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Socialette: Bite-Sized Online Marketing Podcast

Business & Economics Podcasts

A bite-sized online marketing podcast for business owners. Join Steph Taylor as she answers ALL your business marketing questions and deep-dives into the nitty gritty of online marketing, content marketing, social media marketing and marketing strategy for business owners. Free online marketing resources: http://stephtaylor.co Instagram: http://instagram.com/stephtaylor.co

Location:

Australia

Description:

A bite-sized online marketing podcast for business owners. Join Steph Taylor as she answers ALL your business marketing questions and deep-dives into the nitty gritty of online marketing, content marketing, social media marketing and marketing strategy for business owners. Free online marketing resources: http://stephtaylor.co Instagram: http://instagram.com/stephtaylor.co

Language:

English


Episodes
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The expectations vs. reality of fast business growth (aka. The time I became an ”overnight success”)

6/5/2022
My business grew rapidly in 2020, but the 'overnight success' tag didn't ring true! Today I share with you my journey (and failures) to success. I detail the pros & cons of rapid growth and I highlight what I would do differently (aka - the take-aways for you!) Here's what I cover in this episode: SHOW...

Duration:00:22:42

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How my business has evolved in 500 episodes—and predictions for the future of online launches

6/2/2022
Ep 500...Wow!! In the last 4 years of podcasting I have covered so many topics. Today I want to share with you how my business has evolved and my predictions for online business and launching. Here's what I cover in this episode: SHOW LINKS: https://stephtaylor.co/bookhttps://stephtaylor.co/DBBhttps://stephtaylor.co/boost-your-brands-superfanshttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabi...

Duration:00:28:14

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Monica Yates on how to create boundaries in your business to protect your energy

5/31/2022
Monica is a trauma healer and embodiment coach who works with women to set boundaries in their business and personal life. In her coaching, Monica explores the need for boundaries to avoid exhaustion and overwhelm and protect your positive energy. Language warning for this episode! In today's episode Monica and I chatted about: You can find Monica at https://monicayates.com.au/ and sign up to her masterclass at https://monicayates.com.au/monica_work/boundaries-bitch/ or on Instagram @...

Duration:00:44:59

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Instagram doesn’t light me up anymore—here’s what I’m doing instead

5/29/2022
Instagram has always been a core part of my business that has seen me reach great levels of success. However, with the ever-changing algorithms and content saturation we are experiencing today, I decided it was time to reassess its impact on my future goals. In this episode, I share with you my journey through Instagram TL;DR - You don't HAVE to do anything in your biz. Do what works for you—and that includes IG. SHOW...

Duration:00:23:06

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What to do during launch stuff ups and tech glitches (like the time I called everyone on my email list ”Sarah”)

5/26/2022
Tech glitches are a given, particularly when you are launching! I've had my fair share...but it doesn't need to feel like the 'end of the world'!! In this episode, I share with you some of my tech glitches and how I handled them... The positive take-away from unintended glitches is the opportunity it presents to re-evaluate your processes to minimise a reoccurrence! SHOW...

Duration:00:13:04

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Tarzan Kay on how to make consistent sales with a small email list

5/24/2022
Tarzan is a copywriter and email marketing specialist who has the unique ability to write fun and engaging emails that WANT to be read! Her story-based copywriting and consistent email model is designed to not only return a high email open rate but in turn, build better relationships and audience growth. In this episode, Tarzan and I chatted about: Love this interview? Get MORE! Join Tarzan for her FREE Masterclass: Small List, Big Profit ...

Duration:00:51:24

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Some of the biggest mistakes you can make with your launch (Book Extract)

5/22/2022
This episode is designed to help prevent you from making some of the big mistakes you can make in a launch. This is an extract from my book, 99 Launch Lessons. SHOW LINKS: https://stephtaylor.co/bookhttps://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:09:34

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Madison Dohnt on the energy behind a successful launch and how to launch less stressfully

5/16/2022
Madison is another of my Launch Magic Alumni who enjoys a successful career as a Women’s Hormone Specialist and Naturopath. After personally experiencing health issues, Madison took her knowledge as a scientist and high school science teacher and pivoted her career into the health space, specifically her passion for empowering and educating women about hormone health. Today Madison runs a successful 8 week Balance your Hormones Course. In this episode, Madison and I chatted about: You can...

Duration:00:39:51

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Michelle Pontvert on how launching digital products transformed her web design business

5/15/2022
Michelle is a Launch Magic Alumni and a freelance website designer who adjusted her business model to continue servicing her 1:1 clients whilst removing herself from the equation. Michelle has successfully 'templatised' her entire business whilst still achieving great results for her clients. In this episode, Michelle and I chatted about: You can find Michelle at https://www.michellepontvert.com/ and find her templates at https://www.michellepontvert.com/shop or on Instagram @...

Duration:00:33:24

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This is why you keep pushing your launches back—and how to stop doing it so you can finally launch

5/10/2022
If you're stuck in the endless cycle of procrastinating your launch (or launches), you're not alone. This episode I'm sharing why you keep doing it, and some steps you can take to stop procrastinating your launch. SHOW LINKS: https://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:16:03

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How a live launch can remove the risk of a failed launch (Book extract)

5/5/2022
Launching can feel scary, because there's always the risk it might flop. But live launching can actually prevent this from happening. This episode, I'm reading an extract from my book, 99 Launch Lessons. Get your copy at https://stephtaylor.co/book SHOW LINKS: https://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:08:05

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I didn’t record my signature course until the third round. This is why

5/3/2022
I taught Launch Magic live for the first two rounds, rather than investing any time into recording it up-front. This episode, I'm sharing why I chose not to pre-record it all until the third time I taught the course. SHOW LINKS: https://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:08:10

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Not sure what to launch next? Here’s how to come up with ideas (and decide between ideas!)

5/1/2022
Too many ideas? Or not enough ideas for what to launch? Either way, this episode, I'm sharing how to come up with ideas to launch and how to choose what to launch next. SHOW LINKS: https://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:15:47

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This is how templates hurt your launches

4/28/2022
Templates are tempting—after all, they can save you hours of work. However, they can hurt your launches and cramp your style. This episode, I'm sharing how they're hurting your launches. SHOW LINKS: https://stephtaylor.co/DBBhttps://stephtaylor.co/tweakshttps://stephtaylor.co/viphttps://stephtaylor.co/plp-ighttps://stephtaylor.co/kajabihttps://instagram.com/stephtaylor.co

Duration:00:11:30

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Launching: I launched a course before I recorded the first lesson. Here’s how I did it.

4/5/2022
I'm a big believer in launching your offer before you invest too much time into creating it, as launching is the best way to test your idea. This episode, I'm breaking down exactly how I launched my newest course before I even recorded the very first lesson. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive:...

Duration:00:08:05

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The excuses that are holding you back from launching (Book extract)

4/3/2022
As an introvert, I'll be the first one to tell you that launching can drain your energy—if you do it the wrong way. This episode, I'm sharing how to launch and keep your energy up, so that you don't burn yourself out in the process. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast...

Duration:00:06:45

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You are responsible for the business you create (Book extract)

3/31/2022
If parts of your business are making you unhappy, you're responsible for it. This is a good thing, because it means you have the power to change it. This episode, I'm reading an extract from my book, 99 Launch Lessons. Get your copy at https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive:...

Duration:00:05:45

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3 big mistakes I made in Q1 of 2022 in my biz

3/29/2022
The first quarter of 2022 was an interesting one in my business. We did more than we've ever done in one quarter, and naturally, I made some mistakes. This episode, I'm sharing what those mistakes were and what you can learn from them. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast...

Duration:00:09:13

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Audience Growth | You don’t have to be on social media if you don’t want to be

3/22/2022
You really don't have to be on social media if you don't want to. Yep— that's right. This episode, I'm sharing why. Register for my free masterclass — How to Grow your Audience in 2022 at https://stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of...

Duration:00:06:03

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Book Extract | Be brave enough to disqualify the wrong people

3/20/2022
It's scary to say "no thanks" to the wrong people for your business, but it's so important. This episode, I'm sharing an extract from my book about being brave enough to disqualify the wrong people. Register for my free masterclass — How to Grow your Audience in 2022 at https://stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The...

Duration:00:05:05