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Social Media Marketing Happy Hour Podcast

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The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs Ortiz & Traci Reuter is designed for the network marketer, small business owner, entrepreneur, mlm professional, mompreneur, wahm, wahd, who is tired of the grind and ready to learn to leverage social media marketing sites like Facebook, Twitter, Instagram, and more to get a bigger list, more leads and recruit and sell more products. Each episode is 15 minutes long, 5 days per week, jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.

The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs Ortiz & Traci Reuter is designed for the network marketer, small business owner, entrepreneur, mlm professional, mompreneur, wahm, wahd, who is tired of the grind and ready to learn to leverage social media marketing sites like Facebook, Twitter, Instagram, and more to get a bigger list, more leads and recruit and sell more products. Each episode is 15 minutes long, 5 days per week, jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.
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Location:

United States

Description:

The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs Ortiz & Traci Reuter is designed for the network marketer, small business owner, entrepreneur, mlm professional, mompreneur, wahm, wahd, who is tired of the grind and ready to learn to leverage social media marketing sites like Facebook, Twitter, Instagram, and more to get a bigger list, more leads and recruit and sell more products. Each episode is 15 minutes long, 5 days per week, jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.

Language:

English


Episodes

Episode 13 - Are You Getting Advice From the Right People?

7/15/2019
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It's challenging to know who to take business advice from, but with time and mistakes comes wisdom. Remember, everyone is human. Mistakes propel you. There is no easy way out. Make it yours. Join a Mastermind or get coached Get information and then adapt to your own path. Where to Find Us The Happy Hour Hangouts Resources Get on Traci’s Masterclass Waitlist Dawn’s 10 Secrets to Get More Clients with Email Marketing

Duration:00:31:24

Episode 12 - Why Not Having a Sales Funnel is Hurting Your Profits

7/1/2019
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If you don't have a sales funnel, you are hurting your profits. All businesses will grow and benefit from a sales funnel. Sales Funnels Are a Common Sense Approach Congruency Is A Marketing Principle Businesses That Need Sales Funnels Share Your Expertise on a Deeper Level What Do You Do At No Pitch Events If You're Selling On Amazon If You Have an E-Commerce Funnel Where to Find Us The Happy Hour Hangouts Resources Get on Traci's Masterclass Waitlist Dawn's 10 Secrets to Get...

Duration:00:29:59

Episode 11 - Strategies to Go From Startup to Scale... without Losing Your Mind

6/17/2019
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When you are so focused on doing things for your clients and not doing those things for your own business you reach burnout. Outsourcing is a key part of taking your business from startup to scale without losing your mind. We wanted to let you in on some strategies we learned when we were in startup mode with Happy Hour Hangouts. We started to outsource but not as early as we should have to avoid burnout. In the last 3 years, we've learned a lot of strategies to go from startup to scale...

Duration:00:30:41

Episode 10 - How to Shorten Your Sales Cycle

6/4/2019
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Understanding the length of your sales cycle impacts every aspect of your marketing strategy, including organic social media and SEO. Know The Length of Your Sales Cycle Know When Your Investment Will Come Back Have a Tripwire to Fund Your Ad Budget Engagement Ads Can Shorten Your Sales Cycle Nurture Emails or a Ridiculous Sales Cycle? Be Careful With Engagement Bait on FB Ads Create Real Life Scarcity, not Fake Scarcity We're Sticking Around Where to Find...

Duration:00:32:01

Episode 9 - Scaling Up

5/27/2019
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Don't put money into paid traffic until you have a solid business that is ready to scale up. You don't want to burn cash if you're not ready for scaling up. Auto Webinars Retargeting and Follow Up Slowly Increase Your Ad Spend Scale Horizontally Hiring Out Write Out Your Processes Where to Find Us Take a screenshot of you listening to this episode and tag us on social media! Let us know how you're loving this season. Apply to Work With Divine Social Follow Traci on...

Duration:00:36:01

Episode 8 - Getting Personal

5/20/2019
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Getting personal in your business is crucial. It starts with authenticity but goes beyond in how you connect with your audience. Human to Human Marketing Speaking Personally versus Corporately Getting Personal in Ads Asking For Replies in Email Marketing Automation Does Not Mean Impersonal Personal Touch for High Ticket Offers Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci on Instagram Follow Dawn’s New 6-Figure Sales Funnels Podcast Follow Dawn on Instagram

Duration:00:28:54

Episode 7 - Authenticity in Marketing

5/13/2019
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How do you stay authentic as you are marketing to the masses? Authenticity is a buzzword, but we need to have authenticity in marketing. Not Everybody is Going to Love You Authenticity is Believable Do it for the benefit of people, not just to benefit you. You are working against a BS Meeter & Short Attention Span Authenticity in Ad Copy Authenticity in Email Marketing The Importance of Social Media Using Bots in Authenticity Where to Find Us Download Traci's 3 Pillar...

Duration:00:33:44

Episode 6 - List Building & Email Marketing

5/6/2019
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These are our favorite techniques to build your list and maintain active email marketing. We'll also dive into using paid social to build your list. Vanity Metrics Do Not Equal Profitability 60/40 Split Deliver Your Promises Ask People to Respond What To Do When Your List Is Not Engaged Automation vs Weekly Updates Add a P.S. and Use Cliff Hangers Lower the Friction Know Your Numbers Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci...

Duration:00:32:17

Episode 5 - Navigating the Customer Journey

4/29/2019
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Navigating the customer journey is totally our jam! Not only do we lead you to the purchasing process, but we lead you through it. We talked about: Conversion Rates Tightening The Process Providing Relative Content Having a Minimum 45-Day Follow-Up The 5 Levels of Awareness Getting a CRM with Lead Scoring Getting a Fresh Set of Eyes Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci on Instagram Follow Dawn's New 6-Figure Sales Funnels...

Duration:00:29:16

Episode 4 - Creating a Killer Offer

4/22/2019
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This is the formula for getting people to want to give you their credit card. Until you get this right, you can have all the passion and love your people, but it won't work. Your offer is everything! Identify what is in your killer offer Give Massive Social Proof Create an Extreme Value Have Big Bonuses Have Urgency Have a Done-For-You Component Risk Reversal and Guarantees Don't be afraid to have someone look at your offer. You can't read the label from inside...

Duration:00:34:25

Episode 3 - Going Deep on Your Perfect Potential Client

4/15/2019
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This topic was one of the most impactful course, blog post and YouTube video. You need to be clear on your perfect potential client. You have to dig deep. How knowing your perfect potential client helps in advertising. How knowing your perfect potential client helps in your funnel. Getting this right will make sure you attract the right people and repel the wrong people. Where to Find Us Download Traci's 3 Pillar Checklist Follow Traci on...

Duration:00:30:06

Episode 2 - Creating a content strategy that converts!

4/8/2019
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Content is important no matter what industry you’re in. You could be a pastor or a tarot card reader or an underwater basketweaving professional, you will still need content. Regardless of who you are and what you’re doing, creating content is what positions you as an expert in your space. The Importance of Being Congruent How to Create a Congruent Content Strategy Content Strategy Should Be As Many Pieces of Content As Necessary Join us next week as we talk about finding your...

Duration:00:25:59

Episode 1 - It's not an April Fools Joke...We're Back!

4/1/2019
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Welcome back to our Reunion Show! We've been MIA from the podcast universe for the past 3 years and decided to do a special 10-episode reunion. What's Been Happening For the past few years, we've been in parallel businesses but with two different approaches. We always knew we had two different approaches. What to Expect This Season We sat down and brainstormed what do we each do that intersects and how can we bring these 3 years of expertise to you over the next few...

Duration:00:31:42

370: Email Marketing & Mistakes You Want To Avoid

6/20/2016
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Of all the different marketing strategies you can use for your business, email marketing is far and away the most profitable. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some very common mistakes marketers make with email marketing so you can either stop doing them, or avoid this all together! Also, Happy Hour Marketing needs your help! Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help...

Duration:00:21:10

369: Creating A Content Marketing Strategy Part 2

6/13/2016
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In part 2 of Creating a content marketing strategy for your business, Dawn & Traci walk you through more questions you'll want to be asking yourself as you create a content strategy. Whether you're a coach, consultant, speaker, authour, small business owner, marketing director or more, you won't want to miss this valuable continuation. Oh, and the ladies have a little extra fun this week that might make you LOL! Also, Happy Hour Marketing needs your help! Take 3 minutes and fill...

Duration:00:18:26

368: Creating A Content Marketing Strategy Part 1

6/6/2016
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In part one of a two part series, Dawn & Traci walk you through some critical questions to ask yourself when coming up with a content marketing strategy. Creating valuable content is more important than ever and the girls at the Social Media Marketing Happy Hour are bringing you the goods on creating that strategy. Grab a pen and paper because you'll definitely want to take notes! Also, Happy Hour Marketing needs your help! Take 3 minutes and fill out our survey to help make sure...

Duration:00:17:18

367: Content Marketing- Always Leading To The Next Step

5/30/2016
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A 'kiss of death' in marketing is having content that leads to a dead end. In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss the 3 places you can be intentional about leading your audience in your content marketing. The three places are: consuming more content, joining your email list, and buying something. Discover how you can implement all or one of these steps into each piece of valuable content that you create. Episode resources:...

Duration:00:20:34

366: Why You Need Your Own Website

5/23/2016
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Having a website is a necessity for any business, and you'd think all businesses have them, right? Well, maybe. Some have them, some have a version of a website that doesn't allow optimization for digital marketing, and some don't have them at all! In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss why you want to have your own website, the specific things that having a website you can control can do for you marketing, and they also share some resources to...

Duration:00:21:47

365: 4 Components of a Solid Social Strategy

5/16/2016
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Using social for marketing your business can be wildly lucrative if done right. Too many businesses just launch into social without a solid strategy and that can cause frustration and limit results. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the 4 components you must have in place in order to have a solid social strategy. Grab a pen & paper and be ready to take notes on this episode...you'll want to be sure you're hitting all 4 components in your...

Duration:00:22:06

364: Hitting the Sweet Spot in Your Marketing

5/8/2016
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There are three components you must take into consideration when going for that sweet spot in your marketing. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss the 3 critical components to hit the sweet spot, owned marketing, earned marketing & paid marketing. If you want to start firing on all cylinders with your marketing this year, then you definitely don't want to miss this show! If you feel like you've been missing that sweet spot and need some...

Duration:00:20:27