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Marketing, Media & Money

Business & Economics Podcasts

Are you tired of spending your time and MONEY chasing strategy after strategy only to discover that what worked from 10, 5, or even 2 years ago is no longer working NOW? Tune in to every jam-packed episode where I talk to industry experts and global influencers about PROVEN and PROFITABLE strategies as well as behind-the-scenes secrets to help you scale your business, shorten your learning curve, and stand out in a crowded marketplace.

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United States

Description:

Are you tired of spending your time and MONEY chasing strategy after strategy only to discover that what worked from 10, 5, or even 2 years ago is no longer working NOW? Tune in to every jam-packed episode where I talk to industry experts and global influencers about PROVEN and PROFITABLE strategies as well as behind-the-scenes secrets to help you scale your business, shorten your learning curve, and stand out in a crowded marketplace.

Language:

English


Episodes
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The Financial Mindset Fix How to Leverage Your Psychology of Money with Joyce Marter

3/18/2025
The secret to lasting wealth isn’t in your wallet — it’s in your mindset. Your financial success isn’t just about numbers, strategy or luck — it’s rooted in how you think and feel about yourself. The truth is, your mindset holds more power over your financial reality than you realize. In this episode, Joyce Marter, renowned psychotherapist, speaker, and author of The Financial Mindset Fix: A Mental Fitness Program for an Abundant Life reveals how self-worth, emotional habits, and unconscious beliefs about money can either fuel your success or quietly hold you back. Joyce breaks down the surprising connection between mental health and financial prosperity — sharing practical strategies to shift your thinking, break free from self-sabotage, and create a more abundant, fulfilling life. From embracing your value to cultivating healthier financial habits, she offers powerful insights you can apply right away.Whether you’re an entrepreneur, a leader, or someone striving for personal growth, this conversation will leave you inspired to rethink not just your relationship with money — but your relationship with yourself. Key Takeaways in this Episode: Your Mindset Drives Your Money.Mental Health and Money Are Connected.Self-Worth = Net Worth.Shift from Scarcity to Abundance.Practical Strategies for Change.True Wealth Is More Than Money. "As we embrace our unique talents, align our gifts with the needs of the world, and put ourselves out there with more confidence and assertiveness, we become willing to expand our risks, step outside our comfort zones, and negotiate — all of which leads to a financial return. - Joyce Marter About our Guest: Joyce Marter is a licensed psychotherapist, entrepreneur, and globally recognized expert in mental health and financial wellness. She founded and sold a multimillion-dollar mental health company and now serves as a keynote speaker, corporate trainer, and consultant. Joyce’s award-winning book, *The Financial Mindset Fix: A Mental Fitness Program for an Abundant Life*, has been published in four languages and earned eight book awards. Featured by CNN, Forbes, The Wall Street Journal, and MTV, Joyce empowers individuals and organizations to transition from surviving to thriving through practical, holistic success strategies that integrate mental fitness and financial wellness. Link Website LinkedIn Instagram Youtube

Duration:00:46:38

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Scaling Rich: Redefining Growth for Long-term Success with Leslie Hassler

3/11/2025
Most entrepreneurs start their journey with big dreams, only to find themselves stuck in a cycle of constant hustle and exhaustion. The pressure to do more, be more, and achieve more can quickly lead to burnout, making success feel like a never-ending grind. But what if there was a way to build a thriving business without sacrificing your well-being? In this episode, we’re exploring the shift from burnout-driven survival to a business model built on resilience, balance, and long-term success. Our guest, Leslie Hassler, is the powerhouse behind Your Biz Rules, a consultancy that helps small businesses become freedom-generating machines. With over 17 years of experience, she shares the key strategies that allow entrepreneurs to grow sustainably—without sacrificing their well-being or financial goals. Get ready for a conversation that will transform the way you think about business growth. It’s time to ditch the struggle and create a business that works for you, not the other way around. Because when you stop operating from survival mode and start leading with strategy, real freedom becomes possible. Key Takeaways in this Episode: Sustainable Growth Over HustleResilience is a Business AdvantageYour Business Should Work for YouScaling Without SacrificeFreedom Comes from SystemsSuccess is Redefined "We cannot get back time. You can make more money, create another business, and do so many beautiful things. But the one thing you can't get back is time—you can't save it. So, we have to treat that precious resource as exactly that: a precious resource." - Leslie Hassler About our Guest: Leslie Hassler is the dynamo behind Your Biz Rules, a consultancy firm transforming small businesses into freedom-generating machines. With over 17 years of experience in marketing, finance, and leadership, Leslie offers comprehensive audits, consulting, and CFO services. She is the author of First This, Then That and the upcoming book Scaling Rich™. Her mission is to ignite the potential within business owners, empowering them to conquer challenges, unlock unprecedented growth, and build a life of abundance and balance. Links: Website LinkedIn X Facebook Instagram YouTube

Duration:00:43:08

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Lead by (Human) Design: Shift the Way You Show Up, Serve & Succeed with Candy Barone

3/4/2025
Success goes beyond strategy—it’s about alignment. When you lead, market, and make decisions in a way that aligns with your natural strengths, success feels expansive instead of exhausting. In this episode, leadership expert Candy Barone shares how Human Design serves as the ultimate leadership blueprint, helping you build a business that works with you, not against you. Candy breaks down how understanding your unique design can help you overcome imposter syndrome, avoid burnout, and create a business that actually works for you—not the other way around. No more forcing strategies that don’t fit. Instead, we’re talking about a more aligned, effortless way to lead and grow. If you’re ready to stop pushing and start flowing, this conversation with Candy is packed with insights to help you lead with confidence and ease. You’ll walk away with practical takeaways to make decisions that feel right, attract the right opportunities, and create momentum in your business—without the constant struggle. Don’t miss it! Key Takeaways in this Episode: Success feels easier when you align with your strengths - Human Design helps you make better decisions - Burnout happens when you ignore your natural flow - There’s no one-size-fits-all strategy for success - Authenticity attracts the right opportunities - Leading with ease is possible - "We are not here to be logical. We are here to follow our truth. Human Design is not telling you who you are. You are a spiritual being having a human experience who always has free will.” - Candy Barone About our Guest: Candy Barone is known as a tree shaker and a catalyst for revolutionary leadership, guiding visionary changemakers to break free from outdated paradigms and step into radical alignment. She is a master in leadership development, strategic frameworks, and a Level 4 Certified Quantum Human Design Specialist. Candy helps high-achievers shift from success that drains them to success that sustains them. As an international speaker, author, and podcast host, Candy is known for delivering bold, truth-infused guidance that disrupts the status quo while creating deep, meaningful transformation. Her mission? To awaken leaders to their highest potential and create a movement of impact-driven, aligned leadership. Links: Website Facebook LinkedIn Instagram YouTube Aligned As F*ck: A Human (Design) Experiment Podcast Gift - FREE Human Design Chart

Duration:01:15:55

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Content That Scales: Maximize Your SEO & Social Media Results with Tonya Gossage

2/25/2025
What if your content didn’t just sit there but worked for you—bringing in leads, boosting your visibility, and growing your business 24/7? The key isn’t just creating more content; it’s creating optimized content that maximizes SEO, social media impact, and engagement. When done right, your content doesn’t just get seen—it drives engagement, builds authority, and delivers real results. In this episode, Tonya Gossage shares how entrepreneurs can scale without burnout by leveraging AI and strategic delegation. She introduces a game-changing approach to content marketing that helps simplify the process while maximizing reach and impact. By treating AI as a team member and outsourcing effectively, you can transform content creation from an overwhelming task into a streamlined strategy that works for you. If you’ve ever felt stuck on what to post next or worried that your content isn’t reaching the right audience, this episode is for you. We dive into the mindset shifts and practical strategies that will help you create content that not only gets seen but also converts. Tune in to discover how to simplify, scale, and succeed with smart content strategies! Key Takeaways in this Episode: Make Content Work for YouAI as a Team MemberDelegate StrategicallyMaximize Content ReachSimplify Content CreationScale Without Burnout "AI is a powerful content creation assistant. It's not a replacement for strategy, but it can help streamline the process.” - Tonya Gossage About our Guest: Tonya Gossage is a business growth strategist, podcast host, and the founder of Gossage Performance Consulting, where she helps entrepreneurs simplify, scale, and succeed by leveraging strategic delegation and AI-powered automation. With decades of experience in banking, and business development, Tonya specializes in content marketing, strategy, AI and virtual assistant services, empowering entrepreneurs to work smarter, not harder. As the host of the Influence & Growth Mastery Podcast, she shares insights on building authority, generating leads, and mastering influence in today’s digital world. Tonya is also the Ambassador Leader for Alignable’s Little Rock community, where she connects and supports over 8,000 small business owners through networking and collaboration. Her latest innovation, the Who Not How, Plus AI Framework, helps entrepreneurs and small business owners outsource effectively and integrate AI as a key team member—allowing them to focus on high-impact growth activities. If you’re looking to scale without burnout, master delegation, and harness the power of AI, Tonya offers practical strategies and real-world insights to help you achieve your goals. Links: Website LinkedIn Alignable YouTube

Duration:01:00:23

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From Overwhelmed to Overjoyed: Prioritizing Self-Care with Mary Barnett

2/18/2025
The pressure to do it all can feel overwhelming. Many people—especially women—struggle with the belief that they must keep up with an impossible standard of productivity. But what if there was a way to shift from exhaustion to empowerment? In this episode, marketing expert and entrepreneur Mary Barnett, shares how to break free from the "must-do-everything" mindset and create a more fulfilling, balanced life. Mary brings real-world insights into the emotional and mental weight of trying to keep up, especially in the age of social media, where perfection seems like the norm. Through personal experiences and expert strategies, she reveals practical steps to redefine success, set healthy boundaries, and embrace a more intentional approach to work and life. If you’ve ever felt like you’re drowning in endless to-do lists, this conversation is for you. Tune in to hear Mary’s empowering perspective on letting go of unrealistic expectations, finding joy in the present moment, and stepping into a mindset of freedom and fulfillment. Key Takeaways in this Episode: Give Yourself GracePrioritize Transformation Over InformationHarness the Power of PauseTake Ownership of Your AudienceSet Boundaries with ConfidenceFind Your Value Beyond Productivity "When you take a pause, or take a beat, or touch grass, you're taking a moment to give your brain a chance to reset. And sometimes, your most brilliant ideas come when you're not focusing on them.” - Mary Barnett About our Guest: Mary Barnett, known as ‘MobileMary’ in the industry, is a Speaker, Bestselling Author and seasoned Digital Marketing Expert. In 1988, she founded Another Brilliant Idea, Inc., a certified small and women-owned marketing firm. Her mission is to assist successful yet overwhelmed business owners attract their ideal customer with ease and grace. Links: Website Facebook My Audience Building Mastery Expiring Mini-Course Connect with Patty: PattyFarmer.com Facebook LinkedIn Instagram

Duration:01:06:44

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Fueling Business Growth Through Partnerships with Michele Haugh

2/11/2025
No business scales in isolation. Leveraging partnerships and strategic collaborations can reduce costs, increase efficiencies, open doors to new opportunities (and markets), expand your reach, and help you tap into resources you might not have on your own. The right partnerships can open doors, create new opportunities, and take your business to the next level. But how do you find the right people and build relationships that lead to success? In this episode, HR expert Michele Haugh shares the strategies for building industry relationships that fuel exponential growth. With years of experience helping over 200 organizations, Michele knows what makes partnerships thrive (and what makes them flop). She’s sharing how to spot the right collaborators, align values, and build relationships that lead to great opportunities. Whether you’re trying to expand your reach or just make things run smoother, this conversation will give you the tools to grow smarter, not harder. Don't let your growth plateau. Your next big breakthrough might be one great partnership away. The most successful businesses aren’t built alone, they thrive on strategic connections. Tune in to discover how to transform industry relationships into powerful growth engines and take your company to the next level. Key Takeaways in this Episode: Traits of successful partnershipsIdentifying the right partnersAligning on values and cultureBuilding long-term relationshipsLeveraging complementary expertise Celebrating and supporting others "When I think of partnerships, I think a lot of like friendship. What is a good friendship? It's somebody that cares, listens, shows up, and supports - without necessarily having to be asked.” - Michele Haugh About our Guest: Michele Haugh has decades of HR experience in both corporate and consulting roles, supporting over 200 organizations. In 2020, she co-founded EarlyHR Solutions, a fractional HR consulting firm. To assist organizations with limited resources, she launched EarlyEngage, a subscription service focused on employee engagement, professional development, and retention. Michele holds a BS in Business and a Master’s in HR and Organizational Development. She is passionate about fostering inclusive, people-first cultures, values community involvement and believes giving back is a great way to build relationships. Links: Website LinkedIn Connect with Patty: PattyFarmer.com Facebook LinkedIn

Duration:00:41:48

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Conversations to Conversions: Maximizing Every Interaction with John Golden

2/4/2025
What if your sales and marketing strategy wasn’t just about grabbing attention—but about building genuine, lasting connections that drive real results? In today’s fast-paced digital landscape, success isn’t just about persuasion—it’s about storytelling, trust, and positioning yourself as the go-to expert. Join globally recognized sales and marketing thought leader John Golden as he shares powerful insights to help you cut through the noise and turn conversations into conversions. In this episode, John shares 5 proven strategies to make the most of every interaction, build stronger connections, and elevate your brand. You’ll learn how to use authentic storytelling, create captivating content, and stay ahead of industry trends. His battle-tested advice will help you master sales and marketing, creating win-win situations for both you and your customers. Don't miss out on this powerful conversation packed with actionable insights to turn every opportunity into a lasting impression. With over 1,500 video interviews under his belt, John offers a wealth of global expertise. Tune in to shift your mindset, transform your approach, and make every moment count. Elevate your brand and secure your success—listen now! Key Takeaways in this Episode: Discover the 5 proven strategies to maximize every interactionLearn how to leverage authentic storytellingUncover the importance of mindset and starting your day with intentionExplore the power of empathy and preparationGain insights on balancing quality and quantity in your content creationUnderstand the evolving role of sales professionals as "peacekeepers" “Before you start, decide who you are and what you want to project to the world. But don't create a persona, because you'll never be able to carry that through you”. - John Golden About our Guest: John Golden is a globally recognized thought leader in Sales and Marketing, a renowned speaker, and business strategist. With over 1,500 video interviews conducted for Sales POP! a leading online sales magazine, YouTube channel, and podcast—his platform is ranked in the top 2% of podcasts globally. He is also the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. Links: Website Youtube Twitter LinkedIn Sales POP! Podcast Connect with Patty: PattyFarmer.com Facebook LinkedIn

Duration:01:01:14

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Scale a Badass Brand with BIG Profits, No Employees & Without the BS with Pia Silva

1/28/2025
Do you want to transform your business into a powerhouse of value, confidence, and success? Imagine effortlessly attracting your dream clients, charging what you’re truly worth, and delivering such remarkable value that your brand becomes unforgettable. In this episode, Pia Silva, a small branding agency coach, shares powerful strategies to help you stand out from the competition and establish yourself as a trusted authority in your industry. Discover actionable tips to optimize your operations, enhance your credibility, and create a sustainable business model built for long-term success. Packed with Pia’s practical insights and transformative ideas, this will be your guide designed to help you recognize your true value and thrive in today’s competitive landscape. Whether you’re ready to refine your pricing, redefine your brand, or build stronger connections with your ideal clients, this conversation will inspire you to take the next step with clarity, purpose and confidence. Don’t miss out! Key Takeaways in this Episode: Niching Down for ProfitabilitySell the First StepThe Power of "No"Pia's "50/25/25" FormulaTransparent PricingLeveling Up for the AI Era "The real profit and freedom come from focusing on profitability, not just steady monthly income.” ~ Pia Silva About our Guest: Entrepreneur, speaker, and author Pia Silva is a small branding agency coach, founder & head trainer of No BS Agency Mastery, a training program where she teaches 1-2 person branding agencies how to scale to $30-50k months while reducing their workload by up to 80%, all without employees, and a partner, brand & business strategist at Worstofall Design where they build Badass Brands without the BS. Pia is the author of the best-selling book “Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit” and has delivered a popular TED Talk on cultivating true confidence. Links: Website Instagram LinkedIn Facebook No BS Agency Podcast Gift: A free audio version of Pia's book Badass Your Brand: The Impatient Entrepreneur's Guide to Turning...

Duration:00:46:16

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Consistently Attract Premium Coaching Clients with the “Eagle” Mindset with Amanda Kaufman

1/21/2025
Are you tired of wasting time chasing clients who aren't ready to invest in real transformation? What if you could stop the endless search and start attracting premium clients who truly value your expertise and are eager to grow with you? In this episode, Amanda Kaufman, founder of The Coaches Plaza, reveals the key strategies to consistently attract the right clients who are ready to say yes, and take intentional action that will transform their lives. Amanda shares the secrets to refining your messaging, solving the right challenges, and creating forward-focused conversations that position your coaching as the ultimate tool for transformation. She shares her inspiring journey from corporate burnout to building a multi-million-dollar coaching business, highlighting the mindset shifts and strategies that helped her attract premium clients eager to invest and take action. Whether you're a new coach or a seasoned pro, this episode is packed with actionable insights to help you consistently attract high-achieving clients you were meant to serve. From identifying your "eagles" versus your "broken wings" to structuring offerings for maximum retention and leveraging storytelling and social proof, you'll gain the tools to build trust, authority, and a thriving coaching business. Tune in now to elevate your impact and take your coaching business to new heights! Key Takeaways in this Episode: Identify your "eagles"Focus on solving problems of appropriate magnitudeReframe your messaging- Use a community standard to set expectations and handle frustrationStructure your offerings and onboarding process- Leverage storytelling and social proof Embrace an entrepreneurial mindset "You don’t need to save your clients—you need to help them soar like eagles." ~ Amanda Kaufman About our Guest: Amanda Kaufman is the founder of The Coach's Plaza, and has generated over $2 million in revenue, primarily through co-created action coaching and courses. Her journey exemplifies the power of perseverance and authentic connection in the coaching and consulting world. With over 18 years of business consulting experience, Amanda shifted her focus to transformative client relationships, overcoming personal challenges like social anxiety and body image issues. She rapidly built a successful entrepreneurial coaching company from a list of just eight names, quitting her corporate job in four months and retiring her husband within nine months. Links: Website Facebook Instagram LinkedIn

Duration:00:59:50

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Leverage Collective Genius with a Mastermind Group with Karyn Greenstreet

1/14/2025
Imagine having a powerhouse of brilliant minds at your side, a trusted circle of peers dedicated to brainstorming innovative solutions, tackling challenges head-on, and holding you accountable to your goals. That’s the magic of mastermind groups! As mastermind groups gain popularity worldwide, expert Karyn Greenstreet, founder of The Success Alliance, reveals everything you need to know about these transformative groups. With decades of experience, Karyn explains how to find the right mastermind, foster trust, and harness the collective genius of peers to achieve your goals. She also shares practical tips for creating a supportive and results-driven environment that delivers real impact. Whether you’re looking to join a mastermind or thinking of starting your own, Karyn will leave you inspired and ready to take action. Plus, she’s sharing a free guide to help you find your perfect group. It’s time to surround yourself with the right people, unlock new perspectives, and create the success you’ve been striving for. Your next big breakthrough could be just one mastermind session away! Key Takeaways in this Episode: The Power of Collective Genius: Building Trust is Essential: Choosing the Right Group Matters: Mastermind Groups Go Beyond Business: Preparation is Key for Hot Seats: Masterminds are Evolving: "Mastermind groups are the secret weapon of successful entrepreneurs—because no one achieves greatness alone." – Karyn Greenstreet About our Guest: Karyn Greenstreet is a small business consultant and a mastermind group expert, and the founder of The Success Alliance – an education company devoted to helping individuals and organizations design and grow their own mastermind groups and peer advisory boards. She has been creating and running mastermind groups since 1994 and has been teaching classes on starting and facilitating mastermind groups for over 20 years. She’s helped numerous coaches, consultants, Chambers of Commerce, and professional associations to create powerful, valuable groups. Links: Website LinkedIn Facebook Gift - Find Your Perfect Mastermind Group Connect with Patty: PattyFarmer.com Facebook LinkedIn

Duration:00:54:05

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Beyond the Mirror: Breaking the Body Image Barrier with Karianne Munstedt

1/7/2025
Imagine stepping into a life where your confidence isn't defined by external factors like the clothes you wear, but by how deeply you feel connected to your own authentic self. Picture a world where you no longer feel the need to conform to unrealistic standards, and instead, you lead from a place of unapologetic authenticity. This inspiring and refreshingly real conversation dives into the profound connection between body image, self-acceptance, and confidence. Award-winning photographer and body image coach Karianne Munstedt shares how the way we perceive ourselves impacts everything—from how we show up in our businesses to the stories we tell ourselves—and offers practical tips to ditch negativity and own your power. Get ready to reflect and rethink what it means to be your boldest self. Packed with relatable moments, eye-opening insights, and actionable advice, this episode will leave you feeling inspired to throw out the rulebook, embrace your authenticity, and shine like never before. Whether you’re rocking leather pants, colorful sneakers, or your favorite business suit, it’s time to own your story and let your light shine! Key Takeaways in this Episode: Body Image Impacts SuccessBreak the RulesLeaders Set the ToneSmall Changes MatterVulnerability is PowerfulCelebrate Inner StrengthsRewrite Your Story “What makes us different is truly what the world needs. What makes us different is what's actually going to make us stand out even more." - Karianne Munstedt About our Guest: Karianne Munstedt is an award-winning portrait photographer, speaker, and author. She is an artist and nurturer, fiercely motivated by using her talents to make women feel confident, empowered, and whole. Through her portrait business and as an inspirational speaker, Karianne helps women see their beauty and increase their confidence—both in photos and life—so they can proudly stand out as the face of their business. Through her Facebook videos and Embrace the Shift video series, Karianne opens up about her own past obstacles and negative self-image. Her vulnerability and warmth helps to inspire others to overcome their individual challenges. Links: Website LinkedIn Facebook Instagram Youtube Tiktok Gift: Discover your confidence score and...

Duration:00:53:38

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Encore: Shift Your Video Strategy to Boost Your Livestreams, Brand, and Bottom Line with Tanya Smith

12/31/2024
This is a must-hear encore episode for anyone looking to master live streaming. Ever wonder why some live streams sizzle while others fizzle? If you've ever scratched your head wondering why some live streams seem to effortlessly turn viewers into paying clients, while others barely make a ripple, this episode is for you. Tanya Smith, veteran coach and video content strategist, spills the secrets to turning your videos into lead-generating powerhouses. She is here to share her nearly 20 years of digital marketing expertise and reveal the simple shifts that can instantly elevate your video strategy. Tanya is the go-to guide for service providers and small businesses looking to master the art of live stream marketing. In this can't-miss conversation, she dives into the power of embracing your authentic personality, avoiding common video mistakes that send viewers running, and maintaining a consistent video schedule without burning out. Plus, learn Tanya's insider tips for leveraging live streaming to elevate your brand and effectively repurpose your content across platforms. Whether you're a seasoned speaker or new to video, this episode is packed with actionable insights to transform your live streams from crickets to cash-paying clients. Get ready to take some serious notes - Tanya's about to spill her secrets! Key Takeaways in this Episode: " Once I embraced my own personality and figured out who I am and how I wanted to identify myself on camera, things got so much easier, and it felt better to do it. It felt more joyful. I was more passionate about what I wanted to talk about when I embraced my own personality.“ - Tanya Smith About our Guest: Meet Tanya Smith, founder of Get Noticed with Video and host of Stream Like a Boss® TV. With almost 20 years in digital marketing, Tanya is a veteran coach and video content strategist. Known for her soothing voice and innovative use of apps to get things done, she helps service businesses master a 4-step BOSS formula to create consistent, lead-generating livestreams that transform their audience from crickets to cash-paying clients. Tanya has been featured in a number of high profile podcasts, magazines, as well as virtual & in-person stages. She's your go-to guide for elevating your brand with livestream marketing. Catch her weekly livestream & learn more at streamlikeaboss.tv. #1 Marketing, Media, & Money Strategy Confidence grows on camera when you build up your competence. The more you show up, the better it gets! Links: Website Facebook Instagram LinkedIn

Duration:00:48:44

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Encore: Elevating Authority, Visibility, Leads and Sales Through Podcast Guesting with Lyndsay Phillips

12/24/2024
This is an encore episode of one of our most valuable episodes! Why stress over creating new content from scratch when you can leverage and repurpose valuable podcast episodes and guest appearances? Lyndsay Phillips, CEO of Smooth Business Podcasting shares her expertise on how to strategically leverage and repurpose podcast interviews to boost visibility, leads, and create branded authority-boosting content. Patty and Lyndsay stress the need for a systematic guesting approach, covering everything from YouTube content creation to SEO-optimized show notes. Moreover, you will get practical tips for repurposing podcast content to ensure ongoing promotion and relationship building. Whether you’re a podcast host or guest, this episode is packed with actionable advice to help you leverage the podcasting platform for significant impact. Key Takeaways: About our Guest: Lyndsay Phillips, is the CEO of Smooth Business Podcasting, speaker, guest expert, host of Leverage Your Podcast show and creator of the Podcast Leverage System. While growing a successful Content Marketing Agency, and launching a ton of podcasts (including her own), she quickly learned the true power of podcasting. Passionate about helping clients strategically leverage and repurpose their podcast interviews, she creates branded, authority-boosting content that expands your reach, attracts your ideal client and generates leads. SmoothBusinessPodcasting.com Facebook Download your FREE GUIDE & CHECKLIST to 3 Ways To Leverage & Repurpose Your Podcast Guest Interview here. Connect with Patty: PattyFarmer.com Facebook LinkedIn Instagram Twitter/X YouTube Want to know the 7 key areas needed to ramp up your business? Take the quiz! Get your Free Copy of the Marketing, Media & Money Magazine Now! Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode

Duration:00:47:22

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Finding Resilience Beyond Survival Mode as a High Achiever with Hannah Abad

12/17/2024
Are you thriving—or just surviving? Let’s be real: in today’s fast-paced world, high achievers are celebrated for their grit, drive, and ability to keep going no matter what. But at what cost? The line between resilience and survival mode often gets blurred, and before you know it, the hustle that once fueled your passion becomes the very thing draining your energy. Sound familiar? In this episode, we explore the distinction between resilience and survival mode. Our guest, Hannah Abad, is no stranger to the hustle. A three-time business owner and certified expert coach, Hannah understands the toll high performance can take. She shares her groundbreaking neuroscience-based methods to help visionary, service-driven leaders transition from depletion to empowered resilience. Discover how to break free from the constant hustle and embrace a life where your energy is fueled by purpose—not pressure. Whether you’re feeling overwhelmed or simply want to work smarter, this conversation will inspire you to redefine resilience and achieve high-performance leadership that sustains—not drains—you. Key Takeaways in this Episode: Understand the difference between resilience and survival modeRecognize the unseen costs of operating in survival modeLearn Hannah's neuroscience-based, trauma-informed frameworkIdentify whether you are being driven by fear-based or desire-based motivationDiscover the role of self-awareness in addressing emotional challengesExplore strategies for building true resilienceEmbrace the necessity of support and self-care “Resilience is about more than enduring—it’s about adapting. It’s knowing when to push, when to pause, and when to pivot.” ~ Hannah Abad About our Guest: Hannah Abad is the founder of Hannah Abad Coaching, 3x business owner, and a 13 year certified expert coach for visionary service driven leaders, guiding them at a core level out of depletion and survival mode into personal resilience, strength and healthy high achievement. Her proven and proprietary neuroscience and trauma informed methods have supported 100’s of leaders into powerful, lasting transformation. She is an advisor with Tailored Premier, a coach with The Honor Foundation, and her favorite, most meaningful titles are wife and mom. Links: Website Instagram LinkedIn Facebook Gift - Practical Guide to Identify Signs of Survival Connect with Patty: PattyFarmer.com

Duration:00:57:36

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Mastering the Art of Community Engagement: Lessons from 4.8 Million Followers with Jonathan Graziano

12/10/2024
What does it take to build a loyal following of 4.8 million, create a #1 New York Times bestseller, and redefine how we connect online? It requires more than just viral moments—it’s about creating deep, authentic connections with your audience. Jonathan Graziano, a seasoned marketer and content creator, shares the proven strategies he used to cultivate a dedicated and engaged community. From understanding the power of emotional storytelling to staying consistent and vulnerable, Jonathan reveals the secrets behind building trust and loyalty in a crowded digital world. He also shares the key metrics that matter most on social media and calls out the common mistakes that can derail even the savviest creators. His success with “Noodle and the No Bones Day" phenomenon shows how being authentic, relatable, and engaging can turn followers into a thriving, supportive community. In this episode, Jonathan dives deep into how he fostered lasting loyalty, navigated challenges, and built a loyal following by staying true to his voice and values. Whether you’re just starting out or already building your brand, Jonathan’s insights will inspire and empower you to grow your own loyal audience. Key Takeaways in this Episode: No Bones Day "If you're a business on social, people know you're selling, they know you have a product. They're following you because they probably like your product or service. But what's going to help invite people in and get them sharing your content is when they think, 'I'm not just part of a store. I'm part of a community.' And that's where those left hook posts come in." – Jonathan Graziano About our Guest: Jonathan Graziano is not just a social media strategist—he’s a master storyteller with an unparalleled ability to humanize brands and build lasting connections. With a deep understanding of digital marketing, Jonathan has become a leading voice in the social media landscape, renowned for his insights into authentic engagement and content creation. He’s a firm believer in the power of intention and authenticity, particularly for small businesses looking to carve out a meaningful niche in an increasingly crowded digital world. Rather than chasing fleeting viral trends, Jonathan teaches brands to focus on genuine connections that resonate with their audience at a deeper level. His approach isn’t about superficial virality—it’s about creating content that speaks to real people, cultivating trust, and fostering a community that believes in your brand. Whether he’s crafting viral moments or guiding businesses through the evolving landscape of emerging platforms, Jonathan’s message is clear: Be real, and the right people will follow. Social Media Links: Tiktok Instagram

Duration:01:05:47

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Own the Stage: The 3-Step Formula to Professional Speaking Mastery with AmondaRose Igoe

12/3/2024
What sets apart a good speaker from a truly unforgettable one? It’s not just the message or a bunch of slides—it’s the way they own the stage and the ability to connect, inspire, and leave a lasting impression. In this episode, we dive into the art of SPEAKING—how to transition from being a public speaker to becoming a professional speaker and everything in between. Our guest, AmondaRose Igoe shares her transformation from a horrible communicator to a sought-after speaker and coach. She reveals the moment that ignited her passion for helping others excel in impactful communication. With practical techniques and mindset shifts, she offers tools to conquer speaking anxiety and create presentations that leave a lasting impression. Learn how to craft engaging stories, use body language effectively, and design talks that drive new business opportunities. AmondaRose’s 3-step speaker success formula can double or even triple your results, helping you stand out as an industry expert. Tune in and discover the secrets to commanding the stage like a pro! Key Takeaways in this Episode: Transition from Public to Professional Speaking:Master the Mindset Shift:Craft Presentations That Captivate:Conquer Speaking Anxiety:Use Body Language to Your Advantage:Implement AmondaRose’s Three-Step Formula:Open Doors to New Opportunities: "Speaking is my number one marketing tool; it's incredible for creating more money, more income, more exposure for your business—all of it. But the thing that you have to do is you need a very clear intention about what you want to create.” - AmondaRose Igoe About our Guest: AmondaRose Igoe is the "Speaking Success Strategist," a World-Renowned Expert who has been featured on CBS, NBC, and FOX News. She is in the # 1 Best Selling Book Series, Chicken Soup for the Soul, as well as the author of "Pain-Free Public Speaking" and "Share Your Story." Her clientele includes a diverse range of accomplished individuals, from best-selling authors to an Emmy Award-Winning Newscaster, Best-Selling Authors, Medical Doctors, TEDx Speakers and an International Television Host. She has assisted hundreds in over 20 countries to 2X to 10X their speaking results. AmondaRose's unique fusion of real-life examples, content-rich strategies, and authentic conversational style connects with her audience at an intimate and heartfelt level. Whether AmondaRose is being interviewed or speaking to international audiences, she ignites the atmosphere with her empowering message, extraordinary insights, and real results. Links: Website Instagram

Duration:00:46:31

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Chaos to Clarity: Using AI Tools to Automate, Scale, and Sell High-Ticket Offers with Lauren Shaw & Lauren Capwell

11/26/2024
Is your business feeling stuck, like you’re spinning your wheels but getting nowhere? The solution isn’t grinding harder—it’s working smarter with AI. If the AI buzz has left you feeling overwhelmed and unsure where to start, this episode delivers the clarity you’ve been searching for. Join Patty Farmer as she dives into a game-changing conversation with "The Laurens"—Lauren Shaw and Lauren Capwell—who reveal how to unlock the true potential of AI to transform your business. From streamlining your operations and crafting high-ticket offers that convert to scaling your services without adding more to your team’s workload, this dynamic duo simplifies what others overcomplicate. Learn how to gain crystal-clear insights into your ideal clients, create sales copy that actually resonates, and deliver an effortless client experience—all powered by AI. This is more than an episode; it’s your guide to breaking free from the grind and building a business that works for you. If you’re ready to leave behind overwhelm and step into smarter, more efficient growth, you won’t want to miss this episode. Key Takeaways in this Episode: ● Turn AI into Your Business Ally: Learn how to cut through the AI hype and confidently integrate it into your business strategy with practical, fear-free tips shared by The Laurens. ● Understand Your Clients Like Never Before: Discover how AI-powered tools can uncover crystal-clear insights about your ideal clients, helping you craft messaging and offers that truly convert. ● Streamline Your Content Creation: Automate your content process with custom GPTs, freeing up valuable time to focus on high-impact activities that drive growth. ● Deliver a Premium Client Experience: Use AI to create seamless, personalized interactions for your high-ticket clients, building stronger relationships and achieving better results. ● Stay Ahead with AI Trends: Gain insider knowledge on the evolving role of AI in marketing and sales, along with actionable steps to ensure your business stays future-ready. ● Adopt a Growth Mindset with AI: Embrace a culture of experimentation by testing, learning, and refining your AI-powered strategies for continuous improvement. ● Accelerate Market Research: Explore how AI can simulate client interviews, enabling you to gather clear, unbiased insights quickly and efficiently for better decision-making. “There's this myth out there that AI could be a magic bullet, and it's not right. In order not to be overwhelmed, approach AI with some sort of framework that you can follow—like a strategy, just like anything in business.” - The Laurens About our Guest: Meet Lauren & Lauren, the dynamic duo behind The Clarity Playbooks & The AI Sales Accelerator, a revolutionary set of AI-powered tools designed to transform your business. Lauren Shaw, a serial entrepreneur and high-ticket coaching expert with 16+ years of experience, knows the ins and outs of building profitable, fulfilling businesses. Lauren Capwell, an aerospace engineer and AI strategist with a background in building and launching rockets, brings a unique perspective and a passion for leveraging cutting-edge technology to drive business growth. Together, they've combined their expertise to create a suite of tools that empower entrepreneurs to gain unparalleled clarity on their ideal clients, marketing messaging, and strategies for sales success. Links: Website Facebook

Duration:00:56:32

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Beyond the Pitch: Building Trust and Closing Sales with the Black Sheep Method with Aleasha Bahr

11/19/2024
Sales can often feel like a constant uphill battle, leaving many business owners feeling frustrated and discouraged. But what if there is a better way? Discover the secrets to effortless selling with the Black Sheep Sales Method - a game-changing approach that lets you customize your sales strategies to align with your unique personality, audience, and service. In this episode, sales strategist Aleasha Bahr shares her proven techniques for ditching the pressure pitches and embracing authenticity to convert up to 80% of your leads. Learn how to have genuine conversations that leave your prospects feeling valued, not sold to. Aleasha ‘s expert insights will transform the way you approach sales ,giving you the confidence and tools to close deals with ease. Whether you're a seasoned sales professional or just starting out, this episode is a must-listen for anyone ready to level up their sales game. Say goodbye to the traditional sales grind and hello to a more rewarding, successful selling experience. Key Takeaways in this Episode: " A lot of times people think that someone really good at sales is charming, smooth, persistent, outgoing and high energy. With the Black Sheep Sales Method, you just need curiosity, empathy and passion, because sales is really just a conversation where you want to make the prospect feel seen and heard."- Aleasha Bahr About our Guest: Aleasha Bahr is a sales strategist, speaker, best-selling author and founder of the Black Sheep Sales Method™. Because if it’s a fit, it’s a fact and there’s no selling involved. She has 15 years of experience customizing sales strategies to your personality, audience and service (because sales is not a one-size-fits-all!) Her methods empower business owners to effortlessly convert up to 80% of their leads without pressure, pitching or pretending to be someone else. She’s sold $50 million+ in services herself and has helped others sell 17.5M over the last 4 years alone with her proven, personalized approach. Links: Website Instagram Facebook LinkedIn GIFT: Immediately Increase Your Sales (without being a douchebag)...

Duration:00:48:24

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Networking 2.0: Mastering the Art of Cultivating Powerful Partnerships with Dawn Mullarney

11/12/2024
Networking can be a powerful tool for personal and professional growth, but it's often misunderstood. Contrary to popular belief, networking is not just about handing out business cards or making small talk. It's about building genuine relationships that can open doors and propel your success. Join us as we explore the transformative power of strategic networking with Dawn Mullarney, a renowned expert in the field. Discover how to move beyond the traditional handshakes and business card exchanges and forge meaningful, long-lasting connections that fuel your business growth and align with your brand values. Learn the secrets to identifying true power partners, prioritizing events that encourage genuine collaboration, and ensuring that every interaction brings meaningful returns. Whether you're an introvert or an extrovert, this episode will equip you with the tools and mindset to unlock your networking potential and propel your success to new heights. Get ready to redefine your approach to networking and unlock a world of possibilities. Key Takeaways in this Episode: "Balancing professional networking with personal responsibilities allows you to invest in relationships without burning out."- Dawn Mullarney About our Guest: As the owner of Unique Connector, a strategic networking business and podcast host, Dawn Mullarney leverages her extensive network to benefit her clients. With expertise in male dominated industries and years of working in wealth management, she mentors, advises, and fosters connection and collaboration, serving as a secret weapon for business success. Clients commend her “Midas touch” in transforming businesses and identifying obstacles. Known for her unmatched ability to connect people, exceptional listening skills, and creating a safe environment, Dawn’s genuine warmth, strategic mindset, and extensive network make her an invaluable ally. She works closely with business owners, their teams, and high-achieving professionals to strategize on employer branding, networking, and operational efficiency, offering networking and team bonding workshops, keynote presentations, and one-on-one coaching. Links: Website LinkedIn Instagram Youtube Determined to Succeed Podcast Gift -...

Duration:01:03:56

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From Corporate to CEO: The Secret to Building a Six-Figure Sales System with Deb Boulanger

11/5/2024
Attention corporate escapees and aspiring entrepreneurs: are you ready to build a thriving, balanced business that aligns with your values and fuels your passion? As an entrepreneur, you've traded the corporate grind for the freedom to forge your own path. But let’s face it: building a successful, sustainable business isn't always easy. The road ahead is filled with challenges, from generating consistent leads to avoiding burnout. Join us as business growth strategist Deb Boulanger shares her proven strategies for transitioning from employee to CEO. Learn how to create a scalable, six-figure sales system that combines automation and authentic human connection - without sacrificing your health or time. Deb's insights will empower you to close high-value clients, boost your revenue, and build the purposeful, fulfilling business of your dreams. Find out Deb's secrets for standing out in a crowded market, generating consistent leads, and having sales conversations that convert - all while prioritizing your personal well-being. Get ready to say goodbye to burnout and hello to the balanced, profitable business you deserve! Key Takeaways in this Episode: “The truth is entrepreneurship, especially among women has increased exponentially. But, 30% of the 36% of women who left corporate in the great breakup are going back to corporate because they couldn't make it work, and the overwhelm and the stress were just too much. So be visible. Connect with the right people. Create content that they find valuable and useful, and then you invite them into conversation… then extending the invitation to work together” - Deb Boulanger About our Guest: Deb Boulanger is a business growth strategist and founder of The Launch Lab for Women Entrepreneurs, where she helps successful women leaders transition from corporate careers to entrepreneurship. With a focus on replacing six-figure salaries and building thriving businesses, Deb teaches women how to package and price their services, stand out in competitive markets, and avoid burnout. Her mission is to empower women to take control of their careers, earn more while working less, and live a balanced, purposeful life. Through her podcast, Life After Corporate, Deb amplifies the voices of women entrepreneurs and provides the practical strategies they need to succeed. Links: Website LinkedIn YouTube Instagram Life After Corporate Podcast

Duration:00:48:59