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Dear Strategy

Business & Economics Podcasts

Are you a product manager or business leader who has questions about how to develop and implement successful business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast that is dedicated to providing education and advice on the subjects of product and business strategy. Brought to you by the experts at Strategy Generation Company, each episode features user-submitted questions and real-life business stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job! Be sure to visit us at dearstrategy.net for more great content, including a full blog post that goes along with every episode!

Are you a product manager or business leader who has questions about how to develop and implement successful business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast that is dedicated to providing education and advice on the subjects of product and business strategy. Brought to you by the experts at Strategy Generation Company, each episode features user-submitted questions and real-life business stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job! Be sure to visit us at dearstrategy.net for more great content, including a full blog post that goes along with every episode!

Location:

Westport, CT

Description:

Are you a product manager or business leader who has questions about how to develop and implement successful business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast that is dedicated to providing education and advice on the subjects of product and business strategy. Brought to you by the experts at Strategy Generation Company, each episode features user-submitted questions and real-life business stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job! Be sure to visit us at dearstrategy.net for more great content, including a full blog post that goes along with every episode!

Language:

English


Episodes

Dear Strategy 127: The True Value Proposition of College

12/23/2020
On this episode of Dear Strategy, we talk about the true value proposition of college. Given the outrageous prices, coupled with the fact that many students aren’t coming out of college with all the tools they need to be successful in their chosen fields of study, it’s hard to see how there is any real value proposition left here at all. And, yet, people keep paying. So what’s really going on here? We’ll talk it all through, from a strategic standpoint of course! Visit our Blog to read the...

Duration:00:14:34

Dear Strategy 126: Testing Your Strategy

12/9/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “Is there a way to test your strategy prior to implementation?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strategygeneration.com

Duration:00:11:56

Dear Strategy 125: Same Product, Different Brands

11/25/2020
On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and some are – well – not! Is this a good strategy for companies to take, or is it something that will eventually backfire on them? Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested...

Duration:00:13:43

Dear Strategy 124: Measuring Success and Learning From Failures

11/11/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “How can we measure the success of our strategy using some KPI other than orders? How do we learn from our failures?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at...

Duration:00:17:20

Dear Strategy 123: Subscriptions, Subscriptions, Subscriptions

10/28/2020
On this episode of Dear Strategy, we analyze the practice of turning almost everything into a subscription! We’ll talk about when this model works, when it doesn’t, and what the future looks like if companies keep trying to move their customers in this direction. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy...

Duration:00:16:07

Dear Strategy 122: Mature Products in Resistive Markets

10/14/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “How do you manage the lifecycle of mature products in resistive markets?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strategygeneration.com

Duration:00:13:25

Dear Strategy 121: Ink Jet Cartridges and Other Captive Strategies

9/30/2020
On this episode of Dear Strategy, we analyze the practice of charging as much for the ink jet cartridges as for the printer itself. It’s called “captive pricing” and, just as the name implies it’s a strategy that’s not exactly designed with the customer in mind! We’ll talk about why this model exists and whether it’s actually a good strategy for companies to take over the long-term. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to...

Duration:00:15:21

Dear Strategy 120: Four Strategic Trapdoors

9/16/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “What are the most important traps and/or disruptions to implementing a strategy?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strategygeneration.com

Duration:00:16:01

Dear Strategy 119: When The Promotional Period Ends

9/2/2020
On this episode of Dear Strategy, we analyze the practice of companies offering introductory pricing and we talk about what happens when those introductory pricing periods end. Companies have been doing this for ages, but there’s a right way to do it, and (at least from a customer’s perspective) a far less right way to do it. We’ll talk about some of the pros and cons of each. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up...

Duration:00:14:41

Dear Strategy 118: I Have A Strategy… Now What?

8/19/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “What is the next step once you have a strategy?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strategygeneration.com

Duration:00:10:17

Dear Strategy 117: When Discounting Becomes Standard

8/5/2020
On this episode of Dear Strategy, we analyze the practice of retailers offering so many coupons that their discounted prices pretty much become their standard prices. And we talk about how customers feel when everyone else has coupons but them! Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your...

Duration:00:12:27

Dear Strategy 116: Finding The Resources To Execute

7/22/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “We are a small company and have trouble finding the resources to execute on tactics. What should we do?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at...

Duration:00:16:15

Dear Strategy 115: Out of Warranty

7/8/2020
On this episode of Dear Strategy, we analyze how customers feel about products that fail outside of their standard warranty periods but long before their normal expected lives. Is it a smart strategy for companies to stick to those 1-year warranties, or should they be exploring a different approach that focuses on long-term customer loyalty over short-term cost avoidance? Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to...

Duration:00:12:56

Dear Strategy 114: Matching Your Resources to Your Aspiration

6/22/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “How do you balance the creation of a long-term strategic plan with the resources needed to execute it?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at https://strategygeneration.com

Duration:00:13:58

Dear Strategy 113: Built NOT To Last

6/10/2020
On this episode of Dear Strategy, we analyze the story of a poorly designed refrigerator that lasted around 5 years before it finally bit the dust. And, of course, the warranty didn’t cover it. With more and more technologies being incorporated into just about every product we own, is this the new norm that we should be expecting from our previously long-life products? Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date...

Duration:00:18:04

Dear Strategy 112: Strategies for Non-Core Products

5/26/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? And what things should we avoid?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us at...

Duration:00:12:14

Dear Strategy 111: Rethinking Airline Strategies

5/11/2020
On this episode of Dear Strategy, we analyze an airline story involving a cancelled flight, a premium seat, and a not so premium re-booking experience. It’s fairly well known that flying isn't always the most customer-centric experience. But now, more than ever, airlines may need to start re-thinking their strategies – especially with respect to how they’ve been treating their customers. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List...

Duration:00:16:20

Dear Strategy 110: Products vs. Solutions

4/27/2020
On this episode of Dear Strategy, we answer the following question… Dear Strategy: “I come from a business that sells products. How do we develop a strategy that moves us into being a more solutions-oriented business?” Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having Strategy Generation Company deliver a strategy workshop for your business, please visit us...

Duration:00:14:05

Dear Strategy 109: Balancing Dreams with Plans

4/13/2020
On this episode of Dear Strategy, we analyze the stories of two failed ventures – Theranos and the Fyre Festival. Both of these stories started with big dreams and ended in scandal. So how can leaders tell when their own lofty goals are actually bordering on becoming lofty lies? And what should they do about it? Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If you’re interested in having...

Duration:00:13:26

Dear Strategy 108: Dealing With a Crisis Situation

3/30/2020
On this special episode of Dear Strategy, we talk about why long-term planning becomes more important than ever during times of crisis. When unexpected events happen, many companies may actually be deterred from thinking about the future because everything in the present seems so uncertain. But companies that take the time to think past a crisis may just find themselves with a competitive advantage on the other side of the horizon. Visit our Blog to read the full post that goes along with...

Duration:00:27:18