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How Brands Are Built
Business & Economics Podcasts
On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
Location:
United States
Description:
On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
Twitter:
@howbrands
Language:
English
Alex Center links package design to fashion
Duración:00:56:18
Designing Brand Identity book launch at Noise 13
Duración:00:42:54
The Brand Names Report: A walkthrough and summary
Duración:00:27:24
Fabian Geyrhalter builds and launches successful brands
Duración:00:56:45
Rob Goodman uses content to drive business outcomes
Duración:00:46:18
Season four wrap-up: How brands (and branding professionals) can do good
Duración:00:39:40
Diego Segura goes through the doors that open
Duración:00:48:55
Brian Collins changed someone’s life by redesigning a uniform
Duración:00:39:41
Alina Wheeler has a doppelgänger named Blake Deutsch
Duración:00:47:33
Nirm Shanbhag sees brand architecture from the consumer's perspective
Duración:00:53:44
Emily Heyward builds brands that inspire obsession
Duración:00:40:45
Armin Vit has a little grid in his mind
Duración:00:57:16
Sunny Bonnell reframes your vices as virtues
Duración:00:51:42
Dava Guthmiller makes the invisible visible
Duración:00:44:27
Dr. Jason Chambers explains the origins of racist brands
Duración:00:51:47
Special episode: Rob on IG Live with Ilya of Studeo
Duración:00:58:34
Special episode: Rob on the JUST Branding Podcast
Duración:00:57:27
Mini episode: David Aaker on game-changing subcategories
Duración:00:20:07
Mini episode: Brands reacting to COVID-19
Duración:00:20:32
Mini episode: Brad Flowers and The Naming Book
Duración:00:23:49