It's a Good Life

Click here to listen to the full episode You have the skills and the experience, so why aren’t you performing at the level you know you're capable of? In this episode, Dave McGhee, Vice President of the Buffini Coaching Institute, explains how a skilled coach can help you to clarify your aspirations, shift your perspective and tap into your unique gifts and abilities so you can achieve phenomenal success and live the good life. YOU WILL LEARN: · Why everyone needs a coach. · How a coach can draw out untapped potential. · What you can do to thrive in the current market. MENTIONED IN THIS EPISODE: Free business consultation NOTEWORTHY QUOTES FROM THIS EPISODE: “Training is a transfer of skill. Mentorship is a transfer of experience. And coaching is the drawing out of potential.” – Dave McGhee “Everybody needs a coach, because nobody wants to die with their music still in them.” – Dave McGhee “Our strategy of coaching is to help people get very clear on what they aspire to.” – Dave McGhee “Everybody thinks they need to know how. And, by and large, how will take care of itself if you know what and why.” – Dave McGhee “I'm a firm believer in having big goals and taking small steps.” – Dave McGhee Itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Jim Rohn was one of the most influential thinkers of our time and a leader in the field of personal development. In this episode, Brian reveals how this special mentor profoundly impacted and improved his approach to business and to life. YOU WILL LEARN: · How self-education can make you a fortune. · Why you must develop your philosophy. · Why you should be a person of action. MENTIONED IN THIS EPISODE: Free business consultation “The Treasury of Quotes,” by Jim Rohn Control Your Own Economy, S2E116 NOTEWORTHY QUOTES FROM THIS EPISODE: “Ignorance is not bliss; ignorance is poverty.” – Jim Rohn “Life is a unique combination of want-to and how-to, and we need to give equal attention to both.” – Jim Rohn “Your income is determined by your philosophy, not by the economy.” – Jim Rohn “We all need lots of powerful long-range goals to help us pass the short-term obstacles.” – Jim Rohn “Success is nothing more than a few simple disciplines practiced every day, while failure is simply a few errors in judgment repeated every day.” – Jim Rohn itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode We all have a story we tell ourselves about where we are in life. Intentionally or not, sometimes that story can get stuck on repeat and become just an excuse for the state of our relationships, health, finances and business. In this episode, Brian unpacks the stories we tell ourselves, explains how challenge and loss can benefit us and teaches how we can write our own happy ending. YOU WILL LEARN: MENTIONED IN THIS EPISODE: Episode 166, Discipline Equals Freedom with Jocko Willink Episode 261, Matthew McConaughey – an Interview on His New Book, “Greenlights.” INSPIRATIONAL QUOTES FROM THIS EPISODE: “Talented salespeople make for talented excuse makers.” – Brian Buffini “Sometimes loss devastates us. Sometimes loss paralyzes us. Sometimes loss actually frees us up on the road to success.” – Brian Buffini “A kick in the teeth may be the greatest thing in the world for you.” – Brian Buffini “Sometimes you need to turn the page and forgive people. Sometimes you need to turn page and forgive yourself. And, sometimes, you need to turn the page because it’s just time to forget.” – Brian Buffini “You're in control of how your story ends.” – Brian Buffini itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Few people in the history of college sports have been more influential or had a bigger impact than legendary coach Lou Holtz. In this episode, Brian reveals how this special mentor personally shaped his own life and shares some of his most important lessons. YOU WILL LEARN: · The three questions that will change your career. · The principle of WIN. · The importance of continual growth. MENTIONED IN THIS EPISODE: Free business consultation “Wins, Losses and Lessons,” by Lou Holtz Leadership Conference The Peak Experience Buffini Coaching NOTEWORTHY QUOTES FROM THIS EPISODE: “A coach can pull more out of you than you can pull out of yourself.” – Brian Buffini “Don't go through life being a spectator. Be a participant.” – Lou Holtz “You're either growing or you're dying.” – Lou Holtz “There are no age restrictions on having dreams and goals.” – Lou Holtz “You have to have a reason to get up, you have to have something to excite you no matter how successful you are.” – Lou Holtz Itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode Because they can struggle to get organized, many small business owners suffer with a constant sense of being behind. In this episode, Brian shares the five elements that entrepreneurs and small business owners can use to create more structure, eliminate overwhelm and succeed at the highest levels. YOU WILL LEARN: · Why business goals must be specific. · How to track production stats. · How a good coach can help. MENTIONED IN THIS EPISODE: itsagoodlife.com Free business consultation NOTEWORTHY QUOTES FROM THIS EPISODE: “It's very easy for the business to own us, instead of us owning the business.” – Brian Buffini “People with goals succeed because they know where they're going.” – Earl Nightingale “You don't get paid for the hour, you get paid for the value you bring to the hour.” – Jim Rohn “What gets measured, gets managed.” – Peter Drucker “Know your hourly worth.” – Brian Buffini itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Even in the AI era, strong relationships will always be at the heart of every good business. In this episode, Darin Dawson, co-founder of BombBomb and Chief Growth Officer at Buffini & Company, shares how to build long-lasting relationships that will lead to a stream of referrals and increase your bottom line, now and in the future. YOU WILL LEARN: · The importance of trust and transparency in sales. · The role of video in business communication. · The future of AI in small business. MENTIONED IN THIS EPISODE: S2E302 Demystifying AI with Michael Thorne AI Bootcamp Business Consultation “The Spirit-Filled Life,” by Charles F. Stanley Band of Brothers NOTEWORTHY QUOTES FROM THIS EPISODE: “Nothing in this world happens without a sale.” – Brian Buffini “You're better in person.” – Darin Dawson “We are created to be in community with each other and to create a feedback loop that's constant.” – Darin Dawson “The people that will win with AI will use it to enhance their ability to connect with people.” – Darin Dawson “Be of value and abundance will follow.” – Darin Dawson itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode In today’s transactional society, entrepreneurs who consistently exceed their customers’ expectations will stand out and achieve phenomenal success. In this episode, Brian teaches why a positive focus on providing exceptional customer service builds a strong business culture, forges long-lasting relationships and creates a tribe of loyal advocates who refer. YOU WILL LEARN: · Why you must fill the need. · How to go the extra mile. · How to make it extraordinary. NOTEWORTHY QUOTES FROM THIS EPISODE: “Delight your customers. That's the secret to success in business. No-one ever went out of business having millions of delighted customers.” – Warren Buffet “Poor customer service is the death knell for a business.” – Brian Buffini “One of the key ingredients to building trust is consistency.” – Brian Buffini “People don't get to talk much about great service, so give them something to talk about.” – Brian Buffini “It's easier today than ever before to get a fan. It's easier today to delight your customers, because so many people are just trying to meet the basic needs.” – Brian Buffini “Focus your mind on delighting your customers, and you'll have a delightful business.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.

What does it take to build a truly great team? In this episode, Jon Gordon discusses his new book, “The 7 Commitments of a Great Team,” and explains why it’s commitment – not just talent – that separates great teams from the rest. YOU WILL LEARN: · The commitments that great teams must make. · Why commitments are greater than goals. · Why positivity is a competitive advantage. MENTIONED IN THIS EPISODE: “The 7 Commitments of a Great Team,” by Jon Gordon “The Energy Bus,” by Jon Gordon “The Hard Hat,” by Jon Gordon The Peak Experience Leadership Conference S2E294, The Power to Change with Craig Groeschel NOTEWORTHY QUOTES FROM THIS EPISODE: “Teammates are forever.” – Coach Richie Moran “Devotion is what drives discipline.” – Jon Gordon “You'll never have commitment without connection.” – Jon Gordon “Leaders go first. They lead the way. They demonstrate commitment.” – Jon Gordon “When you demonstrate commitment, you get commitment back.” – Jon Gordon itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode It’s human nature to make excuses when things don’t go your way but if you take responsibility for where you are and why, you’ll get on track to live the good life. In this episode, Brian teaches how to succeed in your relationships, health, finances and business life by ditching the excuses and taking ownership instead. YOU WILL LEARN: · The types of excuses we make. · The reasons we make those excuses. · The importance of outside perspective. NOTEWORTHY QUOTES FROM THIS EPISODE: “Excuses are the lies we tell ourselves.” – Jocko Willink “When we take ownership and truly embrace where we are and why we are, then we get to go to work.” – Brian Buffini “Excuses do have purpose. They save face, they lower expectations and they justify low performance.” – Brian Buffini “Ownership means I choose to do this, I embrace this on purpose.” – Brian Buffini “Change is hard. We're like homing pigeons - we want to go back to what we know.” – Brian Buffini itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

If you want greater client engagement, better internal collaboration and more profits, you need to be an Activator! In this episode, author Matt Dixon shares his extensive research on the traits of today’s rainmakers and explains how top performers drive consistent growth in their businesses by winning, retaining and developing loyal client relationships. YOU WILL LEARN: · The five types of business developers. · How Activators deliver business and personal value for clients. · The importance of building and leveraging professional networks. MENTIONED IN THIS EPISODE: “The Activator Advantage,” by Matthew Dixon “Made to Stick,” by Chip Heath and Dan Heath NOTEWORTHY QUOTES FROM THIS EPISODE: “Activators don't rest on their laurels. They activate their expertise.” – Matt Dixon “Activators think of it very differently. The relationship happens first and then paid work is just the natural evolution of that relationship.” – Matt Dixon “Activators bring their colleagues in.” – Matt Dixon “Activators focus on a third dimension of value, something we call personal value.” – Matt Dixon “Being thoughtful and helpful at a personal level creates real stickiness for activators in the client relationship.” – Matt Dixon itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode Failure is never fun, but it is an essential prerequisite for success. In this episode, Brian explains why failure is an inescapable part of life and teaches how you can recover from it to come back better than ever. YOU WILL LEARN: · Why failure stinks. · How successful people handle failure. · How to be the comeback kid. Free Business Consultation INSPIRATIONAL QUOTES FROM THIS EPISODE: “I believe the good life is not so much a destination, but the journey to get there.” – Brian Buffini “A failure is like fertilizer. It stinks to be sure, but it makes things grow faster in the future.” – Denis Waitley “The key ingredient for growth is humility.” – Brian Buffini “The bottom line is we have to have optimism rooted in realism. And the realism is that, in every book of success, there are chapters of failure.” – Brian Buffini “You can be a great comeback story; your best days are still yet to happen.” – Brian Buffini “Your comeback story can be the inspiration to others.” – Brian Buffini “The pursuit of happiness is the happiness itself.” – Brian Buffini itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

AI can feel scary and overwhelming, but you can easily learn how to make it work for you to get real results. In this episode, AI expert Michael Thorne tells Brian how Buffini & Company's new AI Bootcamp will give you everything you need to leverage AI to work smarter, faster and better in your real estate business – no PhD in data science required! YOU WILL LEARN: · Misconceptions about AI. · Practical applications of AI. · The future of AI and real estate. MENTIONED IN THIS EPISODE: AI Bootcamp The Peak Experience CFSP NOTEWORTHY QUOTES FROM THIS EPISODE: “You can be high-tech and super high-touch.” – Brian Buffini “AI can make small businesses operate as big businesses with smaller commitment.” – Brian Buffini “We're giving you the skill to build out exactly what you need for your business to take it to the next level.” – Michael Thorne “If you don't know how to use AI, you’re out of luck.” – Brian Buffini “We want to use AI to help people reach their goals, grow their business and change their life for the better.” – Brian Buffini itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode In today’s increasingly disconnected world, a great workplace culture is vital to the success of any business. In this episode, author and consultant Matt Mayberry shares how leaders can build a culture that drives organizational excellence and unleashes the full potential of every employee. YOU WILL LEARN: · How to define workplace culture. · Why a company’s culture impacts its bottom line. · How a mission statement differs from a cultural purpose statement. MENTIONED IN THIS EPISODE: mattmayberryonline.com cultureistheway.com NOTEWORTHY QUOTES FROM THIS EPISODE: “Culture is how your people feel on Sunday night before getting ready to start a new work week.” – Matt Mayberry “Culture is truly behavior at scale.” – Matt Mayberry “A culture has to be able to now breed out beyond boundaries, physical space and being in connection with one another.” – Brian Buffini “Culture and strategy are connected.” – Matt Mayberry “You can never let your small business have you be small-minded.” – Matt Mayberry itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Do you want to bring out the best in your people while also maximizing your bottom line? In this episode, former WD-40 Company CEO Garry Ridge explains how leaders can build dedicated teams and drive phenomenal success by following Aristotle’s principle, “Pleasure in the job puts perfection in the work.” YOU WILL LEARN: · The ‘dumbass’ leadership philosophy. · The 4 pillars of a fearless tribe. · The impact of values on organizational success. MENTIONED IN THIS EPISODE: thelearningmoment.net “Any Dumbass Can Do It,” by Garry Ridge “Helping People Win at Work,” by Ken Blanchard and Garry Ridge “To Be Honest,” by Ron A. Carucci “All I Really Need to Know I Learned in Kindergarten,” by Robert Fulghum NOTEWORTHY QUOTES FROM THIS EPISODE: “Anything of value comes from learning.” – Garry Ridge “People are happy when they know they're making a difference and they're respected for doing that.” – Garry Ridge “Dumbassery is a superpower, and the dumbassery really is you as the leader deflating your ego and making sure your role is to bring out the best of everybody else.” – Garry Ridge “Let's get rid of the word failure, and let's talk about ‘We don't make mistakes in our organization. We have learning moments.’” – Garry Ridge “It's not about you; it's about the people you have the privilege to lead.” – Garry Ridge itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode Everyone has a unique communication style. In some interactions, you feel like you’re on the same page; in others, nothing clicks and you feel totally misunderstood. In this episode, REALStrengths expert Rachael Yeaman explores why so many people struggle to connect and reveals the secrets to high-level communication in business and in life. YOU WILL LEARN: · How most people communicate. · Why miscommunications can happen so easily. · How you can identify and use your natural communication style. MENTIONED IN THIS EPISODE: REALStrengths Assessment itsagoodlife.com NOTEWORTHY QUOTES FROM THIS EPISODE: “The only way to have deep connection is to actually show someone who you are, which means you need to open yourself up.” – Rachael Yeaman “Our connection with others is only as strong and as deep as our connection with ourselves and the strengths that we have.” – Rachael Yeaman “Be mindful that who you are is not how the entire world is programmed.” – Rachael Yeaman “Be aware that not everybody is wired the exact same way. Ask questions to determine how they’re wired, and then adjust your style accordingly.” – Rachael Yeaman “Relationships are a two-way street. We don't need to have every problem solved in our heads before we open our mouth to actually speak. Allow it to be a reciprocal dynamic.” – Rachael Yeaman itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

In today’s technological world, people feel less connected and more divided than ever before. In this episode, Celeste Headlee shares why real conversations matter so much and why we need to start talking to one another if we want to survive as a species. YOU WILL LEARN: · The difference between communicating and conversing. · The importance of listening. · Actionable steps to improve conversation. MENTIONED IN THIS EPISODE: celesteheadlee.com TED Talk headwaytraining.org “We Need to Talk,” by Celeste Headlee “The Pickwick Papers,” by Charles Dickens 12 Angry Men movie NOTEWORTHY QUOTES FROM THIS EPISODE: “The more you do it, the more you realize how pleasurable it is to listen.” – Celeste Headlee “Our species has only survived because of our conversational skills.” – Celeste Headlee “We have to stop working against our own biology and neurology, understand how we work best and give ourselves the environment that's best suited to make us successful.” – Celeste Headlee “There's a real connection to be made when someone feels heard.” – Celeste Headlee “Learn how to say, ‘I don't know.’” – Celeste Headlee itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode Consumers today are inundated with so much promotional messaging and content in the marketplace that they often don’t know where to look or who to trust. In this episode, Brian interviews author, speaker and entrepreneur Ron Tite about his new book and learns what organizations must do to seize the attention of and build trust with customers in this busy world. YOU WILL LEARN: · The importance of authentic brand belief. · The steps a small business can take to stand out. · The five questions every business narrative should answer. MENTIONED IN THIS EPISODE: “Think Do Say,” by Ron Tite MasterMind NOTEWORTHY QUOTES FROM THIS EPISODE: “A brand belief is really - what do you fundamentally believe in? And what do you believe in that goes beyond the thing you sell but that is strategically aligned to the thing you sell?” – Ron Tite “The way you can evaluate whether your brand belief is strategically linked to the thing you sell is to connect the two with the word ‘so’.” – Ron Tite “It should never be about just winning the battle for time. It should be about both standing out and capturing attention while building trust.” – Ron Tite “You are defined by the actions you take, not by the supposed philosophies you fundamentally believe.” – Ron Tite “What is the one thing you do that connects your purpose to where you make money?” – Ron Tite itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

No matter what the market's doing, it's never a bad time for a good idea! In this episode, Tom Patterson shares his incredible entrepreneurial journey, from his small-town upbringing, to co-founding Tommy John during the 2008 recession and going on to achieve phenomenal success. YOU WILL LEARN: · The value of mentorship and personal growth. · The benefit of identifying opportunity in challenging times. · The importance of a courageous mindset when others are fearful. MENTIONED IN THIS EPISODE: tommyjohn.com The Shawshank Redemption “Die With Zero,” by Bill Perkins NOTEWORTHY QUOTES FROM THIS EPISODE: “Perfection is the enemy of good enough.” – Tom Patterson “I don't believe that people are self-made. I think there's people that make you along the way in different seasons or periods of your life.” – Tom Patterson “Great companies find ways to win and to build momentum in tough times.” – Tom Patterson “Be courageous when everybody's fearful.” – Tom Patterson “Once you stop growing and learning, you start dying.” – Tom Patterson Hosted on Acast. See acast.com/privacy for more information.

Click here to listen to the full episode Bert Jacobs is the co-founder of Life is Good, a $100 million company dedicated to spreading the power of optimism. In this episode, he tells Brian how he and his brother John went from selling t-shirts on the streets of Boston to leading such a successful positive-lifestyle brand. YOU WILL LEARN: · How their mother inspired the business. · How others helped them to grow and develop. · Why they are committed to their groundbreaking nonprofit work. MENTIONED IN THIS EPISODE: lifeisgood.com “Life is Good,” by Bert and John Jacobs Free business consultation NOTEWORTHY QUOTES FROM THIS EPISODE: “Life is not easy. Life is not perfect. But life is good.” – Bert Jacobs “Optimism is the most pragmatic strategy for living a happy and fulfilling life.” – Bert Jacobs “There is no more important job on planet earth than the job of a mother. Because if the youngest people on this planet can grow up with resilience and the right values, then our world is going to be okay.” – Bert Jacobs “Know who you are, and act like it.” – Bert Jacobs “The good life is not about what you have in possessions or where you are geographically. It's more the acknowledgement that life - while it's a mystery - is a great gift.” – Bert Jacobs itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

What systems and habits do you need to master to transform your life? In this episode, Pastor Craig Groeschel of Life Church tells Brian how harnessing the power of small habits can get you unstuck and lead to big change. YOU WILL LEARN: · Why willpower alone isn’t enough. · The real reasons you do what you do. · How to level up your morning routine. MENTIONED IN THIS EPISODE: craiggroeschel.com life.church YouVersion bible app “The Power to Change,” by Craig Groeschel Leadership Conference S2E288 Lessons from my Mother Gladiator movie NOTEWORTHY QUOTES FROM THIS EPISODE: “If we change a behavior without changing our heart, the behavior tends to come back.” – Craig Groeschel “You do what you do because of what you think of you.” – Craig Groeschel “When you really want to make a difference, you stop trying and you start training.” – Craig Groeschel “You don't have to hit the goal to be moving toward the goal.” – Craig Groeschel “It's the things that no one sees that bring the results that everyone wants.” – Craig Groeschel itsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.