Amazon Legends Podcast

In this week’s episode, we explore vital AI tips for Amazon sellers with Joanna Lambadjieva, a digital marketing and eCommerce expert with over a decade of experience, having worked with brands like PZ Cussons, Panasonic, and the NFL. Jo discusses how to leverage AI to understand customer needs, automate operations, and optimize listings, emphasizing the importance of a mindset shift for innovative problem-solving. As the founder of Amazing Wave, she helps brands integrate AI into their strategies. Jo also publishes the AI for E-commerce Sellers newsletter, read by over 13,000 professionals, and co-hosts the New Frontier Podcast, focusing on AI in e-commerce. Subscribe for more insights to help you succeed on Amazon! Takeaways: Utilizing AI Tools Competitive AdvantageSEO and KeywordsData-Driven Decisions Improving Customer ExperienceFeedback AnalysisPredictive AnalyticsTargeting and Personalization Performance MonitoringQuote of the Show: Custom GPTs are a powerful way to automate smaller processes by creating chatbots that can be trained on specific knowledge bases. By uploading documents and setting custom instructions, you ensure that your chatbot responds consistently and accurately every time a conversation begins. This level of customization allows businesses to streamline interactions and provide tailored responses, enhancing the overall user experience. Links : LinkedIn : https://www.linkedin.com/in/joannalambadjieva/?originalSubdomain=uk Website : https://amazingwave.digital/ Email : Jo@amazingwave.digital Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode, Derek Jouppi, CEO of Advite, an AI-powered social media monitoring platform, shares his successful strategies for using whisper campaigns to boost brand awareness and drive sales, including how he generated over 1.5 billion impressions and gained features in major outlets like CBC, NBC, Fox, and BBC for his first e-commerce brand. You'll learn about the importance of whisper campaigns, how to identify and engage your target audience on social media, best practices for creating impactful content, and tips for measuring and optimizing campaign results. This episode is full of valuable insights for e-commerce entrepreneurs and marketers alike—don’t miss it! Takeaways: Understanding Whisper CampaignsIdentifying Ideal AudienceEngaging Content CreationLeveraging Social MediaUtilizing AI ToolsAdviteMeasuring EffectivenessBuilding Authentic RelationshipsQuote of the Show: Understanding Reddit’s linking rules is crucial for effective marketing. Since Reddit often disables tracking and has varied rules on links, always check subreddit guidelines and adapt your strategy accordingly. Sometimes, the simplest approach—mentioning your brand without a link—can be the most effective. Links : LinkedIn : https://www.linkedin.com/in/derek-jouppi/ Website : https://advite.ai/ Email : d@advite.ai Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode, we explore how sellers can leverage Rufus, Amazon's Shopping Assistant, to boost sales and optimize product listings. Join Max Sinclair, founder of Ecomtent, as he shares insights on utilizing AI-powered search, enhancing customer engagement, and implementing data-driven strategies for inventory and pricing. With over six years at Amazon, Max provides best practices for optimizing listings and using marketing tools effectively. Passionate about the future of AI and a host of The New Frontier podcast, he helps sellers unlock Rufus's potential. Don’t forget to like, comment, and subscribe for more tips on improving your Amazon sales! Takeaways: Understanding Rufus's Functionality: Leveraging Product Data:Personalized Recommendations:Enhancing Customer Engagement:Utilizing Marketing Tools:Optimizing Listings: Quote of the Show: If you want a glimpse into the future today, use Perplexity AI. It’s not just faster and more accurate than Google—it’s a whole new way of searching. Imagine asking a question and getting an instant, precise answer from referenced sources. That’s the power of conversational-based search technology. Links : LinkedIn : https://www.linkedin.com/in/max-sinclair-ai/?originalSubdomain=uk X : https://x.com/maxsinclair4 Website : https://www.ecomtent.ai/ Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In this week’s episode, we explore how to harness Amazon Brand Analytics for instant cash flow. Join us with Noah Wickham, Brand Director at My Amazon Guy, who manages a portfolio exceeding $150 million ARR. Discover how to interpret key metrics, create tailored promotions, and boost your brand's visibility on Amazon. Noah shares his extensive e-commerce expertise, including strategies for data-driven decision-making that can elevate your business. Subscribe for more insights and tips on growing your Amazon brand! Takeaways: Utilizing Brand Analytics for Data-Driven Decisions Creating Targeted PromotionsEffective Coupon Strategies Leveraging Customer Search DataMonitoring and Adjusting Pricing Understanding Market Trends Optimizing Product Listings Quote of the Show: Building brand awareness on Amazon is increasingly challenging due to the influx of Chinese sellers driving a race to the bottom. While Amazon has invested in making brand presence important, they've also created an environment where the brand itself seems to matter less. Brand analytics and tailored promotions add complexity, as they target audience groups rather than emphasizing the brand's true value. Links : LinkedIn : https://www.linkedin.com/in/noahwickham/ Website : https://myamazonguy.com/ YouTube : https://www.youtube.com/@MyAmazonGuy/featured Want To Level Up Your Business? Register With Our Sponsors Viably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed. Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends and start your application today.

In today's episode, our guest is Mike Ding. He is the Portfolio Manager at Moonshot Brands. He has extensive experience doing Mergers & Acquisitions in Private Equity. In today’s episode, he discusses how to Work With or Selling to An Aggregator. Takeaways: Quote of the Show: When your deal is smaller, the cost of due diligence becomes higher. So, sometimes it is harder for us to execute or do the smaller deals. So, I would recommend growing the business past $100K in...