MOCK, the podcast
Business & Economics Podcasts
Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
Location:
United States
Description:
Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
Language:
English
Email:
hello@mocktheagency.com
Episodes
Ep. 136 - Super Bowl 59 Ad Campaigns
2/28/2025
Don and Rob share their favorite Super Bowl commercials of the year.
Episode Transcript.
Duration:00:27:07
Ep. 135 - Navigating the Evolving Marketing Landscape
2/21/2025
Don and Tim discuss their early career challenges, the importance of brand loyalty and the future of marketing.
Episode Transcript.
Duration:01:01:01
Ep. 134 - The Evolution of Atlanta Advertising Agencies
2/14/2025
Don and Rob talk about their experience working in Atlanta's advertising agencies and how they have evolved over time.
Episode Transcript.
Duration:00:23:39
Ep. 133 - Friday Fun Day: Desert Island Quiz
2/7/2025
Don and Rob discuss their favorite choices on a desert island quiz game.
Duration:00:19:04
Ep. 132 - Why Do Marketing Directors Come to Us?
1/31/2025
Don and Rob discuss the main reasons why marketing directors seek their services.
Episode Transcript.
Duration:00:20:34
Ep. 131 - Brands That Have Come Back from the Dead
12/1/2024
Don and Rob reminisce about brands that have resurfaced, such as Scout, and discuss the nostalgia factor in brand revivals.
Episode Transcript.
Duration:00:22:52
Ep. 130 - The Importance of Processes
11/22/2024
Don and Rob discuss the value of following a structured process when working on projects like logos, websites, and advertising.
Episode Transcript.
Duration:00:17:41
Ep. 129 - Lessons We've Learned as Designers and the Art vs. Design Debate
11/16/2024
Don and Cuyler share insights on working as designers and the differences between art and design.
Episode Transcript.
Duration:00:26:09
Ep. 128 - Airbnb Advertising
11/7/2024
Don and Rob discuss the importance of finding relatable truths in advertising, as seen in Airbnb's ads.
Episode Transcript.
Duration:00:24:11
Ep. 127 - The Future of AI on the Creative Industry
10/25/2024
Don and Rob discuss the rapid evolution of AI and the need for creatives to adapt to this new technology.
Episode Transcript.
Duration:00:21:28
Ep. 126 - The Value of a Graduate Degree in the Art Industry
10/18/2024
Don and Rob discuss the importance of practical experience and on-the-job training over formal education in the art industry.
Episode Transcript.
Duration:00:19:47
Ep. 125 - Vacation Highlights
10/12/2024
Don and Rob discuss their recent vacations trips and the differences in commercialism between states over the years.
Episode Transcript.
Duration:00:23:09
Ep. 124 - Brand Competition
10/5/2024
Don and Rob discuss why competition is important in the marketing and advertising industry.
Episode Transcript.
Duration:00:22:09
Ep. 123 - Spam and Cold Calling in Marketing
9/20/2024
Don and Rob reflect on the overwhelming nature of spam and the effectiveness of cold calls in marketing.
Episode Transcript.
Duration:00:25:46
Ep. 122 - The Power of Advertising
9/13/2024
Don and Rob reminisce about classic novelty products and how great advertising can make a 'bad' product seem great, and vice versa.
Episode Transcript.
Duration:00:21:13
Ep. 121 - Things We Wouldn't Work On
9/6/2024
Don and Rob discuss types of projects they would not work on, despite their usual focus on new fun projects.
Episode Transcript.
Duration:00:23:56
Ep. 120 - Inspiration from the World Around Us
8/23/2024
Don and Rob discuss the importance of being aware of your surroundings and how using real-world items can foster creativity.
Episode Transcript.
Duration:00:20:00
Ep. 119 - First Dates in Business
8/16/2024
Don and Rob share their experiences presenting marketing projects to brand new clients on the 'first date'.
Episode Transcript.
Duration:00:27:28
Ep. 118 - The Relevance of the Olympics in Modern Marketing
7/26/2024
Don and Rob discuss the relevance of the upcoming Olympics from a marketing and advertising perspective.
Episode Transcript.
Duration:00:19:53
Ep. 117 - Marketing Strategies for New Businesses
7/6/2024
Don and Rob share tried and tested marketing strategies for starting and growing new businesses.
Episode Transcript.
Duration:00:25:05