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How I Grew My Brand

Business & Economics Podcasts

How I Grew My Brand is a series of one-on-one podcast interviews led by broadcaster Mary Nightingale with inspiring, high-profile British entrepreneurs. From Pitcher & Piano to Monica Vinader, Piper has been helping to build and support brands for more than 30 years. In each interview we dig into ‘7, 17, 70’, the three critical stages Piper believes businesses will encounter, whether that be number of employees, sales or sites. These moments are where changes and challenges can be overcome on the path to becoming a brand legend, a business with purpose and vision that makes people’s lives healthier, happier and more fulfilling, while helping them minimise their impact on the environment.

How I Grew My Brand is a series of one-on-one podcast interviews led by broadcaster Mary Nightingale with inspiring, high-profile British entrepreneurs. From Pitcher & Piano to Monica Vinader, Piper has been helping to build and support brands for more than 30 years. In each interview we dig into ‘7, 17, 70’, the three critical stages Piper believes businesses will encounter, whether that be number of employees, sales or sites. These moments are where changes and challenges can be overcome on the path to becoming a brand legend, a business with purpose and vision that makes people’s lives healthier, happier and more fulfilling, while helping them minimise their impact on the environment.

Location:

United States

Description:

How I Grew My Brand is a series of one-on-one podcast interviews led by broadcaster Mary Nightingale with inspiring, high-profile British entrepreneurs. From Pitcher & Piano to Monica Vinader, Piper has been helping to build and support brands for more than 30 years. In each interview we dig into ‘7, 17, 70’, the three critical stages Piper believes businesses will encounter, whether that be number of employees, sales or sites. These moments are where changes and challenges can be overcome on the path to becoming a brand legend, a business with purpose and vision that makes people’s lives healthier, happier and more fulfilling, while helping them minimise their impact on the environment.

Language:

English

Contact:

02077273842


Episodes

Will Butler-Adams, CEO of Brompton Bikes

6/10/2022
The Piper Podcast: Peddling through a gorse bush - How Will Butler-Adams quietly built an iconic global bike brand

Duration:00:51:41

Jessica DeLuca, co-founder of Cult Beauty

5/9/2022
The Piper Podcast Jessica DeLuca, co-founder of Cult Beauty - How Cult Beauty used humility and data to disrupt the beauty industry

Duration:00:56:57

Julian Hearn (Founder) & James McMaster (CEO) of Huel

4/18/2022
The Piper Podcast Series 4 'How I Grew My Brand' - Julian Hearn (Founder) & James McMaster (CEO) of Huel: How 1000 Hueligans helped grow a £100m brand

Duration:00:53:14

Taymoor Atighetchi, founder of Papier

3/21/2022
The Piper Podcast Series 4 'How I Grew My Brand' - Taymoor Atighetchi, founder of Papier on inspiring paper people to fill blank pages

Duration:00:51:32

Brigette Read, founder of Snag

3/2/2022
The Piper Podcast Series 4 'How I Grew My Brand' Brigette Read, founder of Snag - How the Snaggler community helped its founder out of a tight spot

Duration:00:54:12

Adam Brown, founder of Orlebar Brown

2/8/2022
The Piper Podcast Series 4 'How I Grew My Brand' Adam Brown from Orlebar Brown - The poolside idea that became a global brand legend owned by Chanel

Duration:00:50:48

Pip Black and Joan Murphy, co-founders of Frame

4/2/2020
How I Grew My Brand: The Piper Podcast Season 3: Frame Fitness Studios Frame co-founders, Pip Black and Joan Murphy, on bringing a ‘modern-day Cheers’ to the fitness industry - offline and online

Duration:00:40:30

Steve Moore and Paul Barham, co-founders of social darts chain Flight Club

3/13/2020
Flight Club founders on raising £160,000 in an afternoon

Duration:00:37:12

Flash Pack co-founders, Radha Vyas and Lee Thompson, interviewed by Mary Nightingale

2/20/2020
The Piper Podcast 'How I Grew My Brand' Season 3: Flash Pack co-founders, Radha Vyas and Lee Thompson, interviewed by Mary Nightingale. How inexperience – and a selfie – helped Flash Pack disrupt the travel industry

Duration:00:41:03

Sipsmith Founders Fairfax Hall and Sam Galsworthy interviewed by Mary Nightingale

1/30/2020
Sipsmith founders, Fairfax Hall and Sam Galsworthy, on refusing to hear the word “no” – and changing the law

Duration:00:40:00

Mindful Chef Co founders Giles Humphries and Myles Hopper interviewed by Mary Nightingale

1/9/2020
How I Grew My Brand: The Piper Podcast Season 3: Mindful Chef. Giles Humphries and Myles Hopper, two of the three Mindful Chef co-founders on relinquishing power – and a soggy box disaster…

Duration:00:38:33

The Collective founder Amelia Harvey interviewed by Mary Nightingale

4/30/2019
Amelia Harvey, co-founder of The Collective, tells how she applied learnings from her early career at Kellogg’s and L’Oréal when launching her gourmet yoghurt brand.

Duration:00:37:59

Gymbox founder Richard Hilton interviewed by Mary Nightingale

4/2/2019
Richard Hilton speaks to Mary Nightingale about the challenges of stepping away from his fitness chain brand Gymbox. In a wide-ranging interview, he describes the power of brand messaging, the importance of maintaining culture during fast growth and explains how ‘paranoia can be healthy’.

Duration:00:35:35

Camden Town Brewery founder Jasper Cuppaidge interviewed by Mary Nightingale

3/10/2019
Jasper Cuppaidge, founder of Camden Town Brewery, talks about the impact of his decision to sell his brand to AB InBev, the world’s biggest drinks company.

Duration:00:31:39

Charlie Bigham founder Charlie Bigham interviewed by Mary Nightingale

2/24/2019
Charlie Bigham, founder of his eponymous gourmet food brand, has revealed how a ‘painful correction’ during the 2007 financial crisis forced his business to sharply refocus its priorities.

Duration:00:41:23

Bloom & Wild founder Aron Gelbard interviewed by Mary Nightingale

2/5/2019
His brand pioneered the concept of ‘letterbox flowers’ and has gone on to sell more than 50 million flowers across the UK, France and Germany. But Aron Gelbard, co-founder and CEO of Bloom & Wild, has revealed how his revolutionary idea nearly fell at the very first hurdle.

Duration:00:36:48

Deliciously Ella founder Ella Mills interviewed by Mary Nightingale

1/24/2019
She is the author of the fast-selling debut cookbook ever and creator of one of the country’s most popular food and lifestyle brands. But Ella Mills, founder and creative director of Deliciously Ella, has revealed how she never anticipated a career in business, let alone as the face of her eponymous empire.

Duration:00:46:57

Turtle Bay founder Ajith Jayawickrema interviewed by Mary Nightingale

7/13/2018
Turtle Bay founder Ajith Jayawickrema, who moved to the UK from Sri Lanka at the age of 15, has revealed how singer Leona Lewis unknowingly inspired him to launch his highly successful Caribbean restaurant chain.

Duration:00:35:38

Neom Organics founder Nicola Elliott interviewed by Mary Nightingale

6/7/2018
Elliott, co-founder with Oliver Mennell of Neom Organics, is the third subject in Piper’s ‘7, 17, 70’ series of podcast interviews. Piper, the leading investor in consumer brands, has been helping to build and support brands for more than 30 years. ‘7, 17, 70’ refers to the three critical stages it believes businesses will encounter where a step change is required to fuel sustainable growth. Piper invested growth capital in Neom Organics in December 2017.

Duration:00:38:55

Loungers founder Alex Reilley interviewed by Mary Nightingale

4/19/2018
Alex Reilley, co-founder and now Chairman of Loungers, tells Mary Nightingale how a ‘Game of Thrones’ approach to business which involved defining ‘the Cause’ enabled him and his team to turn Loungers from a small café-bar chain into a hugely successful nationwide brand.

Duration:00:39:34