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SimpleBiz360™ Podcast

Business & Economics Podcasts

The SimpleBiz360™ Podcast highlights customer-pleasing, overlooked and ignored business principles rooted in common sense. Each 10-20 minute release strives to deliver insightful questions, impactful ideas, and infotainment quality.

The SimpleBiz360™ Podcast highlights customer-pleasing, overlooked and ignored business principles rooted in common sense. Each 10-20 minute release strives to deliver insightful questions, impactful ideas, and infotainment quality.

Location:

St. Louis, MO

Description:

The SimpleBiz360™ Podcast highlights customer-pleasing, overlooked and ignored business principles rooted in common sense. Each 10-20 minute release strives to deliver insightful questions, impactful ideas, and infotainment quality.

Language:

English

Contact:

636-922-5459


Episodes

Episode #141: 3 BIZ TIPS IN 3 MINUTES

6/30/2022
As if the pandemic shutdowns didn’t cripple retailers enough, now these businesses are left with the new frontier of unexpected challenges finding employees to work the floors. This presents an opportunity for manufacturers and wholesalers to help fill this gap and play a bigger role in retail success. How? The answer is tucked inside a few simple improvements to retail-ready packaging! Join us for a fast summertime show that serves up some constructive ideas. Support the show

Duration:00:03:02

Episode #140: ARE WE CARING FOR CUSTOMERS OR JUST PROCESSING THEIR BUSINESS?

6/23/2022
This show explores many questions designed to get us to think about the experiences we create for customers. Are we truly rolling out the red carpet for customers? Do we value consumers as opportunities to smile and exceed their expectations, or are we telegraphing buyers that they are intrusions and interruptions? Are we orders takers or relationship managers? Are we thinking enough about how we make customers feel? Join us for a fast episode that covers many questions designed to stimulate...

Duration:00:12:36

Episode #139: MAKING THE CORRECT MEMORABLE MOMENTS FOR CUSTOMERS

6/16/2022
Do we knit our consumer interactions together with intentionality, deliberateness and customer-centric conscientiousness, or do we choose a random approach? This quick show asks many questions designed to create better transaction outcomes. Have fun sending out all those good vibrations! Support the show

Duration:00:08:25

Episode #138: CAPITALIZING ON BUSINESS DO OVERS

6/9/2022
Similar situations afford us an opportunity to use lessons learned to favorably change the outcome of future business. Join us as we take an introspective trip around our offices to see how we can capitalize on improving our behavior when we encounter “DO OVER opportunities. Support the show

Duration:00:11:52

Episode #137: USING RELEVANCE TO BUILD STRONG BUSINESS RELATIONSHIPS

6/2/2022
This show encourages “Search & Find” missions for convertible information nuggets that can be effectively woven into impression building fitness. Consumers and buyers tune into the “What’s In It For Me” (WIIFM) radio station. To find these coordinates on our FM dial, we must understand who the customer is, and what makes them tick? The digital landscape can become our effective liaison in discovering this information, establishing relevance, and building meaningful business...

Duration:00:11:20

Episode #136: REPLICATING AND DUPLICATING SUCCESS

5/26/2022
Rubbing elbows with best practices happens more often that we recognize. What if we were to heighten our curiosity for the business takeaways that can be uncovered through situational observations? Once these desired business behaviors are revealed, the next step is to use them in our businesses. We call this mindset the; The Replication & Duplication Lab! Join us for a quick jaunt through some thought corridors on ways to borrow successful business behavior from other companies. Support...

Duration:00:10:35

Episode #135: LISTENING IS WAY MORE THAN JUST HEARING

5/19/2022
Listening is a core component of our ability to satisfy customers. However, there are many other factors that contribute to our success, or lack of success with making customers happy. Is it possible that good listening skills start with understanding how we sound to our customers? This episode examines listening to ourselves to better understand how we are projecting to our buyers. Support the show

Duration:00:14:53

Episode #134: REPLANTING BUSINESS ROOTS IN COMMON SENSE PRINCIPLES

5/12/2022
We travel a weekly path that attempts to uncover overlooked and ignored, customer-pleasing business principles rooted in common sense. We invite you to take a free ride with us for 10-15 minutes each week. We ask a lot of questions and share proven ideas designed to enhance the customer experience. Our goal is to assist you in growing your repeat and referral business. Support the show

Duration:00:08:32

Episode #133: OUR CAREERS AS CREATIVE EXPERIENCES

5/5/2022
What is your attitude toward work? Harold Geneen, one of my third-party influencer favorites, gained an enthusiasm for almost everything he did. How? Because he viewed his work as an opportunity to find ways of improving. This mindset became an ingrained way of thinking. The daily lessons became yarns that wove together and became his personal tapestry. He simply embraced his career as a creative experience, and this approach sprouted endless enthusiasm. Pretty cool stuff! Join us as we...

Duration:00:15:55

Episode #132: HOW TO RETAIN MORE PROFITABILITY

4/28/2022
My 32-company career has exposed me to various margin erosion events that were akin to letting money blow away in the wind. In addition, I have also been blessed by learning high-percentage margin retention from proven fiduciary influencers and best practice professionals. This show bottles up both sides of my career coin, and blends it together with Q & A designed to assist in lighting the path of high profitability. Join us as we layout some margin retention concepts worthy of strong...

Duration:00:18:18

Episode #131: WHICH SANDBOX SHOULD WE PLAY IN?

4/21/2022
Customers want to know what makes our companies unique. They want to invest in the benefits they will receive from purchasing our goods and services. If this is true, then why do so many of us continue to market “Cost of Admission” business offerings? Why do we continue to jump into crowded, tired and overused, echo chamber sandboxes? We invite you to flip the tables on conventional thought. “A breath of fresh air” is how one client recently described this sandbox shift. Try some new...

Duration:00:18:36

Episode #130: WHAT DOES ADVOCATING FOR A CUSTOMER LOOK LIKE?

4/14/2022
Do we consistently deliver our best solution hunting efforts? Do we proactively pursue creative fixes for order issues? Do we roll open our welcome mats to embrace complex and time-consuming problem solving? What depth of “CANDO” is needed to successfully serve our customers? What do buyers expect, and want from their vendors when it comes to issue resolution? Join us as we examine critical questions on our path to advocating for customers. Support the show...

Duration:00:17:11

Episode #129: WHAT IS THE BEST QUESTION TO ASK A CUSTOMER?

4/7/2022
Do our words demonstrate genuine care for customers? Do our buyers consider us to be great listeners? Do we enter into business conversations with an authentic interest for the lives of the consumers we serve? Do customers feel like another account number on a spreadsheet, or do they sense our appreciation for their business? Join us for a quick look at a powerful opportunity woven into each one-on-one meeting. We are convinced that sharpening our human relation skills can pave the way for...

Duration:00:14:16

Episode #128: HOW DO WE ACCEPT A THANK YOU?

3/31/2022
Expressing gratitude is a popular human relations topic often highlighted by business leaders. What about the flip side of the thank you coin? What is your response after receiving a statement of appreciation from a customer or co-worker? Are you a non-responder? Or, do you volley back with an acknowledgement plus a boomerang thank you of your own? Join us for a quick exploration of this overlooked concept. Support the show (https://www.amazon.com/dp/0578570327)

Duration:00:16:47

Episode #127: EFFECTIVE EMAIL MANAGEMENT

3/24/2022
Carefully crafted business letters and memos are now relics. With over 25 years of use, the speed, ease and instant access of emailing rules the commerce landscape. Did we also retire communication professionalism in our rapid migration to emails? Maybe! But what if our communication actually got better? In many ways it did, and in some ways, it fell victim to the “Casual Era” of modern commerce. We will not attempt to challenge the way anyone writes an email. However, we do want to ask a...

Duration:00:31:22

Episode #126: SEEING THINGS THROUGH

3/17/2022
We believe it is! We come to that that unfortunate conclusion by watching, listening, processing, measuring and managing business situations for over 30 years. The lessons tucked inside situational observations are enormous. We don’t need college educations to see, and feel the impact of business conduct that angers the customer. We just need to listen and keep our eyes open. Vendors, suppliers and service providers are engaging in the “Red Zone Tug” (RZT) consistently. What is this? How...

Duration:00:15:22

Episode #125: Achieving Peak Performance with Thoughtfully Fit®

3/10/2022
As Founder and CEO of Darcy Luoma Coaching & Consulting (DLCC), Darcy is a Master Certified Coach that creates high-performing people and teams by clearing the hurdles--and people problems--that get in the way of peak performance. Enjoy the honesty, transparency, relatability and high-energy that Darcy brings to the microphone. Support the show (https://www.amazon.com/dp/0578570327)

Duration:01:00:40

Episode #124: COSTLY IMPRESSIONS THAT AFFECT BUYERS

3/3/2022
Reasons for, and ideas opposed play a huge role in the decision-making process. However, their odd relationship to one another is almost never discussed. In this episode we take you on a quick journey into the mind’s eye, and how these two concepts form a rigid, T-bone that determines many outcomes. We sincerely hope the next 12 minutes can tickle your thought process, and provide a fresh perspective on ways to achieving better results with buyers. Support the show...

Duration:00:11:55

Episode #123: ATTRIBUTES THAT MATTER

2/24/2022
Do you focus on what makes you stand out, and stand tall? Do potential customers know what makes your business unique? Do you spend too much time beating the “price of admission” drums? Have you ever considered ways to play in a less crowded sandbox? Are you active in hallmarking? Join us as we look at ways to identify, harness, prove and communicate uniqueness that customers will pay for. Support the show (https://www.amazon.com/dp/0578570327)

Duration:00:22:17

Episode #122: BAD BUYING DECISION

2/17/2022
Do our customers buy and invest, or are they sold and persuaded? Is there a logical, understandable, and simplified buying process the average consumer goes through before arriving at a favorable decision? If so, what are the buying phases, and how can a business use this information to create better transaction experiences? Join us for a trip on the Transaction Tollway as we travel in the investment lane. Support the show (https://www.amazon.com/dp/0578570327)

Duration:00:16:44