Inside Jobs - Podcast for In-House Agencies
Business & Economics Podcasts
Inside Jobs is a podcast dedicated to internal agencies, supported by the In-House Agency Forum (IHAF)—the leading professional association for corporate advertising and creative organizations.The podcast features leaders from top brands around the globe sharing their experiences building and running internal agencies. The series covers everything from organizational strategies to creative production, with insights on how to evolve and enhance in-house teams.Inside Jobs is hosted by Robert Berkeley, President of Express KCS, a global provider of design and production services. With over 25 years in the business, Robert is not only skilled at brand strategy, creative production and workflow management, he is an avid musician and occasional humorist—making for a podcast that is as entertaining as it is informative.Listener questions and comments are welcome; simply contact Robert at rberkeley@expresskcs.com.
Location:
United States
Description:
Inside Jobs is a podcast dedicated to internal agencies, supported by the In-House Agency Forum (IHAF)—the leading professional association for corporate advertising and creative organizations.The podcast features leaders from top brands around the globe sharing their experiences building and running internal agencies. The series covers everything from organizational strategies to creative production, with insights on how to evolve and enhance in-house teams.Inside Jobs is hosted by Robert Berkeley, President of Express KCS, a global provider of design and production services. With over 25 years in the business, Robert is not only skilled at brand strategy, creative production and workflow management, he is an avid musician and occasional humorist—making for a podcast that is as entertaining as it is informative.Listener questions and comments are welcome; simply contact Robert at rberkeley@expresskcs.com.
Twitter:
@agency_talks
Language:
English
Email:
rberkeley@expresskcs.com
Episodes
Ep. 30 - Where the Magic Happens - Scott Jackson, Universal Orlando
4/8/2021
In this episode of Inside Jobs, we learn that wizards and wonderment are all in a day’s work for Scott Jackson. Retrace his journey toward building the in-house agency for Universal Orlando, fine-tuning their creative process, and navigating his team of 100+ through the pandemic. Before landing several dream jobs in central Florida’s booming hospitality scene, Scott kicked off his advertising career doing it all for smaller agencies and building a broad range of skills along the way. Hear...
Duration:00:29:23
Ep. 29 - The Lifelong Learner - Bill Cameron, PA Consulting
3/5/2021
In this episode of Inside Jobs, we hear about Bill Cameron’s insatiable appetite for learning. In fact, much of Bill’s success comes from actively listening to clients, learning about their needs, and figuring out how he might help. Follow Bill’s path through a host of industries and opportunities, culminating in his current role as Head of Design Studio at PA Consulting. At PA, Bill happily runs an in-house creative team that designs impactful bids for PA’s consulting business and offers...
Duration:00:45:08
Ep. 28 - Passport to Progress - Harriet Tolputt, International Monetary Fund
2/3/2021
In this episode of Inside Jobs, we travel along with Harriet Tolputt, Division Chief and head of the in-house agency at the International Monetary Fund (IMF). Harriet’s career is a veritable world tour with Washington, DC as her final destination. Her early days in journalism and penchant for design thinking paved the way for her success advancing her 50-person department from a production service bureau to a full-service agency. Today her team supports 190 countries who are members of the...
Duration:00:29:49
Ep. 27 - Stimulating Creativity From Afar
1/10/2021
This episode of Inside Jobs wraps a most unusual year with an equally unique trio of interviews, Rachel Houk Seeger of Citizens, Jamie Ferreira of Deloitte, and Rebecca Marino of FM Global. Not only do they run the creative functions within their respective brands, but all three of their teams earned accolades at the recent IHAF Awards. What does it take to achieve creative excellence while managing a remote workforce through an unrelenting pandemic? Three award-winning creative directors...
Duration:00:36:21
Ep. 26 - Navigating The New Workplace - Gary Lancina, Mercury Marine
8/24/2020
In this episode of Inside Jobs, we meet Gary Lancina (https://www.linkedin.com/in/glancina/) of engine manufacturer and extemporized lifestyle brand, Mercury Marine. Though Gary is multilingual, he believes that success in marketing requires one to be fluent in the language and practice of assorted functions while being skilled in establishing and nurturing relationships. Gary waxes on about working remotely, managing proficiently and fostering team touchpoints through COVID-19. He also...
Duration:00:34:31
Ep. 25 - A Change of Seasons - John Barnhart, University of Idaho
7/1/2020
In this episode of Inside Jobs, we learn about John Barnhart (https://www.linkedin.com/in/john-barnhart-9a0a312/), who leads Creative Services at the University of Idaho. When John was 10 years old, he aspired to become a sports photographer, a dream he eventually realized as he journeyed from external agency founder to in-house agency enthusiast—ultimately landing the most-rewarding job of all. John talks about what it’s like to shift from working on the outside to working on the inside,...
Duration:00:38:12
Ep. 24 - Embracing Cycles of Big Change - Arancha Muelas, Vistaprint
5/25/2020
In this episode of Inside Jobs, Arancha Muelas (https://www.linkedin.com/in/arancha-muelas-7134584/) of Vistaprint takes us from her early dream of becoming an archeologist to her decision to pursue a career in creative communications. Arancha talks to us about everything from building more-meaningful connections with customers to building more-motivating connections with employees—tapping into the intrinsic drive individuals have to feel fulfilled. A native of Spain, Arancha’s education,...
Duration:00:35:27
Ep. 23 - Where The Dust Is Leads To Gold - Roger Hyde, AT&T
4/19/2020
In this episode of Inside Jobs, Roger Hyde (https://www.linkedin.com/in/roger-hyde-616574/) of AT&T shares how a dream of working in television took him from Johannesburg to Munich to Los Angeles to New York, ultimately landing at the former DirecTV. Roger has withstood numerous corporate mergers and buyouts throughout his tenure, all while advancing an award-winning internal agency. When he is not leading AT&T’s creative powerhouse, you’ll find Roger blogging...
Duration:00:31:39
Ep. 22 - Combining Purpose With Passion - Maria Verastegui, Acorda
3/6/2020
In this episode of Inside Jobs, Maria Verastegui (https://www.linkedin.com/in/mariaverastegui/) of Acorda Therapeutics, talks about her decision to shift from a career in medicine to a career in house. Inspired by her father’s health challenges, Maria started down a pre-med path, changing direction when her truer passion was revealed. In this best-of-both-worlds episode, we’ll hear how Maria found a way to fulfill her desire to make life better for others while fulfilling her own creative...
Duration:00:31:33
Ep. 21 - Painting The Bigger Picture - Kimberly McNeil-Downs, Deloitte
1/23/2020
In this episode of Inside Jobs, Kim McNeil-Downs (https://www.linkedin.com/in/kim-mcneil-downs-52b8798/), leader of Deloitte’s Green Dot Agency, takes us from artistry to the art of the in-house agency. While painting is her passion, Kim realized early on that organization is her strength as long as she could organize around creative. Today, she is a forward-thinking leader who is keen on driving alignment while driving her team to deliver unique value to the firm. When not immersed in the...
Duration:00:44:44
Ep. 20 - A Self That Goes On Changing - Kerri Martin, The Clorox Company
12/15/2019
In this episode of Inside Jobs, we get to know Kerri Martin (https://www.linkedin.com/in/kerri-martin-3b87994), Chief Electrofier with the Electro Creative Workshop, a.k.a. in-house agency at The Clorox Company. From singing along with TV jingles as a child to leading the newly named In-House Agency of the Year, Kerri is a lifelong lover of iconic brands. She’s also a passionate, energetic marketing executive who continually challenges herself and her team to embrace change as the lifeblood...
Duration:00:43:15
Ep. 19 - IHAF Conference Preview - Emily Foster, IHAF
10/14/2019
In this episode, we’re taking a break from chatting with in-house leaders to catch up with Emily Foster (https://www.linkedin.com/in/emilyrfoster/), Director of IHAF (In-House Agency Forum). As Emily and team put the finishing touches on the 2019 IHAF Conference & Awards in November, she fills us in on this year’s theme and speaker line-up—plus, a special savings code for Inside Jobs listeners.——This podcast is supported by the In-House Agency Forum (www.ihaforum.org) and hosted by Robert...
Duration:00:07:56
Ep. 18 - The Car Guy Drives In House - Chris Batchik, Charles Schwab
9/23/2019
In this episode of Inside Jobs, Chris Batchik (https://www.linkedin.com/in/chris-batchik-85176b6/), VP of Charles Schwab Advertising, takes us on a ride. With stints at both in-house and external agencies, he started out at GM in the motor city—eventually arriving at Schwab in the city of the violet crown. Experienced in HR, marketing, creative and operations, Chris is a well-rounded leader who runs one of the oldest internal agencies in the country. When he’s not driving performance in...
Duration:00:35:19
Ep. 17 - The Fine Art Of Corporate Design - Shani Sandy, IBM
8/11/2019
In this episode of Inside Jobs, Shani Sandy (https://www.linkedin.com/in/shanisandy/), Design Executive at IBM, narrates the steps she took to expand her palette from fine art to corporate design. An avid intrapreneur, Shani is as passionate about her craft as a design practitioner as she is about crafting culture—advancing user experiences while recognizing unique opportunities to contribute in unexpected ways. From teacher to web designer to creative-practice leader, her belief that...
Duration:00:35:00
Ep. 16 - Bridging The Gap - Tara DeZao, Oracle Data Cloud, Oracle
5/30/2019
In this episode of Inside Jobs, we meet Tara DeZao (https://www.linkedin.com/in/tara-dezao-083a463/), Director of Content and Creative Services for Oracle Data Cloud at Oracle. A Jersey girl by birth, Tara’s move west put her in the path of the Silicon Valley boom where she ultimately found her place in the tech industry. When Tara’s talents were spotted by a savvy exec, she migrated from channel management to content management—contributing to the build of Oracle’s internal agency while...
Duration:00:26:18
Ep. 15 - Lessons From The Leaders
4/23/2019
This episode of Inside Jobs is a bit different—recorded live at the IHAF Leadership Summit, an executive-level event featuring corporate and creative pace setters sharing proven strategies for organizational and operational success. Tune-in for impromptu comments from keynote speakers as they step away from the podium including Shani Sandy of IBM, Deirdre Bigley and Michael Eisenreich of Bloomberg, Todd Miller of Experian, and Matt Croft of McDonald’s. Event attendees also offer soundbites...
Duration:00:25:36
Ep. 14 - A Recipe for Adding Value - Brad Lund, Campbell Soup Company
4/10/2019
In this episode of Inside Jobs, Brad Lund (https://www.linkedin.com/in/brad-lund-36906b2/), Director of Marketing Operations at Campbell Soup Company, takes us inside the 150-year-old brand’s advertising creative and production agency. From Super 8 footage to supersized savings, Brad has been producing his whole career—offering a unique perspective on shared services, savings scorecards and agency decoupling. We’ll also hear how his internal production team earned its reputation as...
Duration:00:34:21
Ep. 13 - In-House Agencies Today
2/21/2019
In this episode of Inside Jobs, we explore the state of in-house agencies today as told through a series of field studies published by three industry leaders: IHAF, Forrester and ANA. Featured guests include Jay Pattisall, Principal Analyst at Forrester Research, Bill Duggan, Group EVP at ANA, and organizational strategist and in-house influencer, Marta Stiglin of Stiglin Consulting. Special thanks to Emily Foster, Director of IHAF, for joining me in the planning and preamble for this unique...
Duration:00:44:19
Ep. 12 - Audience is The Real King - Justin Bairamian, BBC
2/3/2019
In this episode of Inside Jobs, Justin Bairamian (https://www.linkedin.com/in/justin-bairamian-060a2b1b/), Director at BBC Creative, takes us along his creative journey including stints at Saatchi, WCRS, Leagas Delaney and ultimately BBC, where he has played assorted roles. From the beginning, Justin was interested in marketing and advertising. At BBC, he worked to set-up and develop their in-house creative agency after the broadcaster parted ways with its external agencies. He also talks...
Duration:00:29:33
Ep. 11 - Getting to The Top - Teresa Herd, Intel Corporation
1/15/2019
In this episode of Inside Jobs, VP Global Creative Director at Intel, Teresa Herd (https://www.linkedin.com/in/teresa-herd-7ba52b/) takes us along her creative climb including stints at Sawtooth, Marco Polo Explorers, Staples and ultimately Intel. Starting out as a medical illustrator with no plans of being named one of AdAge’s top 50 most creative people, Teresa’s tale is as entertaining as it is educational. Tune in as she shares what it takes to become a skilled leader, foster a...
Duration:00:43:44