MOCK, the podcast

In this episode of MOCK the Podcast, Don and Rob explore the evolving dynamics of client-agency relationships in advertising. They discuss the importance of trusting agency expertise, contextual thinking in design decisions, and the challenges of creating custom solutions for each client. Through candid conversation, they share tips on fostering creativity, collaboration, and effective communication to navigate the fast-paced, digital-driven world of advertising today. Listeners get insights on how both clients and agencies can work better together to achieve unique, impactful results. Episode Transcript

In this episode of MOCK the Podcast, Don and Rob get candid about creativity in the age of AI—exploring how emerging technologies are transforming our work, reshaping industries, and presenting ethical dilemmas that make us question the future. From anxieties over machines surpassing human intelligence to the shifting landscape of content creation and advertising, they unpack what teaching empathy to AI means for society, and why keeping our critical thinking skills sharp matters more than ever. Episode Transcript

In this episode of MOCK the Podcast, Don and Rob get personal about brand loyalty—what makes us stick with certain brands for decades, and what finally makes us switch. From changing sneaker brands after 25 years to lifelong favorites in guitars and cars, they unpack how our early experiences and emotional connections shape the brands we trust and love. Episode Transcript

Don and Rob share their favorite Super Bowl commercials of the year. Episode Transcript.

Don and Tim discuss their early career challenges, the importance of brand loyalty and the future of marketing. Episode Transcript.

Don and Rob talk about their experience working in Atlanta's advertising agencies and how they have evolved over time. Episode Transcript.

Don and Rob discuss their favorite choices on a desert island quiz game.

Don and Rob discuss the main reasons why marketing directors seek their services. Episode Transcript.

Don and Rob reminisce about brands that have resurfaced, such as Scout, and discuss the nostalgia factor in brand revivals. Episode Transcript.

Don and Rob discuss the value of following a structured process when working on projects like logos, websites, and advertising. Episode Transcript.

Don and Cuyler share insights on working as designers and the differences between art and design. Episode Transcript.

Don and Rob discuss the importance of finding relatable truths in advertising, as seen in Airbnb's ads. Episode Transcript.

Don and Rob discuss the rapid evolution of AI and the need for creatives to adapt to this new technology. Episode Transcript.

Don and Rob discuss the importance of practical experience and on-the-job training over formal education in the art industry. Episode Transcript.

Don and Rob discuss their recent vacations trips and the differences in commercialism between states over the years. Episode Transcript.

Don and Rob discuss why competition is important in the marketing and advertising industry. Episode Transcript.

Don and Rob reflect on the overwhelming nature of spam and the effectiveness of cold calls in marketing. Episode Transcript.

Don and Rob reminisce about classic novelty products and how great advertising can make a 'bad' product seem great, and vice versa. Episode Transcript.

Don and Rob discuss types of projects they would not work on, despite their usual focus on new fun projects. Episode Transcript.

Don and Rob discuss the importance of being aware of your surroundings and how using real-world items can foster creativity. Episode Transcript.