Dental Marketing Theory - A Podcast by Gary Bird-logo

Dental Marketing Theory - A Podcast by Gary Bird

Business & Economics Podcasts

Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others. 🚀COME SAY HI! 👋 Gary Bird thegarybird.com/ Podcast Website dentalmarketingtheory.com/ Website smcnational.com/

Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others. 🚀COME SAY HI! 👋 Gary Bird thegarybird.com/ Podcast Website dentalmarketingtheory.com/ Website smcnational.com/

Location:

United States

Description:

Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others. 🚀COME SAY HI! 👋 Gary Bird thegarybird.com/ Podcast Website dentalmarketingtheory.com/ Website smcnational.com/

Language:

English


Episodes

#45 - Dr. Jeremy Krell - Breaking Down the Technology & Financial Questions in the Dental Industry

6/21/2022
Gary Bird talks with Dr. Jeremy Krell, Managing Partner at Revere Partners, who is the first and only venture capital fund that invests in oral health technology, both within dental spaces and founders looking to raise money. Say hello to Dr. Krell! LinkedIn: https://www.linkedin.com/in/jeremykrell/ Website: https://www.reverepartnersvc.com/

Duration:00:42:34

#44 - Eric Morin - Are You a Leader or Just a Dentist?

6/14/2022
Eric Morin, founder and CEO of Tower Leadership, talks with Gary about how he helps dental practices to double their business, why good leadership is more important than ever for dentists seeking to retain top talent, and how you should approach the decision to promote internally or hire from outstand your team. Website: https://towerleadership.com/ LinkedIn: https://www.linkedin.com/company/towerleadership/ Facebook: https://www.facebook.com/thetowerleadership

Duration:00:44:30

#43 - Dr. Saam Zarrabi - Invest in Your People & Everything Else Will Follow

6/7/2022
Dr. Saam Zarrabi, founder, and CEO of the DSO Rodeo Dental & Orthodontics, talks with Gary about growing a patient-centric dental group, why you need to empower your team to make your culture their own, and what he wishes he had known when he was just starting to grow his business. Instagram: https://www.instagram.com/rodeodental/ LinkedIn: https://www.linkedin.com/company/rodeo-dental-&-orthodontics/ Facebook: https://www.facebook.com/rodeodental Say hello to Dr. Zarrabi! LinkedIn:...

Duration:00:35:44

#42 - Dr. Leonard Tau - You’re Not a Real Dentist Until You Get a Bad Review

5/31/2022
Dr. Leonard Tau, General Manager of Dental at Birdeye, talks with Gary about why he’s happier after selling his practice, why dentists should use apps to get more reviews, and how many reviews YOUR practice really needs in order to stand out from the competition. Website: https://www.drlentau.com/ Birdeye: https://birdeye.com/ Get a FREE copy of Dr. Len’s book, Raving Patients by simply e-mailing len @ drlentau.com

Duration:00:37:27

#41 - Joshua Scott - Dental Marketing Was a Crime

5/24/2022
Joshua Scott, founder and CEO of Studio 8E8, talks with Gary about how great marketing starts by telling a story, the reason that dentists have always been so far behind the marketing curve, and why savvy clinicians should take the time to build personal brands. LinkedIn: https://www.linkedin.com/company/studio8e8/ Instagram: https://www.instagram.com/studio8e8/ Facebook: https://www.facebook.com/Studio8E8/ Say hello to Josh Scott! LinkedIn: https://www.linkedin.com/in/joshua-scott-606a76a/

Duration:00:57:41

#40 - Dr. Eric Roman - You Can Either Fight Change — Or Ride It

5/17/2022
Gary chats with Dr. Eric Roman, the co-founder of JoyFULL People and a partner in the DEO, about how the journey is always better than the destination, why you need to practice what you preach if you want to build a strong company culture, and why it’s time for the dental industry to stop fighting change and start riding it. DEO: https://deodentalgroup.com/ JoyFULL People: https://joyfullpeople.com/

Duration:00:44:03

#39 - Dr. Ahmad Osman - You Don’t Have to Drown in Data

5/10/2022
Dr. Ahmad Osman, founder, and CEO of the dental productivity platform Kasper, chats with Gary about his journey from practicing dentist to software entrepreneur (with a pitstop as a crypto investor) and how Kasper is using AI to make your dental practice more efficient. Website: https://meetkasper.com LinkedIn: https://www.linkedin.com/company/meetkasper/ Instagram: https://www.instagram.com/teamkasper/

Duration:00:36:01

#38 - Janet Hagerman - Everything Starts With Your Mindset

5/3/2022
Janet Hagerman, a dental consultant who helps practices or DSOs to improve case acceptance rates and become more profitable, chats with Gary about why dentists need to learn how to talk to people, how to make more money while lowering your marketing budget, the rise of AI in dentistry, and why success starts with mindset and culture. Free Download: 12 Steps to Sell Dentistry: https://janethagerman.com/12-steps/ Website: https://janethagerman.com/

Duration:00:35:57

#37 - Minal Sampat - You Don’t Have to Hate Dental Marketing

4/26/2022
Gary interviews marketing strategist Minal Sampat, founder and CEO of Marketologist, about taking the plunge and starting a new business, why so many dentists hate marketing (and how you can learn to feel much more comfortable instead), and how to effectively incorporate social media into your dental practice to the point where you’ll see real ROI. Website: https://minalsampat.com/ LinkedIn: https://www.linkedin.com/in/minalsampatrdh/ Facebook:...

Duration:00:39:18

#36 - Dr. Zainab Mackie - What’s a Dentist Doing on TikTok?

4/19/2022
Gary chats with Dr. Zainab Mackie, a practicing dentist from Detroit with over 1M social media followers, about how a dentist can build a huge social media following, why the key to success is simply a willingness to get started, and the way social media content has evolved from glossy images to focusing on connection. Website: https://drzmackie.com/ Find Dr. Mackie on TikTok: https://www.tiktok.com/@drzmackie

Duration:00:19:39

#35 - Elliot Zibel - Building a Better DSO

4/12/2022
Meet Elliot Zibel, the CEO of Select Dental Management! He chats with Gary about the most effective way to add value to a group dental practice, why DSOs need to do more than pay lip service to putting patients first, and how dentists and entrepreneurs can improve leadership across levels of an organization. Website: https://selectdentalmanagement.com/ LinkedIn: https://www.linkedin.com/company/selectdentalmanagement/ Facebook:...

Duration:00:44:48

#34 - Amol Nirgudkar - Talking AI With the Mayor of Dental

4/5/2022
Gary interviews Amol Nirgudkar, the CEO of Patient Prism, on how AI is changing the dental business and why your practice needs to rethink how you approach call conversion, plus the historical inefficiencies and huge margins of error that make the dental business a potential gold mine for entrepreneurial practice owners and investors alike. Website: https://www.patientprism.com/ LinkedIn: https://www.linkedin.com/company/patient-prism-llc/ Facebook: https://www.facebook.com/PatientPrism...

Duration:00:48:01

#33 - Dr. Zach Korwin - Build it the Right Way

3/29/2022
Dr. Zach Korwin, founder, and CEO of APE Dental, stops by to chat with Gary about his journey from dentist to tech entrepreneur, why dental practices need to go beyond just tracking their recare rate, and how dentists can turn low patient expectations into marketing success. Website: https://apedental.com/ LinkedIn: https://www.linkedin.com/company/automated-patient-experience/ Say hello to Zach! LinkedIn: https://www.linkedin.com/in/zachkorwin/

Duration:00:35:19

#32 - Dr. David Janash - Say What You Mean & Mean What You Say

3/22/2022
Gary interviews Dr. David Janash, the founder and CEO of Dental Underbite Management, about learning and growing during a crisis, the critical need to be honest, transparent, and authentic when navigating a tough recruiting market, and why you should show up for the team dinner. Website: https://www.myunderbite.com/ LinkedIn: https://www.linkedin.com/company/underbite-management-company/ Instagram: https://www.instagram.com/underbitedental/ Facebook:...

Duration:00:49:50

#31 - Kevin Cumbus - The Dental Market is Crazy

3/15/2022
Kevin Cumbus, president of the dental mergers and acquisitions advisory firm TUSK Partners, stops by to talk with Gary about how the dental business is like straightening spaghetti, dentists’ urgent need for M&A help, and why if you’re thinking about selling your practice, now is the time. Website: https://tusk-partners.com/ Instagram: https://www.instagram.com/tusk_partners/ LinkedIn: https://www.linkedin.com/company/tusk-partners/ Facebook: https://www.facebook.com/TuskPartners

Duration:00:59:46

#30 - Matt Mulcock - Why Dentists Need Financial Planners

3/8/2022
Gary chats with Matt Mulcock, Senior Advisor at the dental financial consulting firm Dentist Advisors about why dentists should hire financial planners (and why those planners shouldn’t work on commission), the value of defining success, and how to avoid random acts of finance. Website: https://dentistadvisors.com/ LinkedIn: https://www.linkedin.com/company/dentist-advisors/ Instagram: https://www.instagram.com/dentistadvisors/ Facebook: https://www.facebook.com/dentistadvisors/

Duration:00:44:41

#29 - Greg Stanley - How to Keep Your Practice Afloat — in Good Times & Bad

3/1/2022
Dental industry growth consultant and Whitehall Management founder Greg Stanley talks with Gary about keeping a cool head in the face of inflation, the mistaken assumptions many practice owners make, and whether you should focus on high-dollar procedures or long-term recare patients. LinkedIn: https://www.linkedin.com/company/whitehallmanagement/ Facebook: https://www.facebook.com/whitehallmgmt Website: https://whitehallmgt.com/

Duration:00:42:42

#28 - Brenda McNulty - Stop Outsourcing. Start INsourcing!

2/22/2022
Brenda McNulty, Dental Group Director at the dental outsourcing firm Support DDS, stops by to chat with Gary about overcoming recruiting challenges, how outsourcing can help you get more out of your in-office team, and the time she got fired and rehired by the same practice in one afternoon. LinkedIn: https://www.linkedin.com/showcase/supportdds/ Instagram: https://www.instagram.com/supportdds/ Facebook: https://www.facebook.com/DDSSupport/ Website: https://supportdds.com/

Duration:00:41:14

#27 - Amber Nish - From Humility Comes Strength

2/15/2022
Gary chats with Amber Nish, the Chief Marketing Officer of Community Dental Partners about where the dental industry needs to evolve, why humility is a major asset for a leader, and how chaos can help smooth a transition into a big new role. Website: https://communitydentalpartners.com/ Facebook: https://www.facebook.com/JoinCDP LinkedIn: https://www.linkedin.com/company/community-dental-partners/ Instagram: https://www.instagram.com/communitydentalpartners/

Duration:00:43:57

#26 - Dr. Dipesh Patel - Focus on the Essentials & Let the Rest Go

2/8/2022
Dr. Dipesh Patel, CEO of Blueprint Smiles, stops by to talk with Gary about turning adversity into success, building a winning practice culture and the importance of creating balance for dentists and their teams. Get in touch with Dr. Patel:dipesh at blueprintsmiles.com Website: https://blueprintsmiles.com/ LinkedIn: https://www.linkedin.com/company/blueprint-smiles/about/ Facebook: https://www.facebook.com/blueprintsmiles/ Instagram: https://www.instagram.com/blueprintsmiles/

Duration:00:43:41