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The Shopify experts from Electric Eye provide online store owners with honest, actionable advice to increase their sales and grow their business.

The Shopify experts from Electric Eye provide online store owners with honest, actionable advice to increase their sales and grow their business.
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The Shopify experts from Electric Eye provide online store owners with honest, actionable advice to increase their sales and grow their business.




Ep.15 - Scaling Customer Service for High-Growth eCommerce Stores - with Vincent Phamvan

Vincent Phamvan is the Head of Growth at Simplr, where he helps high-growth companies engineer unforgettable customer experiences through top-notch human + AI-powered customer service. Vincent previously led business development and innovation for Asurion, where he helped launch several company initiatives, engineering operational business processes and leading process improvement initiatives that resulted in cost savings and growth. Although Simplr is a sponsor of the show, we promise...


Ep. 14 - Becoming the Backroads Boss Lady - with Jessi Roberts

Jessi Roberts is the Founder, President and Boss Lady at Cheekys Brand and author of the new book Backroads Boss Lady. She founded Cheekys in 2011 with her life savings of $7,000 – and, today, the company employs 30 people in rural New Plymouth, Idaho (population 1538), with revenues exceeding $20 million dollars! Cheekys made the 2018 Inc. 500 list for rapid growth, and the company reaches about 2 million people a week through its innovative social media marketing. Today, Jessi teaches...


Ep. 13 - How the Shopify Inventory System Adds Value to In-Person Sales - with Caroline Danehy

Caroline Danehy is the co-founder and Chief Creative Officer of Fair Harbor Clothing, a lifestyle brand that makes swimwear out of recycled plastic bottles. Caroline shows us that, although Shopify is an online platform, it is still valuable to merchants who do in-person sales. Fair Harbor Clothing does a lot of trunk shows, and Caroline says having Shopify has been been a game changer for tracking their inventory with every sale they make, wherever they make it. To learn more, visit:...


Ep. 12 - How to Leverage Subscription Revenue Channels on Shopify - with Rob Barr

Are you interested in building a relationship with your customers and, in the process, creating a recurrent revenue stream in your Shopify store? Then you need to learn more about subscription models! Rob Barr leads partnerships and enterprise sales at ReCharge, a subscription billing platform for Shopify. He manages strategic relationships with global partner agencies and some of the largest subscription brands on Shopify. Today, Rob is going to share how you can adopt new subscription...


Ep. 11 - Hiring & Delegating to Grow Your eCommerce Business - with Nathan Hirsch

Nathan Hirsch is a serial entrepreneur and expert in remote hiring and eCommerce. He started his first eCommerce business out of his college dorm room and, since then, has sold over $30 million online. He is now the co-founder and CEO of FreeeUp.com, a marketplace that connects businesses with pre-vetted freelancers in eCommerce, digital marketing, and much more. Today, he shares what he’s learned from over a decade of building eCommerce businesses and how hiring can make all the...


Ep. 10 - How Your Customer Experience Generates (or Loses) Revenue - with Philippe Roireau

Philippe Roireau, Head of Partnerships at Gorgias, joins the show to teach us about how we can turn customer service into a revenue generator for our eCommerce store. To learn more, visit: https://electriceye.io/podcast Resources: Learn more atGorgias.io/electriceyeLinkedIn:https://www.linkedin.com/in/philipperoireau/ Honest eCommerce is produced by Podcast Masters


Ep. 9 - SEO: The 3 Things Most Shopify Store Owners Are Doing Wrong - with Jeff Couret

Jeff Couret is the founder of SEOak, a company that helps established brands explode their web store's sales. At SEOak, they have over a decade of experience optimizing websites, and in that time, they’ve seen both a number of successes and failures – so they know from experience what works and what doesn’t. And over the past two years, SEOak has niched down to helping eCommerce brands. So today, Jeff shares the three things that most Shopify store owners are doing wrong when it comes to...


Ep. 8 - What You Need to Know About Facebook Advertising & Facebook Pixel - with Karan Jassar

Karan Jassar is the founder & CEO of Socioh.com, which specializes in social media marketing for online stores. We talk about setting up retargeting correctly on Facebook and Instagram, creating retargeting funnels, how to think about various potential audiences, the role of creative, and much more. To learn more, visit: https://electriceye.io/podcast Resources: Learn more athttps://socioh.com/(use code “honestcommerce” for concierge onboarding &...


Ep. 7 - How to use Turbo to Set Your Shopify Store up for Success in 2019 - with Sean Campbell

Sean Campbell is a Project Manager with Out of the Sandbox, which you are likely already familiar with if you are currently a Shopify user (and if you aren’t, your life is about to get a whole lot easier). Out of the Sandbox has been designing robust and revolutionary themes for the Shopify ecommerce platform since 2011. They create feature-rich, flexible, and beautiful themes that not only make your shop look professional, but also perform to high standards and convert to sales –...


Ep. 6 - How to Build a Mobile First eCommerce Site (& Why You Should) - with Nick Raushenbush

Nick Raushenbush is the cofounder of Shogun, and today he teaches us about the power of building a mobile first website. Shogun is a powerful page builder that seamlessly integrates into platforms like Shopify and BigCommerce. This allows anyone to easily build out their store with a drag and drop editor, no code required. Nick is also generous is enough to share a a special discount for podcast listeners using Shopify: 20% off any Shogun plan for life! To get the discount, just use...


Ep. 5 - Marketing Segmentation & Personalization: How to Do More With Your Data - with Brennan Dunn

Brennan Dunn is the co-founder of RightMessage, a software company that helps bring on-site personalization to the masses by integrating your existing website with your email marketing database. Today, Brennan shares why it's important to segment your audience by who they are and what they need – along with what to do once you have that data. To learn more, visit: https://electriceye.io/podcast Resources: Check outhttps://rightmessage.com/honestecommerceLearn more...


Ep. 4 - KASSIA+SURF & Süga: Partnering to Create an Eco-Conscious Yoga Mat - with Kassia Meador

Kassia Meador began surfing at 14, and by 17 she was a sponsored pro-longboarder, traveling the world and competing in surf events globally. Known for her graceful surf style, Kassia was crowned the “queen of noseriding” by the New York Times and, in 2011, ranked 2nd on the WSL women’s longboard tour. In 2013, Kassia left sponsored surfing to build KASSIA+SURF, a brand focused on quality instead of quantity, for women by women. KASSIA+SURF pushes the limits of women’s surf culture,...


Ep. 3 - Becoming a Niche Celebrity: How Personality Sells Product - with Kai Davis

Kai Davis is a lead generation expert who is enamored with the concept of becoming a niche celebrity, or a celebrity in a very small, specialized target market. He’s spent much of the last decade studying what it takes to build a personality-powered business in the eCommerce and information marketing spaces, and today he’s going to share what he’s learned about how personality sells product. So how niche are we talking? Like CBD oil for dogs with arthritis – so very, very specific. It might...


Ep. 2 - Value-Based Design - with Nick Disabato

Nick Disabato is the writer and designer behind independent interaction design consultancy Draft and the newly released book Value-Based Design. If you are a designer in any kind of organization, or if you run an organization that hires designers, this book is a must-read. It’ll help you understand how a designer proves their worth, turning design from a qualitative concept that you just feel to a quantitative business element that we can measure and experiment with to improve business...


Ep. 1 - Revenue Optimization: Make More Money on Shopify - with Kurt Elster

Kurt Elster does one thing (and he does it very well): help Shopify merchants make more money. After working with hundreds of Shopify merchants, Kurt can look at almost any store and identify what it’s missing and how it can make more money. Today, he shares some of what he learns so that any eCommerce entrepreneur can make the most out of Shopify. To learn more, visit: https://electriceye.io/podcast Resources: Learn more atkurtelster.comListen:The Unofficial Shopify PodcastWork with...


Welcome to Honest eCommerce

Chase Clymer and Annette Grant share their honest, actionable advice with Shopify store owners. Learn more at electriceye.io