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The Marketing Mindset Podcast

Business & Economics Podcasts

The Marketing Mindset podcast is for entrepreneurs, business owners, and those dreaming of starting their own company. We believe that in order to grow a successful business you need two things: the right marketing strategies and the right growth mindset. This podcast delivers actionable strategies and advice from creating a success mindset to creating a marketing plan for your business using social media, email campaigns, blogging, SEO, and more. You are able to walk away from each episode motivated to grow your business and actually have actionable steps that you can utilize right away.

Location:

United States

Description:

The Marketing Mindset podcast is for entrepreneurs, business owners, and those dreaming of starting their own company. We believe that in order to grow a successful business you need two things: the right marketing strategies and the right growth mindset. This podcast delivers actionable strategies and advice from creating a success mindset to creating a marketing plan for your business using social media, email campaigns, blogging, SEO, and more. You are able to walk away from each episode motivated to grow your business and actually have actionable steps that you can utilize right away.

Twitter:

@mariyabentz

Language:

English


Episodes
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159. How Often Do You Need To Update Your Website?

5/3/2021
We were shocked from our poll results on Instagram at how many people answered that they have not updated their websites in over 5 years! Here are the benefits of updating your website every couple of years: 1. It's a chance to update your stats, testimonials, and language to better speak to your ideal clients. 2. As we grow in business, our product and services may evolve with us. Make sure that the information and pricing on your website is up to date! 3. As your business evolves, most likely your branding will too. Make sure that your website matches all of your current marketing materials so that you don't confuse your customers!

Duration:00:13:08

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158. How to Come Back From Challenges in Your Business

4/26/2021
Every so often, we will experience growth and challenges in our life and business. It is inevitable. When you are going through growth and challenges n your business…don’t focus on all of the negatives. Focus on the positives, and the opportunities that could come from certain situations. Change your mind, and then you can change your life. In this episode, I want to inspire you to take messy action when things seems to be going wrong. I share a story when my husband and I both lost our jobs at the same time…but it ended up being a blessing in disguise because it was the catalyst that truly helped me grow my business. Let's work together: www.mbmagency.com Let's connect: www.instagram.com/mariyabentz

Duration:00:22:11

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157. Should You List Your Prices On Your Website?

3/29/2021
I was recently doing a training for a coaching group for entrepreneurs when someone asked me..."Should we list our prices on our websites?" I have a strong opinion on this one. Take a listen and find out how to make sure every single sales call that you have is a QUALIFIED one. Connect with Mariya: www.instagram.com/mariyabentz Visit Us Online: www.mbmagency.com

Duration:00:10:11

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156. Fighting Through Growing Pains & Not Quitting On Your Business

3/22/2021
Have you ever felt like you just wanted to give up on your business? That no amount of money is worth the stress that you are going though? That you don't want to be the person responsible for fixing all of the problems? You might be going through some growing pains in business. As hard as it may seem...to get to the next level, you will have to fight through these issues. But when tough situations come out of the blue...a huge blessing is right around the corner.

Duration:00:17:40

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155. Every Action in Your Business is an Investment Into the Future

3/15/2021
Some of the actions that people have toward their businesses are like they are playing the lottery. They try different things to see what will stick, without putting in true effort. But if you don't put in the work...nothing will stick! Every small action into your business is like a deposit into an investment account. And overtime, it will accumulate compound interest. If you keep depositing meaningful actions into your business everyday...it could pay dividends beyond your wildest imagination!

Duration:00:10:59

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154. Sowing Seeds Into Your Business

3/10/2021
When people first get into entrepreneurship, they have these big goals and dreams. While it is so important to have something to strive for...often times people start focusing too much on the OUTCOME that could potentially happen, that they don't pay attention to the INPUT they need to focus on to reach their goals or dreams. In today's episode, Mariya Bentz chats about how we need to plant and water certain seeds in the beginning of our business. Seeds are the actions that you take. In many of the examples, these small actions don't require much effort. But they will go a long way. You reap what you sow.

Duration:00:12:43

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153. Stacy Bahrenfuss on Succeeding from the Inside Out

3/2/2021
Stacy Bahrenfuss is on a mission to guide female change makers to freedom and fulfillment to be limitless and leave a legacy. Stacy is the Founder of Catalyst Group, and Creator of the Inside Out Success Method, a system that is at the core of her premier consulting program for female change makers. Stacy guides these female global change makers to discover inner freedom and fulfillment to create lasting success from a beautiful inner state to achieve the change and results they wish to see in the world. The Limitless Mindset Success Method: How to Approach Life & Business to Become a Magnet for Opportunities. In today's episode, Stacy and Mariya chat about why integrating the Inside Out Success Method into your business will elevate your results and success. Connect with Stacy: www.LimitlesWithStacyB.com

Duration:00:26:24

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152. Douglas Ferguson on How to Have Magical Meetings in the Workplace

2/15/2021
Douglas Ferguson is an entrepreneur and human-centered technologist with over 20 years of experience. He is the founder and president of Voltage Control, an Austin-based facilitation agency that specializes in helping teams work better together through participatory decision making and design inspired facilitation techniques. In today's episode, Douglas and Mariya chat about the importance of meeting in the workplace, and how to have your team excited for a meeting (regardless if it is in person or through a Zoom call). Douglas shares how to have meaningful meetings, shares his company's "meeting mantras," and how to have effective meetings. We loved all of the tools and tips he shares in this episode. Connect with Douglas: www.voltagecontrol.com

Duration:00:36:35

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151. Mark Donnigan on Making Your First Marketing Hire

2/9/2021
Mark Donnigan builds disruptive innovative startups. Mark's superpower is architecting go-to-market plans and marketing motions that drive real business outcomes. Mark's experience spans 20 years as a transformative B2B marketing and business leader driving demand, brand development, and strategy for startup and growth-stage companies. In today's episode, Mark and Mariya discuss how to effectively hire your first marketing person (and why they should not be from a big company). Connect with Mark: https://growthstage.marketing

Duration:00:40:27

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150. Top Business Lessons of 2020

1/21/2021
2020 has been an interesting year for everyone...to say the least. In business, it has been tremendous year of growth in all aspects. We've had some really high highs, and some really low lows. I am grateful for all of it because I have learned SO MUCH along the way about growing as a leader, where I want to take the business, what is important/versus what is not, what is a MUST HAVE on contracts (lol) etc. I have 7 main lessons that I have learned over the year: 1. You don't have to solve all of the problems. You can hire someone out to help solve an issue to save your sanity. It's WELL WORTH THE MONEY. 2. Take weekends off. Have quiet time in the morning. Don't check emails in the evening. Work will always be there...but your body needs you to recharge your battery so you can operate the best that you can in your business and personal life. 3. Streamline all of your processes within your team and client structure. Make sure your contracts are EXTREMELY detailed of what is included versus what is not to avoid "scope creep." 4. NO MORE DISCOUNTS. I hate to say it but the those who ask for discounts tend to be a tad bit harder to work with. 5. Build a strong team around you that can be your support system if you ever need to step back for a season. As a business owner you hire people to make your life easier. 6. Don't overbook yourself. Schedule up to 3 main tasks per day to have time for the things that come up. Because if you're the owner of a business...fires tend to come up that you have to put out on the spot. 7. If you are trying to grow an agency, don't take on small $200-$300 projects. They end up being non-profitable and COULD cause you an equal amount of stress as a big project.

Duration:00:34:22

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149. Ali Shah On Growth Hacking Beyond Facebook and Instagram

12/21/2020
Ali Shah is the founder & CEO of TapeReal, a new subscription-based social network where you can record and only engage through unedited, unfiltered audio and video "tapes". Connect With Ali: Instagram: @taperealapp

Duration:00:29:19

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148. Emily McGuire On Growing Any Business Through Time-Tested Strategies Of Email Marketing

12/14/2020
Emily McGuire is the Owner and Chief Email Marketer at Flourish & Grit: an email marketing and automation studio. She helps businesses uncover hidden revenue in their email lists by pairing a business' unique customer journey and high-converting copywriting. With lessons learned over a decade in tech and e-commerce, sending thousands of email campaigns, and earning clients over $80 million in email campaign revenue, Emily loves sharing the time-tested strategies of email marketing done well. You’ll typically find Emily with a cup of coffee in hand because #momlife. When her head isn’t in her laptop, you can find her chasing her toddler, reading a book or binging trashy TV. Connect With Emily! Instagram: @flourishandgrit

Duration:00:26:50

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147. Billy Broas On The Keys To A Successful Product Launch

12/7/2020
Billy Broas is a marketing strategist and business consultant who is known for finding the few, high-impact actions which deliver the biggest results. He specializes in growing online education companies, and even once ran his own online school in the home beer brewing niche. Originally from Virginia, Billy now lives in San Diego where he enjoys being in the water and playing pickle-ball. Connect with Billy! Instagram: @billybroas Website: www.billybroas.com

Duration:00:23:02

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146. Ryan Cote On The Importance Of Self Improvement

11/30/2020
Ryan Cote (Cō-tāy) is the Director of Digital Services and Partner at Ballantine, a third-generation, family-owned direct mail and digital marketing company based out of Fairfield, NJ. Ballantine has been serving small-business clients since 1966, when it was founded by Ryan’s great-uncle. Ryan has been with his family’s agency since 2003, and today he manages the growing digital marketing division. From lead generation to marketing strategy for small businesses, Ryan and his company rise above the get-featured-quick schemes so often attributed to digital marketing. He loves to geek out on technical marketing talk as well as work with real-world business owners about growing their book of business in today’s online world. Connect With Ryan: https://www.instagram.com/ballantinecorp/?hl=en

Duration:00:26:58

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145. Andrew Miller On Growth Marketing For Early Stage Start-Ups

11/23/2020
Andrew Lee Miller, also known as @andrewstartups, is a Startup Marketer who's been traveling the world working with early-stage companies for the past 15 years. After driving growth for 3 multimillion-dollar startup exits, including a 500startups project in San Francisco, he became a fulltime growth consultant via his company GrowthExpertz. Andrew's speciality lies in helping companies scale efficiently in the early-stages with both growth coaching and remote consultancy. He’s written for INC magazine, StartupGrind, and StartupNation. Andrew is also a prolific #DigitalNomad who in the last decade has visited, lived, and worked from over 70 countries. Connect With Andrew Andrew’s Linkedin: www.linkedin.com/in/andrewstartups Andrew’s Website: www.andrewstartups.com GrowthExpertz Website: www.growthexpertz.com Social Media Links: www.instagram.com/andrewstartups www.twitter.com/andrewstartups www.facebook.com/andrewstartups

Duration:00:40:08

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144. Carolyn Lowe On Using Google Analytics To Your Advantage

11/16/2020
Carolyn Lowe founded ROI Swift in 2015 to help emerging consumer brands get expert help in Amazon, Paid Ads for Facebook/Instagram, and Paid Search. So many smaller businesses were being taken advantage of by paying agencies big dollars for no results, and Carolyn thought that was wrong. Her team grew an apparel and footwear company from $0-12M in 18 months through paid Facebook and Instagram ads. Carolyn’s goal is to help 1000 brands grow profitably. So far, they have helped 102, so she is 898 away from retirement! Fun facts about Carolyn: She once won $10,000 on the radio and wished she saved it to invest in Google or Amazon two decades later. After leaving Dell, she founded ROI Swift to follow her passion of helping emerging businesses grow. She is the mother of two children and has her pilot’s license, though no time to actually fly anymore.

Duration:00:25:21

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143. Dealing With Burn Out In 2020

11/9/2020
Just because you've dealt with burnout before, doesn't mean it can't creep up on you again. On today's show I am sharing a personal story of how burnout crept up on me this year, how it knocked me down, and what steps of action I took to get back on it. Let's Connect: www.mbmagency.com www.instagram.com/mariyabentz

Duration:00:17:03

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142. Trevor Oldham On Creating A Six-Figure Business From Your Dorm Room

10/26/2020
On today's show Mariya chats with Trevor Oldham, on Creating A Six-Figure Business From Your Dorm Room. Trevor Oldham is a 23-year-old entrepreneur who went from making $7.03 an hour 5 years ago to running Podcasting You, a six-figure podcasting booking agency out of his dorm room. Prior to Podcasting You, he started two previous companies and even wrote a young adult novel. Connect With Trevor: http://www.instagram.com/trevoroldham/

Duration:00:26:41

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141. How You Can Increase Your Pinterest Traffic by 34,000 Per Month

10/19/2020
On today's show Mariya chats with Rachel Ngom about how you can increase your Pinterest traffic by 34,000 per month. Rachel Ngom is the host of the She’s Making an Impact Podcast. She is a business and lead-generation expert, helping purpose-driven female entrepreneurs drive more traffic, leads, and sales through Pinterest, blogging, and strategic use of automation. Rachel went from being on food stamps with negative $400 in her checking account to a multiple-6-figure online business. She now helps others do the same with her signature courses and programs. Rachel has lived in Kenya, met her husband in Senegal, got married in Morocco, and spent 2 years in France. Learn more about Rachel at: rachelngom.com Connect With Rachel: http://rachelngom.com/cheatsheet https://www.instagram.com/shesmakinganimpact/

Duration:00:26:21

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140. The 5 Basic Contracts Every Entrepreneur Needs with Elena Favaro Viana

10/12/2020
In today's episode, Mariya Bentz chats with Elena Favaro Viana about the 5 contracts that every entrepreneur needs to start their business with (but tends to push to the side). Starting her career in International Criminal Law, Elena has worked with the United Nations in Cambodia, and at the International Criminal Court in The Netherlands defending individuals accused of crimes against humanity and genocide. After several years abroad, Elena found her passion. Elena opened her own virtual practice focusing on business law for Online Entrepreneurs. She also offers Business Mentorship for a more holistic approach combining business & legal. Connect With Elena: @wheredidshegonow

Duration:00:36:11