Destroy Digital

Yep, Chris and Mark managed to get through not one, but TWO lockdowns. So, Welcome Back 2021! We survived COVID and not only that, here’s what we got up to. Not that we did anything extraordinary or anything… But seriously, for all of us the last 12 months has been a crazy roller coaster ride. […] The post #086 Welcome Back to 2021 appeared first on A Digital Marketing Podcast - Destroy Digital.

If you fail to plan…you plan to fail. It’s an old adage that is more than apt for today’s episode. Scoping your UX (User Experience) is really your first port of call when it comes to any website or digital project. This should be done even before designing the UI (User Interface). For all you […] The post #085 Scoping your UX appeared first on A Digital Marketing Podcast - Destroy Digital.

The people at Kosdown Printing are the best at thinking in ink and turning your ideas to printed masterpieces. Here’s how to translate that into digital marketing gold. As the premiere ‘print-on-anything, any-time’ printers in Victoria, Kosdown Printing has been the go-to of many Melbourne-based graphic designers and creatives for the longest time. Famously known […] The post #084 – Kosdown Printing appeared first on A Digital Marketing Podcast - Destroy Digital.

When is an app not an app? When it is an entire platform for corporate communications and leadership. Welcome to the Podwhale podcasting mobile application platform. This week, we have special guest, Lisa Bender (who’s Chris’ partner in this venture) join us to talk more about what Podwhale does and what they need to look […] The post #083 – GUEST – Lisa Bender. Podwhale podcasting – appeared first on A Digital Marketing Podcast - Destroy Digital.

Here are our 2020 digital marketing predictions. Will we be right? Or are we wrong? Is this something that we’re going to regret? You decide. Usually, the writing is on the wall when it comes to these sort of predictions. And to be honest, a lot of what we’ll be saying you might have heard […] The post #082 – Happy 2020 Predictions appeared first on A Digital Marketing Podcast - Destroy Digital.

The Carers Couch is more than just an app. It is a portal to a whole raft of services and support for people who are caring for loved ones, especially those who are terminally ill. To be frank, this is a role that we suspect nobody wants. Imagine having to help ease a loved one […] The post #081 – Carers Couch appeared first on A Digital Marketing Podcast - Destroy Digital.

‘Do these guys know what they’re doing.’ That’s a statement, not a question. But to answer the question…yes. Yes. they do. Iotasol is a web and mobile development concern that does amazing work. The only problem is that it’s hard to tell that by just looking at their website. How do they do it? Where […] The post #080 – Iotasol appeared first on A Digital Marketing Podcast - Destroy Digital.

When is a market not just a market? When you’re Issimo Markets. Issimo Markets is a revolutionary, mobile-based, must-have vendor management platform. It will transform the humble Farmers’ and Weekend Markets. The traditional Weekend Market is poised for an upgrade. Employing a simple to use, mobile application, market organisers can now streamline vendor applications and […] The post #079 – Issimo Markets appeared first on A Digital Marketing Podcast - Destroy Digital.

Alicetronics is not just your typical neighbourhood electronics store. Not only are they the authorised Jaycar stockist for Alice Springs, but they are also the premier electronics store in Central Australia. And here’s what we think. What’s better than being next to a McDonald’s? Having FREE electric vehicle charging to boot! Now that will definitely […] The post #078 – Alicetronics appeared first on A Digital Marketing Podcast - Destroy Digital.

Trying to find the best mortgage lender is sometimes like looking for The Hound of the Baskervilles. Lots of tramping about in dark moors, sidestepping the occasional puddle of gore and then having a drooling quadruped maul you for your trouble. Here is where Kyle Scott AKA Sherlock Homes Loan Investigation comes in. It’s no […] The post #077 – Sherlock Homes Loan Investigation appeared first on A Digital Marketing Podcast - Destroy Digital.

In this special GAME SHOW edition of Destroy Digital – your host Chris Asher grills our guest Mark Chen. Listen to Chris spring on Mark, a field of rapid-fire questions on digital marketing…things. Hear Mark up the ante and ramp the difficulty level to ‘certifiable’ as he attempts this…blindfolded. This week’s episode takes a direct […] The post #076 – DESTROY DIGITAL – The GAME SHOW appeared first on A Digital Marketing Podcast - Destroy Digital.

No one’s going to care about your content. So, you have to keep making content. Crazy right? Not really. The key here is that you have to be in it to win it. If you’re making content, then keep making content. No matter what. And make sure you cover your bases with Paid, Owned and […] The post #075 – Keep Making Content. appeared first on A Digital Marketing Podcast - Destroy Digital.

There are e-Commerce sites and there are e-Commerce sites. Some are good and some are terrible. If you’re building an e-Commerce website, you need to be very clear about your objectives and also make sure the User Experience is spot on. Don’t overestimate your customers desire to access your offering. Too much friction and they’re […] The post #074 – Building an e-Commerce website? appeared first on A Digital Marketing Podcast - Destroy Digital.

The last time we spoke to Kaley, she’d just published a book – 100 Lunches with Strangers. And now, she’s a bona fide keynote speaker – with a national speaking gig under her belt with a rapidly filling schedule heading towards the end of the year. And now Kaley Chu needs a website. Since we […] The post #073 – Kaley Chu needs a website appeared first on A Digital Marketing Podcast - Destroy Digital.

How do you make sure your local business is top of mind? This episode we have a look the Little Hope Eatery and recommend a few simple ideas to leverage all that goodness that is already available on the Interwebs. Most café owners are too busy being café owners to be social media content creators. […] The post #072 – Little Hope Eatery appeared first on A Digital Marketing Podcast - Destroy Digital.

A favour is not a favour if no one knows you’re doing them a favour. A good way to manage client expectations is to be upfront when you go above and beyond. When you go beyond the project scope, make sure to tell your clients. You might be surprised when they stop taking you for […] The post #071 – Do Yourself a Favour appeared first on A Digital Marketing Podcast - Destroy Digital.

Have you heard of the YouTube Adpocalypse? How about Likes being hidden on Instagram? It doesn’t affect the majority of users but it does adversely affect those who use social media platforms to make a living. Those guys are usually just seen as collateral damage. Make no mistake. Most social media channels make their revenue […] The post #070 – Anti Social Media Platforms appeared first on A Digital Marketing Podcast - Destroy Digital.

It’s only taken us 60 episodes and 24 beers to finally get Morry Morgan from the School of Hard Knock Knocks to come into the studio. In this episode, we catch up from where we last left off a year ago. We yak about making content, getting it out there and also an easy low-cost […] The post #069 – GUEST – Morry Morgan appeared first on A Digital Marketing Podcast - Destroy Digital.

Bill is in the business of corporate happiness. He is a pioneer in the space of using happiness as a corporate KPI. He is also a tourism consultant, film location guy, business coach and production house etc. That’s a lot of stuff. The key to personal branding is all about honing in on the one […] The post #068 – Meet Bill Zammit appeared first on A Digital Marketing Podcast - Destroy Digital.

Digital agencies gone bad are a sad fact of the landscape, make sure you protect yourself. Everyone has heard of someone who’s had a digital service provider who’s gone rogue. While everything is going fine and Dand-y, great. Until you decide to take your business elsewhere or when they go under. To be perfectly frank, […] The post #067 – RANT – Digital agencies gone bad. appeared first on A Digital Marketing Podcast - Destroy Digital.