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Profit with Law: Profitable Law Firm Growth

Business & Economics Podcasts

Small Law Firms often start from the practice of law and not as a business venture. This ends up causing the growth of the firm to be much longer and more painful than it needs to be. If you started a Law Firm with the intention of increasing your impact, freeing up your time and having all the money you will ever need then the strategies we discuss will be priceless for you. Profit with Law is a show focused on the business of running a law firm as a profitable venture. Packaging and pricing your services, getting clients consistently, growing your staff in a way that feels good to you and implementing systems and technology to set yourself up for success are all discussions you will find here on the show. Moshe Amsel the host of the Profit with Law podcast is not an attorney. He has spent 20 years as an executive in the IT industry before becoming an accountant and business advisor for small businesses. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful. Our mission is to empower all people with wealth creation so that this and future generations can lead a better life. We’d love nothing more than to do this by helping law firm owners on their journey. A law firm is not for practice it’s for profit!

Location:

United States

Description:

Small Law Firms often start from the practice of law and not as a business venture. This ends up causing the growth of the firm to be much longer and more painful than it needs to be. If you started a Law Firm with the intention of increasing your impact, freeing up your time and having all the money you will ever need then the strategies we discuss will be priceless for you. Profit with Law is a show focused on the business of running a law firm as a profitable venture. Packaging and pricing your services, getting clients consistently, growing your staff in a way that feels good to you and implementing systems and technology to set yourself up for success are all discussions you will find here on the show. Moshe Amsel the host of the Profit with Law podcast is not an attorney. He has spent 20 years as an executive in the IT industry before becoming an accountant and business advisor for small businesses. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful. Our mission is to empower all people with wealth creation so that this and future generations can lead a better life. We’d love nothing more than to do this by helping law firm owners on their journey. A law firm is not for practice it’s for profit!

Language:

English

Contact:

8455178477


Episodes
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He Found Meaning (And Scaled Big) – Lessons from Law Firm Owner Josh Nelson - 488

7/3/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/488. What happens when growing your law firm is no longer just about making more money? In this episode of the Profit with Law Podcast, host Moshe Amsel speaks with business leader Josh Nelson, who shares the powerful mindset and strategy shifts that helped him break through to the next stage of growth. While the story is his, the lessons are universal for law firm owners looking to build something sustainable, profitable, and meaningful. Through hard-earned insights, Josh reveals how redefining his motivation—from chasing income to creating impact—unlocked clarity in leadership, hiring, and client acquisition. You'll hear how being honest about your own strengths and weaknesses, and those of your business model, can open the door to real progress. Chapters: [00:00] How Josh Nelson grew an elder law firm from zero to 7,000+ families served [03:44] Feeling purposeful: Josh’s unlikely journey to elder law (with his mother!) [09:20] How to start the firm’s team: From solo hustle to 36+ employees [11:33] Knowing who to hire and when (staff motivation secrets) [13:31] Variable Comp- why it works and how to implement it properly [16:52] Everything to know about getting to the next stage of growth in your law firm [19:12] What is EOS? [23:39] Should I focus on getting more clients? (Client acquisition done smart) [30:06] Attribution tracking- the best time to focus on this is ASAP [33:18] Scaling without digital marketing [35:37] Client engagement on autopilot: Events, outreach, and keeping your firm top of mind [43:51] Systemizing, incentivizing your team, and how to connect with Josh Nelson Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Clockwork: Design Your Business to Run Itself by Mike Michalowicz Get Scalable: The Operating System Your Business Needs To Run and Scale Without You by Ryan Deiss Giftology by John Ruhlin Connect with Josh Nelson: LinkedIn | Website Nelson Elder Care Law Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn -

Duration:00:48:33

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AI in 2025: What Law Firms Need to Know — with Arthur the Bot and Joseph Ruotolo - 487

6/26/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/487. Most law firms are losing leads every day — not because of bad marketing, but because of slow or outdated intake processes. In this episode of the Profit with Law Podcast, Moshe Amsel sits down with Joe Ruotolo, head of marketing at Intaker and creator of Arthur the AI bot, to explore how small law firms can leverage AI to fix intake bottlenecks and stay ahead of the competition. They discuss the power of “speed to lead,” the real reason most law firm websites fail to convert, and how automation tools can help law firm owners reclaim lost revenue — without sacrificing the human connection clients expect. Chapters: [00:00] Introducing Jo and his connection AI [06:07] How this AI bot can help your firm [08:01] Joseph’s journey into automation and AI in the intake department [12:20] Mainstreaming AI: the importance of utilizing it in your firm [15:26] How AI can help client acquisition within your firm’s system [16:31] Why AI chat is a must for every law firm to maximize on website conversions [21:15] The real cost of unanswered calls—and how AI can fix it [26:39] Beyond chat: multichannel strategies to engage every legal lead [30:59] Converting Website Visitors to Clients: Joe’s Proven Formula [35:33] Implementing AI Without Breaking Your Firm—Or Your Reputation Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Joseph Ruotolo: LinkedIn Get Scalable: The Operating System Your Business Needs To Run and Scale Without You by Ryan Deiss https://intaker.com Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:39:45

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Marketing, Staffing, and AI: The Smart Way to Scale Your Law Firm with Chris Dreyer - 486

6/19/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/486. Are you using the smartest strategies available to grow your law firm — or just spinning your wheels? In this episode of the Profit with Law Podcast, Moshe Amsel, with Chris Dreyer, breaks down the three biggest levers firm owners must begin to dabble in to scale sustainably: marketing that drives real ROI, staffing that frees up your time, and AI tools that increase efficiency without compromising quality (even though it can seem scary). Whether you’re struggling to attract the right clients, drowning in tasks, or unsure how AI fits into your workflow, this episode gives you practical, smart guidance to move forward with clarity and confidence. Chapters: [00:00] From coach to successful owner: Chris Dreyer’s journey to legal marketing [06:22] The evolution of legal marketing: How top law firms win new clients [08:10] The biggest shifts in finding and acquiring clients over the past 12 years [12:46] Unlocking growth for pre-lit firms [16:53] How to find talent for hire [28:07] Lessons from Chris’ pivotal point- growing your firm despite the fear [36:39] Understanding AI’s role in your law firm [42:56] What makes an impact on your law firm’s growth and how to implement it yourself Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here The Dhandho Investor: The Low-Risk Value Method to High Returns by Mohnish Pabrai Chat GPT Claude AI Connect with Chris Dreyer: Website | LinkedIn https://rankings.io/ https://www.pimcon.org/ Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:51:00

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Your Accountant Is Probably Costing You Money – Here’s What Great Ones Do Differently - 485

6/12/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/485. Most law firm owners think their accountant is doing just fine — but the truth is, if you're only meeting with them once a year, you’re probably leaving serious money on the table. In this solo episode, Moshe Amsel shares real-world examples and practical strategies to help you turn tax planning into a tool for building long-term wealth. You’ll hear how one firm lost over $500,000 to the IRS — and the simple planning shift that could have saved them. If you want to stop overpaying taxes and start keeping more of what you earn, this episode is a must-listen. You’ll learn: Why “good enough” accounting isn’t enoughTax strategies most accountants don’t bring upHow to legally write off big expenses — like a company carWhat it takes to turn your financial team into a growth assetNo fluff — just clear, actionable steps to help you keep more of your money and move your firm forward. 🎧 Listen now to take control of your profits. Chapters: [00:00] Why most law firm owners overpay in taxes—and how to stop it [10:24] Redefining what is a good accountant [22:14] The $561,000 tax mistake: What even a “good” accountant missed [37:45] Case Study: How we got a client a Lexus SUV for free using smart tax strategies [55:10] Why listen to a tax webinar: help your business save money [58:44] Making little to no profit? 3 reasons how this can help you [01:05:05] Next steps: Creating your custom tax plan for maximum law firm profitability Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here profitwithlaw.com/taxepisode Tax Planning Sales Session Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:01:07:46

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Your Growth Problem Isn’t Marketing — It’s the Sales Disconnect (with Margarita Eberline) - 484

6/5/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/484. Most law firm owners think they have a marketing problem… But what if the real issue is what happens after a lead comes in? In this episode of Profit with Law, CMO Margarita Eberline reveals why most firms are leaving money on the table — not because of weak marketing, but because of a broken or missing sales process. You’ll learn: ✅ Why leads aren’t converting (even with solid marketing) ✅ The hidden cost of ignoring sales strategy ✅ How to align your marketing with a real sales process that drives growth ✅ Simple steps to turn more inquiries into paying clients — without more ad spend If you’ve ever wondered why your firm isn’t growing faster, this might be the missing piece. 🎧 Listen now and fix the gap that’s been holding you back. Chapters: [00:00] Sales vs. Marketing: How Margarita bridges the gap for law firms [05:09] From pre-law to marketing strategist: Margarita’s unexpected career path [08:18] Why marketing to attorneys is Margarita’s specialty — and what it taught her [09:18] The marketing strategies Margarita uses to grow law firms [12:29] The delusion of sales and where most firm owners go wrong [19:57] How to increase your odds of getting more qualified cases [25:00] How your team should respond when a prospect says “I can’t afford it” [35:12] Boost your ROI: SOPs that actually move the needle [39:15] Why being your own salesperson can backfire — and how to avoid it [42:07] The importance of your mindset as the business owner of your law firm Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Margarita Eberline: Website | LinkedIn | Facebook Law Firm Sales Program Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:46:55

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The Secret Wealth Strategy Law Firm Owners Missed with M.C. Laubscher - 483

5/29/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/483. Infinite banking- the how, what, and why (that gets your firm producing generational wealth) Most law firm owners strive to build successful practices — but how many are actually thinking about creating generational wealth and a lasting legacy? In this eye-opening episode of Profit with Law, entrepreneur, investor, and bestselling author M.C. Laubscher joins us to reveal why the traditional financial advice most lawyers follow doesn’t work for business owners like you. He unpacks powerful wealth-building strategies used by ultra-successful families — including the idea of becoming your own banker through the Infinite Banking strategy. If you want to grow profits without chasing more clients, gain tax advantages, and build lasting wealth for your law firm, this episode is packed with actionable insights you won’t want to miss. Tune in now to discover the secret wealth strategy law firm owners haven’t heard of (yet). Chapters: [00:00] Serial investor and entrepreneur: M.C. Laubscher [03:44] M.C.’s journey from newbie to money maker [12:40] Infinite banking: what is it and do I need cash to do it? [16:51] The 4 seasons in business- a yearly cycle [19:35] Pre-cash flow vs post: challenges for law firm owners and when to invest [24:45] Infinite banking defined [26:05] Life insurance’s part in infinite banking- it’s not always a scam [32:45] The minimum cash flow needed to start (and the fear of commitment) [40:08] How the Rockefeller strategy generates generational wealth [43:21] How to generate 8x return [45:56] Connect with M.C. Laubscher Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Get to know Moshe Amsel Rich Dad, Poor Dad by Robert Kiyosaki Becoming Your Own Banker: Unlock the Infinite Banking Concept by R. Nelson Nash Connect with M.C. Laubscher: Website Cashflow Ninja Podcast getwealthyforsure.com Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook -

Duration:00:51:29

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Is Your Marketing Agency Helping You Grow? Here's the Right Way – with Anthony Karls - 482

5/22/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/482. “How open minded are you to learning something new and being coached?” Anthony asked, “Because if you're not, then it's probably not going to work.” In this episode of Profit with Law, guest Anthony Carls—president of Rocket Clicks and co-founder of Sterling Lawyers—reveals the insider marketing blueprint he's used to scale a family law firm to over $15M in annual revenue. Anthony dives deep into why most family law attorneys are missing easy wins by ignoring strategic offers, how to build a value ladder for your clients, and why local SEO should be your first stop before pouring money into PPC campaigns. Anthony and host Moshe Amsel break down practical steps to market a family law firm the right way, the traps that waste your budget, and how to create a nurturing funnel that keeps leads warm for months before they're ready to hire. If you want a proven, step-by-step roadmap for bringing in high-value clients—and building a more predictable, profitable practice—this episode is packed with actionable advice. 🔹 Listen now to learn: Where to start investing your marketing budget for the fastest ROIWhy most firms' websites (and content) are costing them leadsHow to warm up clients over a 12–18 month journeyWhat practical steps build sustainable law firm growthIf you’re tired of hit-or-miss marketing and want a system that attracts clients who are already sold on your expertise, tune in now and lay the groundwork for serious law firm success. Chapters: [00:00:00] Who is Anthony Karls? [00:05:07] Number one missed opportunity in firm marketing [00:07:34] The hierarchy ladder that sells [00:12:55] Earmark THIS dollar amount for the firm’s marketing [00:19:02] Where to focus your money: paid versus organic [00:22:29] Understanding your ideal client to overcome challenges [00:27:10] The sequence marketers SHOULD be taking your firm [00:36:13] Why fast growth is not the best [00:37:47] Connect with Anthony Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Anthony Karls: Website | Instagram Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/

Duration:00:39:47

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Business Owner vs. Attorney – Why You Can’t Be Both (If You Want to Grow Your Firm) with Allan Draper - 481

5/15/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/481. Many law firm owners believe they can successfully wear both hats—attorney and business owner. But if you want to scale beyond a solo practice, that mindset may be holding you back. In this episode of Profit with Law, guest Allan Draper—a former attorney turned entrepreneur and pest control business owner—shares his journey and why delegating legal work is crucial for true business growth. Letting go of control is tough. You might think no one can do it as well as you. But if you want to move from solopreneur to entrepreneur, hiring the right people is the key. Allan breaks down how to transition out of day-to-day lawyering without losing your passion—and how doing so allows your firm to thrive while you lead strategically. 🔹 Learn how to: Shift your mindset from technician to visionaryCreate goals- both short term and long termBuild a sustainable, scalable law firmTune in to gain clarity on your goals, embrace your role as an owner, and set your firm on a path to long-term success. Chapters: [00:00] Introduction to Allan Draper [03:53] Allan’s Journey: Lawyer to Entrepreneur [06:14] How to Start a Firm like a Business [12:02] The Entrepreneurial Mindset [16:13] Staying Away from Solopreneurship: Building a Real Business [19:53] Sacrificing Control for Growth [22:53] When to Feel Financially and Time Free [26:19] Why Create Goals: Short and Long Term [31:24] Often-Overlooked, Fundamental to Success [37:32] Closing Advice: Clarify What You Want [38:50] Resources Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Living Forward Book by Michael Hyatt and Daniel Harkavy The Infinite Game by Simon Sinek The E-myth Revisited: Why Most Small Business Don't Work and What to Do About It by Michael E. Gerber Connect with Allan Draper: Website | Instagram Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:41:33

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Starting Your Firm Right: The Power of Relationships with Daniel Scola - 480

5/8/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/480. He started with just a fax machine and a phone line. Listen to this episode of the Profit with Law Podcast, where host Moshe Amsel sits down with Daniel Scola, managing partner of Hoffman and Baron, who reveals his unique path from chemist to patent attorney, inspired by witnessing his father's inventions stolen and fueled by a desire to protect ideas. Together, Moshe and Daniel dive into the nuts and bolts of law firm growth—including landing those critical first clients through relationship-building, managing the financial realities of hiring and training in a highly specialized field, and the mindset necessary for long-term success in a competitive market. Tune in now for honest, practical advice and powerful storytelling from an attorney whose journey will inspire anyone looking to take their law firm to the next level! Chapters: [00:00] Who is Daniel Scola? [04:27] The Inspiration Behind Daniel's Legal Career [08:23] Early Career and Entry into Patent Law [10:26] Founding the New Jersey Office: Taking the Leap [15:04] The Power of Leveraging Personal Networks for Growth [17:34] Realizing the Need for a Team: When to Hire and How [20:35] Training New Talent and Creating a Reward System [24:04] Approaching Financial Stress During Early Growth [26:09] Hiring Experienced Attorneys vs. Training New Talent [27:44] Parting Wisdom Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here $100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi Connect with Daniel Scola: Website | Email Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:32:45

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Scaling a Law Firm as a Mom: Valerie Fenchel on Leadership, Hiring, and Prioritizing Family - 479

5/1/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/479 Is it really possible to build a thriving law firm without sacrificing your family—and your sanity? Join host Moshe Amsel and guest Valerie Fenchel, founder and CEO of Essential Family Law, as they dive into Valerie’s journey of scaling a multimillion-dollar law firm while raising two young children. Valerie shares the challenges and triumphs of leading with heart, redefining success, hiring the right team, and balancing motherhood with entrepreneurship. Discover why authentic leadership, staying true to your values, and trusting your gut are crucial in law firm growth—plus, insight into overcoming hiring hurdles and setting boundaries for a fulfilling life both at home and at work. Listen now to hear real-world inspiration and actionable advice for building a profitable, values-driven law firm—without leaving your family behind! Chapters [00:00] Introducing Valerie Fenchel: Balancing Parenthood & Law Firm Ownership [03:38] Valerie’s Journey to Entrepreneurship [05:57] Taking the Leap: The Early Days [07:33] From Attorney to Business Owner [09:59] Leading by Example and Building a Positive Culture [12:50] The Realities of Hiring: Finding (and Losing) the Right Team [17:06] Getting the “Reps” In: Hiring, Metrics, and Letting Go [22:13] Involving Your Team in the Hiring Process [24:19] Lessons Learned: The Best Decisions and Biggest Challenges [27:57] Designing Business Around Family Life [29:59] Final Advice & How to Connect with Valerie Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Connect with Valerie Fenchel: Website | LinkedIn Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:32:06

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Put Your Money Where Your Ads Are with Joshua Lauer - 478

4/24/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/478 Are you spending thousands on marketing but still unsure what’s actually working for your law firm? Join Moshe Amsel and data expert Joshua Lauer, founder of Lauer Creations, as they dive into the world of marketing analytics for law firms. Joshua shares practical insights on how to finally pinpoint where your leads are coming from—whether online, offline, or through your community outreach—and how to use tools like Google Analytics, tracking pixels, and UTM parameters to make your marketing investments count. Moshe and Joshua break down key strategies for connecting your website, CRM, and offline marketing so you can make data-driven decisions, cut wasted spend, and boost your returns. Listen now to gain clarity and confidence in your marketing strategy—so you can stop the guesswork and start growing your practice with proven data! Chapters [00:00] Introduction to Joshua Lauer and Lauer Creations [03:18] Joshua’s Backstory: From Music to Marketing Analytics [07:35] The Legal Industry’s Marketing Tracking Challenges [10:05] Marketing Tracking 101 for Law Firm Owners [12:53] Demystifying Pixels, UTMs, and Tracking Methods [17:02] Tracking Digital-to-Offline Conversions in Law Firms [18:43] Integrating Marketing Data with Legal CRMs [21:02] Measuring Offline Marketing (Billboards, Radio, Events) [25:17] Advanced Attribution: Marketing Mix Modeling for Law Firms [32:36] Parting Advice and How to Connect with Joshua Lauer Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here LeadPages Kajabi Google Analytics Clio Grow Lawmatics Lead Docket Connect with Joshua Lauer: LinkedIn Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:35:40

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How to Scale a Law Firm - 477

4/17/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/477 Do you know how to effectively scale your law firm? Join Moshe Amsel as he breaks down the concept of scaling a law firm in episode #477 of the Profit with Law Podcast. Moshe discusses the importance of increasing your firm's capacity by adding the right "inventory" - from hiring key personnel to implementing essential technology. Learn about the Law Firm Growth Formula, designed to guide you through making strategic investments at the optimal times. You'll also hear an inspiring success story from Becky Torres, who doubled her revenue and significantly increased profitability by overcoming her hiring fears. Listen now to uncover actionable strategies for growing and scaling your law firm's operations successfully! Chapters: [00:00] Understanding Scale in a Law Firm [01:07] The Inventory Analogy [01:46] Capital Investment in Law Firms [02:41] Challenges in Hiring for Growth [03:25] Success Story: Becky Torres [03:58] Conclusion on Scaling Profitably Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here She Did What?! with Becky Torres Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:04:18

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Why Your Law Firm Needs Effective Risk Management Strategies with Mark Bassingthwaite - 476

4/10/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/476 If you think that your firm isn’t susceptible to a cyber attack, your whole practice is at risk. Veeam blog columnist Cole Hanks writes that “up to 60% of small businesses fail after a successful cyberattack.” Many firm owners think their practice is too small to be of any importance to cyber attackers and malpractice, but that very thought can be very costly. Join Moshe Amsel and guest Mark Bassingthwaite, a seasoned risk management expert with ALPS, as they delve into the crucial topic of risk management for law firms and ensure that you are educated and prepared to keep your firm from the aftermath. In this episode, you can find: Insights into cyber security risks, like wire fraud and ransomwareEssential tips on selecting the right malpractice insuranceVital steps law firms need to take to protect themselvesThe role insurance plays in safeguarding your firm’s futureListen now to learn how to fortify your law firm against unforeseen risks and enhance your risk management strategies! Chapters: [00:00] Introduction to Risk Management with Mark Bassingthwaite [03:00] Mark’s Journey into Risk Management [06:22] Cybersecurity Risks in Law Firms [07:10] It Can Happen to You: Real Life Wire Fraud [11:23] Understanding Cyber Security Threats [13:58] How Does Ransomware Apply to Me? [15:47] Understanding Cybersecurity Threats and How to Prevent Them [24:18] Malpractice Insurance Coverage Essentials [26:33] ALPS and What They Can Do For Your Firm [27:58] Malpractice Insurance: What is it and Why Should I Invest? [34:14] The Importance of Being Thorough in Your Firm’s Risk Management [35:49] Closing Thoughts and Key Takeaways Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Mark Bassingthwaite: Email | Website ALPS Cyber guide Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:42:48

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$1.5MM in 12 months - The Blueprint - 475

4/3/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/475 Are you ready to unlock $1.5 million for your law firm this year? Join Moshe Amsel, host of the Profit With Law Podcast, as he shares how any law firm owner can quickly scale their business to achieve significant revenue growth. Moshe discusses leveraging team assembly, strategic investments, and innovative marketing methods to turn law firms into highly profitable businesses. By adopting an investor mindset, Moshe explains that lawyers can achieve what traditionally takes 20 years in just one. Listen now to discover the strategies that could revolutionize your law firm's profitability!. Chapters: [00:00] Introduction to Financial Growth [01:23] Moshe's Personal and Professional Background [02:41] Typical Law Firm Growth Journey [07:43] Investor's Approach to Law Firm Growth [09:58] Team and Structure for Law Firm Success [14:20] Financial Planning and Revenue Generation [22:47] Comparison of Traditional and New Growth Methods [32:26] Capital Requirements and Funding Options [36:02] Profit with Law’s Elite Program Resources mentioned: Profit with Law Elite Fast Track Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Get Staffed Up Main Street Millionaire by Cody Sanchez Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:38:33

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The Role of a Virtual COO in Boosting Your Law Firm’s Profits with Jennifer Goldman - 474

3/27/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/474 Are you looking to transform your law firm with enhanced productivity and profitability? Join Moshe Amsel and Jennifer Goldman, veteran consultant with over 30 years of experience, as they explore the transformative potential of visualization in operational roles. Jennifer reveals how simple tools like whiteboards can dramatically improve clarity and accountability within law firms, driving productivity and profit. Moshe and Jennifer discuss the essential steps in transitioning from task delegation to delegating responsibilities and how visualization aids in identifying and overcoming business bottlenecks. Listen now to uncover the power of visualization and how it can propel your firm's growth and efficiency!. Chapters: [00:00] Introduction to Jennifer Goldman [06:37] Understanding Virtual COO Services [08:00] Leveraging Visualization in Business Operations [12:14] Differentiating Between Delegation and Responsibility [21:35] The Power of Visualization in Financial Planning [29:36] Leading Through Change with Visualization [31:43] Making Strategic Investments for Business Growth [34:18] Jennifer’s Parting Piece of Advice Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Lucidchart Asana Clio Canva Connect with Jennifer Goldman: Website | LinkedIn Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:35:56

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Attorney vs. Law Firm Investor: Your Identity is the Key to Exponential Growth - 473

3/20/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/473. Are you ready to revolutionize your law firm's growth trajectory? Join Moshe Amsel, host of the Profit with Law Podcast, as he shares his inspiring personal journey and reveals the transformative mindset shift necessary for law firm owners to succeed. In this episode, Moshe discusses the power of thinking like an investor rather than just an attorney and how this change can overcome growth barriers. He shares insights from his experience with hundreds of law firm owners, along with concepts from books like "E-Myth," "Who, Not How," and "10x is Easier Than 2x," to help you unlock your law firm's true potential. Listen now to discover how setting ambitious goals and adopting an investor's mindset can propel your law firm to unprecedented success! Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:23:51

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Unfiltered Marketing Truths for Law Firms with Conrad Saam - 472

3/13/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/472. Are you grappling with how to effectively navigate the shifting landscape of law firm marketing? Join Moshe Amsel and Conrad Saam, founder of Mockingbird, as they dissect the current state of marketing for law firms. Conrad offers candid insights into how different marketing channels can yield varying returns and why firms need to adapt to today's changing environment. Moshe and Conrad explore the importance of efficient operations, understanding the true cost per client acquisition, and the strategic role of a Chief Marketing Officer in leveraging marketing efforts. Listen now to discover how to strategically align your marketing practices with business growth and profitability! Chapters: [00:00] Introduction to Conrad Saam [05:09] How to Approach Marketing [08:38] Marketing Math [11:12] Measuring Marketing Success [22:04] Sales Efficiency [29:32] The CMO Role [37:10] How to Connect with Conrad Saam Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Conrad Saam: Website Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:38:31

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The Secret to Increasing Law Firm Leads by 50% through Chat Strategies with Ted DeBettencourt - 471

3/6/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/471. Are you missing out on potential clients because you don't have an optimized website chat? Join Moshe Amsel and Ted DeBettencourt, founder of Juvo Leads, as they dive into the importance of having a live chat on your law firm's website. They discuss how human-powered chat can increase your leads by 50%, enhance client interaction, and significantly impact your first impression on potential clients. Ted shares his journey of creating a better chat service and how it can benefit law firms across various practice areas. Listen now to learn how adding and optimizing a website chat can drive more business and improve client satisfaction! Chapters: [00:00] Introduction to Ted DeBettencourt [07:22] Maximizing Your Leads [11:42] Chat Options [17:02] The Importance of Speed to Lead [20:43] Customizing Chat Workflows for Law Firms [22:34] Simplifying Client Intake Process with Chat [27:09] Ted’s Parting Piece of Advice Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Ted DeBettencourt: Website | LinkedIn Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:30:20

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Comprehensive Wealth Planning: Using Life Insurance for Retirement and Legacy Planning with Tom Wall - 470

2/27/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/470. How can whole life insurance pave the way for generational wealth? Join Moshe Amsel and Tom Wall, a keynote speaker and expert in permanent life insurance-based strategies as they share their insights on how whole life insurance can be used as a tool for retirement, tax strategy, and wealth creation. Moshe and Tom delve into the advantages of whole life insurance beyond just coverage for loved ones, exploring its potential as a conservative asset with tax-free growth and as a liquidity tool for business owners and real estate investors. Listen now to learn how to leverage whole life insurance as a strategic asset in achieving generational wealth! Chapters: [00:00] Introduction to Tom Wall [05:35] When Business Owners Should Consider Whole Life Insurance [12:00] Can You Retire on Your Policy’s Cash Value? [14:32] Borrowing & Tax Benefits: Using Whole Life Insurance as a Business Asset [21:28] 401(k) vs. Whole Life [30:49] Managing Risk, Taxes & Access: Why Whole Life is the Best “Boring” Money [41:31] Tom’s Parting Piece of Advice Resources mentioned: Book your FREE strategy session today!: profitwithlaw.com/strategysession Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Connect with Tom Wall: Instagram | LinkedIn Permission to Spend: Maximize Your Retirement with the Best-Kept Secret in Personal Finance by Tom Wall - https://www.amazon.com/Permission-Spend-Maximize-Retirement-Best-Kept/dp/1959840215 Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:44:18

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From Startup to $80 Million: Strategies for Transforming Law Firm Growth with Luke Peters - 469

2/20/2025
Send us a text Shownotes can be found at https://www.profitwithlaw.com/469. How can lessons from building an $80 million appliance brand transform the growth of your law firm? Join Moshe Amsel and Luke Peters, founder of Apex CEO, as they uncover invaluable insights and strategies for law firm owners. Luke shares his journey from a garage startup to a successful exit, highlighting key areas such as scaling operations, hiring the right talent, and thinking like an investor to achieve significant growth. Discover how his experience and methods can be translated into actionable steps for expanding your law firm with expert guidance and a visionary approach. Listen now to unlock powerful tactics and ideas that can propel your law firm to new heights! Chapters: [00:00] Introduction to Luke Peters [06:41] Thinking Like an Investor: Planning for Future Growth [13:43] Hiring Leaders: Identifying and Attracting Top Talent [22:28] Utilizing Recruiters and Developing an Interview Strategy [26:59] Overcoming the Chicken and Egg Dilemma in Scaling [31:24] Parting Piece of Advice from Luke Peters Resources mentioned: Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel! Learn more about the Profit with Law Elite Coaching Program here Book your FREE strategy session today!: profitwithlaw.com/strategysession Connect with Luke Peters: Website | LinkedIn Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/ To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com. Connect with Moshe on: Facebook - https://www.facebook.com/moshe.amsel LinkedIn - https://www.linkedin.com/in/mosheamsel/

Duration:00:35:08