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The Luminary Agent Podcast

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Welcome to The Luminary Agent Podcast. There’s no sugar-coated marketing talk here. You’ll get honest conversation and actionable advice to grow your real estate business right now. We’ll talk about tried-and-true things every agent should be doing and up-and-coming marketing trends. You’ll also hear from industry influencers and top-performing agents around the country. Hosted by Luminary Agent’s CEO, Cody Martens, and content director, Sarah Jacquier.

Welcome to The Luminary Agent Podcast. There’s no sugar-coated marketing talk here. You’ll get honest conversation and actionable advice to grow your real estate business right now. We’ll talk about tried-and-true things every agent should be doing and up-and-coming marketing trends. You’ll also hear from industry influencers and top-performing agents around the country. Hosted by Luminary Agent’s CEO, Cody Martens, and content director, Sarah Jacquier.
More Information

Location:

United States

Description:

Welcome to The Luminary Agent Podcast. There’s no sugar-coated marketing talk here. You’ll get honest conversation and actionable advice to grow your real estate business right now. We’ll talk about tried-and-true things every agent should be doing and up-and-coming marketing trends. You’ll also hear from industry influencers and top-performing agents around the country. Hosted by Luminary Agent’s CEO, Cody Martens, and content director, Sarah Jacquier.

Language:

English

Contact:

(503) 972-2400


Episodes

EP015 - 40 Transactions for $550k GCI from a 310-Person Database - Interview with Diana McCredie

5/8/2019
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Whoa Nellie! Do not drive while listening to this episode. You'll want to take notes with all of the jam-packed pieces of advice Diana McCredie drops during this episode. In this episode, we talk about how Diana runs her business exclusively by referral, how she generates 40 transactions for $550k GCI from only a 310-person database and no cold calling, door knocking, geographic farming or open houses! This is a good one, kids. So listen up! Love you all!

Duration:00:55:07

EP014 - 11 Reasons WHY Real Estate Agents and Loan Officers Should Use Video Marketing

4/17/2019
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In this episode of The Luminary Agent Podcast, I'm getting deep into the WHY of video for real estate and loan officer marketing. Last week, I gave you some video ideas and it made me realize, maybe I should actually give people some compelling reasons why video is so important. So I did! Remember, you can always access the show notes for this podcast on our website (let's be honest, when I finally update them) by going to https://luminaryagent.com/podcast/014. And remember, I love you kids!

Duration:00:31:36

EP013 - 11 Types of Video You Can Use in Your Real Estate Business

4/11/2019
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In this week's episode of The Luminary Agent Podcast, I share with you 11 types of videos that you can use in your real estate business. I think we talk a lot about video and using it for your business but you may not know HOW or WHERE to incorporate video into what you do. So, this week, I'm giving you some great ideas on where in your marketing you can use more video! This episode's a good'en! So tune in!

Duration:00:29:01

EP012 - The Rules About Cold Calling for Real Estate Agents - Interview with Justin Stoddart

3/20/2019
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In this week's episode of The Luminary Agent Podcast, I am a guest on my friend Justin Stoddart's show, Think Bigger Real Estate. We talk about the fun, fun law called the Telephone Consumer Protection Act as it relates to real estate agents and cold calling. Fun, I know. BUT, this information is very important. Every agent - whether you cold call or not - should know this information.

Duration:00:37:13

EP011 - Tips on Making Time for Social Media - Meeting with Caitlin, Bethany, and Tracy

3/13/2019
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In this week's podcast I'm taking you behind the scenes to listen to a meeting I had with two awesome loan officers and a title rep. We talk about a whole host of things relating to social media, such as: * When and what to post * Ideas and hacks for making sure you stay consistent * Myths and truths relating to social media Honestly this episode is jam packed full of great pieces of info. Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at...

Duration:01:10:12

EP010 - How Newer Real Estate Agent Brandi Whitaker Used Her Blog to Get Business

3/6/2019
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Have you ever wondered if a blog is good for real estate? Or are you a newer agent who isn’t quite sure where to start and what to do? This week’s episode is an interview with Brandi Whitaker. Brandi sold almost 20 homes her first year in real estate by leveraging one of her passions—writing—to create a blog that showcased her competence. Brandi also gives some GREAT advice for new agents who are just starting out and who may not be sure what they should be focusing on. Today’s Takeaway:...

Duration:00:42:25

EP009 - How to Embrace Social Media Marketing - Interview with Ashley Lindsey

2/27/2019
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In this episode I interview Ashley Lindsey of Ashley Lindsey Homes at Keller Williams Utah Realtors. Ashley is the number one individual agent in her office of over 200 agents. Ashley and I talk about her journey as a real estate agent and how she's learned to embrace social media in her business. Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day Access the show notes as well as the video recording of this...

Duration:00:27:18

EP008 - 7 Questions Every Real Estate Agent Should Ask Before Posting to Social Media

2/20/2019
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Have you ever posted something to social media and you feel like it landed on blind eyes? Maybe it was something that you thought was interesting but it turns out your audience thought otherwise? Learning what to post to social media takes a lot of trial and error. You have to learn what types of content your audience likes (and dislikes) but who has that kind of time!? In this episode of The Luminary Agent Podcast, Cody and Sarah talk about the 7 questions every real estate agent should ask...

Duration:00:44:52

EP007 - 12 Social Media Mistakes Every Real Estate Agent MUST Avoid

2/13/2019
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Do you ever wonder if you’re helping or hurting your real estate business when you post to social media? Are you doing things on social media just because you see other agents doing them? In this, the James Bond episode of the Luminary Agent Podcast (cuz it’s 007, get it?), Cody and Sarah really hit their stride. They talk about the 12 social media mistakes every real estate agent needs to avoid. They also give some unsolicited advice on how to be the best you that you can be. Also, please,...

Duration:01:02:34

EP006 - How Real Estate Agents Can Create Value - Interview with James Adair

2/6/2019
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This week, we bring on James Adair of Sierra Pacific Mortgage to talk to us about how he’s creating a program - called Active Equity Management - to add value for the consumer, regardless of whether or not they close a mortgage with him. Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at https://luminaryagent.com/14day Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/006

Duration:00:31:02

EP005 - Interview - Justin Stoddart, Think Bigger | Real Estate

1/30/2019
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In today's show, Cody interviews Justin Stoddart, founder of the Think Bigger | Real Estate Facebook group. Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/005

Duration:00:48:23

EP004 - Why Every Real Estate Agent Needs Their Own Website

1/23/2019
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We get a little fired up in Episode 4 of The Luminary Agent Podcast! Today’s topic centers around why every real estate agent needs their own website—and no, not just your brokerage’s free one but a real estate website that you OWN. Sarah and Cody get into: * The main goals of having a website * Reasons why you need your own website * When you may not need your own website Also, please, please make sure you go check out Luminary Agent’s 14-Day Social Media Challenge at...

Duration:00:45:37

EP003 - Facebook Profiles vs. Facebook Business Pages

1/16/2019
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In episode 3 of The Luminary Agent Podcast, we host an epic battle between two worthy opponents... the Facebook profile vs. the Facebook business page. This episode answers our most-asked question which is, "which one should I use and why?" We discuss: * the differences between a profile and a page * when you may want to use a profile * when you may want to use a page * some best practices for posting effectively. Access the show notes as well as the video recording of this podcast at...

Duration:00:32:00

EP002 - Business Planning for Real Estate Agents

1/9/2019
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In episode 2 of The Luminary Agent Podcast, we go deep into everyone's favorite topic... real estate business planning! For real tho, business planning for your real estate business is so essential. We go over four main parts of a real estate agent's business plan: your budget, your marketing, your sales stats, and your yearly work schedule. Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/002

Duration:00:33:40

EP001 - Why Every Real Estate Agent Should Be Using Social Media

1/2/2019
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In this, the first episode of The Luminary Agent Podcast, we lay the foundation for the topic of this podcast: social media and content marketing for real estate agents. We talk about: * What is social media? How do we define it? * Why should I use social media in my real estate business? What is it good for? * What are some things I should avoid doing wrong on social media? Access the show notes as well as the video recording of this podcast at https://luminaryagent.com/podcast/001

Duration:00:36:43

EP000 - Introduction to The Luminary Agent Podcast

1/1/2019
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The Luminary Agent Podcast is for real estate agents who want to grow their business using social media and content marketing. Your co-hosts are Cody Martens, Founder & CEO of Luminary Agent and Sarah Jacquier, Luminary Agent's Content Director. We'll be coming to you every Wednesday with actionable advice and helpful tips to help you grow your real estate business.

Duration:00:01:12