The Content Strategy Experts - Scriptorium-logo

The Content Strategy Experts - Scriptorium

Business & Economics Podcasts

The content strategy experts at Scriptorium discuss the business of content

The content strategy experts at Scriptorium discuss the business of content

Location:

United States

Description:

The content strategy experts at Scriptorium discuss the business of content

Twitter:

@scriptorium

Language:

English


Episodes

Document ownership in your content development workflows (podcast)

10/5/2020
In episode 81 of The Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle discuss document ownership and the role it plays in content development workflows and governance. “You’ve got to quit the focus on the tools. The tools are not going to solve mindset problems. ... Read More The post Document ownership in your content development workflows (podcast) appeared first on Scriptorium.

Duration:00:18:18

Information architecture in DITA XML (podcast)

9/14/2020
In episode 80 of The Content Strategy Experts podcast, Gretyl Kinsey and Sarah O’Keefe discuss information architecture in DITA XML and other forms. “You have to look at information architecture in metadata starting from a taxonomy point of view. This means you are looking at ... Read More The post Information architecture in DITA XML (podcast) appeared first on Scriptorium.

Duration:00:21:46

The true cost of quick fixes (podcast, part 2)

7/20/2020
In episode 79 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow continue their discussion and talk about solutions to quick fixes. “A big part of your content strategy should be how requests come in, how the timelines are built, and what you’re ... Read More The post The true cost of quick fixes (podcast, part 2) appeared first on Scriptorium.

Duration:00:33:32

The true cost of quick fixes (podcast, part 1)

7/13/2020
In episode 78 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow talk about the true cost of quick fixes in your content strategy. “Even if a quick fix might save you some time or a little bit of upfront cost or upfront effort ... Read More The post The true cost of quick fixes (podcast, part 1) appeared first on Scriptorium.

Duration:00:26:47

Content reuse: different industries, same problems (podcast)

6/15/2020
In episode 77 of The Content Strategy Experts podcast, Alan Pringle talks with Chris Hill of DCL about content reuse and what it looks like across different industries. “You really have to start seeing content creation as a collaboration and build trust between the people ... Read More The post Content reuse: different industries, same problems (podcast) appeared first on Scriptorium.

Duration:00:30:41

Moving to structured content: Expectations vs. reality (podcast)

5/18/2020
In episode 76 of The Content Strategy Experts podcast, Elizabeth Patterson and Alan Pringle talk about expectations versus realities of tools when moving to smart structured content. “You can have different people using different tools and still pour all of the content into the single content ... Read More The post Moving to structured content: Expectations vs. reality (podcast) appeared first on Scriptorium.

Duration:00:22:48

Saving localization costs with content reuse (podcast)

4/20/2020
In episode 75 of The Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow talk about how content reuse can help you save on your localization costs. “The savings you get from a reduced word count is all fine and good, but the translation is ... Read More The post Saving localization costs with content reuse (podcast) appeared first on Scriptorium.

Duration:00:17:00

The benefits of a taxonomy (podcast, part 2)

4/6/2020
In episode 74 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate continue their discussion about the benefits of establishing a taxonomy. “Communicate with the stakeholders. Don’t just get their input and then go away. Communicate all along what you’re doing and identify ... Read More The post The benefits of a taxonomy (podcast, part 2) appeared first on Scriptorium.

Duration:00:15:58

The benefits of a taxonomy (podcast, part 1)

3/30/2020
In episode 73 of The Content Strategy Experts Podcast, Gretyl Kinsey and Simon Bate talk about the benefits of establishing a taxonomy. “Filtering is possible through the use of taxonomies. They have a real world benefit for people looking to find something.” —Simon Bate Related ... Read More The post The benefits of a taxonomy (podcast, part 1) appeared first on Scriptorium.

Duration:00:15:13

Getting started with DITA (podcast, part 2)

3/16/2020
In episode 72 of The Content Strategy Experts Podcast, Gretyl Kinsey and Barbara Green of ACS Technologies continue their discussion about getting started with DITA. “We experienced far more change than I anticipated from the time Scriptorium first came in to evaluate our situation. I ... Read More The post Getting started with DITA (podcast, part 2) appeared first on Scriptorium.

Duration:00:28:09

Getting started with DITA (podcast, part 1)

3/9/2020
In episode 71 of The Content Strategy Experts Podcast, Gretyl Kinsey and Barbara Green of ACS Technologies talk about getting started with DITA. “We ran the conversion and got the content in DITA. It wasn’t structured the way it would be if you had started ... Read More The post Getting started with DITA (podcast, part 1) appeared first on Scriptorium.

Duration:00:23:12

LearningDITA Live 2020 highlights (podcast)

2/24/2020
In episode 70 of The Content Strategy Experts Podcast, Elizabeth Patterson shares some highlights from LearningDITA Live 2020. “Structured content is a way to strategically optimize your content so it frees your content from the format. Because it’s free of the format, it also frees ... Read More The post LearningDITA Live 2020 highlights (podcast) appeared first on Scriptorium.

Duration:00:19:39

DITA projects with a scaled approach

2/3/2020
In episode 69 of The Content Strategy Experts podcast, Bill Swallow and Stephani Clark of Jorsek talk about using a scaled approach with DITA projects. “The desktop publishing and single user tools are always going to have a much lower price tag than a DITA ... Read More The post DITA projects with a scaled approach appeared first on Scriptorium.

Duration:00:19:08

Unusual DITA outputs

1/20/2020
In episode 68 of The Content Strategy Experts podcast, Gretyl Kinsey and Simon Bate talk about unusual outputs from DITA sources. ” With DITA, it’s incredibly flexible. We can generate almost any type of output that we want to with it.” —Simon Bate Related links: ... Read More The post Unusual DITA outputs appeared first on Scriptorium.

Duration:00:37:13

Content accounting: Measuring content value (podcast, part 2)

1/6/2020
In episode 67 of The Content Strategy Experts podcast, Kaitlyn Heath and Sarah O’Keefe continue their discussion on measuring content value based on accounting principles. “Language evolves. Your content actually needs maintenance, just like your house.” —Sarah O’Keefe Related links: Content accounting: Calculating value of ... Read More The post Content accounting: Measuring content value (podcast, part 2) appeared first on Scriptorium.

Duration:00:17:46

Content accounting: Measuring content value (podcast, part 1)

12/16/2019
In episode 66 of The Content Strategy Experts podcast, Kaitlyn Heath and Sarah O’Keefe discuss measuring content value based on accounting principles. Related links: Content accounting: Calculating value of content in the enterprise Twitter handles: @sarahokeefe @kheathScript Transcript: Kaitlyn Heath: Welcome to The ... Read More The post Content accounting: Measuring content value (podcast, part 1) appeared first on Scriptorium.

Duration:00:17:15

The need for a localization strategy (podcast)

12/2/2019
In episode 65 of The Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow talk about the need for a localization strategy. “There may be things you’re writing in your source content that you don’t want literally translated. In many cases, there are stark cultural ... Read More The post The need for a localization strategy (podcast) appeared first on Scriptorium.

Duration:00:15:48

Small scope content strategies (podcast)

11/18/2019
In episode 64 of The Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle talk about content strategies that have a limited or smaller scope. “When you are limited it may slow you down, but at least you’re moving forward. It’s baby steps. It’s increments. It’s important ... Read More The post Small scope content strategies (podcast) appeared first on Scriptorium.

Duration:00:22:54

Subject matter experts as authors and reviewers (podcast)

11/4/2019
In episode 63 of The Content Strategy Experts podcast, Sarah O’Keefe and Chip Gettinger of SDL chat about subject matter experts and their role as authors and as reviewers of content. “One of the most important things about working with SMEs is to meet them where ... Read More The post Subject matter experts as authors and reviewers (podcast) appeared first on Scriptorium.

Duration:00:22:59

Content strategy pitfalls: best practices (podcast, part 2)

10/21/2019
In episode 62 of The Content Strategy Experts podcast, Gretyl Kinsey and Bill Swallow continue their discussion from episode 61 and talk about best practices for planning. “You need to be mindful about how what you’re doing is going to impact other groups. You can’t ... Read More The post Content strategy pitfalls: best practices (podcast, part 2) appeared first on Scriptorium.

Duration:00:19:02