Path to Visibility
Business & Economics Podcasts
Getting visibility for your small business or personal brand can be tough. On this weekly show, I share insight about how to do exactly that based on 25+ years working in public relations for companies like Procter & Gamble, American Express, Microsoft and running my own PR agency. I know that small business and personal brands can benefit from many of the same strategies that big brands use to attract attention. I will guide you through how-to episodes and interviews with some of the best marketers and journalists out there. My goal? To provide you with practical, actionable advice about how to build interest and excitement for what you do without having to spend a lot of time or money. Follow to never miss an episode!
Location:
Canada
Description:
Getting visibility for your small business or personal brand can be tough. On this weekly show, I share insight about how to do exactly that based on 25+ years working in public relations for companies like Procter & Gamble, American Express, Microsoft and running my own PR agency. I know that small business and personal brands can benefit from many of the same strategies that big brands use to attract attention. I will guide you through how-to episodes and interviews with some of the best marketers and journalists out there. My goal? To provide you with practical, actionable advice about how to build interest and excitement for what you do without having to spend a lot of time or money. Follow to never miss an episode!
Language:
English
#14 - How to Get Discovered by Your Ideal Target Audience
Duration:00:28:07
#13 - How I Built My Personal Brand with Andrea DelZotto
Duration:00:37:13
#12 - How to Build Visibility on LinkedIn with Mark Williams aka Mr. LinkedIn
Duration:00:51:46
#11 - Media Pitching with former national news journalist Steve Ladurantaye
Duration:00:40:50
#10 - How to Attract Attention in Your Local Market
Duration:00:19:49
#9 - How to Build Visibility in a Way That Feels Authentic to You
Duration:00:22:43
#8 - The Power of Goals, Strategy and Planning
Duration:00:11:05
#7 - SEO and Digital PR
Duration:00:42:48
#6 - How to use Chat GPT and Other AI Tools to Stand Out in a Crowded Market with Martin Waxman
Duration:00:34:37
#5 -From Unknown to Unforgettable: How to Build a Personal Brand
Duration:00:22:29
#4 - How a Small Business Can Win Big with PR
Duration:00:22:00
Trailer: Path to Visibility
Duration:00:00:54
#3 - Digging Deep: How a Small Mining Company Made a Name for Itself on the Global Stage with Alan Coutts, former CEO Noront Resources
Duration:00:35:59
#2: The Value of Being Quoted in the Media and How to Make it Happen
Duration:00:25:22
#1: Why I Started This Podcast
Duration:00:04:47