The Medical Sales Podcast

In this episode, special guest Todd Crowder joins Samuel to unpack what it really takes to develop transformational leaders in medical sales. Together, they explore how proper management training and mentorship can unlock the full potential of a team, and directly impact revenue, culture, and long-term growth. We dig into the often-overlooked transition from top-performing rep to successful manager. Todd shares how to empower new leaders to think like CEOs, embrace strategic thinking, and handle hiring with confidence. If you've ever struggled with promoting the right person or building leadership from within, this conversation gives you a proven framework to do it right. You’ll also learn how mindset can reshape a team's success. Todd explains how to stay solution-oriented, even when facing adversity or toxic work environments. With real-life stories and insights, he shows how energy, emotional intelligence, and vision can turn roadblocks into stepping stones for growth. Whether you're aiming to break into medical sales or level up into a leadership role, this episode is packed with the strategies, tools, and mindset shifts you need. From hiring smarter to building future executives, Samuel and Todd deliver the blueprint to help you lead with purpose and drive real impact. Connect with Todd: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

This episode reveals how orthopedic surgery is being transformed, not by expensive robots or CT scans, but by smart, affordable navigation technology. Jerry Ennett, Senior Managing Partner at Intellijoint, joins us to share how their system is helping surgeons achieve precise hip and knee replacements while reducing costs and complexity. We explore how robotic systems like Mako are changing surgical strategy, not just in the OR, but in how surgeons attract patients and grow their practices. Jerry highlights real-world examples, including Dr. Marshall in Rhode Island, showing how technology becomes a competitive edge in both clinical outcomes and patient engagement. The conversation digs into the debate over accuracy, consistency, and personalized care. Jerry breaks down how Intellijoint ensures even the outlier patients who fall outside textbook ranges, receive the precision and reliability they need. It’s a powerful case for why navigation systems are becoming essential, not optional. Looking ahead, we discuss the growing demand for smaller, faster, outpatient-friendly systems like the T-mini. Jerry shares how market shifts, patient expectations, and surgeon branding are all driving change and why sales professionals need to adapt if they want to succeed in this evolving space. If you're in medical sales, orthopedics, or just curious about how innovation reshapes industries, this episode is packed with insights that will sharpen your strategy and broaden your perspective. Connect with Jerry: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

This episode is everything you need to transition from healthcare to medical sales. April Hoffman, a former physical therapist turned medical sales leader, shares how she used her clinical background to break into the industry and thrive. Her story proves that your healthcare experience is not just relevant, it’s a powerful asset. We dive into the financial struggles many therapists face, the pressure to find stability, and why more providers are exploring sales roles. April gets real about what pushed her to pivot, and how she used strategy, persistence, and the right coaching to land a role in a new division after being laid off. She also shares tips on networking, staying coachable, and building confidence when switching careers. If you’re unsure how to start, or just need proof it’s possible, this episode gives you the mindset and tools to take that next step. Whether you're a burned-out clinician or a healthcare worker ready for more opportunity, this conversation will show you exactly what it takes to make the leap. Connect with April: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

John Crowder joins us to unpack what most medical sales reps are getting wrong in today’s healthcare landscape. Traditional sales tactics are no longer enough, John explains why, and what modern reps must do to stay competitive. We dive into the real impact of disruptive technologies, and how they demand a completely new skill set. John shares how emotional intelligence has become a key differentiator in sales, and why understanding both logic and emotion is essential for building trust and closing deals. Training isn’t what it used to be. John outlines how microlearning, repetition, and real-time coaching are transforming how top teams develop lasting skills. He also shares why outdated training models are failing today’s reps. Compliance is another major hurdle. John reveals how to have ethical, solution-focused conversations that still drive impact, especially with time-strapped providers. He also highlights the power of behavioral assessments in hiring and coaching. Finally, we explore the shift from pitching products to delivering real, personalized value. John explains how reps can build deeper relationships by leading with empathy, relevance, and purpose, not just features and benefits. Whether you’re just breaking in or looking to lead at a higher level, this episode gives you the mindset, tools, and strategies to stay relevant and win in medical sales today. Connect with John: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Courtney Turich shares the journey of Cooler Heads, the startup behind a scalp cooling device that helps chemo patients keep their hair and dignity. From early challenges to reaching over 100 infusion centers, she reveals how awareness, advocacy, and social media-fueled their growth. We explore the emotional impact of scalp cooling, the barriers to oncologist adoption, and the company’s commitment to patient education. Courtney also offers career advice for breaking into medical sales, thriving in startups, and leading with purpose. This is a must-listen for anyone who wants to build a mission-driven career, create a real impact in healthcare, or understand what it takes to grow a successful medical startup. Connect with Courtney: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Ready to elevate your medical sales game? In the final episode of our Unfiltered Medical Sales mini series, seasoned expert Todd Crowder shares his top strategies for mastering client interactions and building lasting relationships. From choosing the right setting for a meeting to reading the emotional cues of your audience, Todd breaks down the art of creating connection while driving results, comparing the process to learning a manual transmission — smooth, responsive, and always in control. We explore the deeper side of sales, where emotional intelligence, patience, and authenticity matter more than flashy pitches. Todd unpacks how to build trust with the entire medical team, not just decision-makers, and why treating every encounter like a professional first date can lead to stronger relationships and more consistent wins. Through engaging real-life stories, Todd reveals how genuine rapport can lead to long-term partnerships, even if the first meeting doesn’t result in a closed deal. He also shares key strategies for maintaining clear boundaries and avoiding the friend zone, where good intentions can sometimes undermine credibility and results. Packed with actionable advice and sharp insights, this episode is a powerful close to our series, perfect for both aspiring reps and seasoned professionals looking to level up. Don’t miss this final chapter in the Unfiltered Medical Sales journey. Connect with Todd: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

In this episode, industry veteran Todd Crowder shares powerful insights on professional presence in medical sales — from wardrobe choices to workplace dynamics. Drawing clever parallels between interviews and first dates, Todd explains why business dress still matters and how details like grooming and attire can shape first impressions in both virtual and in-person settings. We dive into the complex role of appearance in the medical device industry, including how visible tattoos, piercings, and personal style can impact hiring outcomes. Todd offers thoughtful advice on navigating these challenges — especially for minorities and Black women — in environments where unconscious bias may still be present. The conversation expands into the evolving landscape of Diversity, Equity, and Inclusion, and how candidates can stay grounded while navigating shifting professional expectations. Todd also speaks directly to older professionals making a career pivot into medical sales. He breaks down how to turn life experience into a strategic asset, tackle ageism with confidence, and prepare financially for the transition. We wrap with a candid look at maintaining professionalism in male-dominated industries and offer practical communication tips for building strong, respectful relationships on the job. Packed with real talk, personal stories, and actionable advice, this episode is a must-listen for anyone looking to break into or level up in medical sales. Connect with Todd: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

In the Unfiltered Medical Sales Series, Todd Crowder pulls back the curtain on the raw, real-world challenges of breaking into and thriving in medical sales. Through gripping stories and behind-the-scenes insights, Todd shares the high-stakes interview moments that test candidates' resilience, adaptability, and character — giving you a no-nonsense look at what it truly takes to stand out. From navigating uncomfortable conversations to turning interviews into opportunities for authentic connection, Todd shows why top performers in this industry are more than just polished resumes — they're relentless, resourceful, and ready for anything. He also dives into the psychology behind success in medical sales — unpacking how money and fear drive behavior, performance, and leadership. Learn how to identify candidates with the mental toughness to succeed without burning out, and how sales managers can harness those motivators to build unstoppable teams. For clinicians making a career shift or recent grads aiming for their first break, Todd emphasizes the power of relationships over credentials — and why mastering rapport will get you further than memorizing product specs. With actionable strategies, red flags to watch for, and tips for nailing interviews with confidence, this series is your unfiltered guide to launching and leveling up in the medical sales world. Connect with Todd: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

How One Leader Came Out of Retirement to Transform Home Healthcare Jasper Freeman, Director of National Accounts at SC Pharmaceuticals, didn't just return to medical sales—he came back with a mission to change it. In this episode, Jasper shares how he helped launch Ferosix, a revolutionary heart failure treatment designed to keep patients out of the hospital and improve care at home. But that's just the beginning. We dive into: Theuntold storyof Pharmacy Benefit Managers (PBMs) and their massiveinfluenceoverdrug pricingandaccessWhy the insurance-sales-patient triangle is the key battleground in healthcare innovationWhat the U.S. can learn from other countries about lowering costs and improving careBold reform ideas—from slashing med school tuition to rethinking drug distribution This is a rare, behind-the-scenes look at the business of healthcare, guided by someone who's lived it at the highest levels. If you're in medical sales—or trying to break in—this episode is a masterclass on what's next and how to lead the change. Connect with Jasper: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

In this episode, Dr. Vishal P. Rekhala, an interventional pain management specialist, joins us to explore a game-changing approach to launching private medical practices through Independent Practice Partners (IPP). We unpack how IPP helps physicians go from concept to fully operational practice in as little as six months — without the usual red tape and overwhelm. Dr. Rekhala shares how a visionary group of ophthalmologists founded IPP to challenge the status quo and empower doctors to reclaim control of their careers. We discuss how this model is giving new life to private practice, especially at a time when many physicians feel trapped by hospital systems and insurance giants. As consolidation tightens its grip on healthcare, this conversation reveals how IPP offers a path to autonomy, financial growth, and better work-life balance — something many young doctors crave but struggle to achieve. We also spotlight the critical role of medical sales reps in this journey, acting as trusted guides who help physicians navigate the complex terrain of starting and scaling their own practices. From revenue cycle management and regulatory hurdles to the rise of boutique cash-pay practices, this episode is packed with real-world insights for physicians and sales professionals alike. Whether you're a doctor dreaming of independence or a rep looking to expand your impact, this conversation is your roadmap to thriving in today's evolving medical landscape. Connect with Dr. Rekhala: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

In this episode, we sit down with Sarah Schweitzer, a passionate recruiter in Stryker's spine division, whose journey into medical sales and recruiting is anything but ordinary. Sarah opens up about her transition from the pharmaceutical world at AbbVie—where, during the pandemic, her work felt more like moving boxes than impacting lives—to finding real purpose in helping others land life-changing careers in med tech. Sarah gets real about what it takes to succeed in this competitive industry. From breaking down the misconceptions about medical sales to highlighting the grit, resilience, and self-awareness it truly demands—especially in high-pressure specialties like spine—she offers listeners a refreshingly honest perspective. She also dives into the tools she uses to match candidates with the right roles, like Clifton StrengthsFinders, and explains how programs like Evolve Your Success are helping future reps find clarity before they ever step into an interview. With over 250 successful placements under her belt, Sarah's advice is packed with both heart and hard truths. We also step into her world outside of work—her excitement about becoming a mother, her love of fantasy novels, and how her personal values shape the way she leads and connects with people. Whether you're already in the field or just exploring the idea of medical sales, this episode delivers actionable insights, relatable stories, and the inspiration to take the next right step in your career. Connect with Sara: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Todd Crowder's path into medical sales wasn't just a career choice—it was a legacy in the making. Growing up with a father who built a prolific career at Ethicon, Todd was immersed in the industry from an early age. But instead of simply following in his father's footsteps, he forged his own path, bringing a unique blend of military discipline, strategic thinking, and entrepreneurial drive into the world of medical sales. In this episode, Todd shares: How his experience as a Patriot Missile Officer shaped his leadership and sales approach.The realities of working with his wife, who owns the distribution company where he's an account executive.The differences between capital equipment and disposable sales—and what every rep should know.The truth about medical sales earnings and how to build generational wealth.Why hemade the bold moveto a 1099 sales role—and what it takes to bet on yourself. Whether you're breaking into medical sales, exploring leadership opportunities, or considering a 1099 career shift, Todd's insights will challenge you to think bigger and take ownership of your future. Don't miss this powerful conversation. Connect with Todd: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Want to thrive in medical sales? In this episode, TJ, a regional business director specializing in cardiology, shares insider strategies for success—from fostering a growth mindset to mastering self-leadership. Learn how top performers refine their processes, understand their motivations, and leverage innovation to drive sales in coronary artery disease and structural heart technologies. Discover why psychology beats tactical selling when building strong healthcare partnerships and how relationship-building is the key to long-term success. TJ also reveals how Boston Scientific onboards new reps to ensure they make an impact from day one, engaging effectively with hospital accounts. Thinking about breaking into medical sales from a different industry? We explore how a restaurant server can successfully pivot into medical sales, the importance of demonstrating growth, and what hiring managers look for in standout candidates. Plus, get expert tips on acing interviews, crafting personalized follow-ups, and making authentic connections that lead to opportunities. Whether you’re a seasoned rep, an aspiring medical sales professional, or a leader looking to build a high-performing team, this episode is packed with real-world insights, career strategies, and actionable advice to help you succeed in the dynamic world of medical sales. Meet the guest: TJ Jones is a Regional Sales Director for Boston Scientific, a global company that transforms lives through innovative medical solutions. He is passionate about positively impacting patient care and helping sales professionals reach new milestones professionally and personally. Connect with TJ: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

From Respiratory Therapy to Medical Sales Powerhouse: The Journey of Jaclene Corstorphine Jaclene Corstorphine, known as the “Queen of Atlanta in Disrupting Technologies,” joins this episode to share her journey from respiratory therapy to pioneering medical device sales. She takes us behind the scenes of introducing groundbreaking technologies like the NanoKnife, offering an insider’s perspective on how innovation is transforming prostate cancer treatment. In this episode, you’ll learn: How Jaclene transitioned into medical sales and made an impact in the fieldThe role of disruptive technologies in shaping modern healthcareStrategies for building strong physician partnerships and overcoming industry challengesHow to balance a demanding career with family life and maintain a competitive edge Jaclene’s story is a masterclass in adaptability, perseverance, and seizing opportunities. She also shares key insights on navigating the evolving medical sales landscape. Meet the guest: Jaclene Corstorphine is an accomplished medical device sales representative with over 20 years of experience in the industry. Starting her career as a respiratory therapist in Atlanta, she transitioned into sales by leveraging her clinical background. After gaining initial experience in home medical sales, she moved into the medical device space, excelling in various specialties, including wound care, cardiovascular sales, and neuromodulation. Currently, she focuses on disruptive technology in urology oncology, selling the innovative NanoKnife system, which offers a non-invasive alternative for treating prostate cancer. Known for her strategic approach and flawless follow-up, Jaclene is passionate about improving patient outcomes and mentoring others in the field. Connect with Jaclene: LinkedIn Connect with me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Breaking Into Medical Sales: Gina Torres's Journey from Nurse to Industry Expert In this inspiring episode, Gina Torres, a seasoned peripheral vascular representative, shares her incredible transition from a peripheral vascular nurse to a top medical device sales expert at Shockwave. Discover how she leveraged her clinical background to drive innovation and improve patient outcomes, particularly in preventing amputations for those with peripheral arterial disease. Gina dives deep into the transformative power of intravascular lithotripsy technology and the critical role medical sales professionals play in advancing treatment solutions. She also sheds light on the evolving responsibilities of clinical specialists, balancing in-depth product knowledge with the art of sales. If you're considering a career in medical sales, Gina offers invaluable advice on how individuals from non-clinical backgrounds, such as marketing professionals, can successfully break into the industry. She also opens up about the challenges of balancing a demanding career with family life, sharing practical strategies for success. From launching Nurse Elevator to help nurses and techs transition into medical sales to her go-to book recommendation, Influence by Robert Cialdini, Gina's insights are packed with actionable takeaways. And, of course, we wrap up with a fun lightning round, including her must-try meal at Pecan Lodge in Dallas. Whether you're a healthcare professional, an aspiring medical sales rep, or simply curious about this dynamic field, this episode is packed with motivation, industry knowledge, and career-changing insights! Meet Gina: Gina is a former ICU and Interventional Radiology nurse who successfully transitioned into the medical device industry, where she is now an executive sales representative and a recognized expert in peripheral vascular interventions. Despite having no formal sales training, her deep clinical expertise and firsthand understanding of patient care have propelled her to excel in the field. She began her industry journey as a Clinical Support Specialist, where she quickly mastered the sales process with the guidance of exceptional mentors. Her ability to bridge the gap between clinical knowledge and sales strategy led her to secure a sales role, where she has since earned back-to-back President's Club awards. Passionate about helping other healthcare professionals leverage their skills beyond the bedside, Gina founded **Nurse Elevator**—a platform dedicated to guiding nurses, techs, and other clinicians into medical device sales and related non-hospital careers. She firmly believes clinicians bring unmatched value to the industry due to their deep understanding of patients and treatment algorithms. Through Nurse Elevator, Gina is on a mission to create a supportive and educational community that empowers healthcare professionals to confidently explore new opportunities. Connect with Gina: LinkedIn Connect with me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today! The views and opinions Gina expressed are her own and not a reflection of Shockwave Medical or Johnson and Johnson MedTech.

Struggling to stand out in medical sales? This episode is your blueprint for crafting a resume that gets noticed, even if you don't have direct sales experience. Learn how to position your background as an asset, highlight your sales potential, and structure your resume for maximum impact. We'll also dive into LinkedIn strategies to boost your visibility and connect with decision-makers, plus real success stories from professionals who made the leap. If you're serious about breaking into medical sales, this episode is a must-listen! Connect with me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

From Ted Talks to the medical sales podcast! Today's episode has a special guest, Andy Olen. In this episode, he discusses the essential sales skills required for success as a medical sales representative. Discover Andy's expertise as he guides high-performing individuals, executive sales leaders, and professional athletes through his coaching and training organization. Through his book, "The Trilogy of Yes," Andy empowers salespeople to inspire customers to say yes. Tune in now and unlock the sales skills that will propel your career in medical sales. Meet Andy: Andy Olen's Sales and Leadership Training along with his High-Performance Coaching efforts are rooted in his 20+ years of professional experience. Andy's led sales and business teams around the world, negotiated contracts worth over $400,000,000 dollars, and knows how to deliver programs to teams where the action and impact is immediate. Real-world solutions for individuals and teams seeking to be best in class. Andy is an author. He wrote The Trilogy of Yes – a guide for salespeople on how to use Communication, Connection, and Cooperation to inspire others to say YES. Andy has spoken on the TEDx stage and regularly shares his thoughts on the podcast The Sales Warrior Within. Andy's corporate career spanned 17 years of sales, marketing, and global leadership experience in the medical technology industry with Fortune 500 companies. Andy, and his teams, sold and marketed over $4.5 billion worth of healthcare products on five continents. Andy was a Senior Vice President at Siemens Healthineers, Global VP of Sales at Roper Technologies, and General Manager Canada & Latin America at Abbott Vascular. Andy lives in Milwaukee, Wisconsin, with his family. You can find Andy cheering for the Milwaukee Bucks, playing a round of golf, jumping on a plane to explore, and soaking in the richness of being around amazing people doing amazing things. Andy is a proud Wisconsin Badger having earned his BA and MBA in Madison, Wisconsin. Go Red! Love the show? Subscribe, rate, review, and share! Here's How » Join the Medical Sales Podcast Community today: evolveyoursuccess.com

What separates top-performing medical sales reps from the rest? It's not just talent; it's elite training. Amy Harrington, VP of Clinical Training, reveals how the right approach to learning can make or break your success in this industry. Inside this episode: How Amy went from surgical tech to nurse to top-tier medical sales leaderWhy sales training isn't optional—it's the secret weapon for dominating the fieldThe overlooked power of personalized learning in high-stakes industriesHow startups shaped her ability to adapt, innovate, and build winning teams Whether you aim to break in, level up, or reinvent your career, this episode delivers the insider playbook for thriving in medical sales. Meet the guest: Amy Harrington is the Vice President of Clinical Training and Practice Development at R2 Technologies, Inc., where she leads the company's clinical education and advancement strategies. With over a decade of experience in the aesthetic and medical technology industries, Amy is known for designing innovative training programs that equip sales teams to sell confidently through science and knowledge. Since joining R2 in 2021, Amy has been a driving force behind the company'scompany's growth and innovation. Her strategic leadership—first as Director of Clinical Development & Education, then as Senior Director of Clinical Development, and now as VP of Practice Development—has been instrumental in establishing the R2 brand within clinical practices. Her contributions reflect a deep commitment to advancing the field of aesthetics through education and collaboration. Before R2, Amy held impactful leadership roles at Syneos Health, Obagi, and Solta Medical, where she developed and implemented transformative clinical and sales training programs. Beginning her career as a Registered Nurse in the operating room, she gained invaluable hands-on experience that continues to inform her practical and patient-centered approach to clinical education. Amy's academic background includes a dual bachelor's Degree in nursing and biology from the University of Maine, as well as an associate's Degree in criminalistics. She further enhanced her expertise in curriculum development with an instructional design certification from the Association of Talent Development. Outside of her professional endeavors, Amy is a wellness enthusiast who enjoys yoga, rowing, and exploring Maine's landscapes. A proud dog mom, she embraces an active outdoor lifestyle while balancing her passion for transforming clinical education with her love for the outdoors. Connect with her: LinkedIn Instagram

Think you need a science degree to succeed in medical sales? Think again. This episode dismantles the biggest myths in the industry and gives you the blueprint to win, regardless of your background. What's Inside: How top reps are skipping degrees and dominating through passion and relationshipsWhy ex-servers, chefs, and sales pros are pivoting into high-paying med sales rolesThe raw truth about the grind—regulations, quotas, and why it's not about fancy dinnersThe secret skills that separate six-figure earners from the rest Plus, a tailor-made program to fast-track your way into med sales—no experience required. This isn't just another podcast. It's your roadmap to a career shift that makes an impact. Listen now Remember to subscribe to our Podcast for more valuable episodes. Connect with me: LinkedIn

From navigating the halls of Abbott Laboratories and Knoll Pharmaceutical Company to pioneering his path as an independent medical device sales rep, Bruce Brown's career journey challenges traditional sales wisdom. In this episode, he reveals the innovative strategies that helped him thrive in both worlds - including an ingenious FedEx tactic that changed his pharmaceutical sales game. Bruce opens up about the real rewards and challenges of transitioning to 1099 medical device sales, offering a no-nonsense look at building surgeon relationships and handling industry hurdles. His candid insights cover everything from managing non-payment issues to adapting to generational shifts among doctors, providing listeners with actionable strategies for success in the medical sales field. Whether you're a pharmaceutical rep considering medical devices or a sales professional looking to go independent, Bruce's two decades of experience offer a practical blueprint for making the leap. He shares specific resources, proven approaches for product innovation, and the mindset shifts needed to thrive in today's evolving healthcare landscape. Connect with him: LinkedIn Best Book: Founding Fathers: The Essential Guide to the Men Who Made America. Remember to subscribe to our Podcast for more valuable episodes.