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Sales Transformation

Business & Economics Podcasts

Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Collin Mitchell, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies. Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success. With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Collin Mitchell also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights. So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!

Location:

United States

Description:

Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Collin Mitchell, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies. Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success. With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Collin Mitchell also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights. So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!

Language:

English

Contact:

4243671880


Episodes

725 - Mastering Sales Strategy, with Carl Cox

3/4/2024
In this episode, host Colin Mitchell delves into the world of sales strategies with guest Carl Cox, CEO of Forty Strategy. They discuss the importance of focusing on leading indicators rather than just lagging indicators in sales. Carl emphasizes the significance of controlling actions that lead to outcomes and highlights the need for transparency and effectiveness in measuring sales activities. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Carl Cox (CEO, 40 Strategy) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:13:49

724 - Enterprise Sales Acceleration: Warmly's Game-Changing Insights, with Alan Zhao

3/1/2024
Alan and Collin discuss the evolution of Warmly from its initial concept as a co-founder matching platform to its current focus on enterprise solutions like Zoom Name Tags. Alan shares insights into the challenges faced and the pivotal moments that led to the company's success. The episode highlights the importance of adaptability and perseverance in the ever-changing landscape of sales technology. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Alan Zhao (Co-Founder, Warmly) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:10:56

723 - Using AI to Transform Sales: Deep Work Examples and Tactical Strategies, with Ryan Staley

2/28/2024
Collin welcomes back Ryan Staley to discuss specific use cases of AI in sales. They explore how sales leaders can leverage AI to create an entire sales organization in just 20 minutes, as well as using AI for predictive analysis and client segmentation. They emphasize the importance of providing enough context when using AI and how regular use improves the ability to ask specific questions. They also discuss the potential for sales leaders with AI skills to earn higher salaries. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ryan Staley (Founder and CEO, Whale Boss) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:10:07

722 - Sales and Marketing Alignment: The Key to Revenue Success, with Kate O'Neil

2/26/2024
In this episode, host Colin Mitchell interviews Kate O'Neil, CEO of Teeming, about her journey from sales to marketing. They discuss the challenges and pressures of sales, the lack of diversity in the sales industry, and the importance of aligning sales and marketing teams. Kate shares her insights on how sales and marketing can work together more effectively to achieve revenue goals. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Kate O'Neil (CEO, Teaming) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:11:37

721 - The Power of Psychological Safety in Sales Teams, with Ronen Pessar

2/21/2024
Collin Mitchell welcomes guest Ronen Pessar to discuss high-performance results-driven culture. They delve into the importance of building relationships and investing in the people you work with, as well as the concept of psychological safety in the workplace. Ronan shares his personal journey from property management to sales development and leadership training. The episode highlights the impact of psychological safety on team performance and the success of companies in the long run. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ronen Pessar (Founder, Ronen Pessar Advisory) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:15:11

720 - Mastering Founder-Led Sales, with Lloyd Lobo

2/19/2024
In this episode, host Collin Mitchell interviews Lloyed Lobo, co-founder of fintech company Boast. They discuss Lobo's journey from being a Gulf War refugee to becoming an engineer, accidental salesperson, and eventually an entrepreneur. Lobo shares his experiences in running founder-led sales and emphasizes the importance of communication and selling skills for entrepreneurs. He also highlights the four key elements for success as a founder: community, communication, creation, and consistency. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Lloyed Lobo (Co-founder, Boast) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:15:01

719 - Unconventional Strategies for Capturing and Maintaining Buyer Attention, with Amy Hrehovcik

2/13/2024
In this episode of Sales Transformation, host Collin Mitchell is joined by guest Amy Hrehovcik, a sales expert focused on teaching reps how to capture and maintain the attention of buyers. They discuss creative ways to prospect and the importance of understanding the broader scope of the business problem that sales reps address. Amy shares her experience using the speaking circuit for conferences and the value of speaking at live events. They also explore the idea of learning alongside buyers and building relationships with influencers and industry publications. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Amy Hrehovcik (Sales Enabler, Host of the Revenue Reel Hotline Podcast) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:18:30

718 - Leveraging AI Skills for Sales Transformation, with Ryan Staley

2/9/2024
In this episode, host Collin Mitchell and guest Ryan Staley discuss the power of AI in sales and marketing. They explore the potential for AI to revolutionize the sales process and the increasing demand for AI skills in the workforce. They also discuss the role of AI in increasing productivity and efficiency in sales roles. Overall, the episode highlights the importance of embracing AI and acquiring AI skills to future-proof one's career in sales. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ryan Staley (Founder and CEO, Whale Boss) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:10:02

717 - Playing the Long Game: Keys to Success in Sales Today, with Dale Dupree

1/25/2024
In this episode, host Collin Mitchell welcomes Dale Dupree, founder and leader of the Sales Rebellion. They discuss the importance of playing the long game in sales and how it leads to success. They also talk about the need for finding good leadership and not settling for a job that doesn't align with your values. Dale shares his personal journey and how he found fulfillment in sales. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Dale Dupree (Founder and CSO, The Sales Rebellion) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:16:28

716 - Building a Pipeline Faster: The Key Mistakes and Strategies, with Wendy Weiss

1/23/2024
Collin Mitchell and Wendy Weiss, founder of Salesology, discuss the art of building a sales pipeline. They emphasize the importance of targeting a specific audience and crafting messaging that resonates with that audience's problems. Wendy shares her unique approach of setting appointments before asking questions, which helps eliminate resistance and leads to more productive conversations. They also touch on the significance of delivery and authenticity in sales conversations. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Wendy Weiss (Founder, Salesology) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:20:46

715 - Unlocking the Power of AI for Revenue Teams, with Ryan Staley

1/18/2024
In this episode, Collin Mitchell and Ryan Staley discuss the potential impact of AI on sales and revenue generation. Ryan shares his background in sales and his journey into AI, highlighting the transformative power of AI in unlocking new possibilities for businesses. They also touch on the future of AI in videos and entertainment. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ryan Staley (Founder and CEO, Whale Boss) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:09:45

714 - Unleashing Creativity in Sales: Using Personalized Videos to Land Meetings, with Ryan O'Hara

12/28/2023
In this episode, Collin welcomes Ryan O'Hara to discuss creative video prospecting in sales. They talk about the power of using personalized videos to grab prospects' attention and increase response rates. Ryan shares his experience of creating customized jingles and commercials for companies he wants to break into, which has led to successful meetings and conversions. They also emphasize the importance of being yourself and showcasing your unique experiences in your prospecting efforts. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ryan O'Hara (Founder and CEO, Pitchfire) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:13:57

713 - Unconventional Sales Strategies: Building Trust and Standing Out in the Sales Process, with Dale Dupree

12/26/2023
Collin Mitchell welcomes guest Dale Dupree, a legendary sales expert, to discuss the importance of building relationships in sales. They emphasize that people buy from people they know, like, and trust, and that price is not always the determining factor. Dale shares his unique approach to the sales process, including creating memorable experiences during the proposal stage. He highlights the importance of differentiation and authenticity in standing out from the competition. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Dale Dupree (Founder and CSO, The Sales Rebellion) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:16:57

712 - Overcoming Call Reluctance and Building a Strong Sales Pipeline, with Wendy Weiss

12/21/2023
In this episode, host Collin Mitchell interviews Wendy Weiss, the founder of Salesology, a prospecting method that generates predictable sales results. They discuss Wendy's background as a ballerina and how her dance training taught her valuable skills for sales. Wendy shares her three-step salesology prospecting model, emphasizing the importance of warming up, rehearsing, and performing in sales. They also discuss call reluctance and the power of the phone in sales. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Wendy Weiss (Founder, Salesology) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:17:14

711 - The Power of Gratitude in Sales and Leadership, with Elizabeth Frederick

12/19/2023
Colin Mitchell welcomes Elizabeth Frederick, an operations officer and senior advisor at Criteria for Success, to discuss the topic of gratitude in sales and leadership. They explore the benefits of having a gratitude practice, including improved relationships, reduced stress, and better mental health. Elizabeth shares practical ways to incorporate gratitude into daily life, such as reflecting on gratitude in the morning and at the end of the day, and expressing gratitude to others. They also discuss how gratitude can improve team dynamics and create a positive work culture. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Elizabeth Frederick (President and CEO, Collavia) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:14:43

710 - Unlocking LinkedIn Success: Offline Strategies for Sales Professionals, with Lindsey McMillion

12/14/2023
Colin welcomes Lindsey McMillon-Steeman back to the show to discuss leveraging LinkedIn for sales success. They talk about the importance of having a profile that reflects who you are offline, and how to make sure your online presence matches your real-life persona. Lindsey shares tips on optimizing your LinkedIn profile and using features like the name pronunciation audio to humanize yourself. They also discuss the power of handwritten notes in building relationships with prospects. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Lindsey McMillon (Founder, McMillon Consulting) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:19:46

709 - Putting People Before Products: The Power of Relationships in Sales, with Dale Dupree

12/12/2023
Collin Mitchell welcomes guest Dale Dupree, also known as the "Copier Warrior," to discuss his unique approach to sales. Dale shares his philosophy of putting people before products and building relationships based on emotion and community. He talks about the importance of reputation and the impact it can have on sales success. The conversation also touches on the role of authenticity and perseverance in sales. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Dale Dupree (Founder and CSO, The Sales Rebellion) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:13:23

708 - Building an Effective Sales Playbook: Key Insights and Tips, with Tom Slocum

12/7/2023
In this episode, the Collin discusses with Tom Slocum the importance of building a sales playbook and how it can benefit a company's go-to-market team. They explore what should and shouldn't be included in a playbook and who should be involved in its creation. Tom also shares insights on measuring the effectiveness of a playbook and the positive results that can be expected, such as improved sales performance, unified processes, and reduced onboarding time. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Tom Slocum (CEO and Founder, The SD Lab) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:13:02

707 - The State of Outbound: Prospecting in a Crowded Market, with Ryan O'Hara

12/5/2023
In this episode, host Colin Mitchell discusses the state of outbound sales with guest Ryan O'Hara, CEO and founder of Pitchfire. They talk about the challenges of prospecting in today's competitive market, with statistics showing that the average person gets prospected 780 times a year. They discuss the decreasing response rates to cold emails and calls, and the need for sales reps to be creative and personalized in their outreach. They also highlight the importance of using the phone as a less competitive channel for outbound sales. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Ryan O'Hara (Founder and CEO, Pitchfire) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:09:52

706 - Mastering Deliverability: How to Get Your Emails in the Primary Inbox, with Leslie Venetz

11/30/2023
In this episode, host Colin Mitchell welcomes Leslie Venetz, a corporate sales trainer and go-to-market consultant. They discuss the importance of deliverability and domain reputation in sales. Leslie provides tips for individual sellers who may be experiencing deliverability issues, such as taking a multi-channel approach and leveraging voicemails to point prospects to their emails. They also discuss the dos and don'ts of using LinkedIn as a sales channel. Follow the Host: Collin Mitchell (Partner, Leadium) Our Episode Guest: Leslie Venetz (Corporate Sales Trainer and Founder of Sales Team Builder) Sponsored By: Leadium | The leader in outbound sales appointment setting *If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!

Duration:00:23:39