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Gain Traction

Business & Economics Podcasts

The Gain Traction podcast features top automotive entrepreneurs and experts and shares their inspiring stories.

The Gain Traction podcast features top automotive entrepreneurs and experts and shares their inspiring stories.

Location:

United States

Description:

The Gain Traction podcast features top automotive entrepreneurs and experts and shares their inspiring stories.

Language:

English


Episodes

Growing Your Tire Business With Judd K. Shader, Founder and Chief Executive Officer at Leeds West Groups

11/23/2022
Judd K. Shader is the Founder and Chief Executive Officer at Leeds West Groups, one of the largest and most-respected leaders in the franchise aftermarket automotive repair space. He founded the company in 2009, when he was a student at the University of Colorado Boulder. Judd is active across various automotive industry boards and organizations and resides in Denver, CO. In this episode… As the owner of a tire and auto repair shop, what will it take to expand your number of stores? Have...

Duration:00:20:59

Every Phone Call Is Valuable With Jeff Scherer, Founder of Ntelegence

11/16/2022
Jeff Scherer is the Founder of Ntelegence, which offers affordable communication solutions to help manage multi-rooftop businesses. Jeff is a pioneer in communication solutions for the automotive industry. As a thought leader, writer, blogger, and industry speaker, Jeff specializes in digital marketing, lead acquisition and management, LMS/CRM, business process improvement, call tracking, and process management. In this episode… As the owner or manager of a tire and auto repair shop, do...

Duration:00:23:07

Building a Great Culture with Max Gardner, Founder of Tire Max

11/9/2022
Max Gardner is the Founder of Tire Max, which has six retail locations in North Carolina. He has been in the tire business for almost 40 years and opened his first Tire Max location about 20 years ago. Max believes in building a culture that employees feel comfortable in, which in turn translates to customers feeling comfortable in-store. In this episode… If you own or manage a tire and auto repair shop with multiple locations, how do you keep everyone on the same page? How do you build a...

Duration:00:13:25

The Fight for Your Right To Repair With Tim Winkeler, President and CEO of VIP Tires & Service

11/2/2022
Tim Winkeler is the President and CEO of VIP Tires & Service. He is a people-focused leader whose teams are high-performing, with a track record of exceeding expectations. Tim advocates for "right to repair" legislation, which is vital to the continued success of the tire and auto repair industry. In this episode… Where will you take it for repair when your car inevitably needs something fixed? Is there a preferred location, or do you prefer to fix it yourself? What if you couldn't choose...

Duration:00:17:21

Family and Fun + Tires and Cars With Rick Benton II, Vice President of Sales and Marketing at BTS Tire & Wheel Distributors and Black’s Tire and Auto Service

10/26/2022
Rick Benton II is Vice President of Sales and Marketing at BTS Tire & Wheel distributors and Black’s Tire and Auto Service. Rick is in charge of wholesale distribution, logistics, and purchasing, among many other responsibilities. Rick and his brothers, Ron and Jeremy, are second-generation tire dealers. In this episode… As anyone who has been in the tire and auto repair business for a considerable period of time can tell you, it’s not easy. It takes a special place with a unique culture...

Duration:00:31:28

Staffing and Branding a Venerable Company With Kate Speelman, Brand Management and Talent Acquisition Specialist at Rice Tire

10/19/2022
Kate Speelman is Brand Management and Talent Acquisition Specialist at Rice Tire, a fourth-generation family-owned independent tire dealership that began as a gas station in 1929. She previously served as Rice Tire’s Marketing Coordinator for 10 years. Before joining the automotive world, Kate worked as a Graphic Design Specialist for Engage USA. In this episode… How does a tire dealer stay in business for nearly a century? How does that business, with 12 different locations managed by 12...

Duration:00:12:05

The Joy of Selling Your Own Tires With Michael Mathis, Founder and President of Atturo Tire Corp.

10/12/2022
Michael Mathis is Founder and President at Atturo Tire Corp. He grew up around the tire business working in wholesale, retail, and selling aftermarket wheels. Atturo was among the first to market with a hybrid off-road tire — today, their tires are distributed in nearly 30 countries worldwide. Michael graduated from Webster University with a degree in management and then sold commercial insurance for 12 years, insuring several import tire brands. In this episode… If you were an experienced...

Duration:00:18:35

Minimizing Headaches and Maximizing Efficiency With Crissy Zellers of Accelerate Personalized Sales Solutions

9/28/2022
Crissy Zellers is the Owner of Accelerate Personalized Sales Solutions, which helps tire dealers succeed with retail tire programs. She uses unique tracking tools and detailed program knowledge to help retailers stay focused on their weekly goals, maximize their earnings and prioritize their purchases. Crissy started her own business in September 2020, after 11 years of working in management and sales for tire distributors Max Finkelstein and Tire Centers. In this episode… As a tire...

Duration:00:11:27

Profit Sharing Increases Caring With Dick Erickson, Founder of Sun Tire and Author of How the Rubber Meets the Road.

9/21/2022
Dick Erickson is the Founder of Sun Tire and author of How the Rubber Meets the Road: A Blue-Collar Roadmap to Success for Business Owners and Entrepreneurs. He opened his first Sun Tire store in Orange Park, Florida in 1981, and added ten more stores over the next few decades. Dick sold the business to a national chain of tire stores in 2018. His book details his journey from rural North Dakota to flying helicopters in the Marine Corps in Vietnam and covers four key business topics:...

Duration:00:24:34

How and When To Sell Your Auto Shop With Michael McGregor

8/31/2022
Michael McGregor is Managing Director at Focus Investment Banking. His experience includes fifteen years of advising on business transfers, capital raises, and management buyouts for middle market businesses. He has been a founder or co-founder of three automotive-related businesses. Michael is author of the book Buy, Build, Fix, Sell, which helps tire and service dealers build better businesses and get maximum value when they decide to sell. In this episode… If you own a tire and auto...

Duration:00:21:13

Never Stop Evolving With Dwayne Myers, Co-Owner and Managing Partner of Dynamic Automotive

8/24/2022
Dwayne Myers is Co-owner and Managing Partner of Dynamic Automotive, an independent automotive repair business with five locations in Frederick, MD. He has spent his career of over 30 years in the maintenance and repair industry, ranging in size from lawn mowers to U.S. Army tanks. His skill set includes negotiation, market planning, team building, business planning, and operations management. Dwayne's greatest passion is enriching the lives of others through philanthropic endeavors and...

Duration:00:21:57

Providing Great Customer Experiences Regardless of Circumstances With Sally Thomas, Co-Owner of J.P. Thomas & Company

8/17/2022
Sally Thomas is Co-owner of J.P. Thomas & Company. She is most-commonly associated with Thomas Tire & Automotive, a family-owned and operated full-service repair shop that’s been in business since 1981. With 10 retail and commercial service centers in North Carolina, Thomas Tire & Automotive’s mission is to be the first and only choice for all automobile-related needs. In this episode… Tire and auto repair can be a tough business. Shop employees not only need to be skilled at diagnosing...

Duration:00:18:10

Generating Loyalty and Avoiding Complacency With Steven Stamey, Operations Manager at Maxi Auto Service Centers

8/10/2022
Steven Stamey is Operations Manager at Maxi Auto Service, which has eight locations in the Chattanooga, TN area. He started his career at a Chevrolet dealer in 1999. Steven is also a former college level instructor with ASE L1, L2, and L3 Master Certification. In this episode… What motivates your staff? Is it strictly financial compensation or are there other, less tangible factors? Do your employees stick around for decades or are they here today and gone tomorrow? If you own a tire and...

Duration:00:22:46

Finding the Right Customers for Your Shop With Neal Maier, Co-Founder of Tread Partners

8/3/2022
Neal Maier is Co-Founder of Tread Partners, a digital marketing agency that helps auto repair and tire shops drive success through coordinated marketing strategies. He is a skilled negotiator, salesperson, and business planner with expertise in Search Engine Optimization and Customer Relationship Management. Tread Partners has designed a full-scale reengagement program called ReTread that brings old customers back into auto repair and tire shops. In this episode… Are you an owner or...

Duration:00:11:53

Finding the Best Tires at the Best Price With Tim Shaffer, CEO and Co-Founder of Search Tires

7/27/2022
Tim Shaffer is Co-Founder and CEO of Search Tires, also known as searchtires.com, the world’s first price comparison search engine. He is also President of YENT, a subsidiary of Prepared Patriot Brands. Tim is a leader, an innovative thinker, and a trusted advisor who excels at guiding businesses from multimillion-dollar start-ups to established companies. In this episode… Have you ever tried shopping for tires online? Did you just find the first set you found or do you search on different...

Duration:00:20:37

Providing Great Car Care in Tough Economic Times With Brian Sump, Owner and President of Urban Autocare

7/20/2022
Brian Sump is the Owner and President of Urban Autocare, Klasse Auto Rentals, and Avalon Motorsports. His passion is to transform the automotive industry through innovation and training and to create opportunities for his team to grow. Brian has an engineering degree from the Colorado School of Mines, played for the St. Louis Rams, and is currently a Co-pastor at a church in Westminster, CO. In this episode… If you own or manage a tire and auto repair shop, what’s your biggest challenge?...

Duration:00:22:54

Thriving in Difficult Times With Doug Miller, President of St. Lucie Battery & Tire

7/13/2022
Doug Miller is President of St. Lucie Battery & Tire, which has 15 locations on the central east coast of Florida. He has taken over operations from his father, Joey — the founder of the company. Doug looks to expand St. Lucie Battery & Tire, which has been in business for more than fifty years, with a focus on integrity and serving the community with honesty and reliability. In this episode… Are you a tire and auto repair shop owner whose business has been affected by the pandemic or...

Duration:00:20:06

New Tires at Your Convenience With Paul Hosage, Founder and CEO of Tread Connection

7/6/2022
Paul Hosage is Founder and CEO of Tread Connection, which delivers tires to customers and installs them on their vehicles. Paul has served as President of Tread Connection since 2016 and is looking to grow the company. Tread Connection is seeking out experienced automotive professionals looking to start something on their own and be their own boss through Tread Connection’s franchise program. In this episode… Have you ever needed your tires replaced but struggled to find a time to go to...

Duration:00:21:26

Get Your Old Customers Back with Neal Maier, Co-Founder at Tread Partners

6/23/2022
Neal Maier is Co-Founder at Tread Partners, a digital marketing agency that helps auto repair and tire shops drive success through coordinated marketing strategies. He is a skilled negotiator, salesperson, and business planner with expertise in Search Engine Optimization and Customer Relationship Management. Tread Partners has designed a full-scale reengagement program called ReTread that brings old customers back into auto repair and tire shops. In this episode… If you are the owner of an...

Duration:00:20:21

The Incredible Value of Telling Your Shop’s Story with Patrick Egan, Founder and CEO of Spark Interactive

6/15/2022
Patrick Egan is a senior marketing executive and the Founder and CEO of Spark Interactive. Spark Interactive fuses the power of storytelling with professionally-produced video to help business owners attract a high volume of the right customers. Patrick takes a pragmatic approach to product management, marketing and team building, with a focus on the execution of technological vision. In this episode… Are you looking for a way to attract more of the right people to your tire and auto repair...

Duration:00:19:40