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Location:

United States

Language:

English

Contact:

315-439-7326


Episodes

UYM_106 – Art Sobczak – Smart Calling

1/11/2019
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We interview Art Sobczak, author of the book Smart Calling. It's all about how to market and sell products & services by using the phone. Art's totally against cold calling, which is why he teaches techniques he calls Smart Calling. It's a very informative interview! Art also has a number of free and nearly-free things to offer our listeners. First, visit his main site for articles and a free ebook - 501 Sales Tips - http://SmartCalling.com You can also grab a copy of his book and pay only...

Duration:00:43:51

UYM_105 – Old School Promo

1/9/2019
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Today we talk about a promo we're running for the oldest traditional martial arts school in the market. The promo consists of 5 x 7 inch ads taped near the mailboxes of apartment complexes within a mile of the street the martial arts school is on. It follows a six-step logical system: Identify your target marketAddress WIFM - What's In it For Me - by offering to eliminate pain or add pleasureConnect via emailGive firstTrack & Measure everythingMake your offerEvaluate your results 7 min 31 sec

Duration:00:10:04

UYM_104 – 1 Year Anniversary

11/16/2018
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52 weeks at 2 episodes a week - that's a full year of the Up Your Marketing Podcast. I give you a behind-the-scenes look at how the podcast came about, and some of the tribulations I've had following my own action items. 7 min 32 sec

Duration:00:08:15

UYM_103 – Using Video In Marketing

11/14/2018
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It's very easy to add video into your marketing mix. I talk about a few of the points you want to keep in mind. 10 min 26 sec

Duration:00:10:59

UYM_102 – Make Them The Hero

11/9/2018
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I've told you before, you need to put out press releases on a regular basis. But don't feature yourself - make one of your clients the hero of each new press release! 8 min 41 sec

Duration:00:10:46

UYM_101 – Questions & Requests

11/7/2018
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Two action items for this episode: 1) Send in the questions you want answers for and 2) Send in requests for topics you want covered in the shows next year. 6 min 17 sec

Duration:00:07:08

UYM_100 – Jill Brennan Harbren Marketing

11/2/2018
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Today we're talking with Jill Brennan, author of Get Smarter Marketing: The Small Business Owner's Guide To Building A Savvy Business. Contact her via her website - Harbren.com Master classes: InvisibleToTrusted.com Blog post: How to share your story in a way that doesn't suck 26 min 21 sec

Duration:00:25:58

UYM_099 – Take The First Action

10/31/2018
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We're nearly 100 episodes into this podcast. If you haven't done it yet, you need to take an action to make your marketing - your business, your LIFE - better. 8 min 12 sec

Duration:00:09:37

UYM_098 – Recognized Expert Status In Detail

10/26/2018
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We use a plumber to help explain the web we're creating to make businesses more successful with RecEx Status. 15 min 48 sec

Duration:00:22:12

UYM_097 – Promos We’re Running

10/24/2018
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Some info about the promotions that Agile' has run lately, and will be running through the end of the year. 16 min 24 sec

Duration:00:19:03

UYM_096 Holiday Marketing Pt 2

10/19/2018
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We announce the winners of our giveaway, plus, I've got a link to some interesting holidays for your marketing efforts in 2019. http://bit.ly/2S1RgK0 7 min 03 sec

Duration:00:07:54

UYM_095 – Holiday Marketing

10/17/2018
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It's not too early to start planning for next year's marketing efforts. Here's a great planner for 2019 - https://amzn.to/2Cn7DeU 10 min 54 sec

Duration:00:12:19

UYM_092 – Info Product Chargebacks

10/5/2018
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If you're selling an info or knowledge product, then you've probably experienced chargeback frustration. Here are 4 points that might help calm those frustrations. 8 min 42 sec

Duration:00:09:49

UYM_091 – Drawing Announcement

10/3/2018
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fbq('track', 'ViewContent'); Almost a year's wort of episodes, so we're having a drawing. Enter and pass it on! https://upyourmarketing.net/drawing 6 min 52 sec

Duration:00:07:46

UYM_090 – Doren Aldana True Trust Marketing

9/28/2018
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We're interviewing Doren Aldana who has a lot to say about testimonials and referrals. You don't just have to sit back and wait for them! He created a free kit for UYM listeners. Visit: mytestimonialengine.com/scott 31 min 32 sec

Duration:00:46:53

UYM_089 – Testimonials RecEx And Referrals

9/26/2018
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You need testimonials! They lead directly to Recognized Expert Status. We also talk about building a referral system into your business. 11 min 34 sec

Duration:00:12:59

UYM_088 – 7 Recognized Expert Action Items

9/21/2018
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We cover the seven essential action steps to get your RecEx Status kickstarted. Grab a pen and paper, and get going! 9 min 40 sec

Duration:00:11:45

UYM_087 – 5 Recognized Expert Principles

9/19/2018
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We're talking about the five main principles behind building Recognized Expert Status. Listen in to find out what they are! 23 min 49 sec

Duration:00:31:31

UYM_086 – Lauren Wallett Malva Academy

9/14/2018
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We get some great advice from Lauren about connecting over social media through narrative - that is, stories! See ILoveMalva.com for more from Lauren. 30 min 14 sec

Duration:00:32:34

UYM_085 – UYM FB Ad Case Study

9/12/2018
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After we ran an ad for a client, we figured "Why not?" SO we ran one for the Up Your Marketing Podcast. We spent a little money, generated some data, and here's our report on what happened. It's not scary, it's not expensive. Try it! 10 min 21 sec

Duration:00:12:09