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InsideAuto Podcast

Business & Economics Podcasts

The InsideAuto Podcast is hosted by Ilana Shabtay featuring top dealers, GMs, marketers, and entrepreneurs in and out of the automotive industry.

Location:

United States

Description:

The InsideAuto Podcast is hosted by Ilana Shabtay featuring top dealers, GMs, marketers, and entrepreneurs in and out of the automotive industry.

Language:

English


Episodes
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Celebrating 100 Episodes of the InsideAuto Podcast: Mashup Episode

4/16/2024
In this celebratory mashup episode of Inside Auto Podcast, we revisit some of the key moments and discussions we have had over the last 100 episodes that clearly highlight just how quickly the automotive industry is evolving, the growing importance of data and technology in driving dealership success, and learn some of the strategies that industry leaders are using to stay ahead.

Duration:00:07:49

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How New AI Technologies are Helping Dealerships Drive Growth and Exceed Customer Expectations with Earl Wheless

4/9/2024
In this episode of Inside Auto Podcast, Ilana Shabtay speaks with Earl Wheless, Internet Sales Manager at Gaffney Buick GMC, to discuss the evolution of automotive marketing and operations over his 30-year career and the ways new AI technology has driven growth and success at his dealership.

Duration:00:21:05

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Unleashing the Endless Potential of Dealership Data Through Unification with Prasad Chavali

3/14/2024
In this episode of Inside Auto Podcast, Ilana Shabtay speaks with Prasad Chavali, the founder of AxelOne DDP, a dealership data platform. They discuss the challenges of data integration in the automotive industry and the benefits dealers can unlock by aggregating and activating their data.

Duration:00:19:12

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Why Individualized Attention for Every Vehicle is Critical for Dealership Success with Jacci Grillo Noto

3/6/2024
In this episode of the Inside Auto Podcast, Ilana Shabtay speaks with Jacci Grillo Noto, Director of Sales Kelley Blue Book ICO & vAuto at Cox Automotive Inc., about the shifting automotive market and the challenges dealers are facing in their inventory management, and why customization, increasing efficiency, and maximizing ROI should be the central focus for dealers looking to thrive in this period of economic uncertainty.

Duration:00:23:15

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Revolutionizing Auto Dealerships with Data and AI With Dan Banister and Yaron Saghiv

3/3/2024
In this episode of the InsideAuto Podcast, Ilana Shabtay chats with Dan Banister, owner of Banister Automotive, and Yaron Saghiv, CMO of UVeye. They delve into the transformative effects of AI and data analysis on automotive retail. Both guests discuss the importance of adapting to new technologies, engagement, and the overall service experience.

Duration:00:06:59

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Leveraging Dealership Data to Customize Your Customer Journeys with Colin Carrasquillo

2/29/2024
In this episode of Inside Auto Podcast, host Ilana Shabtay is joined by Colin Carrasquillo, Digital Marketing Manager of the Nielsen Automotive Group. Colin artfully outlines their forward-thinking strategy for 2024, with an emphasis on cutting-edge group advertising and the sophisticated cross-pollination of CRM data to tailor the customer's journey.

Duration:00:05:42

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Refining Your Dealership Marketing Strategy Instead of Searching for the Next Shiny Toy with April Simmons

2/29/2024
In this episode of Inside Auto Podcast, Ilana Shabtay joins April Simmons, Corporate Internet and Marketing Director at Horne Automotive, to uncover the secrets behind their growth to 14 stores. Discover how integrating technology can streamline your operations, freeing up valuable time for strategic initiatives.

Duration:00:07:36

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The Importance of Going Back to Basics in Dealership Marketing with Dustin Schuler

2/29/2024
In this episode of Inside Auto Podcast, Ilana Shabtay sits down with Dustin Schuler, Marketing Manager at Bud Clary Auto Group, to discuss the intricacies of dealership marketing strategies. Dustin talks about going back to basics in automotive marketing, using brand campaigns as a growth strategy, and how dealers can increase their customer lifetime value.

Duration:00:07:50

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[NADA 2024] Challenges and Opportunities in the Auto Marketing Space with Ashley Cavazos

2/25/2024
In this episode of the InsideAuto Podcast, Ilana Shabtay sits down with Ashley Cavazos, Marketing Director at DeMontrond Auto Group, to explore invaluable strategies and perspectives for thriving in the automotive landscape. Ashley discusses equity mining, building DeMontrond Auto Group’s brand image, and becoming the first Latina on the cover of the Digital Dealer magazine.

Duration:00:06:30

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[NADA 2024] How Personalized Video Marketing is Revolutionizing the Car Buying Experience with Melissa Cartagena

2/25/2024
In this episode of Inside Auto Podcast, Ilana Shabtay hosts Melissa Cartagena, the Senior Director of Digital Advertising at AutoNation, to talk about the power of personalized video marketing. She discusses AutoNation's proactive stance on data privacy, the company’s collaboration with Epsilon and Flashtalking, and why your marketing should prioritize people over numbers.

Duration:00:06:31

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[NADA 2024] Using AI To Revolutionize Auto Trades With Eliron Ekstein of Ravin

2/25/2024
In this episode of Inside Auto Podcast, Ilana Shabtay sits down with Ravin’s Co-founder and CEO, Eliron Ekstein, to talk about transforming auto transactions using AI. Tune in as Eliron discusses how Ravin simplifies trade assessment, Ravin’s position in the industry, and its integration with Orbee.

Duration:00:08:41

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[NADA 2024] How to Leverage Data and AI to Avoid Losing Out on Sales Opportunities with Rick Valenta

2/25/2024
In this episode of the InsideAuto Podcast, Ilana Shabtay sits down with Rick Valenta, Director of Dealer Direct at Urban Science, to discuss how to leverage data and AI to drive auto sales success. Tune in as Rick discusses Urban Science’s 2024 outlook, streamlining your leads with Sales Alert, and why showroom traffic is an effective lead generator.

Duration:00:06:15

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How Diversity, Equity and Inclusion Can Take the Automotive Industry From Good to Great with Sandy Zannino

1/24/2024
In this episode of Inside Auto Podcast, Ilana Shabtay speaks with Sandy Zannino, Founder and CEO of IAHR, about the work she is doing to create positive change and actively impact inclusion in the automotive industry through her work with the Inclusion Council. Sandy also discusses the steps she believes the industry should take in order to break down barriers and create a more inclusive and diverse environment.

Duration:00:23:13

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Why AI Training Will Be Critical to Dealership Success in 2024 with Venus Toro

12/18/2023
In the latest episode of InsideAuto Podcast, Ilana Shabtay speaks with Venus Toro, CEO of WYN Solutions about how AI has impacted the way her company sources talent for the automotive industry and the importance of providing employees with AI training in order to prepare them for the continued advancements we expect to see in AI technology in 2024.

Duration:00:17:26

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Why Open APIs and Data Connectivity are Critical to the Future Success of Car Dealerships with Joe Br

12/14/2023
In the latest episode of InsideAuto, Joe Brown, CMO at Frank Lida Auto Group and Ilana Shabtay discussed the critical role of connected data in future dealership success and the importance of dealers holding their vendors to a higher standard when it comes to offering open APIs is so vital to the fight to eliminate siloed dealership data.

Duration:00:17:34

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The Importance of Authenticity in Creating Effective Dealership Commercials and Video Content with Nick Williams

11/15/2023
In the latest episode of Inside Auto, Nick Williams, Digital Marketing Director at Banister Automotive, shares with Ilana Shabtay how he has harnessed the special culture and personas around him at his dealership and their deep community relationships to produce effective content that connects with his audience and drives them to take action.

Duration:00:18:07

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The Critical Role of Content Creation in Driving Dealership Digital Marketing Success with Collin Davis

11/7/2023
In the latest episode of Inside Auto, Collin Davis shares with Ilana Shabtay the critical role consisten content creation plays in the current retail marketingplace, how dealerships can begin to successfully create a content strategy across multiple platforms, and the importance of connected data in building and maintaining a functioning content strategy.

Duration:00:18:42

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Practices That Lead to Legal Trouble for Dealers and How to Avoid Them with Tom Kline

10/8/2023
In the latest episode of Inside Auto, Tom Kline shares with Ilana Shabtay more about the specific behaviors that are being flagged as legally deceptive and the practical steps modern dealers should be taking to stay out of legal trouble - from purchasing the correct insurance policies to best practices around data protection and beyond.

Duration:00:23:51

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How Dealerships Can Efficiently Scale their Vehicle Acquisition Operation with Josh Detzel

9/18/2023
In the latest episode of InsideAuto Podcast, Ilana Shabtay speaks with Josh Detzel about how he scaled his vehicle acquisition operations into a full scale Vehicle Operations Center. Josh explains how in just two months of careful planning, he successfully scaled his acquisition operation from 8 vehicles to 28 by carefully allocating resources, developing internal work processes and leveraging the power of AI. Listen in now to learn exactly how he managed to accomplish this feat and how he plans to continue scaling and spreading his methodology to other dealerships in his auto group and corner the used car market in his area.

Duration:00:19:50

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Combating High Interest Rates in the Automotive Industry with Anthony Cameron

8/22/2023
In the latest episode of InsideAuto Podcast, Anthony Cameron, Operations Director at Diehl Automotive Group speaks to Ilana Shabtay about the steps his automotive group has taken to try to mitigate the impact of rising interest rates on their business and his predictions for how interest rates will behave over the next few quarters. Listen in now to learn more about the light at the end of the tunnel!