MOCK, the podcast-logo

MOCK, the podcast

Business & Economics Podcasts

Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.

Location:

United States

Description:

Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.

Language:

English


Episodes
Ask host to enable sharing for playback control

Ep. 112 - Black Friday Advertising

3/29/2024
Don and Rob discuss their experience with Black Friday advertising and its impact on holiday shopping.

Duration:00:19:15

Ask host to enable sharing for playback control

Ep. 111 - Is Graphic Design Art?

3/15/2024
Don and Rob debate about whether graphic design is art, and discuss the blurry lines between art and advertising. Episode Transcript.

Duration:00:19:06

Ask host to enable sharing for playback control

Ep. 110 - Influencer Marketing

3/1/2024
Don and Rob discuss influencer marketing as a successful tool for driving awareness, traffic and sales to a business. Episode Transcript.

Duration:00:20:34

Ask host to enable sharing for playback control

Ep. 109 - Subscriptions in Advertising (Meta & Prime)

2/16/2024
Don and Rob discuss the evolution of social media ads, and share their personal preferences of advertising on social media and streaming platforms. Episode Transcript.

Duration:00:25:08

Ask host to enable sharing for playback control

Ep. 108 - Rebranding Walmart's Dog Food

1/26/2024
Don and Rob share funny stories of their experience working on the full scale rebranding of Walmart's dog food, Ol' Roy, 10 years ago. Episode Transcript.

Duration:00:20:05

Ask host to enable sharing for playback control

Ep. 107 - Barnes & Noble's New Brand and Design Strategy

1/19/2024
Don and Rob discuss Barnes & Noble's new approach to corporate branding and design consistency. Episode Transcript.

Duration:00:25:01

Ask host to enable sharing for playback control

Ep. 106 - How To Build a Design Portfolio

1/12/2024
Don and Rachele share their experiences with outdated design portfolios and give advice on how to successfully build one. Episode Transcript.

Duration:00:24:21

Ask host to enable sharing for playback control

Ep. 105 - San Francisco, AI, and Self-Driving Cars

1/4/2024
Don talks about his recent family vacation to San Francisco, and how everything has changed. Episode Transcript

Duration:00:28:27

Ask host to enable sharing for playback control

Ep. 104 - Fast Food Marketing

12/28/2023
Don and Rob discuss their favorite fast food restaurant's marketing strategies over the years. Episode Transcript.

Duration:00:28:26

Ask host to enable sharing for playback control

Ep. 103 - Taylor Swift's Influence on Brands in the Digital Age

12/21/2023
Rob and Don discuss Taylor Swift's influence on Heinz's brand, and how celebrities have marketing power in the digital age. Episode Transcript.

Duration:00:21:28

Ask host to enable sharing for playback control

Ep. 102 - B2B vs. B2C Marketing Strategies

12/15/2023
Don and Rob discuss the blurring lines between B2B and B2C in today's marketing Episode Transcript.

Duration:00:15:16

Ask host to enable sharing for playback control

Ep. 101 - Johnson & Johnson's Rebranding

12/7/2023
Don and Rob discuss the redesign of Johnson & Johnson's logo, homogenization of brands and the importance of character in marketing. Episode Transcript.

Duration:00:20:08

Ask host to enable sharing for playback control

Ep. 100 - Good Habits for a Successful Advertising Agency

11/30/2023
Don and Rob discuss how developing good habits contributed to their success in business, and fostering creativity. Episode Transcript.

Duration:00:27:34

Ask host to enable sharing for playback control

Ep. 99 - Marketing Challenges During The Holiday Season

11/10/2023
Don and Rob discuss the challenges of leveraging holidays and seasonal events in marketing. Episode Transcript.

Duration:00:21:49

Ask host to enable sharing for playback control

Ep. 98 - Board Games and the Future of Toy-Related Movies

11/3/2023
Don and Rob discuss their favorite board games, Barbie's recent movie success and how it has led to a surge in toy-related movies. Episode Transcript.

Duration:00:20:55

Ask host to enable sharing for playback control

Ep. 97 - Web 3.0 and it's impact on business with Michael Abernathy

10/27/2023
Don and Michael discuss the evolution of the web and it's impact on businesses in the future. Episode Transcript.

Duration:00:25:09

Ask host to enable sharing for playback control

Ep. 96 – Messi’s impact on MLS branding, marketing and advertising

10/20/2023
Don and Rob discuss the impact of Lionel Messi joining Major League Soccer (MLS) from a brand, marketing and advertising perspective. Episode Transcript

Duration:00:26:51

Ask host to enable sharing for playback control

Ep. 95 - Atlanta's Sports Teams Successful Branding

10/13/2023
Rob and Don discuss their favorite Atlanta sports teams from a branding and marketing perspective. Episode Transcript

Duration:00:22:48

Ask host to enable sharing for playback control

Ep. 94 - Atlanta's brands and companies

10/6/2023
Don and Rob discuss the wide variety of brands and companies that call Atlanta home. Episode Transcript

Duration:00:24:18

Ask host to enable sharing for playback control

Ep. 93 - SEO and Google's Influence in the Digital World with Michael

9/29/2023
Don and Michael discuss the evolution and importance of SEO and Google's influence in the digital world. Episode Transcript

Duration:00:22:05