MOCK, the podcast
Business & Economics Podcasts
Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
Location:
United States
Description:
Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.
Language:
English
Email:
hello@mocktheagency.com
Episodes
Ep. 118 - The Relevance of the Olympics in Modern Marketing
7/26/2024
Don and Rob discuss the relevance of the upcoming Olympics from a marketing and advertising perspective.
Duration:00:19:53
Ep. 117 - Marketing Strategies for New Businesses
7/6/2024
Don and Rob share tried and tested marketing strategies for starting and growing new businesses.
Episode Transcript.
Duration:00:25:05
Ep. 116 - Pop Culture Viral Products
6/30/2024
Don and Rob discuss the story behind things that have exploded into pop culture, such as the Stanley Cups.
Episode Transcript.
Duration:00:24:08
Ep. 115 - Design and Advertising for Alcoholic Beverages
6/21/2024
Don and Rob discuss their fun experience working with local brewery Scofflaw in Atlanta.
Episode Transcript.
Duration:00:22:51
Ep. 114 - Atlanta Companies
6/7/2024
Rob and Don discuss their favorite Atlanta companies such as Coca Cola, MailChimp, Delta and more.
Episode Transcript.
Duration:00:24:51
Ep. 113 - Industry Trends and Predictions for 2024
5/31/2024
Don and Rob share their predictions and insights on the future of brands, advertising, and technology for 2024.
Episode Transcript.
Duration:00:26:02
Ep. 112 - Black Friday Advertising
3/29/2024
Don and Rob discuss their experience with Black Friday advertising and its impact on holiday shopping.
Episode Transcript.
Duration:00:19:15
Ep. 111 - Is Graphic Design Art?
3/15/2024
Don and Rob debate about whether graphic design is art, and discuss the blurry lines between art and advertising.
Episode Transcript.
Duration:00:19:06
Ep. 110 - Influencer Marketing
3/1/2024
Don and Rob discuss influencer marketing as a successful tool for driving awareness, traffic and sales to a business.
Episode Transcript.
Duration:00:20:34
Ep. 109 - Subscriptions in Advertising (Meta & Prime)
2/16/2024
Don and Rob discuss the evolution of social media ads, and share their personal preferences of advertising on social media and streaming platforms.
Episode Transcript.
Duration:00:25:08
Ep. 108 - Rebranding Walmart's Dog Food
1/26/2024
Don and Rob share funny stories of their experience working on the full scale rebranding of Walmart's dog food, Ol' Roy, 10 years ago.
Episode Transcript.
Duration:00:20:05
Ep. 107 - Barnes & Noble's New Brand and Design Strategy
1/19/2024
Don and Rob discuss Barnes & Noble's new approach to corporate branding and design consistency.
Episode Transcript.
Duration:00:25:01
Ep. 106 - How To Build a Design Portfolio
1/12/2024
Don and Rachele share their experiences with outdated design portfolios and give advice on how to successfully build one.
Episode Transcript.
Duration:00:24:21
Ep. 105 - San Francisco, AI, and Self-Driving Cars
1/4/2024
Don talks about his recent family vacation to San Francisco, and how everything has changed.
Episode Transcript
Duration:00:28:27
Ep. 104 - Fast Food Marketing
12/28/2023
Don and Rob discuss their favorite fast food restaurant's marketing strategies over the years.
Episode Transcript.
Duration:00:28:26
Ep. 103 - Taylor Swift's Influence on Brands in the Digital Age
12/21/2023
Rob and Don discuss Taylor Swift's influence on Heinz's brand, and how celebrities have marketing power in the digital age.
Episode Transcript.
Duration:00:21:28
Ep. 102 - B2B vs. B2C Marketing Strategies
12/15/2023
Don and Rob discuss the blurring lines between B2B and B2C in today's marketing
Episode Transcript.
Duration:00:15:16
Ep. 101 - Johnson & Johnson's Rebranding
12/7/2023
Don and Rob discuss the redesign of Johnson & Johnson's logo, homogenization of brands and the importance of character in marketing.
Episode Transcript.
Duration:00:20:08
Ep. 100 - Good Habits for a Successful Advertising Agency
11/30/2023
Don and Rob discuss how developing good habits contributed to their success in business, and fostering creativity.
Episode Transcript.
Duration:00:27:34
Ep. 99 - Marketing Challenges During The Holiday Season
11/10/2023
Don and Rob discuss the challenges of leveraging holidays and seasonal events in marketing.
Episode Transcript.
Duration:00:21:49