The Human Element: A Carat Podcast-logo

The Human Element: A Carat Podcast

Business & Economics Podcasts

Exploring how insight and humanity impact modern marketing to build stronger brands.

Location:

United States

Description:

Exploring how insight and humanity impact modern marketing to build stronger brands.

Twitter:

@Carat_USA

Language:

English

Contact:

9173267529


Episodes
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The Impact of Visibility + Relatability

6/5/2024
In this special edition of the pod, we celebrate and reflect on Asian American and Pacific Islander Heritage Month where we discuss Asian@dentsu BRG mission and purpose, the AIA breaking barriers summit, and the role media and marketing play in celebration and progress.

Duration:00:29:15

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Shopping, AI & Kerving

5/6/2024
In this episode Jay Wolff, Chief Revenue Officer at KERV; Kavita Cariapa (cariepa), SVP Head of Commerce Activation at dentsu; and Mike Liu, EVP Head of Innovation at Carat sit down to discuss the role of AI within the evolving retail advertising landscape.

Duration:00:35:33

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The Duality of Media

3/18/2024
In this episode Joanna Hawkes, EVP Head of Strategy at Carat US, and Edwin Wong, SVP of Insights & Research at Vox Media, join us to dive into Carat and Vox's recent research report, The Duality of Media, stemmed from a consumer survey of 4,500+ people and set out to define the new cultural framework for brands.

Duration:00:30:19

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IWD 2024

3/8/2024
To celebrate International Women's Day and Women's History Month, we have a special edition of the pod featuring some of the many amazing women across dentsu. In this episode we share the opportunities women have today, the road ahead and the critical role inspiring inclusion plays in progress.

Duration:00:46:20

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2024 Media Trends

3/4/2024
Joanna Hawkes, EVP Head of Strategy; Amanda Pinto, VP Strategy; and Lauren Dezenski, VP Strategy & Insights, at Carat US join us to dive into the 2024 media trends and consumer insights that will shape the industry and influence marketing strategies in the year ahead.

Duration:00:25:04

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The One About Retail Media

1/22/2024
Brian Monahan, Global Client President & Head of Retail Media Solution, and Kavita Cariapa, SVP Head of Commerce Activation, at dentsu join us to cover the Retail Media space, what's in store for 2024, and the impact of CES for Retail.

Duration:00:28:07

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CES 2024

1/17/2024
Just like that we're back at CES, the annual trade show showcasing the latest products and technologies within the consumer electronics industry. In this episode Sarah Stringer, EVP Head of US Media partnerships at dentsu; Michael Liu, EVP Head of Innovation at Carat; Whitney Fishman, EVP Head of Innovation at iProspect; Tommy Huthansel, VP Head of Innovation at dentsu X, join us to wrap up the CES week and discuss the future of human and machine and what’s next in tech and media.

Duration:00:53:18

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Year In Review (Part 5)

12/21/2023
And just like that we're back with our annual year-end podcast reflecting on the wonderful guests who have joined us and (of course) some holiday memories along the way.

Duration:00:31:09

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Diversity & AI

12/12/2023
In this episode Abran Maldonado, Cofounder of Create Labs Ventures; Kanene Ayo Holder, AI Integration Manager for DEIGPT, Create Labs Ventures; Mark Prince, SVP, Head of Economic Empowerment, dentsu; and Michael Liu, EVP Head of Innovation, Carat join us to cover two big topics in the industry, Diversity and AI, and the responsibility and significance of both working together for marketers to reshape brand and consumer engagement.

Duration:00:58:58

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The Future with AI

8/8/2023
In this special episode of the pod, we are joined by industry leading AI practitioners to discuss the power and opportunities that Artificial Intelligence has on the advertising and media industry, and the massive responsibility required to future proof the balance of human and machine. Guests include: Caroline Yap, Google; David Armano, Soul Machines; Rob Wilk, Snap; Stas Tushinskiy, Instreamatic; Emma Vaughn, Spotify; Brian Kaminsky, iHeartMedia; Michael True, PrescientAI ; Dmitriy Pavlov, Stitched Insights; Abran Maldonado + Kanene Holder, CreateLabs; Assa Eldar + Omri Perahia, Bria; Camilo Fosco + Dylan Beaumont, Memorable; Alberto Nieto Riera – Seedtag; Michael Francello, Shutterstock

Duration:01:11:22

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Mid-Year Trends

7/10/2023
In this episode, Joanna Hawkes, EVP Head of Strategy at Carat US, and Jon Manka, Director of Audience & Insights at dentsu Media US, join us for a mid-year check-in on our annual consumer insights and media trends predictions, and what we can expect for the second half of the year.

Duration:00:22:43

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All Things Cannes

6/30/2023
Mike Law, CEO at Carat North America, Cara Lewis, Chief Investment Officer at dentsu US, and Mark Jones, Client President at Carat, sit down to cover all things Cannes Lions, the annual international festival of creativity, from key themes, the impact of the festival on brands and media, and what to expect to see in the second half of the year.

Duration:00:26:12

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Pride 2023

6/13/2023
In this special edition of the pod, and in honor of Pride month, some amazing people within the dentsu LGBTQIA+ community join us to not only celebrate Pride but to reflect on the opportunities and challenges within our industry.

Duration:00:48:53

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That’s A Wrap: SXSW 2023

3/20/2023
Michael Liu, SVP Head of Innovation at Carat; Sarah Stringer, EVP Head of US Media partnerships at dentsu; and Connor McKinney, Senior Director Strategy & Planning at Carat, join us in a conversation as we wrap up this year’s SXSW conference and discuss what’s next for brands following the 9-day event that invited digital creatives to discuss forward-focused.

Duration:00:44:15

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CES 2023

1/12/2023
After three years, we are back in-person at CES, the annual trade show showcasing the latest products and technologies within the consumer electronics industry. In this episode Sarah Stringer, EVP Head of US Media partnerships at dentsu, and Michael Liu, SVP Head of Innovation at Carat, join us to wrap up the CES week and discuss the future of tech and innovation and what’s next in media.

Duration:00:44:26

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Consumer Biases

11/30/2022
In this episode Richard Shotton, author of The Choice Factory focused on applying behavioural science to advertising, and Sean Healy, Global Chief Strategy Officer at Carat, join us to discuss Media Decarbonization, bringing dentsu’s programs from theory to practice, and the consumer behavior changes that are influencing the work.

Duration:00:38:26

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TwitchCon 2022

10/28/2022
In this episode Brittany Rubinsky, VP Digital Investment Partnerships & Brand Assurance at Carat, and Don McLean, Director of Gaming at dentsu, join us to discuss the semi-annual gaming convention, TwitchCon, and what’s next for advertisers in gaming.

Duration:00:37:04

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Brand EQ

10/17/2022
We’re back with a special edition of the pod with Victoria Sjardin, VP of Marketing Excellence at Kraft Heinz International, and Diana Bojaj, Chief Media Officer at Carat US, to discuss Carat’s recent propriety research, the Brand EQ report, and the critical relationship between brand emotional intelligence and business growth.

Duration:00:34:40

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Pride 2022

7/1/2022
In reflection of this past Pride Month we have a very special edition of the pod featuring some of the amazing people within the dentsu LGBTQIA+ community and allies to share what Pride Month means to them, how brands can authentically connect with the community all year round, and advice for rising talent.

Duration:00:22:45

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The One About OOH

5/24/2022
We sit down with Martin Porter, EVP OOH Lead, and Marc Bartholomew, SVP Group Director OOH, at dentsu to talk about the influence, impact and innovation of OOH for marketers.

Duration:00:36:38