The Sports Entrepreneurs Podcast by Marcus Luer-logo

The Sports Entrepreneurs Podcast by Marcus Luer

Business & Economics Podcasts

The Sports Entrepreneurs Podcast is an “audio biography” series with the leading Entrepreneurs and Movers & Shakers in the business of Sports & Esports of the past 40 years. Marcus drills deep into the career of his guests, what worked and what didn’t, the learning from the good, bad and ugly. Through his wide network, Marcus is able to host top guests from across the industry and from around the world. As a western Sports Entrepreneur operating in Asia for the past 25 years, it has a certain East-West flavour.

The Sports Entrepreneurs Podcast is an “audio biography” series with the leading Entrepreneurs and Movers & Shakers in the business of Sports & Esports of the past 40 years. Marcus drills deep into the career of his guests, what worked and what didn’t, the learning from the good, bad and ugly. Through his wide network, Marcus is able to host top guests from across the industry and from around the world. As a western Sports Entrepreneur operating in Asia for the past 25 years, it has a certain East-West flavour.

Location:

United States

Description:

The Sports Entrepreneurs Podcast is an “audio biography” series with the leading Entrepreneurs and Movers & Shakers in the business of Sports & Esports of the past 40 years. Marcus drills deep into the career of his guests, what worked and what didn’t, the learning from the good, bad and ugly. Through his wide network, Marcus is able to host top guests from across the industry and from around the world. As a western Sports Entrepreneur operating in Asia for the past 25 years, it has a certain East-West flavour.

Twitter:

@MarcusLuer

Language:

English


Episodes

Chris Lencheski, “Motorsports in the Blood”

11/26/2021
Chris Lencheski, also better known as “SKI” in the industry is a true serial sports Entrepreneur from his early days around the Atlanta Olympics to his very successful years across global motorsports. SKI & Company left its mark on the industry on many levels and Chris till today continues to shape the industry. Great insights and learning from his own businesses to the various groups he worked with over the decades (Comcast Spectacor, TPG Speciality Lending, MyyTake India), including an...

Duration:01:41:28

Michel Masquelier, ”From Intern to Chairman - 35 years at IMG”

11/10/2021
Michel Masquelier had an incredible career with IMG over 35 years starting as an Intern and finishing as the Chairman of IMG Media and SNTV. Over that time he had the privilege to work with and learn from the charismatic owners from Mark McCormack, Ted Forstmann to Ari Emanuel at the end. Pioneering a variety of new innovations and setting up new business units over his tenure. Fascinating stories of an amazing career. Also check out Michel’s new book “This is not a Dress Rehearsal” for...

Duration:01:17:24

Hide Arai, ”Japanese Influence in Sports”

10/27/2021
From his two decades with DENTSU Sports to now 17 years with FIFA, Hide Arai has been at the heart of the Japanese presence in sports marketing globally for decades. Great stories and insights into the Japanese Advertising Giant’s influence in global sports for the last 40 years, driven by the emergence of Japanese super brands. And a short discussion about FIFA’s state of play, with several sensitive topics appropriately edited. Key Highlights Loss of CEO may put on brakes at ISL...

Duration:01:04:26

Murray Barnett, ”Media & Sponsorship Unpacked”

10/7/2021
Great stories and learning from Murray Barnett’s illustrious career across NBA, ISL, World Rugby and F1 to turning entrepreneur with his own boutique consulting agency during the pandemic. Lots of wisdom and great sharing from his journey over the past 2 decades. Key Highlights About Murray Barnett Murray Barnett is a Sports Marketing professional with over 20 years’ experience in Media, Marketing & Sponsorship worldwide. He has uniquely worked for sports leagues, governing bodies,...

Duration:01:10:23

Stephane Schindler, ”Game Changer”

9/24/2021
Stephane Schindler, another French industry veteran who has left his mark across the sports world and in particular with CAA Eleven which changed the face of UEFA’s National Team competitions and commercial structures. Lot’s of great stories and details in our discussion. Enjoy. Key Highlights About Stephane Schindler Stéphane Schindler started his career in 1996 at Eurosport as Operational Marketing Manager. In 1998, he joined Canal+ and became Head of Sports Acquisitions. In 2000,...

Duration:01:24:31

Andrew Croker, ”Mr Chairman”

9/11/2021
Andrew Croker, Chairman of multiple enterprises and one of the most outspoken sports Entrepreneurs hailing from the UK. Fun and colorful deep dive into Andrew’s 40+ years in the industry from his days following his dad around Football club board rooms to successfully launching Perform, the Global Cycling Network and getting Hawk-Eye into Football. Key Highlights About Andrew Croker Andrew Croker is a very well-known figure in the sports management and media business, with over forty...

Duration:01:10:00

John West, "Power of Influencer Content"

8/19/2021
John West, a serial entrepreneur across multiple businesses before getting into the exciting world of Sports content, influencers and social media platforms. Started Team Whistle in 2009 after several years of figuring out his next move. Recently partnered and merged with Eleven Sports. Learn about his entrepreneurial journey and amazing stories of how he build a company that now has over 4 billion impressions per months across over 1,600 “Channels” of influencers and online...

Duration:01:00:26

Harpreet Singh Rai, "Wearable Health And Wellness"

8/5/2021
Harpreet Singh Rai, the CEO of OURA Health Ltd, a Finish company which is making a huge splash in the wearable health and wellness space through its smart ring product. He shares his stories how he became involved in the business and where he is planning to take it. Great stories on how the product works and the benefits behind it, to the future growth and plans of the business. Key Highlights About Harpreet Singh Rai Harpreet Singh Rai is the chief executive officer of Oura and a...

Duration:00:50:20

Terrence Burns, "Olympic Marketing Unpacked"

7/28/2021
Terrence Burns is best known as the “Bidding Guy” (in his own words), having supported and worked on more successful Olympic bids than anyone else in the industry. Lots of great stories and learn from his incredible experiences at Delta Airlines (which inspired several books) to working with sponsors and brands across the world. Great insights into the Olympic Games, from bidding processes and how it has changed, to branding the Games, to emotions which describes what the Rings mean to...

Duration:01:31:20

Patrick Mouratoglou, "The Coach"

7/20/2021
Patrick Mouratoglou, also known as “The Coach”, currently the most influential coach in tennis, sharing his incredible journey with us, starting with his difficulties in his childhood to overcoming them and turning his passion for Tennis first into a business (Academy) and then into a profession (Coach). Amazing stories and incredible learning on multiple levels. Best warm up story ever on the Sports Entrepreneurs Podcast. I am certain you will enjoy it. Key Highlights About Patrick...

Duration:01:04:08

Giampiero Rinaudo, "Sports Tech, Made in Italy"

7/1/2021
Giampiero Rinaudo, a passionate Italian sports tech Entrepreneur, Founder & CEO of Deltatre. Being the CEO for the past 35 years, managing the growth over three decades with now a team of over 1,000 technologists, designers, and innovators across the world who are driven by a passion to change the way the world consumes content. Key Highlights About Giampiero Rinaudo “When I was young, I wanted to be a timekeeper for alpine skiing,” says Deltatre’s Group CEO, Giampiero. Fascinated by...

Duration:01:23:46

Clive Bowen, "Racing Resorts"

6/17/2021
Clive Bowen is a man truly shaped by his early career experiences; from his days at Rolls Royce to his years working with a large Saudi group before entering into the world of motor racing and him emerging as a world leader in building Racing Resorts around the world: Key Highlights About Clive Bowen I established Apex Circuit Design Ltd in 1997 and developed it to become a world-leader in the field of motor race circuit design, engineering and master planning. My team and I design...

Duration:01:11:42

Joachim Hilke, "From Hamburg To The World"

6/2/2021
Joachim Hilke, is a German sports marketing Veteran with an colorful career across NFL Europe, UFA/Sportfive early growth story, HSV (Hamburg Football Club) and now with Fanatics in Europe. Lots of great stories on how the NFL started in Europe and the challenges around it, to an insider look into German Football Club thinking and off course a deep dive into Fanatics’ amazing online merchandise retail business globally. Enjoy. Key Highlights About 2017 – today, Fanatics International,...

Duration:01:17:16

Ricardo Fort, "Sport By Fort"

5/19/2021
Ricardo Fort spent his incredible career on the "brand side" of the business, deploying hundreds of millions of sponsorship and advertising dollars for the likes of Coca-Cola and VISA to name a few. Great deep discussion about his views on sports as a platform from the perspective of a true "Advertising Man" who has worked with some of the biggest sports sponsors in the world. Key Highlights About Ricardo Fort After 25 years working for some of the best companies in the world and...

Duration:01:17:39

Mark Pannes, "From Basketball To Football"

5/5/2021
Mark Pannes is a highly accomplished US sports executive with an incredible career across the US and Europe, from his early days at the New York Knicks, to leading a large European Football Club (AS Roma) on behalf of a US Owner and learning the inside workings of one of the largest Banks in the world (HSBC Private Bank). Mark has accumulated a wealth of knowledge and his views are well heard (through his own Podcast/Clubhouse talks) and respected in the industry. With the European Super...

Duration:01:18:08

Paul Berger, "Middle East Sports Stories"

4/19/2021
Paul Berger is a true Middle East insider, having been based in Dubai, UAE for nearly three decades and done it all from advertising, motorsports, helping to build the Dubai Autodrome to now running EMEA for the Arena Group, one of the leading temporary event structures groups in the world for sports, music, exhibitions to cultural events. Key Highlights www.dubaiautodrome.aewww.apexcircuitdesign.com About Paul Berger Paul Berger has been working in the Middle East and Asia since 1993....

Duration:01:06:12

Hrish Lotlikar, "The Superworld of NFTs"

4/8/2021
Hrish Lotlikar is a living example of a successful digital nomad Entrepreneur. A former Investment Banker turned VC, turned Tech, Blockchain and Crypto Entrepreneur. Besides covering Hrish's amazing career we take a very close look at his latest venture "Superworld", the relevance to sports and the connection to NFTs, the currently hottest trend in the Crypto and sports, music, arts IP (Intellectual Property) world. Key...

Duration:01:04:51

Sophie Goldschmidt, "From Tennis, Basketball, Rugby to Surfing"

4/1/2021
Sophie Goldschmidt, has been recognized as one of the most influential/powerful Women in sports by multiple publications/organizations from Forbes, Adweek, Leaders in Sport, Sports Business, etc, working across the globe in leadership and senior positions from the WTA, NBA, England Rugby to the World Surf League. All very different sports, with different opportunities and challenges along the way. Great stories and learning from her exciting career over the past 20 years. Key...

Duration:01:02:11

Frederico Pena, "Brazilian Football"

3/23/2021
Frederico Pena, better known as Fred is a "Jerry Maguire" inspired Brazilian Sports agent, working across Brazilian Football for 20 years, including many years with the leading Agency, Traffic. Great inside look into Brazilian and South American Football, the rise and demise of Traffic and how we worked together in Asia. Key Highlights Vini Jr About Frederico Pena Education background in finance and economics having graduated from the Huntsman Program in International Studies and...

Duration:01:32:05

Andreas Heyden, "Football Gone Digital"

3/11/2021
Andreas Heyden, is a German web/digital native, learning from the tough times of the dotcom boom/bust days and the 2008/09 global financial crisis and now leading Digital Innovations at the Bundesliga (DFL - German Football League). Great insides into the Digital innovations and projects of one of the leading Football Leagues in the world, which also aims to be the most innovative Football League in the world. Plenty to learn for anyone in this space. Listen closely. Key...

Duration:01:00:47