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The YourLIVINGBrand.live show

Podetize

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience. Bio for Ben Baker: I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience. Bio for Ben Baker: I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

Location:

United States

Networks:

Podetize

Description:

The YourLIVINGBrand.live show is about what makes you unique as a brand. What you do, why you do it, who you do it for, and why you are valuable to them. Every brand has a story. Something that sets them apart and engages their audience in a positive way. Every week, we have another guest that tells us their story and how they find ways to interact with their particular audience. Bio for Ben Baker: I am the corporate storyteller of your brand. Let me help you engage your audience in meaningful ways.

Language:

English


Episodes

One Team One Dream: What Makes An Effective Team Culture With Gregg Gregory

10/4/2022
A company is more than its mission and vision. It's about the culture. And when we look at company profiles, more often than not, culture is highlighted. It's now one of the top things to consider in finding the right company to work for. But how do you define culture? What makes it the right one for us? How does culture affect performance and attrition? Certified Speaking Professional, Gregg Gregory of Team Rock, talks about the who, what, and whys of company culture. He shares insights on...

Growing Weeders Into Leaders With Jeff McManus

9/27/2022
In today's fast-paced, constantly evolving business landscape, a strong leadership team is more important than ever. But many organizations fail to realize that leadership is not a quality that can be taught or imposed from the top down. Instead, it must be nurtured and developed from within. How can organizations identify and invest in employees who have the potential to be great leaders? Here to discuss leadership along with insights from his book, Growing Weeders Into Leaders, is Jeff...

Duration:00:32:31

Having Difficult Conversations With Sudha Ranganathan

9/20/2022
As a leader, you need to have difficult conversations with your team. Having this ability is crucial to your success. After all, conflicts are inevitable. And you need to be able to address them before it becomes more than you can handle. Sounds easier said than done? Then join Ben Baker as he talks to the Director of Product Marketing of LinkedIn, Sudha Ranganathan, about the fear of having difficult conversations with your team. Learn how to have the emotional intelligence to look at other...

Duration:00:35:12

Time-Starved: Accomplishing More For Half The Time With Yvonne Dam

9/13/2022
So little time, so much to do. At some point in our personal and professional lives, we feel time-starved—that we didn't have enough time. And we spend hours thinking of what we need and should be doing rather than taking that time actually doing it. If you feel that you're working all the time but still have a lot more to get done, this is the podcast for you. Yvonne Dam, Founder and CEO of Amaze Yourself, talks about working habits that hold us back and shares insights on how mindset can...

Duration:00:33:35

Strategy Eats Tactics For Breakfast With Lisa Genovese

9/6/2022
The effectiveness of a company's marketing strategy is often the deciding factor in whether it is successful or not. A good marketing strategy can help a company find and target its potential customers, create a brand identity, and develop and implement a compelling marketing mix. That is what today's guest, Lisa Genovese, talks about. As the President of BottomLine, Lisa supports challenger brands in evolving their business and creating more impact on the world around them. BottomLine's...

Duration:00:32:29

Winback Mindset With Dan Pfister

8/30/2022
Everyone can agree that customers are the lifeblood that keeps businesses running. As a business owner, you should pay attention to customer retention. If you can have regular customers, that’s a big win because they would prefer your brand over anything else since they know your products statistically. But when you lose customers, that is something you should look at. Perhaps it could be from a bad customer experience, lousy product experience, or inadequate communication from the seller to...

Duration:00:31:57

Utilizing Fractional Executives: The Free Model Of Hiring With Beau Billington

8/23/2022
The recruiting world is changing. We are transitioning out of the old and into a free model, where people are hired to fill positions for a certain amount of time. And fractional executives are making their presence felt with their ability to work themselves out of a job after maximizing value, making sense of the chaos, and leading companies to the next step. Talking about this shift, Ben Baker sits down with the founder of The Free Agent, Beau Billington, about the rise and advantages of...

Duration:00:32:28

How To Innovate At Scale With Barry O'Reilly

8/16/2022
How do you innovate at scale? The answer lies outside of your comfort zone. Humans are creatures of habit. We like routines because they help us feel in control and safe. But what happens when the things that once helped us become successful no longer work? That is what today's guest, Barry O'Reilly, talks about. Barry is an entrepreneur, business advisor and author who has pioneered the intersection of business model innovation, product development, organizational design, and culture...

Duration:00:35:48

What Leadership And Management Look Like Across 30 Countries With Bret Packard

8/9/2022
Instead of getting the job done yourself, get it done through other people. Leadership is all about how you make others feel when they can perform at their full potential. If you want to solve real problems within a company, you have to start at the bottom. Work your way through the company so that you know everyone is working at their full potential. Engage with them so that you can fix any communication problems. That is how you truly become a leader. Join Ben Baker as he talks to Bret...

Duration:00:34:49

We Are All In Sales: Creating Better Business Outcomes With David "D.Fish" Fisher

8/2/2022
We all sell in one shape or form. Every day, whether we know it or not, we sell our ideas, beliefs, and products. Today, Ben Baker and his guest, David "D.Fish" Fisher, talk about sales, networking, and personal development versus professional development. David is a speaker, coach, Sales Hall of Fame inductee, and author of 12 books, including the best-selling Hyper-Connected Selling and Networking in the 21st Century: Why Your Network Sucks and What to Do About It. Tune in and discover how...

Duration:00:33:58

Get N.A.K.E.D. With William Branum

7/26/2022
They say to accomplish your goals, one has to have a positive state of mind. We hear this often, however, a good amount of individuals often get confused where or how to start! Today, Ben Baker invites William Branum to talk about the Get NAKED mindset. William is a retired Navy SEAL with 26 years of service. He is now a keynote speaker and the Founder of the NW Recovery, a company that develops premium products to support individuals who are recovering from physical and mental damage....

Duration:00:37:56

The Nexus Between Sales And Presentation Skills with Bryan Flanagan

7/19/2022
How do effective presentation skills help you craft sales pitches that resonate well with your audience? Bryan Flanagan talks about this in this episode. Bryan’s career journey him understand the corporate marketplace and what it takes to achieve success despite today’s competitive environment. He founded the Flanaghan Training Group, which offers training programs for teams and individuals to increase and improve their productivity to produce growth. In this episode, he dives deep into...

Duration:00:33:00

Being A Long-Term Thinker In A Short-Term World With Dorie Clark

7/12/2022
Achieving goals requires one to be willing to work hard in the present to see the results in the future. However, being a long-term thinker in a short-term world no easy thing. The pandemic made us realize that we can make long-term plans but might have to take unexpected detours. Today, Ben Barker sits down with Dorie Clark as they talk about long-term thinking in a fast-paced, short-term world. Dorie is a communication coach and bestselling author who helps people and companies figure out...

Duration:00:36:09

SCORE Foundation: Helping Small Businesses Through Mentorship With Liz Sara

7/5/2022
Mentorship is an important piece for organizations to continue learning and growth. For professionals, having a mentor means there’s someone to encourage and enable the team to perform better and develop their skills. Join us in this episode as Liz Sara shares her journey to becoming the President of the SCORE Foundation. She discusses how they provide free mentoring and business programs to small business owners and entrepreneurs around the country. Tune in as she explains business...

Duration:00:33:43

Red Team Thinking With Bryce Hoffman

6/28/2022
What is Red Team Thinking, and how can it help and elevate your organization? In this episode, Bryce G. Hoffman explains his model of Red Team Thinking, inspired by the Red Team concept from the military. He joins host Ben Baker to break down the concept using real-world examples to help leaders navigate the decision-making process with their team. This is not just a tool. This is a mindset that should be practiced by each member so that you can come up with the best strategies and...

Duration:00:37:51

Lead, Care, And Win: Becoming A Leader Who Matters With Dan Pontefract

6/21/2022
What does it take to make a good leader? Today, Ben Baker sits down with renowned speaker, award-winning author, and the Founder and CEO of Pontefract Group, Dan Pontefract. Together, they dive into the important role and functions of a leader, the things to consider when managing a team or organization, and how as simple as listening can affect culture, morale, and, ultimately, productivity and profitability.

Duration:00:34:58

Why We Need To Get Out Of Our Own Way With Ericka Kelly

6/14/2022
Sometimes, the only one holding us back from going the right path is ourselves. That’s why it’s important to learn how and why we need to get out of our own way. Ericka Kelly is a best-selling author, professional speaker, executive coach, and trainer. She was also the 17th Command Chief Master Sergeant for the Air Force Reserve Command and the Senior Enlisted Advisor to the Chief of the Air Force Reserve. In this episode, she joins Ben Baker to share her story of growing up in the face of...

Duration:00:33:44

HR Sucks. . .But It Doesn’t Have To With Annissa Deshpande

6/7/2022
The majority of people agree that HR sucks, but it doesn't have to. HR leaders have to think modern. They have to break away from the traditional way of thinking. They have to learn how to align themselves with the goals and objectives of the business. Business leaders have no time to teach new recruits about their company. It's up to HR to do that. HR is responsible for the success of a business. Join Ben Baker as he talks to Annissa Deshpande about adopting the modern HR mindset. Annissa...

Duration:00:40:15

Changing Perceptions: A Playbook For Navigating Change With David Giersdorf

5/31/2022
Along with the changes in the world must come changing perceptions. We deal with changes in how we perceive others and how we perceive others, be it personally or professionally. In this episode, Ben Baker discusses change and disruption with business consultant and entrepreneur, David Giersdorf. David is the founder of Global Voyages Group. Here, he discusses how to deal with disruption and leveraging leadership, curiosity and engagement. Tune in for more great insights into...

Duration:00:38:46

Disrupt Your Now with Lisa Kipps-Brown

5/24/2022
With today's fast-paced world, you can't always rely on the old way of doing things. You sometimes have to disrupt your now. In this episode, Ben Baker sits down with author and business strategist, Lisa Kipps-Brown. Lisa talks about the entrepreneurial spirit, evolving with the times and enabling others to promote themselves. Lisa also gives us a look at her mental health awareness efforts through NASCAR racing! Tune in to learn more from entrepreneurs who have embraced their brand.

Duration:00:38:02