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Question Authority

Business & Economics Podcasts

Question Authority helps DTC brands and marketers absorb best practices (or break bad habits) in the art & science of questions... be it zero-party data, the qualitative layer, ethnography, surveys, behavioral science, or other types of market research. Powered by Fairing (formerly EnquireLabs): zero-party data at speed & scale for Ecommerce brands.

Question Authority helps DTC brands and marketers absorb best practices (or break bad habits) in the art & science of questions... be it zero-party data, the qualitative layer, ethnography, surveys, behavioral science, or other types of market research. Powered by Fairing (formerly EnquireLabs): zero-party data at speed & scale for Ecommerce brands.

Location:

United States

Description:

Question Authority helps DTC brands and marketers absorb best practices (or break bad habits) in the art & science of questions... be it zero-party data, the qualitative layer, ethnography, surveys, behavioral science, or other types of market research. Powered by Fairing (formerly EnquireLabs): zero-party data at speed & scale for Ecommerce brands.

Language:

English


Episodes

Conversion Rate Optimization With Drew Himel

7/22/2021
We ask about conversion rate optimization with Drew Himel, CEO of ConsultPCR.com

Duration:00:19:39

Shane Pittson: Quip Head Of Growth & Marketing

7/7/2021
We ask about post-purchase surveys, offline media attribution and consumer insights with Shane Pittson: Head Of Growth & Marketing at Quip.

Duration:00:17:27

Customer Experience with Alex Genov

6/23/2021
We ask about customer experience with Alex Genov, Head of Customer Experience Research at Zappos.

Duration:00:23:19

Zero-Party Data with Gen Furukawa

6/9/2021
We ask about zero-party data with Gen Furukawa of Prehook.

Duration:00:21:12

Quant Vs. Qual with Sam Deutsch

5/26/2021
We ask about quantitative vs. qualitative data with Sam Deutsch of Anheuser-Busch InBev.

Duration:00:14:24

Behavioral Science with Lilly Kofler

5/12/2021
We ask about behavioral science with Lilly Kofler.

Duration:00:21:24

Survey Research with Sam McNerney

4/28/2021
We ask about survey research with Sam McNerney.

Duration:00:17:11

Offline Attribution with Krystina Rubino

4/23/2021
We ask about offline attribution and podcast measurement with Krystina Rubino of Right Side Up.

Duration:00:22:42

Ethnography with Allison Braund-Harris

4/23/2021
We ask about ethnography with Allison Braund-Harris of Hardly.

Duration:00:22:19

Trailer

4/23/2021
A quick introduction to Question Authority, the marketing research show built to help DTC brands understand the art & science of questions.

Duration:00:01:46