The 'Dark Social Marketing' Podcast
Business & Economics Podcasts
Hello and welcome to the Dark Social Marketing Podcast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, Yikyak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you. In this first episode, we’re going to start at the beginning. We’re going to talk about what exactly is Dark social and why it’s both the biggest challenge facing marketers at the start of the 21st century and how they can think about how to make the most of it, because we firmly believe there are huge opportunities for any companies and organisations who get it right.
Location:
United States
Description:
Hello and welcome to the Dark Social Marketing Podcast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, Yikyak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you. In this first episode, we’re going to start at the beginning. We’re going to talk about what exactly is Dark social and why it’s both the biggest challenge facing marketers at the start of the 21st century and how they can think about how to make the most of it, because we firmly believe there are huge opportunities for any companies and organisations who get it right.
Language:
English
Website:
http://www.frictionless.social
Episodes
EP9: The Rise of the Hidden Influencer
8/23/2017
Paul and Jon discuss Hidden Influencers and the important role they can play within your marketing and advertising campaign.
Duration:00:08:03
EP8: WhatsAppening in the World of Dark Social Marketing
8/23/2017
Paul and Jon discuss latest developments in the world of dark social marketing including payments within WhatsApp and Facebook's fine from the EU.
Duration:00:10:41
EP7: Mark Zuckerberg comes out of the Dark Social closet
2/28/2017
Zuckerberg's recent Facebook 'manifesto' signals that the company is making a big play on small, interpersonal 'Hidden' social messaging.
The Dark Social Marketing Podcast brought to you by Frictionless Social - www.frictionless.social
Duration:00:10:33
EP6: Dark Social and Politics
2/22/2017
In this episode, Paul and Jon discuss how Dark Social will reinvent the social movement and political campaigns.
The Dark Social Marketing PodCast brought to you by Frictionless Social - www.frictionless.social
Duration:00:10:15
EP5: Dark Social Hot Seat
1/19/2017
Hello, and welcome to Episode 5 of the Dark Social Marketing PodCast brought to you by Frictionless Social.
In this episode, Paul and Jon quiz each other on how four very different companies can make the most of Dark Social Marketing.
Duration:00:12:19
EP4: The Who, What and How of WhatsApp
9/19/2016
Hello, and welcome to Episode 4 of the Dark Social Marketing PodCast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, YikYak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you.
In this fourth episode, we’re going to talk about WhatsApp, the implications of Facebook acquisition and the recent announcement about sharing data with Facebook. We will also...
Duration:00:12:09
EP3: How to Get Started in Dark Social Marketing
8/11/2016
Hello and welcome to Episode 3 of the Dark Social Marketing PodCast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, Yikyak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you.
In this third episode we’re going to discuss how companies can get started in Dark Social, what they should think about and the benefits it will bring.
Duration:00:05:47
EP2: Are Chatbots any good?
8/11/2016
Hello and welcome to Episode 2 of the Dark Social Marketing Podcast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, Yikyak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you.
In this second episode, we’re going to investigate the world of chatbots, what they are and if they are worth considering for your business.
Duration:00:13:09
EP1: What is Dark Social?
8/11/2016
Hello and welcome to the Dark Social Marketing Podcast brought to you by Frictionless Social. If you’re interested in WhatsApp, Snapchat, WeChat, Kik, Facebook Messenger, Yikyak as well as chatbots and all of the other dark social platforms out there then this is the digital marketing podcast for you.
In this first episode, we’re going to start at the beginning. We’re going to talk about what exactly is Dark social and why it’s both the biggest challenge facing marketers at the start of the...
Duration:00:09:59