The Dead Pixels Society podcast-logo

The Dead Pixels Society podcast

Business & Economics Podcasts

News, information and interviews about the photo/imaging business. This is a weekly audio podcast hosted by Gary Pageau, editor of the Dead Pixels Society news site and community. This podcast is for a business-to-business audience of entrepreneurs and companies in the photo/imaging retail, online, wholesale, mobile, and camera hardware/accessory industries. If you are interested in being a guest on the podcast, email host Gary Pageau at gary@thedeadpixelssociety.com. For more information and to sign up for the free weekly newsletter, visit www.thedeadpixelssociety.com.

Location:

United States

Description:

News, information and interviews about the photo/imaging business. This is a weekly audio podcast hosted by Gary Pageau, editor of the Dead Pixels Society news site and community. This podcast is for a business-to-business audience of entrepreneurs and companies in the photo/imaging retail, online, wholesale, mobile, and camera hardware/accessory industries. If you are interested in being a guest on the podcast, email host Gary Pageau at gary@thedeadpixelssociety.com. For more information and to sign up for the free weekly newsletter, visit www.thedeadpixelssociety.com.

Language:

English

Contact:

5173926712


Episodes

Mastering SEO Alchemy: Proven Strategies for Converting with Jesse Ringer

2/29/2024
Unlock the secrets of SEO mastery with the guidance of Jesse Ringer, the founder of Method and Metric, based in British Columbia. This episode navigates the world of search engine optimization (SEO), with Ringer sharing his strategies that transform everyday websites into powerful customer magnets. He confront the outdated practices that plague the internet, like the keyword stuffing, and charts a course towards content that's not just rich in relevance, but that resonates with the core of your target audience. In this conversation, Ringer tackles the tough questions: How does bounce rate influence your website's story? What does the shift in Google's algorithmic gaze mean for your online presence? With Ringer's insights, you'll emerge equipped to interpret analytics like a seasoned seer and craft an online narrative that not only captivates but converts. This is the blueprint for building a highway of organic traffic. For a free competitor audit, click here. Energize your sales with Shareme.chat, the proven texting platform. ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying! Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying! Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:32:25

Transforming Your Video Marketing Strategy with Mike Vanelli

2/22/2024
In this episode of the Dead Pixels Society podcast, Mike Vanelli, creative director of Envy Creative illuminates the rapid evolution of the video marketing industry. Vanelli shares the trends and techniques for anyone looking to reach their audience on social platforms like TikTok and Instagram with videos that pack a punch in way less time than your morning coffee run. Vanelli brings his Los Angeles expertise straight to our conversation, revealing the magic behind Envy Creative's full-spectrum production capabilities: scriptwriting, ready-to-shoot standing sets, and a troupe of actors who can bring any message to life. Host Gary Pageau and Vanelli discuss the common hurdles small businesses face and spin them into opportunities, showing how to slice and dice longer videos into engaging morsels that keep your brand at the forefront. Step away from the noise of raw, user-generated content and into the realm of polished yet punchy advertising pieces that blend professionalism with entertainment. Join us for a deep dive into the creative and technological forces shaping video marketing today, offering practical advice and thought-provoking strategies to ensure your content not only turns heads but turns profits too. Energize your sales with Shareme.chat, the proven texting platform. ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying! Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:25:58

Capturing Life's Moments: The Marcus Legacy and the International Photographic Council's Mission

2/15/2024
Join us on a visual odyssey with Andy Marcus, the president of multigenerational NYC studio Fred Marcus Studio and president of the International Photographic Council (IPC). In a heartfelt recount of his family's history, Marcus unveils poignant chapters from his father's flight from Germany to the establishment of a legendary photography business serving high-profile clients. The Fred Marcus legacy, steeped in rich tradition and continued by Andy's son, Brian, exemplifies the art of capturing life's grandest moments. Marcus also serves as the president of the IPC, with the mission of fostering unity and recognition in the photographic community. Hear about the IPC's dedication to nurturing the future of photography through selective scholarships, and how enthusiasts can become part of this vibrant community. With a spotlight on the upcoming IPC luncheon, Marcus highlights the unique opportunity for networking and engagement—essential for those with a passion for the photography industry. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:23:41

A Photographer's Journey to Entrepreneurship and Empowerment, with Emma Alexander

2/8/2024
Ever felt like you were meant for something different than the path you initially chose? Emma Alexander sure did. She joins Gary Pageau of the Dead Pixels Society as the co-founder of Wisern and Mother Bran, to share her serendipitous transition from behind the lens to the logistics of the photography industry. She recounts the pivotal moments that led her away from the camera and toward her true calling in production and strategic planning. This isn't your ordinary story about photography; it's a narrative of self-discovery and the hard-earned triumphs in the art of business and creativity. Alexander illustrates how embracing core values can be the beacon for navigating the tumultuous seas of the industry, especially for those championing underrepresented artists. And if you're struggling with the solitary nature of creativity or finding confidence in your pricing, Alexander's insights will be invaluable. Join us for a candid conversation filled with strategies for success, from finessing your five P's to steering through client management with grace—and prepare to be empowered on your journey to professional and artistic fulfillment. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:32:56

ImageQuix and Fotomerchant executives interview

2/6/2024
ImageQuix, a leading provider of software solutions for professional photographers, recently announced the acquisition of Fotomerchant, one of the most respected end-to-end workflow solutions for high-volume studios. In this special group interview episode, Gary Pageau of the Dead Pixels Society talks with Tim McCain, president, of ImageQuix; Elmar Platzer, CEO and co-founder, of Fotomerchant, and Derek Clapham, CTO and co-founder, of Fotomerchant, about what this combination means for the industry, for the companies and their customers. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:22:55

Mixbook's Photobook Evolution and AI Journey, with Andrew Laffoon

2/1/2024
Join the celebration as we hit 150 episodes! This time, Gary Pageau talks with long-time Dead Pixels Society member Andrew Laffoon, CEO and co-founder of Mixbook. Listen to the story of Mixbook's transformation from a simple yearbook concept to a pioneering force in photobook storytelling. Laffoon shares the story of how the company continually adapted to the seismic shifts in photo printing technology, from the boom of the mid-2000s to today's cutting-edge AI, all while responding to the creative needs and desires of their customers. Uncover the secret sauce of Mixbook's success: A combination of a robust bootstrapping culture and a deep understanding of consumer needs. Laffoon sheds light on the strategic establishment of an Eastern European engineering hub, the underappreciated role of company culture, and the gritty determination that fuelled Mixbook's growth while maintaining a lean investment strategy. Then, he shares the nitty-gritty of AI's role in curating customer experiences that resonate with authenticity and personal storytelling, and how Mixbook is navigating the delicate balance between technological advancement and user agency. If you're fascinated by the confluence of AI, creativity, and the personalized future of print media, this is one episode you won't want to miss. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:26:43

Maximizing Your Google Ads Impact with Dmitry Smirnov, Big Life Marketing

1/25/2024
Unlock the secrets to maximize the impact of Google Ads with insights from Dimitri Smirnov, CEO of Big Life Marketing. In this interview with Gary Pageau of the Dead Pixels Society, Smirnov reveals how to make each ad dollar work harder, and why your business should leverage Google's extensive reach, especially in the photo imaging industry. Venture deeper into digital marketing as he explores the nuances of advertising across Facebook, Google, and YouTube. Discover the distinct customer mindsets unique to each platform and how to navigate Google's mysterious algorithm updates that can make or break ad performance. Smirnov illuminates the process of repurposing content and the indispensable art of A/B testing—fine-tuning every element of your campaign from snappy headlines to compelling calls to action—to ensure your advertisements aren't just seen but truly engage and convert. Rounding out the discussion, Smirnov challenges the traditional confines of advertising budgets, by advocating for a nimble, data-driven mindset that can propel small businesses. He shares insights from his affiliate marketing practice, emphasizing how small enterprises can outpace their larger counterparts with agility and quick decision-making. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:35:29

Crafting Digital Legacies: How Projector Turns Family Films into Modern Streaming Experiences

1/18/2024
Imagine transforming a clutter of dusty old family films into a sleek, modern viewing experience. Robert Marks, CEO of Projector, explains the compelling reason behind this new digital video service in this interview with Gary Pageau of the Dead Pixels Society. Marks' entrepreneurial spark ignited from a personal need to easily access and enjoy his own family's cherished visual memories, leading to the creation of a unique platform that's been called 'Netflix for your home movies.' This episode unpacks the nuts and bolts of Projector's annual subscription model and its standout feature: Turning photo albums into cinematic slideshows right on a TV screen. The conversation leads us through the user-friendly design and Marks' vision for a future where our personal histories are as streamable as our favorite shows. Lastly, Marks gives us a behind-the-scenes tour of how Projector's growth was propelled by affiliate marketing, rather than costly advertising. He shares insights on forging fruitful partnerships, such as those with The Photo Managers and IPI Photo, which helped garner an enthusiastic early adopter community. The discussion reveals the strength in leveraging established networks and the low-overhead, high-reward business model that's setting Projector apart in the digital legacy space. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:37:32

Shifting Paradigms in Photo Prints and Advertising with Frintz's Bill Testa

1/11/2024
Learn more about the intersection of photo printing and direct-response advertising as Gary Pageau of the Dead Pixels Society as he interviews Bill Testa, the mastermind behind the new free photo-printing app, Frintz. Moving away from his three-decade tenure in the printing industry, Testa has crafted an innovative platform where free, high-quality photos meet targeted advertising. Frintz is a fresh approach to consumer engagement and brand connection. In this episode, we explore how Frints utilizes demographic and geographic insights to curate personalized advertisements without encroaching on user privacy. Testa is transforming print advertising with his platform bringing major brands into the fold and demonstrating how QR codes and a revenue-sharing model can create a symbiotic ecosystem for all involved. By appealing to a demographic that's grown distant from physical prints, Frintz is re-establishing the value of the tangible in a digital world. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:31:34

From Shutter to Startup: The Journey of Turning Photography into a Business with Dave Herring

1/4/2024
Prepare to unlock the mysteries of transforming a passion for photography into a thriving business with guest Dave Herring. In this interview with Gary Pageau of the Dead Pixels Society, Herring unfolds his narrative, detailing his pivot from nonprofit pursuits to the bustling freelance photography scene. He shares the mechanics of establishing a photography business, the art of diversifying one's creative portfolio, and the dance of forging partnerships with tourism boards for travel photography. Herring's tale isn't just about the perfect shot; it's a masterclass in the subtle blend of still and video, propelled by innovative tools that cater to the hybrid demands of today's visual storytelling. Herring discusses the mind of a creator, where structure begets freedom, guided by the wisdom found in the classic book "The E-Myth Revisited." In this interview, he shares insights into evading the snares of creative burnout, drawing on the profound teachings of thought leaders like Patrick Lencioni and Dr. Henry Cloud. Moreso, witness the transformative power of local creative communities, particularly within the flourishing hubs of the Bay Area and Silicon Valley, as they serve as the incubators of innovation and communal inspiration for artists and entrepreneurs alike. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:23:53

Exploring Mobile-First Design, AI, and Photography with Zenfolio's Keith Barraclough

12/21/2023
In this episode of the Dead Pixels Society podcast, Gary Pageau talks again with Keith Barraclough, CTO and CPO of Zenfolio, a comprehensive business solution tailored for photographers, complete with beautiful galleries, CRM, and campaign management capabilities. Barraclough describes Zenfolio's pivotal role of mobile-first design and how AI is revolutionizing workflows for photographers. Barraclough describes the company solutions AI brings, from showcasing mobile device products to providing relevant examples for users. Barraclough advocates that all the advancements have privacy as a top priority, and photographers can even tailor multiple versions of their sites for different seasons or markets. Barraclough explains the image processing process on the photographer's machine before uploading to the service, ensuring privacy and protection. He discusses the balance between authenticity and manipulation in the age of AI, the increasing demand for branding in portrait photography, and the changing dynamics between photographers and consumers due to social media. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:36:36

Diving Deep into Cybersecurity: Threats, Prevention, and the Importance of Awareness

12/14/2023
Get ready to dive into the murky waters of cybersecurity with our guest, Matthew Wolfe, director of Cybersecurity Operations at Impero Software Solutions. Ever wonder what information is under threat in the photo/imaging industry? Ever consider the ramifications of mishandling sensitive data? Wolfe unveils the significant role of human error in data breaches and emphasizes the value of cybersecurity awareness in preventing attacks, particularly through email phishing scams. We also discuss the devastating effects of compromised server security, using the Los Angeles Unified School District hack as a chilling case study. In the second part of the discussion with Gary Pageau of the Dead Pixels Society, Wolfe delves into the chilling realities of ransomware, remote access Trojans, and the importance of email security gateways. Through the discussion, he highlights the urgent need for school photography companies to protect children's personal information and provide insights into the alarming value of social security numbers on the dark web. Learn how to navigate the perilous path of cybersecurity and shield your business from these hidden threats. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:29:22

The Journey of WCD to Curavate: A Discussion with COO Lindsay Duprey

12/7/2023
Get ready to uncover the transformative journey of WCD as it expands with Curavate, a personalized print fulfillment venture. Our guest, Lindsay Duprey, COO of WCD, discusses with Gary Pageau of the Dead Pixels Society the tale of this evolution that expands from a film and digital lab to a full-fledged print powerhouse. Duprey shares the unique customer-focused approach that WCD has adopted and highlights how they've co-created solutions with clients, enhancing their customer service experience. Duprey explores the creation of Curavate, an internal startup within the longstanding family-owned WCD, focusing on the wall decor market. Duprey deciphers the nuances of the branding process, the potential of tapping into the US market, and the wide range of products Curavate offers. Lastly, we delve into the brand's marketing and pricing strategy, shedding light on its playful persona, the challenges of pricing, and its aim to provide value while maintaining a mid to higher-end positioning. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:31:23

The Power of Differentiation and Audacious Leadership with Roy Osing

11/30/2023
Are you ready to challenge the status quo and dare to be different in business? Gary Pageau of the Dead Pixels Society sits down with Roy Osing, a seasoned entrepreneur who's trailblazed his way through the Canadian telecom industry, establishing a multi-billion dollar company from scratch over the span of 40 years. Osing's mantra - "be different or be dead" - has been the backbone of his audacious journey, driving him to constantly innovate, creating ripples of value for his customers, and making a name for himself in an aggressively competitive market. Osing dissects the magic of differentiation through customer experiences. It's not just about selling products, but about offering an experience that customers can't resist while ensuring that you're the only game in town offering it. This discussion is peppered with personal encounters of working with small companies, outlining the significance of differentiation, and the power of prioritizing the customer experience above all else. Osing also dives into the world of audacious leadership and its role in shaping business strategy. He shares the story of assisting a boat-selling company in crafting a unique statement centered on the desires of its customers. He also touches upon the concept of leadership by serving, and how this seemingly simple idea can pave the way to success in business. For more information about Osing's work and to join in the conversation, visit https://www.bedifferentorbedead.com/ Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:36:35

Igniting Transformation: A Journey With Leading FireWalk Instructor, Dave Albin

11/16/2023
What if you could ignite the fire of transformation within your team and yourself? In our latest episode, Gary Pageau of the Dead Pixels Society is joined by Dave Albin, America's leading FireWalk instructor, who’s spent his career doing just that. Albin recounts his journey from sobriety to self-discovery, sharing fascinating insights from his experiences in the security and limousine industry, and his pivotal experience at a Tony Robbins seminar that led him to the path of FireWalking. In this conversation, Albin shares how he became the captain of Tony Robbins' FireWalk team, and how his military background and security experience opened doors to subcontracting opportunities for Tony Robbins. He uncovers the transformative impact of FireWalking at corporate events, such as those at Google, and the power of reflexology as a means to understand our bodies better. Albin's story is a testament to the transformative potential of personal development and the impact it can have on both individuals and teams. Finally, we delve into how transformative experiences like FireWalking can be a valuable tool for entrepreneurs looking to invest in their teams. Albin shares innovative strategies beyond FireWalking, such as rebar bending, the arrow break, and board breaking, demonstrating how these experiences can foster stronger relationships and teams. We also discuss how reflexology and other therapies can be employed to further understand our bodies and enhance team dynamics. Don't miss this episode packed with valuable insights and strategies to ignite personal and team transformation. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:38:53

Applying LEAN Techniques to Creative Businesses with Stuart MacDonald

11/9/2023
What if the strategy for eliminating waste and enhancing efficiency from the corporate world could be applied to magic? Join us for a spellbinding conversation with Stuart MacDonald, a one-of-a-kind magician turned entrepreneur who dared to do just that. MacDonald, whose career spans from touring as a magician to running a haunted house, to entering the corporate world and filming a documentary, shares his journey of triumphs and lessons learned. In the labyrinth of creating a magic act, LEAN principles, time management, and inventory management become crucial aspects of the process. Imagine a thousand-part act that needs to be assembled and disassembled efficiently. That's exactly what MacDonald did, and his dedication to perfecting his craft landed him a coveted spot on Penn and Teller's "Fool Us," while also pushing him into the top 10 at the World Magic tournament. Relive MacDonald's inspiring journey of overcoming challenges, the importance of refining his act, and how his victory opened doors to success.. This episode is an enchanting blend of magic, entrepreneurship, and the sheer power of resilience and innovation. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:39:01

Unlocking the Secrets of Business Acquisition with Adrian Knight

11/2/2023
Ever wondered how someone bounces back from failed startups to buy a three-decade-old establishment for merely a quid? Buckle up for a captivating journey with our guest, Adrian Knight, a seasoned business acquisition specialist, who did exactly that. Listen to Knight's absorbing narrative as he takes us through his journey of business acquisitions, the art of negotiation, and cultivating successful relationships. This episode unlocks the secrets of business acquisition, as Knight candidly shares his strategies for understanding seller motivations and ensuring their peace of mind. Learn about Knight's unique approach to negotiation and the importance of maintaining relationships beyond transactions. Benefit from his valuable insights on knowledge transfer, assessing business value, and identifying potential acquisitions. Whether you're an aspiring entrepreneur or an established business professional, this episode is guaranteed to provide you with useful insights, and maybe even inspire you to embark on your business acquisition journey. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:28:17

Mastering the Power of Visual Narratives, with Caroline Petersen

10/26/2023
Ever wondered how visual storytelling can capture your audience's attention in an impactful way? Caroline Petersen, the creative force behind Gallery Design Studio and eShelf, joins Gary Pageau of the Dead Pixels Society to demonstrate the intricacies of this form of marketing. She delves into the power of visual storytelling - a captivating sequence of events that can connect with customers both emotionally and informatively. Filled with real-life examples, Petersen's insights help us understand the significance of maintaining consistency across platforms and how case studies can effectively kick-start your storytelling journey. Moving forward, we explore the exciting world of AI in creative marketing. Uncover how artificial intelligence can streamline your processes, generate innovative ideas, and elevate your digital campaigns. While infographics can be a great tool, they come with their own set of challenges. We'll guide you on how to leverage them effectively and measure the success of your digital campaigns. Petersen also introduces eShelf, a digital asset management solution designed to streamline creative operations. Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:30:36

Transforming Business Strategy Execution with Kerry-Ann Powell

10/19/2023
Are you ready to supercharge your small or medium-sized business strategy? Kerry-Ann Powell, a business strategy maven with two decades of experience, joins Gary Pageau of the Dead Pixels Society to share her wealth of knowledge. Armed with a background in fundraising, law, lobbying, and more, Powell casts a spotlight on the strategic process for small and medium-sized businesses. In this interview, she digs deep into the necessity of having an operating system in place and breaking down your strategy into achievable goals. Powell's expertise shows how to secure approval at lower levels to ensure correct implementation and the importance of daily progress tracking. As an example of the importance of the role of leadership and tracking metrics in bringing a strategic plan to life, Powell describes the crisis faced by Boeing. She also divulges the tools and software systems that can help you track progress and hold everyone accountable. Powell dives into the significance of fostering a sense of ownership among employees and lighting the fire within them to achieve success. Learn more at The 8 True Culprits That Are Causing Chaos in Your Business at this link. Energize your sales with Shareme.chat, the proven texting platform. ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying! Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Visual 1st Visual 1st is the premier global conference focused on the photo and video ecosystem. Buzzsprout - Let's get your podcast launched! Start for FREE Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:36:26

The Infotainment Shift: A Roadmap for Small Businesses

10/12/2023
Gary Pageau of the Dead Pixels Society talks with David Van Beekum, the brain behind Tweva, a social TV network designed for small businesses. Imagine your local bulletin board transforming into a digital haven where businesses and influencers collaborate to showcase hyper-local content. That's what Tweva brings to the table. Van Beekum navigates us through this concept, highlighting how it breaks down traditional advertising barriers and connects small businesses to their customers in unique and engaging ways. On the journey of exploring the power of social TV, Van Beekum shares his insights on how small business owners can wield the power of different platforms and influencers to their advantage. He talks about the shift from conventional ads to infotainment - a blend of information and entertainment, and how digital technology facilitates the path to wider audiences. This episode is a roadmap for small businesses stepping into a new era of content creation and audience engagement. Stay tuned for this riveting conversation that unravels the potential of social TV for small businesses. Energize your sales with Shareme.chat, the proven texting platform. ShareMe.Chat ShareMe.Chat platform uses chat-to-text on your website to keep your customers connected and buying! Mediaclip Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue. Buzzsprout - Let's get your podcast launched! Start for FREE Visual 1st Visual 1st is the premier global conference focused on the photo and video ecosystem. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the showSign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp. Contact us at gary@thedeadpixelssociety.com Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber. Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society. Leave a review on Apple and on Podchaser. Interested in being a guest? Click here for details. Hosted and produced by Gary Pageau Edited by Olivia Pageau Announcer: Erin Manning

Duration:00:26:19