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Promote, Profit, Publish

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Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about th

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about th
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United States

Description:

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about th

Language:

English


Episodes

Krista Kacey on The Benefits Of Video Marketing

5/21/2019
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Marketing has gone a long way, and you must be updated with the current trends to be able to gain customers. Nowadays, there are many platforms for video, and the statistics are quite astounding for conversion rates for marketers who use video. Krista Kacey, the owner of Ignite Studios, talks about the benefits of using […]

Duration:00:23:25

The Six Core Human Needs: What Marketing Lacks These Days

5/14/2019
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How can you add value to people when you haven’t identified their core human needs yet? Nowadays, most marketing campaigns forget that the key ingredient in driving profit to their business is developing an emotional connection with people. Today, we get an in-depth understanding of Tony Robbin’s Six Core Human Needs and how it can […]

Duration:00:25:43

Jason Webb: Understanding Intellectual Property Protection

5/7/2019
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Having your creation registered is something you can do to protect your property, especially with all the imitations spreading nowadays. Jason Webb, an Intellectual Property Attorney and a partner at Pearson Butler, helps us understand intellectual property protection. Jason states that you can protect the things you created that are creative, new, different, distinctive, or […]

Duration:00:26:39

Jaime Jay: Stop The Bottleneck In Your Business With Virtual Assistants

4/30/2019
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Many entrepreneurs often start their business thinking they can do everything. While that is true for a while, we all arrive at a point where our businesses become too much for us to handle, most especially as we continue to grow and get more clients. Jaime Jay has created a solution for those entrepreneurs out […]

Duration:00:30:04

Building A Strong Company Foundation with Lauren Cohen

4/23/2019
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A company is set to fail if it doesn't build a strong foundation. Talking about her organization, ScaleUP Enterprises LLC, and her newest initiative for online growth, ScaleUPCheckUp, Lauren Cohen highlights some of the mistakes startups tend to commit and overlook. Lauren is a graduate of York University and Osgoode Hall Law School in Toronto, […]

Duration:00:32:14

Becoming An Unshackled Business Owner with Aaron Young

4/16/2019
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Audacity is what separates the hobbyist from the successful entrepreneur. By precisely being audacious, Aaron Young has become successful in multiple aspects of his career. He is a lifelong entrepreneur, trusted advisor to CEOs, and creator of the Unshackled Owner Intensive who believes that the willingness to take risks is what makes you achieve something. […]

Duration:00:44:11

What To Expect When Hiring A PR Firm with Erin Saxton

4/9/2019
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Hiring a PR firm costs a lot of money, but it’s necessary if you want to get exposure out there and get on shows. One important thing you need to remember before you do is to vet the people that you try to hire. Erin Saxton, public relations expert and President of eleven Communications, joins […]

Duration:00:33:47

How To Get Into Oprah: Tips From The Go-To Girl with Susan Harrow

4/2/2019
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Everybody who’s anybody wants to get on the Oprah show, and Susan Harrow is the go-to person to get into Oprah and O magazine. Susan is a media trainer and marketing strategist. She helps clients shine on Oprah, 60 minutes, The Today Show, Good Morning America, and others. Working previously as a publicist, Susan would […]

Duration:00:33:14

Designing That Super Tight Brand with Ellen Melko Moore

3/26/2019
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A lot of people, even those who are very successful in business, tend to think of brand and marketing as the exact same thing. Ellen Melko Moore distinguishes brand as the story of your offer and marketing as the different ways you share that story. Ellen is a brand specialization expert. She helps six to […]

Duration:00:29:06

Becoming An Efficient Coach with Liz Dederer

3/19/2019
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Coaches seem to be trying to be the next shiny thing in front of their customers through social media. This is what Liz Dederer, founder and CEO of Selling With Service, has observed. Liz shares what a coach must focus on instead of projecting themselves in social media as someone who will make the cash […]

Duration:00:32:43

Of Blooks, Vooks, And Slooks with Rebecca Morgan

3/12/2019
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As a best-selling author of 27 books, Rebecca Morgan is a qualified expert to talk about writing books, getting published, and selling over 250,000 copies, which two of her books did. Rebecca is a CSP, CMC, an international speaker, trainer, and consultant who specializes in creating innovative solutions for the workplace effectiveness challenges. She co-publishes […]

Duration:00:30:53

Growing Your Funds By Funding People’s Dream with Rucel Pletado

3/5/2019
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Having funds is essential when starting a business. International Coach and Funding Consultant Rucel Pletado shares how she got involved in the funding world. She has amazing insights about funding that a lot of business owners and aspiring ones can learn from. Rucel talks about mistakes people do, how funds can be acquired, cashflows, effective […]

Duration:00:35:03

Thought Leadership And Becoming An Expert In Your Space with Mitchell Levy

2/26/2019
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We all have something in us that could benefit others. In the space of thought leadership, when you establish yourself enough, you can become an expert and have people pay for your service. Mitchell Levy, accomplished entrepreneur, adviser, and the AHA guy of AHAthat, takes us into the world of thought leadership: what you need […]

Duration:00:34:17

Identifying Between Self-Proclaimed Experts And The Wannabes with Dr. Jeffrey Magee

2/19/2019
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Many people call and claim themselves as experts. Especially when attending events, almost everyone you see is an expert in some way. However, as the numbers continue to grow, so is the confusion attached to figuring out who really to believe. One of today’s leading leadership and marketing strategists and executive and corporate development expert, […]

Duration:00:43:37

Podcasting, Authenticity, And Taking In The Goodness In The World with Bobby Glen James and Ryan Pilkington

2/12/2019
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In this world, it helps to cut through the noise by finding out the real and taking in the good. Bobby Glen James and Ryan Pilkington understand that as they bring in the fun and authenticity by taking us into their podcast, Biz4GoodShow. They talk about living life being as authentic as we possibly can, […]

Duration:00:29:07

How To Effectively Build Your List And Grow Your Platform with Jim McCraigh

2/5/2019
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Digital marketing has shifted over the past two or three years. Everyone thinks digital marketing is the end all and be all, but there is no magic bullet. All the pieces have to fit together. Digital marketing can bring in that cold traffic to warm them up and build a relationship with, but unless you […]

Duration:00:32:36

Extreme Focus with Dave Austin

1/28/2019
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Mental performance is a daily thing you need to do. If we're going to make any change, we’ve got to develop habits and stay true to them on a consistent basis. Dave Austin, founder of Extreme Focus, had gone through challenging moments consistently where he failed. He says you have to be willing to work […]

Duration:00:34:27

Marketing: Designing Your Buyer’s Perception with Chad Lefevre

1/21/2019
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Marketing has always been about altering or designing the perception of the buyer or the customer. How they’re experiencing your product, your brand, or your service is largely driven by the marketers and by you as the business owner. One of the things that Chad Lefevre teaches companies is that perception is a reality and […]

Duration:00:30:41

Consumer Research Through Focus Groups with Laura Hazzard

1/14/2019
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Business is all about attracting your costumers. However, if you do not know how they think, then they will most likely not stick around. Laura Hazzard speaks about knowing your customers and what makes them tick. Laura is a moderator and research consultant who specializes in focus groups and quantitative research. She shares how companies […]

Duration:00:18:48

The Sales Journey with Annette Pieper

1/7/2019
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Many people believe that selling someone something means forcing them to buy a product or service from you. Someone who is against this idea is Annette Pieper who is lovingly known as the Badass Business Chick. Annette is a business breakthrough specialist, author, speaker, podcast host, trainer, and CEO of the high-impact success training firm, […]

Duration:00:16:48