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Episode #46: The Evolution of Advertising

8/7/2018
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We sit down with one of our associate creative directors, Mark Robertson, to discuss the creative process, the keys to great concepts, and why print will always have a place in an industry that's doubling down on digital. HOSTED BY: Brian J. Wilder and Kelsey Chaloux GUEST: Mark Robertson THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:36:00

Episode #45: Women in Media

7/31/2018
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Kelsey sits down to discuss much of what she took away from the World Forum Disrupt Conference in L.A. last week, including why content is queen, how brands can continue to evolve to suit today's culture and why men shouldn't be afraid to attend conferences celebrating people who aren't, well, other men. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:40:10

Episode 44: Getting Social at the Summer Fancy Food Show

7/17/2018
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This episode, we sit down with Karina Chowdhury, social media strategist, to talk about her experience at one of the largest food tradeshows in the world, as well as her advice on how get the most out of social media when covering industry events.

Duration:00:26:53

Episode #43: Advertising in Today's America

7/5/2018
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On this episode, we discuss the new Budweiser/Burger King campaign, and what it's like to be a advertiser in a county that's embroiled in so many different socio-political issues at once.

Duration:00:27:34

Episode 42: Cannes Lions Festival Recap

6/25/2018
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Although we didn't score passes to this year's Cannes Lions Festival, we're still able to recap some of the bets and brightest from this year's show. We talk about everything from Jay-Z's mom and McDonald's to FKA Twigs' dancing abilities and...nope, it's a Tide Ad. HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:34:16

Episode 41: The Generation Z Takeover

6/19/2018
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We're back after a brief hiatus! We brought in our best and brightest Gen Z interns and employees to talk about what drives this generation to engage with, and invest in, all the consumer industry has to offer. GUEST(S): Ariana, Rebecca, Lindsay and Zach HOSTED BY: Brian J. Wilder and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:38:05

Episode #40: The State of UX and UI

5/21/2018
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We bring associate creative director Julio Aceituno, and junior designer Ken Roxbury, to discuss the differences and similarities between user interface and user experience designs. GUEST(S): Julio Aceituno and Ken Roxbury HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:21:55

Episode #39: How Deep Does Your Brand Loyalty Lie?

4/30/2018
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Brand loyalty has evolved tremendously since its inception during the early days of advertising. We dive into the nuances of what makes brands worthy of loyalty and how the sentiment has changed over the decades. GUEST(S): Kelsey Chaloux HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:35:24

Episode #38: "Interns Don't Fetch Coffee..."

4/16/2018
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Interns. There's more to them than meets the eye. They're resilient, hard-working and ready to lead with purpose! Listen as we pick the brains of a few of our spring '18 interns and learn more about our successes, failures and what comes next. GUEST(S): Kelsey Chaloux, Thomas Vassiliades, Kyle Santillo HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:41:15

Episode #35: Quality Control in Advertising

3/19/2018
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There's a lot of content out there, and it's becoming more difficult to sift through the clutter to get to the good stuff. We discuss why that's become the trend and why some traditional shops should "embrace the pivot". GUEST(S): Kelsey Chaloux HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:27:59

Episode #33: Creation Without Representation

2/26/2018
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The success of blockbusters like Black Panther have help show that positive representation can mean major dividends for those willing to take the leap. This episode we discuss cultural representation in media and how advertisers can (and should) capitalize without being condescending.

Duration:00:34:05

Episode #32: The Olympics Episode

2/19/2018
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We're in the home stretch of the 2018 Winter Olympics in PyeongChang, so we naturally discuss our favorite highlights, ads and the ins and outs of corporate sponsorships.

Duration:00:25:48

Episode #31: And the Award Goes to...

2/12/2018
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Kelsey and I recap a few highlights from Orlando's "ADx Week" and discuss the importance of some of the advertising industry's most heralded awards shows.

Duration:00:28:17

Episode #30: The Copywriter Episode

1/27/2018
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We bring in our SCW, Lauren Solis, and CW, Mary Velasquez, to talk about their copywriting processes and how copy professionals can make the most of their career experiences. GUEST(S): Kelsey Chaloux, Lauren Solis and Mary Velasquez HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:26:37

Episode #29: Tackling Agency Turnover

1/21/2018
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Turnover is something many industries fight with daily, but it's particularly rampant in advertising agencies. Managing director Tanya Zeiher and I discuss factors contributing to agency turnover and what professionals can do to avoid it.

Duration:00:23:47

Episode #28: Sharpening Your Social Media Image

1/15/2018
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Projecting your personal brand to the masses online can be difficult whether you're an influencer or an intern. We unpack some of the most pressing issues that come with leveraging your social channels and how you can better avoid them.

Duration:00:31:23

Episode #27: The Secret to Selling Wanderlust

1/7/2018
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The idea of traveling has often been romanticized throughout much of modern advertising, but is there a real viability in simply selling the sentiment? We talk with Jessica Castanheira, account manager and travel/tourism expert, to figure it all out. GUEST(S): Kelsey Chaloux and Jessica Castanheira HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:34:36

Episode #26: That's a Wrap, 2017

12/29/2017
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It’s the end of the year, so it only makes sense that we bless you guys with the good, bad and ugly of the year in advertising, so we left no ad unturned. GUEST(S): Sam Cooke HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:52:17

Episode #24: Let's Ask the Agency!

12/2/2017
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In this episode, we gather some of our best minds from around the agency and field a few industry questions from some of our more microphone-shy colleagues. We cover everything from agency culture and digital marketing, to artificial intelligence and internships. GUEST(S): Sam Hunter and Jordan Rose HOSTED BY: Brian J. Wilder THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:46:47

Episode #22: Weed-vertising and the Politics of Pot (Part 2)

11/12/2017
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We wrap our two-part series on the future of cannabis in the Sunshine State with a conversation with Rico Camy, Florida-based consultant and policy advocate for The Annex Healthcare, and get down to the nitty gritty of the medical marijuana legislative process. HOSTED BY: Brian J. Wilder GUEST(S): Rico Camy and Kelsey Chaloux THEME MUSIC: “Sneaky Line” by The Mine Sweepers

Duration:00:28:11