, you'll realize the need to invest more in video production. Links : Personal – LinkedIn: https://www.linkedin.com/in/johnberggren/ Acqu.co - LinkedIn: https://www.linkedin.com/company/acquco/ Acqu.co - Website: https://www.acqu.co/ Acqu.co -Facebook: https://www.facebook.com/Acquco/ Acqu.co -Twitter: https://twitter.com/acquco Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends<

In this week's podcast, we explore strategies for winning sales in the competitive landscape of Amazon. Our guest, Kevin Gawronski, Founder of Gawronski Food & Beverage, shares insights from working with Food & Beverage + CPG brands. As a paid media agency, they specialize in optimizing Amazon, Retailer, and Direct to Consumer media to drive revenue. Kevin discusses market dynamics, competitive analysis, and developing a unique selling proposition. With Amazon's significance in driving revenue, he emphasizes the importance of optimizing listings, managing reviews, and effective marketing. Join us for expert tips and strategies to excel as an Amazon seller. Takeaways: Understanding Market DynamicsCompetitive AnalysisUnique Selling Proposition (USP)Value PropositionCustomer-Centric ApproachOptimization for AmazonReview ManagementMarketing StrategiesAdaptabilityTransparency and TrustQuote of the Show: Advertising success isn't just about spending dollars. It’s about surpassing averages. Manual campaigns test our hypotheses, while auto campaigns rely on algorithms to find profitable paths. Effective advertising means exceeding expectations. Links : gawronskifb.comhttps://www.linkedin.com/in/kevin-gawronski/Kevin@gawronskimedia.comWant To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

Join us on this week's episode of the eCommerce Insights Podcast as we sit down with Brian R Johnson, a seasoned eCommerce expert with a 16-year career focused on empowering Amazon brands. Brian shares invaluable insights from driving over $3.0 Billion in brand sales growth through innovative data-driven strategies. Learn how to leverage data and algorithms to gain a competitive edge in eCommerce, optimize SKU selection, and make data-driven decisions. Drawing inspiration from visionary creators like George Lucas and Gene Roddenberry, Brian emphasizes the importance of strategic vision and adaptability in staying ahead of the curve. Whether you're an established Amazon seller or an aspiring eCommerce entrepreneur, this episode provides actionable insights to elevate your game and thrive amidst fierce competition. Tune in now for expert tips on beating the competition with data and algorithms! Don't forget to like, share, and subscribe for more eCommerce tips and expert interviews! Let's conquer the eCommerce landscape together! Takeaways: Multi-Channel ApproachPreference for Seller CentralSKU OptimizationData-Driven Decision MakingContinuous ImprovementGeorge Lucas AnalogyQuote of the Show: Understanding the intricacies of data allows us to uncover unexpected patterns, revealing the weighted factors crucial for each subcategory. With this insight, we empower our users to focus where it matters most. Links : https://www.linkedin.com/in/brianrjohnsonppc/ https://www.deepm.ai/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

In this week's podcast, join us as we explore Performance Marketing Principles for Success with Tye DeGrange, CEO of Round Barn Labs. Tye shares his journey from direct response work to founding Round Barn Labs, a San Francisco-based growth marketing consultancy. Discover Tye's insights on driving growth and traction for startups through performance marketing strategies. Gain practical advice and strategies for optimizing campaigns, emphasizing direct ROI and delivering value to the right audience. Whether you're a seasoned marketer or just starting out, this episode offers actionable insights for success in performance marketing. Tune in now and unlock the secrets to mastering performance marketing! Takeaways: Freedom to Pursue PassionsSupportive EnvironmentEmphasis on Passion and ExcitementAccess to ResourcesNetworking and MentorshipCross-disciplinary Skills DevelopmentAdaptability and VersatilityContinuous LearningQuote of the Show: Optimizing for conversion means understanding the warm-up needed for traffic. Whether it's a review page, a listicle, or a detailed description, knowing your audience is key to success. Links : LinkedIn : https://www.linkedin.com/in/tyedegrange/ Website : https://www.roundbarnlabs.com/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

Join us this week as we delve deep into the world of Amazon with Elizabeth Greene, Co-Founder of Junglr, an Amazon Seller Growth Agency. With over 2 million active sellers on Amazon, navigating this crowded marketplace can be daunting, but Elizabeth is here to guide us through the jungle and uncover hidden growth opportunities. Drawing from her experience as a former Amazon seller, Elizabeth simplifies complexity to help sellers achieve eight-figure revenue goals. In this episode, she shares insider tips on the Product Opportunity Explorer Deep Dive, revealing how to identify untapped market segments and capitalize on emerging trends. Whether you're a seasoned seller or just starting out, Elizabeth's approach will inspire you to rethink your strategy and scale your business efficiently. Tune in now and unleash the power of Product Opportunity Explorer Deep Dive with Elizabeth Greene. Subscribe for more actionable insights to thrive in the world of e-commerce! Takeaways: Understanding Product Opportunity: Research Process: Target Audience: Market Analysis: Data-Driven Decisions: Adapting Strategies: Maximizing Profits: Continuous Improvement: Quote of the Show: Search Query Performance Report - a phenomenal tool that's just as exciting as it is less talked about. It provides valuable first-party data, making it essential for staying ahead in the Amazon trajectory of 2023. Links : Website: https://www.junglr.com/ Linkedin: https://www.linkedin.com/in/elizabeth-greene-junglr/ Facebook: https://www.facebook.com/ElizabethatJunglr/ Youtube: https://www.youtube.com/@Junglr Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

Join us this week as we explore transitioning from an Amazon 1P vendor to a 3P seller with Craig Leslie, a seasoned entrepreneur in the restaurant and consumer goods industries. Craig shares strategic insights and practical advice, from business focus to managing family commitments during change. As the force behind San Diego Coffee and The Bean Coffee Company, his passion for coffee drives his entrepreneurial endeavors. Tune in for actionable tips and real-world experiences, uncovering the secrets to success in Amazon selling. Don't miss this insightful conversation for entrepreneurs! Takeaways: Transition ProcessPrioritizationFocus and FamilyFuture Ventures Quote of the Show: Transitioning from 1P to 3P advertising feels like stepping out of the dark and into the light. With 3P, we finally have visibility into our spending, ACOS, ROAS, TACoS. It's like unlocking a black box and gaining control over our advertising destiny. Links : LinkedIn The Bean Coffee Company https://www.thebeancoffeecompany.com Instagram Facebook TikTok Pinterest Amazon Store San Diego Coffee Company https://www.sandiegocoffee.com Instagram Amazon Store Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends and start your application today.

Explore the importance of timing in optimizing TACOS and ACOS on Amazon in this week's podcast episode! Our guest, Zack Cohen, Vice President of Operations + Finance at Ruby Hibiscus, shares expert insights on leveraging timing for maximum advertising impact, strategic product launches, and budget allocation. Learn how to adapt to market trends, utilize historical data, and optimize inventory management to drive efficient TACOS and ACOS, leading to increased profitability. Discover key strategies for understanding the Amazon sales cycle, maximizing advertising impact, leveraging historical data, optimizing inventory management, and staying ahead of the competition. Don't miss out on actionable tips to elevate your e-commerce game! Tune in now! Takeaways: Understanding the Amazon Sales Cycle Maximizing Advertising Impact Strategic Product LaunchesBudget Allocation Adapting to Market Trends Monitoring Performance Metrics Utilizing Historical Data Optimizing Inventory Management Strategic Pricing Planning AheadQuote of the Show: In retail, success means having a great product and competitive pricing. It's about finding that balance. But more importantly, it's about building a reputation that keeps customers coming back. That's why starting in retail is crucial – it's about sparking conversations and confidence. Links : LinkedIn: https://www.linkedin.com/in/zachcohen2/ Twitter: https://twitter.com/rubyforfun Company website: https://ruby.fun/