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The DNA of an Experience

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In modern business you need to provide much more than just a quality product. Customers are demanding better experiences from businesses. It provides an opportunity to connect and create a loyal fan base that can become a valuable recruiting tool for your company. In the DNA of an experience podcast, host Joe Martin (current VP of Marketing at CloudApp) shares his 15 years of experience working at experience led companies like Adobe. The cast also includes guests from experience led companies and backgrounds focused on connecting with consumers.

In modern business you need to provide much more than just a quality product. Customers are demanding better experiences from businesses. It provides an opportunity to connect and create a loyal fan base that can become a valuable recruiting tool for your company. In the DNA of an experience podcast, host Joe Martin (current VP of Marketing at CloudApp) shares his 15 years of experience working at experience led companies like Adobe. The cast also includes guests from experience led companies and backgrounds focused on connecting with consumers.
More Information

Location:

United States

Description:

In modern business you need to provide much more than just a quality product. Customers are demanding better experiences from businesses. It provides an opportunity to connect and create a loyal fan base that can become a valuable recruiting tool for your company. In the DNA of an experience podcast, host Joe Martin (current VP of Marketing at CloudApp) shares his 15 years of experience working at experience led companies like Adobe. The cast also includes guests from experience led companies and backgrounds focused on connecting with consumers.

Twitter:

@cloudapp

Language:

English

Email:

joe@cl.ly


Episodes

Creating experiences with sales and customer success with Cody Gilland VP of Sales @CloudApp

9/12/2019
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Our world is a place where we expect to hear back from someone when we fill out a form, send a tweet, or sign up for a product. When a business doesn't put this effort on the table it loses instant value and kills a chance at a loyal customer. In Episode 2, I talk with Cody Gilland former Director of Sales at Lucid Software and current VP of Sales/Customer Success at CloudApp. Cody takes us through running a successful landscaping business at 14, how a phone booth manufacture won over his...

Duration:00:22:03

The psychology of experiences and creating habits with guest Nir Eyal

9/4/2019
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There is a psychology behind how a business can create an experience or a product that matters to a person. In this episode, Joe Martin, VP of Marketing at CloudApp talks with New York Times best selling author of Hooked and Indestractable Nir Eyal . Nir wrote the playbook for how to create a winning product that matters with Hooked and in his new book Indestractable he goes into the psychology of controlling your own distractions. In this episode you will learn - Tools to master your own...

Duration:00:18:10