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The Programmatic Digest

Business & Economics Podcasts

The Programmatic Digest, hosted by Helene Parker, is a 25-45 minutes weekly podcast rounding up fresh, top programmatic and digital headlines from our preferred digital media sources. It is also going to feature educational interviews with experts in the industry, like yourself.

The Programmatic Digest, hosted by Helene Parker, is a 25-45 minutes weekly podcast rounding up fresh, top programmatic and digital headlines from our preferred digital media sources. It is also going to feature educational interviews with experts in the industry, like yourself.

Location:

United States

Description:

The Programmatic Digest, hosted by Helene Parker, is a 25-45 minutes weekly podcast rounding up fresh, top programmatic and digital headlines from our preferred digital media sources. It is also going to feature educational interviews with experts in the industry, like yourself.

Language:

English


Episodes

84. The Importance of DEI and Networking In Programmatic Media With TWIPN

5/12/2022

Duration:01:46:00

83. Creating Sanity For Marketers In The Cookiepocalypse

5/6/2022

Duration:00:35:26

81. Looking To Adopt Programmatic Ad-Tech?

4/12/2022
This podcast was made in partnership with WorkReduce Guest Information: Jennifer Schaen - LinkedIn Basis Technologies - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:39:36

80. Deep Learning with Jeremy Fain

4/5/2022
This podcast was made in partnership with WorkReduce Guest Information: Jeremy Fain - LinkedIn Cognitiv - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:48:35

79. Reach And Frequency Course Lesson: What, How, and Why Ad Exchanges

3/29/2022
This podcast was made in partnership with WorkReduce Join the Reach & Frequency Course Now - Module #1 on Us Click here to learn more Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:24:37

78. Digital Audio with Christina Franciosi

3/22/2022
This podcast was made in partnership with WorkReduce Guest Information: Christina Franciosi - LinkedIn Magnite - LinkedIn | Website Join the Reach & Frequency Course Now - Module #1 on Us Click here to learn more Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang -...

Duration:00:54:01

77. How Canela Media Reach Latin Audience Authentically

3/15/2022
This podcast was made in partnership with WorkReduce Guest Information: Isabel Rafferty Zavala - LinkedIn Canela Media - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:35:20

76. Kathleen Booth Shares Success And Lessons In Her Leadership Journey

3/9/2022
In this week's episode, we chat with the incomparable Kathleen Booth about her journey in marketing. She gives some major gems about her wins and opportunities to grow. The career lessons she shared are so authentic and we know it will inspire our listeners and YouTube viewers as much as it did us. "Look to surround yourself with people that will allow you to be you and will support you" - Kathleen Booth - Connect with: Kathleen Booth: LinkedIn | Website Tradeswell:...

Duration:00:38:23

74. Introducing The Reach & Frequency Course

2/24/2022
This podcast was made in partnership with WorkReduce Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all...

Duration:00:25:22

73. Permission.IO - The First Crypto Reward DSP

2/15/2022
This podcast was made in partnership with WorkReduce Guest Information: Charlie Silver- LinkedIn Permission.IO - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:29:54

72. The Open Internet Will Never Be The Same

2/8/2022
This podcast was made in partnership with WorkReduce Guest Information: Mattia Fosci - LinkedIn ID Ward - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at...

Duration:00:31:55

71. Why You Need FouAnalytics?

2/1/2022
Guest Information: Dr. Augustine Fou - LinkedIn Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10%...

Duration:00:31:53

70. How To Grow A Global Team Successfully

1/25/2022
This podcast was made in partnership with WorkReduce Shownotes: This week we are excited to welcome Julio Monzon to the Sensei’s Corner! Julio is the President of MonetizeMore which is a leading publisher monetization company helping digital publishers improve their ad operations and yield management practices. This week we are focusing on the topic of how to grow a global team successfully. We start off the conversation by talking about how MonetizeMore was able to keep up with its...

Duration:00:30:39

69. It's A Minority Report Takeover!

1/18/2022
This podcast was made in partnership with WorkReduce Guest Information: Erik Requidan - LinkedIn Kerel Cooper - Linkedin Minority Report Podcast - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Now accepting podcast sponsors for 2022 and are...

Duration:00:52:09

68. Video Consumption Habits with Frank Maguire

1/11/2022
Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad Guest Information: Frank Maguire - LinkedIn Sharethrough- LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - ...

Duration:00:35:44

67. What do S.P.O. and D.E.I. Have In Common?

1/4/2022
We are excited to welcome Sonja Kristiansen to the Sensei’s Corner this week! Sonja is the Vice President of Global Platform Partnerships at TripleLift. TripleLift is a New York based ad-tech company that primarily focuses on programmatic advertising. In this week’s conversation, we’re discussing all things S.P.O.(Supply Path Optimization) and D.E.I (Diversity, Equity, and Inclusion). We begin the conversation where Sonja discusses how TripleLift can be seen as a partner from a buy and...

Duration:00:30:20

66. 2021 Was The Year of Discovery and Possibility

12/28/2021
We have made it through another amazing and challenging year🎉 This week in the Sensei Corner we take time to reflect on how much we have accomplished, areas we feel need a little more improvement and discuss some of the future endeavors we hope to pursue in the coming year. After launching in summer 2019, we ended season 1 in summer 2020 to relaunch officially in February 2021. Our mission is to provide consistent and exciting content to serve and reach our community in the Programmatic...

Duration:00:53:04

65.Psychological Safety In The Programmatic Industry

12/21/2021
We are super excited to welcome Ali Manning to the Sensei’s Corner this week! Ali is COO & Co-founder of Chalice Custom Algorithms, an ad tech company based in Brooklyn, NY. On the podcast this week we talk about psychological safety in the programmatic industry. We started off the conversation by discussing tools to prevent burnout. We discussed the article,” realizing the true potential of machine learning” and Ali gave us her viewpoint on how brands and agencies that are operating...

Duration:00:50:08

64. Programmatic In-Housing and On Demand Talent

12/14/2021
We are excited to welcome Brian Chap to the Sensei’s Corner this week! Brian is the Founder and CEO of Tech Recipes. Tech Recipes is a startup that focuses on helping brands in-house their data-driven marketing efforts. We begin this week’s conversation with programmatic in-housing and discuss the options and strategies brands should consider when moving in-house. Where do you start? How long does it take? What will it cost me? Brian’s lay it all out with his expert advice and...

Duration:00:30:50

63. Globalization in Programmatic Talents

12/7/2021
This week in the Sensei’s corner, we welcome back Brian Dolan, CEO and founder of WorkReduce and a new guest and friend, Leo Faya, founder of Above Zero LLC. Above Zero, LLC is an Atlanta-based digital media operations and strategies company that works around helping build teams around helping brands and or agencies scale their digital operations. This week’s topic focuses on the globalization of programmatic talent, and we begin the conversation with the great resignation and how the recent...

Duration:00:42:48