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The Indie Hackers Podcast

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I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of developers about how they've built, marketed, and grown their side projects into profitable online businesses. The Indie Hackers Podcast dives even deeper into the strategies and tactics behind making money online. I'll be speaking with the founders of businesses both big and small, from people working a few hours a week on side projects that generate $500/month, to CEOs who've grown their startups to millions of dollars in annual revenue. Whether you're currently running your own business or you're an aspiring entrepreneur, you'll learn by example the fundamentals behind coming up with valuable ideas, testing the market to see if they'll work, finding your first customers, marketing and growing your business, and becoming a financially independent indie hacker.

I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of developers about how they've built, marketed, and grown their side projects into profitable online businesses. The Indie Hackers Podcast dives even deeper into the strategies and tactics behind making money online. I'll be speaking with the founders of businesses both big and small, from people working a few hours a week on side projects that generate $500/month, to CEOs who've grown their startups to millions of dollars in annual revenue. Whether you're currently running your own business or you're an aspiring entrepreneur, you'll learn by example the fundamentals behind coming up with valuable ideas, testing the market to see if they'll work, finding your first customers, marketing and growing your business, and becoming a financially independent indie hacker.
More Information

Location:

United States

Description:

I'm Courtland Allen, and on IndieHackers.com I've interviewed hundreds of developers about how they've built, marketed, and grown their side projects into profitable online businesses. The Indie Hackers Podcast dives even deeper into the strategies and tactics behind making money online. I'll be speaking with the founders of businesses both big and small, from people working a few hours a week on side projects that generate $500/month, to CEOs who've grown their startups to millions of dollars in annual revenue. Whether you're currently running your own business or you're an aspiring entrepreneur, you'll learn by example the fundamentals behind coming up with valuable ideas, testing the market to see if they'll work, finding your first customers, marketing and growing your business, and becoming a financially independent indie hacker.

Language:

English


Episodes

#075 – Escaping the 9-to-5 Grind to Create a $3 Million Business with Joel Hooks of egghead.io

11/16/2018
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Joel Hooks (@jhooks) never found it easy to spend his life working for other people. So when he came across an inspirational book that told him he could learn to code and build his own company, he embarked on a fateful journey to do just that. Learn how Joel helped start a sustainable business that connects programmers to educators, and how he bootstrapped it to over $3 million in annual revenue. Transcript, speaker information, and more:...

Duration:01:09:31

#074 – How to Build a Complex Hardware Business by Starting Simple with David Rabie of Tovala

11/2/2018
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David Rabie (@davidrabie), the founder of Tovala, set out to build one of the most complex businesses imaginable: a hardware device, a software application, and a food prep and delivery service all-in-one. In this interview, we talk about how he approached this challenge one step at a time, from carefully crafting the minimum viable product and making the necessary sacrifices to get to the next step, to delivering a popular product to thousands of paying customers. Transcript, speaker...

Duration:00:55:14

#073 – Building the Habits Necessary to Succeed as a Founder with James Clear

10/26/2018
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James Clear (@jamesclear), the author of Atomic Habits, knows a thing or two about forming successful habits as a founder. In this episode, he talks about how he developed the habits he used to help grow his website to over 400,000 subscribers. We also go into detail about the methods and science behind habit formation, and how any founder can develop the habits necessary to do their best work. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/073-james-clear

Duration:01:06:52

#072 – Building a High-Growth Startup in an Emerging Market with Shola Akinlade of Paystack

10/19/2018
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Shola Akinlade (@Shollsman) knew that the online payments process in Nigeria was broken, and that he was in the perfect position to help fix it. However, numerous challenges stood in his way, including broken financial infrastructure, unreliable internet, and users that had little experience making online payments. Learn how Shola overcame the odds to build and grow Paystack — Stripe for Africa — to over 17,000 merchants processing over $20M per month. Transcript, speaker information, and...

Duration:01:03:18

#071 – Bootstrapping to $1 Million in Two Years as a Non-Technical Founder with Christy Laurence of Plann

10/4/2018
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When Christy Laurence started designing her mobile app, she knew nothing about building tech products or launching startups. In fact, she didn't even know that fundraising an option. Driven by her optimistic nature and love of learning, she traded web agencies for development time in exchange for her marketing skills to get an app built from scratch, and went on to make impactful connections with dozens of influencers who helped her spread the word. Plann generated over $10,000 in sales in...

Duration:00:58:48

#070 – Pivoting from Hard Times to Profitability with Christine Spang of Nylas

9/28/2018
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After her co-founder left the company, Christine Spang (@spang) found herself in a difficult position: deciding what to do with a product that wasn't selling as much as she'd hoped, juggling several different projects competing for her team's time and attention, and rebuilding the team's morale to get the company moving again and foster a great culture. Learn how she overcame the odds to turn Nylas API into a profitable product with over 200 paying customers. Transcript, speaker...

Duration:00:55:01

#069 – How to Use Patience and Empathy to Reach Millions with Ben Halpern of Dev.to

9/13/2018
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When Ben Halpern (@bendhalpern) decided to start another business, he set a very unusual expectation: He gave himself 10 years to succeed. In this episode, we discuss how Ben's patient approach and obsession with understanding things from his users' point of view helped him grow as massive following on Twitter and parlay that into fast-growing online community for developers. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/069-ben-halpern-of-dev-to

Duration:01:25:19

#068 – Finding Success as a First-Time Founder with Mathilde Collin of Front

9/6/2018
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When Mathilde Collin (@collinmathilde) started her first company, she knew she wanted to create a great place to work and to improve the lives of her customers. The product was just an implementation detail. Learn how she picked up the skills she needed to succeed, and built a 100-person company with over 3600 happy, paying customers. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/068-mathilde-collin-of-front

Duration:01:01:02

#067 - Creating a Massive Community and Making It Profitable with Ryan Hoover of Product Hunt

8/30/2018
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Ryan Hoover (@rrhoover) has always been a product person. In a few short years, Ryan built an audience of tech enthusiasts from scratch and grew it into the massive and impactful community known as Product Hunt. Today, he's working to bring Product Hunt to profitability after selling the company to AngelList. We also talk a bit about the maker and entrepreneur communities in general, and the similarities and differences between Product Hunt and Indie Hackers. Transcript, speaker...

Duration:01:17:03

#066 – Building a Tech Business Outside of the Tech Industry with Brian Jagger of Casting Calls America

8/23/2018
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When Brian Jagger (@briansjagger) became a casting director, spending hours copying and pasting and editing file names, he knew there had to be a better way. Learn how Brian and his cofounders took advantage of years of learnings from past failures to build a successful business in the film industry and spread to new markets one city at a time. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/066-brian-jagger-of-casting-calls-america

Duration:01:06:25

#065 – From Blogging to Growing an Agency to $85,000 a Month with Nat Eliason of Growth Machine

8/16/2018
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Nat Eliason (@NatEliason) knows exactly what he's good at. He puts SEO-focused content marketing at the center of every business he builds. When friends started asking for help growing their own businesses through search-optimized content, it was just the validation he needed to start Growth Machine. In this episode, Nat talks about how he hit profitability immediately and grew revenue to $85,000/month in under a year. Transcript, speaker information, and more:...

Duration:01:08:06

#064 – The Path from Minimum Viable Product to $50M a Year with Des Traynor of Intercom

8/9/2018
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As Intercom's Chief Strategy Officer, Des Traynor (@DesTraynor) knows a thing or two about building a successful company. Over the past 7 years, he's worn almost every hat there is to wear. In this interview, Des explains how Intercom got to where it is today and what he's learned along the way, from marketing, to product development and feature prioritization, to hiring, sales, and developing an effective vision that people can believe in. Transcript, speaker information, and more:...

Duration:01:08:38

#063 – Turning Small Ideas into a $35,000 a Month Business with Katie Keith of Barn2 Media

8/2/2018
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Katie Keith (@Barn2Media) sees small ideas as big opportunities. In this episode, she explains how she and her husband left their full-time jobs to go into business on their own, how they found an endless stream of client work, and how they transitioned into building WordPress plugins that generate a sustainable stream of income and allow them to live their lives more freely. Transcript, speaker information, and more:...

Duration:01:06:40

#062 – Getting a Brand New SaaS Business Off the Ground with Mike Taber of Bluetick

7/26/2018
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Mike Taber (@SingleFounder) dives deep into the steps he took to develop a viable idea for a company, validate it with actual customers, secure thousands of dollars worth of sales before writing any code, build a product from scratch, and get it into the hands of his first customers. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/062-mike-taber-of-bluetick

Duration:01:11:09

#061 – How to Bootstrap Your Way to $250,000,000/year with JT Marino of Tuft & Needle

7/19/2018
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JT Marino (@johnmarino) made the unusual journey from software engineer to mattress tycoon, and he did it without raising a dime from investors. In this episode, JT provides mountains of actionable advice about how to bootstrap a business through every stage, from pre-launch product validation up through hundreds of millions in revenue. Learn how Tuft & Needle convinced their first customers to buy mattresses from a brand they'd never heard of, hired top performers on a limited budget,...

Duration:01:29:02

#060 – The Psychological Challenges of Being a Founder with Dr. Sherry Walling of Zen Founder

7/12/2018
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Psychologist and founder Dr. Sherry Walling (@zenfounder) might know more than anyone about the psychology of being a founder. In this episode she talks about the relationship between trauma and entrepreneurship; how to deal with stress and loneliness as a founder; the best methods for staying motivated through rough patches; and how she's building her own online business into something that allows her to do what she loves without trading dollars for hours. Transcript, speaker information,...

Duration:01:01:57

#059 – From Laid Off to Generating $25,000 in Monthly Revenue with John Doherty of Credo

7/5/2018
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When John Doherty (@dohertyjf) got laid off from his job, his gut told him not to go out and get another regular job. In this episode, John talks about how he built up a name for himself in the SEO world, used his reputation to land lucrative consulting deals, and self-funded the creation of a product that generates nearly $300,000 per year. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/059-john-doherty-of-credo

Duration:00:52:43

#058 – Building the Company You Actually Want to Work at with Joel Gascoigne of Buffer

6/28/2018
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When Joel Gascoigne (@joelgascoigne) started Buffer, he had no intention of doing things "the way they've always been done." Learn how he helped lead the way by running a remote team, by being transparency about revenue and salaries, and how grew his business from $0 to $18M in revenue and 70 employees along the way. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/058-joel-gascoigne-of-buffer

Duration:00:55:42

#057 – Wearing All the Hats as a Founder with Saron Yitbarek of CodeNewbie

6/21/2018
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Saron Yitbarek (@saronyitbarek) runs three podcasts, gives dozens of talks every year, runs a blog, a weekly Twitter chat, a conference, an online resource for teaching people to code, among other things. In this episode, Saron explains how she parlays her advantages in one arena to move into another, discusses her tips for being inhumanly productive, and discusses the psychological breakthrough that taught her when to say no to adding more work to her plate. Transcript, speaker...

Duration:01:10:16

#056 – Following Your Passion to Build an Impactful Business with Quincy Larson of freeCodeCamp

6/14/2018
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Quincy Larson (@ossia) explains how he's built freeCodeCamp into a community that helps millions of people learn to code every month by engaging in storytelling, encouraging open-source contributions, and focusing on accessibility to people across every income bracket worldwide. Transcript, speaker information, and more: https://www.indiehackers.com/podcast/056-quincy-larson-of-freecodecamp

Duration:01:07:02