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The Venture

Gimlet Media

The real adventures behind pioneering businesses, from the people who lived them. Brought to you by Virgin Atlantic and Gimlet Creative.

The real adventures behind pioneering businesses, from the people who lived them. Brought to you by Virgin Atlantic and Gimlet Creative.
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United States


Gimlet Media


The real adventures behind pioneering businesses, from the people who lived them. Brought to you by Virgin Atlantic and Gimlet Creative.




Live in L.A. with Tinder and WeWork

Our season finale! Advice on turning simple ideas into business adventures from a panel of L.A.-based entrepreneurs and Virgin Group founder and author Richard Branson. Featuring: Sean Rad, Founder and CEO of Tinder Miguel McKelvey, Co-founder and Chief Creative Officer of WeWork Cassey Ho, Founder of Blogilates To learn more about The Venture, go to


Live in Seattle with Sir Richard Branson

This week, something a little different. A panel discussion featuring Virgin Group founder Sir Richard Branson, along with Seattle entrepreneurs: Nadia Shouraboura, founder and CEO of Hointer Jonathan Sposato, chairman and co-founder of GeekWire, CEO of PicMonkey Chase Jarvis, founder and CEO of CreativeLive Moderated by Mimi Jung, morning anchor for King 5 News Seattle To learn more about The Venture, go to


Girls Who Code: Be Brave Not Perfect

She’d never written a line of code in her life -- but she had the guts to take on one of tech’s biggest problems. Meet Reshman Saujani: a daughter of refugees, a Yale Law graduate, a former Wall Street lawyer, and an ex-candidate for Congress. Today, she runs Girls Who Code, an organization she founded to disrupt the tech talent pipeline, by closing the gender gap. Through all of it, she’s learned that sometimes the best way to succeed is to fail. The Venture is hosted by Ashley...


Dr. Bronner's Magic Soap: Embracing Eccentricity

Before organic products were trendy, before “hippie chic” was a popular Pinterest search term, there was Dr. Bronner’s Magic Soap Company. For decades, Dr. Bronner’s pure-castile liquid soap was affiliated with counter-culture folks drawn to its simplicity and “We are All-One!” messaging. And while it was founded by a German immigrant in the 1940’s, the generations that came after him -- his sons and grandsons -- turned a small, loyal following into the $100 million business it is today....


The Onion: Challenging Convention

It all started with coupons -- and it’s become a multi-million dollar, multi-platform media empire. It’s The Onion: A worldwide source for witty news satire. The Onion was started by a few college kids at the University of Wisconsin in the late ‘80s. Now it’s so engrained in our culture that we point out when the real news “looks like an Onion headline.” The Onion has both observed the world, and changed it -- and become a must-read for millions of people every day. The Onion has had a...


The Real World: Disrupting the Status Quo

It all started when Jon Murray, a TV and documentary producer, and Mary-Ellis Bunim, a soap opera writer, approached MTV with an idea that ultimately changed television forever. The Real World popularized a new genre of television known as “reality TV.” Today, reality TV has splintered into innumerable forms, but its backbone was built with The Real World, and Bunim/Murray Productions continues to be at the forefront of the industry. They’re the team behind The Simple Life, Born This Way,...


Chef Niki Nakayama: Make it Meaningful

As the owner, head chef, and mastermind behind her restaurant n/naka, Chef Niki Nakayama serves up coveted kaiseki dinners, a structured multi-course meal that emphasizes seasonality and extreme technical prowess. Niki truly straddles the line of tradition and innovation, sourcing local ingredients and employing centuries-old techniques. And she just may be the only woman in the world who does it. But while Niki is the master of her kitchen and craft, getting here was a struggle. In this...


Kill Rock Stars: We Wanted Everything to Change

Kill Rock Stars is one of indie rock’s most respected record labels, known by fans for its superior taste in music, and by musicians for its ethical approach to business. Nirvana, Sleater-Kinney and Elliott Smith all have roots at the label. But there are a lot of bumps on the road, as you take a business from a one-bedroom apartment to the big time. Follow founder Slim Moon and current label president Portia Sabin, who happen to be married, as they face personal tragedy, their personal...


Introducing: The Venture

Starting a business is a leap of faith. It’s unpredictable, exciting, foolish and brave -- it’s an adventure. From Virgin Atlantic, Richard Branson’s transatlantic airline, and Gimlet Creative, The Venture introduces you to the innovators, artists and risk takers behind pioneering businesses. These are businesses that changed the face of their industries, but not in the ways you might think. You might not recognize these entrepreneurs by name, but once you hear their stories, you won’t be...