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Selling A President 2020

Business & Economics Podcasts

“Selling A President 2020,”created and hosted by Ellis Verdi, head of the award-winningNew York advertising agency DeVito/Verdi, is a weekly podcast that explores the role of advertising and its impact in this year’s presidential election.

“Selling A President 2020,”created and hosted by Ellis Verdi, head of the award-winningNew York advertising agency DeVito/Verdi, is a weekly podcast that explores the role of advertising and its impact in this year’s presidential election.

Location:

United States

Description:

“Selling A President 2020,”created and hosted by Ellis Verdi, head of the award-winningNew York advertising agency DeVito/Verdi, is a weekly podcast that explores the role of advertising and its impact in this year’s presidential election.

Twitter:

@devitoverdi

Language:

English


Episodes

Pirate Ship

8/2/2020
“Selling A President 2020” speaks with the leader of the most talked-about ad agency in the country today, Reed Galen of The Lincoln Project. Ellis and Reed discuss how this SuperPac cum ad agency is hell-bent on voting Donald Trump out of office, and how his approach is serving as the template for the next generation of advertising agencies.

Duration:00:25:58

Strange Bedfellows - Selling a President 2020

4/15/2020
ELLIS VERDI, President DeVito/Verdi: Traditional creative ad agencies are increasingly being divorced from political advertising. If campaigns rely on advertising more than ever today, then why is the work being entrusted to those outside the business? Is this a major mistake by candidates or simply navel gazing by the ad industry? Let the debate begin. This is Season 1, Episode 3 Strange bedfellows, politics and advertising. What is it about our industry that we are either not fitting in...

Duration:00:16:23

No Room for Nuance

3/29/2020
In Selling a President 2020 episode two, No Room for Nuance, host Ellis Verdi and some of advertising's most creative minds examine how the media landscape has been upended and how we’ve let data, polling and the digital dicing of the candidates dictate political advertising. The evolution to digital has made us more democratic, but. Is this packaging of the candidates blemishing democracy?

Duration:00:15:41

Fear Sells - Selling a President 2020 Episode One

3/16/2020
Fear sells. Anger motivates. In "Fear Sells," episode one of the DeVito/Verdi podcast "Selling a President 2020," host Ellis Verdi and some of the most creative minds in advertising look at the marketing phenomenon that is Donald Trump. As he showed in 2016, candidate Trump appealed to voters with ads and speeches that more or less preyed on people’s fears and stoked their anger. As he pushes for re-election, we discuss how his marketing is so on brand, how it has created such an intensely...

Duration:00:13:19

Selling a President 2020 Podcast Coming Soon

3/6/2020
Coming Soon! Selling A President 2020 created and hosted by Ellis Verdi, head of the award-winning New York advertising agency DeVito/Verdi, is a weekly podcast that explores the role of advertising and its impact in this year’s presidential election.

Duration:00:01:25