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The Indie Hackers Podcast

Business & Economics Podcasts

I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of people about how they've turned their ideas and side projects into profitable online businesses. Explore the stories, challenges, and tactics behind the indie hackers who are escaping the 9-to-5 grind and building their own revenue-generating machines.

I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of people about how they've turned their ideas and side projects into profitable online businesses. Explore the stories, challenges, and tactics behind the indie hackers who are escaping the 9-to-5 grind and building their own revenue-generating machines.

Location:

United States

Description:

I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of people about how they've turned their ideas and side projects into profitable online businesses. Explore the stories, challenges, and tactics behind the indie hackers who are escaping the 9-to-5 grind and building their own revenue-generating machines.

Language:

English


Episodes

#164 – Facing Down an Existential Threat to Your Business with Scott Keyes of Scotts Cheap Flights

6/19/2020
From tourism to transit, the travel industry has taken a bigger hit than any other during the coronavirus pandemic. Despite this, Scott Keyes (@smkeyes), the founder of Scott's Cheap Flights, has managed to stay optimistic. In this episode, Scott and I discuss the frightening state of the travel industry and the economy as a whole, why a curated product is superior to a comprehensive one, and the keys to building a 7-figure paid newsletter that's capable of weathering even the darkest of...

Duration:01:27:48

#163 – Bootstrapping from an Investor’s Point of View with Rob Walling of TinySeed

5/28/2020
Rob Walling (@robwalling) spent years bootstrapping successful SaaS businesses, and today he's helping others do the same as the founder of TinySeed, the first accelerator for bootstrappers. In this episode, Rob and I discuss common misconceptions about fundraising, how to succeed as a founder from an investor's point of view, and why now is the best time to be an indie hacker.

Duration:00:59:28

#162 – Building the House You Want to Live In with Steli Efti of Close

5/18/2020
We've heard a lot about what it's like to build a company from scratch, but what's life like after you've made it? In this episode, Steli Efti (@Steli) returns to the show for a casual chat about his experience being the CEO of a profitable and growing SaaS business for years. We talk about the importance of "building the house you want to live in," how to guide a company through its awkward teenage years, and how Steli is planning to get through the pandemic and the looming recession....

Duration:01:11:46

#161 – How to Make Millions by Writing Online with Sam Parr of The Hustle

5/7/2020
Sam Parr (@theSamParr) returns to the podcast for the second time. You may remember his journey as the midwesterner that went from running a hot dog stand to creating an 8-figure ad-supported newsletter. In this episode, Sam shares how he's now on track to build an 8-figure paid newsletter — Trends.co — and how other indie hackers can do the same. We talk growth strategies for media businesses, advertising vs subscription revenue, and why learning to write persuasively is the most important...

Duration:00:59:55

#160 – Validating and Building Your Ideas Without Code with Bram Kanstein of No-Code MVP

5/1/2020
Bram Kanstein (@bramk) has more experience validating, building, and launching online products than almost anyone, and more success than most. One of his earlier creations, Startup Stash, still retains its title as the most-upvoted Product Hunt submission of all time. Today, Bram spends just as much time teaching others as he does making himself. In this episode, Bram and I talk about the importance of being an early adopter, the best strategies for finding new ideas, and why "mindset" is...

Duration:00:43:13

#159 – Storytelling, COVID-19, and Viral Startup Growth with Tomas Pueyo of Course Hero

4/24/2020
Tomas Pueyo (@tomaspueyo) is the author of the the mega-viral article "Coronavirus: Why You Must Act Now," which was shared by over 40 million people in a single week after it was published in March. He also happens to be an expert on storytelling, and the VP of Growth at a unicorn startup called Course Hero. In this episode, Tomas and I discuss the universal structure of stories as problem-solving devices, why founders and makers should always think about problems first, and how he applied...

Duration:00:40:40

#158 – Communicating During Crisis with Rand Fishkin of SparkToro

4/16/2020
Rand Fishkin (@randfish) has been doing something a lot of founders are afraid to do: He's blogging about the coronavirus pandemic directly from his company website, for all his customers to see. And it's working! Not is he providing useful advice for founders and marketers, but he's also setting an example for how others can do this same. In this episode Rand and I sat down to discuss the changing nature of the online conversation around COVID-19, how founders and businesses can communicate...

Duration:01:07:10

#157 – Listening to Users and Growing to $100,000 MRR with Baird Hall of Wavve

4/9/2020
Baird Hall's (@BairdHall) first attempt at starting up didn't go so well. When all was said and done, he'd burned through his savings without finding a working business model, and he and his co-founder were forced to sell the business for parts. In other words: they were ready for round 2. In this episode, Baird explains why he can't stop bootstrapping businesses, why it's important to work together with a great team, and how listening to users helped him grow Wavve and Zubtitle to over...

Duration:00:52:07

#156 – Surviving a Recession as an Indie Hacker with Amy Hoy of Noko and 30x500

4/1/2020
Amy Hoy (@amyhoy) didn't merely survive the 2008 recession: she built multiple profitable online businesses that grew to support her and, eventually, to generate over $1M in annual recurring revenue. Amy and I sat down for a casual conversation (which we livestreamed to YouTube) about the looming recession, how Amy made it through the last one, and how founders should be thinking about their businesses going forward.

Duration:01:09:09

#155 – Finding the Right Models for Growth with Brian Balfour of Reforge

3/18/2020
Ever since I came across his blog years ago, Brian Balfour (@bbalfour) has been one of the most influential people for how I think about growing online businesses. Not only is Brian a successful blogger, but he's also served as the VP of Growth at HubSpot and founded four companies. His most recent business, Reforge, generates millions in revenue helping tech professionals boost their skills. In this episode, Brian explains why it's crucial to have a visual model for growth, shares his...

Duration:00:51:39

#154 – The Right Way to Talk to People About Your Business with Rob Fitzpatrick, Author of The Mom Test

3/13/2020
Customers will lie to you. So will your friends and family. It's one of the most surprising things you discover when you talk to people about what you're building. Rob Fitzpatrick (@robfitz) should know. He spent years making a habit of talking to customers, only to learn the wrong lessons and have his startup flame out anyway. There had to be a better way. In his book, The Mom Test, Rob shares his strategies for talking to customers the right way, gathering accurate feedback, and even...

Duration:01:06:05

#153 – Quick Chat with William Candillon of Start React Native

3/9/2020
William Candillon (@wcandillon) didn't plan to become an indie hacker when he first started making coding videos on YouTube. He just wanted to learn more efficiently and hold himself accountable. Three years later, he's built an audience of tens of thousands of viewers, and he's making over $6,000/month teaching what he's learned about React Native. In this episode, Will and I talk about why building in public, sharing transparently, and being vulnerable make it easier to succeed as an indie...

Duration:00:48:15

#152 – Picking the Right Market to Get Started In with Justin Jackson and Tyler Tringas

3/5/2020
Transistor.fm founder Justin Jackson (@mijustin) goes head-to-head with Earnest Capital investor Tyler Tringas (@tylertringas) on the topic of picking the right market. The decisions you make when you're just getting started on a project carry the most weight and might affect your life for years to come. How big of a market should you target? How important of a problem should you solve? What does Justin mean when advises working on a "main dish" instead of a "side dish?" And how do a serial...

Duration:01:12:26

#151 – Striking the Right Balance as an Indie Hacker with Sergio Mattei of Makerlog

2/28/2020
Sergio Mattei (@matteing) might be the most energetic founder I've had on the podcast. After discovering the world of online maker communities, he built his own from scratch—Makerlog—and grew it into something special through his passion for sharing and celebrating others' achievements. In this episode, Sergio and I discuss the importance of finding balance in all things as a founder: gathering insights from users vs your personal vision; seeking feedback from the market vs chasing...

Duration:00:48:46

#150 – Acquiring the Experience to Make It as a Solo Founder with Jen Yip of Lunch Money

2/24/2020
Jen Yip (@lunchbag) is the founder of Lunch Money, a budgeting app that's going head-to-head with big names like Mint and YNAB. The catch? She's a solo founder, doing 100% of the work on her own. In this episode, Jen and I cover the wide breadth of experiences and skills she's gained in order to make this possible, her strategies for working hard enough to catch up with competitors but soft enough to avoid burning herself out, and why she's doing this all as a digital "snowmad" who works...

Duration:00:53:52

#149 – Generating Passive Income by Teaching What You Know with Greg Rog of LearnUX

2/19/2020
Greg Rog (@greg_rog) is one of the few indie hackers I know who's actually managed to build a passive income business. His website, LearnUX.io, makes over $10k per month, yet he spends less than a day each month updating the content and answering questions. His secret? A combination of hard work over a sustained period of time, obsessive focus on making a 10x better product, and embracing no-code tools to support automation despite knowing how to code himself. In this episode, Greg walks me...

Duration:01:00:36

#148 – Quick Chat with Nathan Rosidi of Strata Scratch

2/12/2020
Nathan Rosidi has bootstrapped his side project, Strata Scratch, to 2500 users and over $1,500 in monthly recurring revenue. In this episode we discuss the lessons he's learned from past failures, how to prioritize what to work on when you're getting ideas from so many different people, and why it's both a blessing and a curse to be able to take things slowly as an indie hacker.Transcript, speaker information, and more: https://www.indiehackers.com/podcast/148-quick-chat-with-nathan-rosidi

Duration:00:28:13

#147 – Having Fun on the Path to Independence with Cory Zue of Place Card Me

2/12/2020
Cory Zue (@czue) made over $26,000 in profit from multiple side projects in 2019, including a printable place card business and a Django-powered SaaS template. In this episode Cory explains how his journey began by taking a sabbatical from work, he lays out his plan to reach financial independence by 2023, and he shares some tips for ensuring your indie hacker journey is an enjoyable one the whole way through.Transcript, speaker information, and more:...

Duration:00:53:30

#146 – Refusing to Take No for an Answer with Alexandria Procter of DigsConnect

2/4/2020
Alexandria Procter (@alexprocter101) is the last person you would ever describe as timid. When the bureaucracy at her college in South Africa failed to address a massive student housing crisis, Alex taught took things into her own hands, learned to code, and created a startup to help. In this episode, Alex and I talk about the personality traits and the economic realities that drive people to take risks and solve problems. We attempt to answer the question, "What do founders in the...

Duration:01:08:02

#145 – The Slow, Deliberate Process of Making a SaaS Business Work with Jane Portman of Userlist

1/30/2020
Jane Portman (@uibreakfast) is no stranger to making money online. Not only has she run a successful consultancy for nearly a decade, but she's also published 4 books and become a leading authority on UX and product design. So when Jane decided to start a SaaS company—Userlist— she was surprised to learn just slow and difficult the process can be. In this episode, Jane and I discuss the variables that makes companies faster or slower to grow, the importance of nailing your customer messaging...

Duration:01:03:27