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Marketing Interruption

Business & Economics Podcasts

Marketing Interruption brings you e-commerce marketing news, tips, and strategies in a quick daily podcast. Listen in for the top marketing insights in the industry, then carry on with your day.

Marketing Interruption brings you e-commerce marketing news, tips, and strategies in a quick daily podcast. Listen in for the top marketing insights in the industry, then carry on with your day.

Location:

United States

Description:

Marketing Interruption brings you e-commerce marketing news, tips, and strategies in a quick daily podcast. Listen in for the top marketing insights in the industry, then carry on with your day.

Twitter:

@BlueTuskr

Language:

English

Contact:

(484)315-8780


Episodes

Marketing Interruption Weekly Recap, Questions, And News | Ep. #85

11/20/2020
On the 85th episode of Marketing Interruption, Andrew Maff recaps this week's Final BFCM Prep Series and everything that was discussed for sellers to be doing to do final preparations for Black Friday/Cyber Monday. He touches back on tracking, testing, calendars, and what to do when the big weekend is finally here. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce...

Duration:00:07:15

Final BFCM Prep: What Sellers Should Be Doing During BFCM Showtime | Ep. #84

11/19/2020
On the 84th episode of Marketing Interruption, Andrew Maff wraps up the Final BFCM Prep Series by touching on what sellers should be doing during the big weekend. While most sellers are refreshing their reports every 5 minutes to see how they're doing, Andrew suggests something a little bit different for sellers to be doing. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an...

Duration:00:05:21

Final BFCM Prep: Reviewing Your Marketing Calendar | Ep. #83

11/18/2020
On the 83rd episode of Marketing Interruption, Andrew Maff continues the Final BFCM Prep Series by getting into what sellers should be doing with their different marketing campaigns they'll be running during this time and how to prepare a visual calendar and even a visualization of triggers to better understand what will be happening when to ensure none of your campaigns overlap with each other. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Funnelytics - HubSpot -...

Duration:00:06:26

Final BFCM Prep: What To Do With Everything You've Tested | Ep. #82

11/17/2020
On the 82nd episode of Marketing Interruption, your host Andrew Maff continues the Final BFCM Prep Series by touching on what you should be doing during this time with the results of all of the things you've tested over the year and how to leverage that knowledge best for this year's Black Friday/Cyber Monday. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing...

Duration:00:06:58

Final BFCM Prep: In-depth Spreadsheets to Create Track Progress | Ep. #81

11/16/2020
On the 81st episode of Marketing Interruption, Andrew Maff kicks off the Final BFCM Prep Series by diving into how sellers should be tracking their success throughout all of Black Friday/Cyber Monday to make sure they're investing their time into studying results so they can prepare even better for next year. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing...

Duration:00:10:22

Marketing Interruption Weekly Recap, Questions, And News | Ep. #80

11/13/2020
On the 80th episode of Marketing Interruption, Andrew Maff recaps everything discussed during the week from promoting BFCM deals, giving your product an exclusivity feel, as well as trying out meme marketing or creating your own gifs. With BFCM right around the corner, it's all about small minimal adjustments to make it as best as possible! Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course,...

Duration:00:08:15

Giving Your Content Some Character by Using GIFs | Ep. #79

11/12/2020
On the 79th episode of Marketing Interruption, Andrew Maff talks about the different ways you can leverage gifs in your content to bring some character to your brand and increase engagement on social media, emails, blog posts, and more. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Giphy.com LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover...

Duration:00:06:59

How E-commerce Sellers Leverage Meme Marketing | Ep. #78

11/11/2020
On the 78th episode of Marketing Interruption, Andrew Maff dives into the fun, yet the slightly complicated practice of meme marketing and how e-commerce sellers can leverage interest trends to increase brand awareness and sales. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...

Duration:00:09:33

Leveraging Exclusivity to Increase Sales | Ep. #77

11/10/2020
On the 77th episode of Marketing Interruption, Andrew Maff goes into detail about the different ways you can give the elusion of exclusivity to increase interest and sales. Whether you create secret groups, offers to certain customers only, or even require applications to purchase a product. There are a ton of ways to build some mystery around your product line to increase word of mouth marketing. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please...

Duration:00:09:43

Promoting your BFCM Deals Ahead of Time to Build Awareness | Ep. #76

11/9/2020
On the 76th episode of Marketing Interruption, Andrew Maff talks about the many things you can do ahead of Black Friday/Cyber Monday to promote the sales you may be having to ensure you're gaining as much traffic to your e-commerce store as possible when it's game time! He dives into typical social media, blog posts, newsletters, etc. but also how you can leverage PR for the big weekend. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure...

Duration:00:10:06

Marketing Interruption Weekly Recap, Questions, And News | Ep. #75

11/6/2020
On the 75th episode of Marketing Interruption, Andrew Maff recaps the week and touches back on YouTube content ideas for e-commerce sellers, when to tone down the email newsletters, social media content ideas, leveraging Twiter, and more. He also dives into some industry news as well as a book recommendation. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing...

Duration:00:06:29

Why E-commerce Sellers Should Be Leveraging Twitter More | Ep. #74

11/5/2020
On the 74th episode of Marketing Interruption, your host Andrew Maff talks about why e-commerce sellers should be leveraging Twitter to help them gain more insight on growing trends, joining conversations, customer service, and more. He even dives into how BlueTuskr uses Sprout Social to help them easily keep track of the many conversations that can be going at once. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Sprout Social LEAVE SOME FEEDBACK: If you enjoyed...

Duration:00:07:05

Social Media Content Ideas When You Don't Have a Designer | Ep. #73

11/4/2020
On the 73rd episode of Marketing Interruption, your host Andrew Maff helps come up with some content ideas for social media posting when you may not have a designer, photographer, or videographer available to you. This includes getting UGC from your customers, gif, quotes, jokes, and more. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Canva LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an...

Duration:00:07:41

How Many Email Newsletters is Too Many? | Ep. #72

11/3/2020
On the 72nd episode of Marketing Interruption, Andrew Maff discusses how e-commerce sellers can figure out when to slow down email newsletters, whether promotional or informational, especially as the busy holiday season approaches. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...

Duration:00:07:36

YouTube Content Ideas to Market Your E-commerce Business | Ep. #71

11/2/2020
On the 71st episode of Marketing Interruption, Andrew Maff discusses several ideas for e-commerce sellers to consider when starting a YouTube channel like behind the scenes videos, how-to videos, influencer interviews, product videos, and more. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...

Duration:00:07:43

Do Google Smart Shopping Ads Work? | Ep. #69

10/29/2020
On the 69th episode of Marketing Interruption, Andrew Maff discusses his experiences with Google Smart Shopping, when it worked, when it didn't, and how to know if you should be testing it for your e-commerce store. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...

Duration:00:06:33

Should E-commerce Sellers Be Using LinkedIn Stories | Ep. #68

10/28/2020
On the 68th episode of Marketing Interruption, Andrew Maff talks about LinkedIn Stories and whether or not e-commerce sellers should care about them. He dives into some B2B strategies that B2C sellers can be used to grow their businesses. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...

Duration:00:05:53

Why Marketing Specialist Aren't as Necessary as They Used To Be | Ep. #67

10/27/2020
On the 67th episode of Marketing Interruption, Andrew Maff talks about how the marketing industry, specifically in e-commerce, has changed over the years and how specialists, although necessary, are not as important as they once were as marketing strategies slowly start to merge into each other. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd...

Duration:00:07:26

What Shoppable Instagram Reels and IGTV Means for E-commerce Sellers | Ep. #66

10/26/2020
On the 66th episode of Marketing Interruption, Andrew Maff talks about how he knows Instagram would create shoppable Reels and how e-commerce sellers should start to leverage them. He also dives into how IGTV is still an area sellers should be tackling as well. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming...

Duration:00:04:51

Marketing Interruption Weekly Recap, Questions, And News | Ep. #65

10/23/2020
On the 65th episode of Marketing Interruption, Andrew Maff recaps the week and touches back on e-commerce operations like SOPs and project management systems as well as dealing with the challenges of attribution modeling and whether or not sellers should offer free shipping. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Process Street - Asana Top of Mind by John Hall LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course,...

Duration:00:07:30