In Layman's Terms
Business & Economics Podcasts
Solopreneurs are changing the world one business at a time. But it can be hard to stand out online when there are so many others doing the same thing. That’s why Joyce Layman created this podcast – to inspire and equip driven solopreneurs to leverage the online world, sell more services, and make a bigger impact. It's easy to feel overwhelmed doing all the things – from branding yourself on social media, creating content and compelling offers to building funnels so you can convert more connections into clients. And that’s the shortlist. In each episode, you’ll gain simple strategies and actionable tips (without the fluff) to help you move the needle in your business. If you're looking for transparency and some tough love, you’ve come to the right place. It's time to get visible and step out of your comfort zone so you can attract the clients you deserve.
Location:
United States
Description:
Solopreneurs are changing the world one business at a time. But it can be hard to stand out online when there are so many others doing the same thing. That’s why Joyce Layman created this podcast – to inspire and equip driven solopreneurs to leverage the online world, sell more services, and make a bigger impact. It's easy to feel overwhelmed doing all the things – from branding yourself on social media, creating content and compelling offers to building funnels so you can convert more connections into clients. And that’s the shortlist. In each episode, you’ll gain simple strategies and actionable tips (without the fluff) to help you move the needle in your business. If you're looking for transparency and some tough love, you’ve come to the right place. It's time to get visible and step out of your comfort zone so you can attract the clients you deserve.
Twitter:
@joycelayman
Language:
English
Contact:
8165369006
Website:
http://www.joycelayman.com/
Email:
joyce@joycelayman.com
Episodes
How to Turn Facebook Groups Into 6-Figure Business Boosters
8/11/2023
In this episode, we'll be talking about how to unlock the potential of Facebook groups for launching so you can take your online business to the next level without high tech, the need for large teams, or big system expenses. You'll learn how to maximize Facebook's algorithm-favored live streaming, strategically tag members, the magic of DMs, and revolutionize entry questions to drive sales.
Duration:00:34:56
5 Ways to Be More Creative So You Can Make Money for Things that Matter to You
10/6/2022
You want to be more creative but don't know how. It can feel impossible to be creative on demand. We all know that one great idea can make all the difference, but where do those ideas come from? Follow these 5 simple tips, and you'll be well on your way to a more creative life. With a little practice, you'll find yourself coming up with new ideas to make money for things that matter to you most.
Duration:00:13:25
The Three Most Important Things to Invest In When it Comes to Your Business
8/30/2022
If the thought of spending money on your business is unsettling, you're in the right place because today, I'm going to share the three most important things to invest in when it comes to your business and, more importantly, what will shift when you do.
Duration:00:12:17
3 Simple Strategies to Breeze Through Summer Sales Slumps
7/5/2022
People have worked hard and are now ready to take some time off for summer. Business changes, the weather changes, and people begin to focus on other things. Does this mean your ideal clients aren’t investing or planning for the fall? Of course not. It just means that they are going to begin doing things on their timetable, not yours.
In this podcast, I’m going to share three of my favorite growth strategies that will help you convert more clients so you can breeze through summer sales slumps.
Duration:00:16:01
How to Turn Networking Hell Into Connecting Nirvana
6/29/2022
There’s no shortage of networking events to attend. Although this opens up more opportunities to meet new clients and fellow entrepreneurs, it’s exhausting! You’re already over-scheduled and stressed to the max. If networking makes you feel like a used car salesman decked out in a cheap plaid suit, you’re in the right place because today I’m going In this episode I’ll share my seven steps to turn networking hell into connecting nirvana.
Duration:00:18:14
5 Elements to Charge What You Are Worth
6/14/2022
Do you sometimes wish you could charge more than you do? Maybe… a LOT more? Well that's exactly what we're going to help you with on this week's show, where you'll learn how to confidently charge what you're worth and attract clients who see the value of working with you so the investment is a no-brainer.
Duration:00:17:19
Not Sure How to Handle Negative Comments or Reviews on Social? Get the Dos & Don'ts Here
6/13/2022
Have you ever gotten an odd or hurtful comment or response to an email, social media post, or even a review? If the thought of putting yourself out there on social already makes you feel uncomfortable, you may not know the best way to respond.
In this episode, I’m going to give you the dos and don'ts for handling negative comments on social and more importantly how to get your mindset right so you can let it go and get back to business.
Duration:00:13:49
5 Pillars of Success: What Does It REALLY Mean To Be Successful?
6/1/2022
You’ve probably heard a lot of different definitions for success, and it can be tough to know what really matters. It’s easy to get bogged down by all the conflicting advice out there. What does it mean to be successful? How do you achieve success?
In today’s show, I’m going to cover the 5 Pillars of Success. These essential pillars will help you define success on your own terms and guide you every step of the way!
Duration:00:14:46
Stop Selling Coaching Programs and Do This Instead
5/16/2022
If finding your ideal clients feels more like searching for a needle in a haystack, you’re in the right place because today I’m going to teach you how to STOP selling your coaching programs and show you what to do instead.
Duration:00:11:59
How to Share Value Without Giving Away Your Knowledge for Free
4/28/2022
You've worked hard to develop your knowledge and want to be compensated for it. You've heard sharing valuable content is important, but have you ever struggled with giving away your knowledge for free? This week you'll learn how to use the 'free' method to get more clients.
Duration:00:12:43
5 Mindset Pointers that Will Open You to Bigger Possibilities
4/28/2022
If you’ve ever felt like your brain was in conflict with itself the good news – you’re not crazy!
As a business owner you’re doing all the things so why is it some goals are easy to achieve, and you find yourself creatively avoiding others. This is where understanding how your brain – specifically your amygdala can work against you.
I posted a 60-second reel on Instagram sharing a science-backed way to achieve your goals and to date, it’s gotten over 5900 views. In this podcast, I’ll be sharing 5 powerful pointers to develop a mindset that will open you to bigger possibilities and potential profits.
Duration:00:12:54
How to Go from Confusion to Clarity and Get a Yes, I Need That!
4/28/2022
A majority of business owners say that if they were to get one thing, they want clarity. So why is clarity so crucial? If you don't have clarity about what you want to do in your business - about who your target audience is, what you're offering, and how you're showing up online, it makes it harder to attract your ideal clients.
Lack of clarity can also lead to a lot of wasted time and money in business. In this episode, I'll share 3 components of clarity along with a value statement template. The result is helping you to craft a message that prompts a "heck yes, I need that!"
Duration:00:17:48
KC RISE
7/9/2018
Darcy Howe has a passion for innovation and has been a regional leader in the entrepreneurial ecosystem, developing connectivity between funders, entrepreneurs and advisors. She is also a 20-year veteran angel investor so coming out of retirement to build the KC Rise Venture Fund was a perfect fit. In this episode Darcy shares details on the KC Rise Fund and the KC Rising initiative as well as wealth of insights you can apply to business and life.
Duration:00:44:21
Notes to Self
4/17/2018
Pre-Med, systems engineer, direct sales, sales and entrepreneur are all words to describe Laura Schmidt’s career journey. The idea for her latest venture was literally sparked with her feet on the dashboard while on a trip with her family. She put positive thinking into action with Notes to Self Socks.
Laura will tell you the path to success wasn’t a straight line but the lessons learned and lives touched make it all worth it. Notes to Self socks are available online and in over 1900 stores across the country, including Hallmark stores, hospital gift shops, and boutiques. In this interview, Laura shares insights to help to grow your business and you’ll be inspired too!
Duration:00:44:31
All In
2/19/2018
Niall luxury watch is a true Kansas City entrepreneur story. Michael Wilson, the founder, will tell you starting his company is 2012 was not easy at all. In the beginning, Niall was rejected by the industry in a very abrupt and overt way. His goal was to produce the best timepieces possible that are true legacies to passed on to future generations. In 2017, Niall's sales increased 129 percent compared with the previous year. This is a testament to quality and the relationships they build with their customers and fans. In this episode, Michael shares his philosophy and tactics to build a business that exceeds expectations.
Duration:00:49:31
Dog Pawz
11/4/2017
When an opportunity presents itself, you should take advantage of it and that's what Dan Thompson did. A conversation over dinner with his sister sparked the idea of a cage-less doggie daycare facility. His background in sales and experience in flipping houses didn't quite prepare him for all that was in store to successfully launch Dog Pawz in 2010. Dan has since expanded to two other locations. In this episode he shares a wealth of knowledge you can easily apply no matter what business you're in.
Duration:00:50:05
Entrepreneurship, Experience & Hustle
10/2/2017
Ben Rao is a real estate investor and founder of Community Buying Group. He has a knack for helping entrepreneurs and small businesses accelerate growth. His latest ventures are Bridge Space, a co-working facility and the E2 Hustle podcast. In this episode, Ben shares insights on creating new companies, economies, eco-systems, and of course, entrepreneurship.
Duration:00:41:24
Keep Them S.A.F.E.
9/6/2017
Nick Spencer is the founder and president of Keep Them S.A.F.E., an anti-abduction course for children. Nick is also a lead instructor and project manager for Strategos International, a global training, security and protection firm. After spending 20 years in the military, police and security industry, Nick knows what it takes to protect and secure the things you treasure most. In this episode, he shares his entrepreneurial journey along with insights and safety tips everyone can apply.
Duration:00:50:10
Lotuspool Records
8/22/2017
You typically don't use the terms American psychedelic rock and roll musician and corporate suit in the same sentence unless you're referring to Chris Garibaldi. Chris is the co-founder of Lotuspool Records and also a principal in one of the largest professional services companies in the world.
In this interview, Chris shares insights on the music industry along with keys to capitalizing entrepreneurial skill sets in a corporate world. You'll also get the inside scoop on Lotuspool Records and what's in store for their 25th-anniversary celebration.
Duration:00:46:16
Small Changes, Big Shifts
8/7/2017
Like most chiropractors, Dr. Michelle Robin started out with a small practice. Over the last 25 years, her practice has grown into one of the premier wellness facilities in the Kansas City metropolitan area. Her team includes chiropractors, acupuncturists, massage therapists, nutrition counselors, functional medicine doctors, an MD who focuses on sleep medicine and corporate wellness programs too. Dr. Robin knew she needed to make some shifts in her own life. She's now a published author, speaker, and host of the popular podcast: Small Changes, Big Shifts. In this episode, she shares her entrepreneurial journey along with wellness insights that apply to business and life.
Duration:00:34:19