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Women Powering Ecommerce

Business & Economics Podcasts

Welcome to "Women Powering eCommerce," the podcast dedicated to providing genuine and relatable storytelling that encourages listeners to take action towards their own entrepreneurial goals. Our host, Suzie Cyrenne, is a successful female entrepreneur and co-founder of BusterFetcher.com, a business that helps other businesses lower their shipping costs, and Zumalka.com, an ecommerce store that helps pets all over the world in a natural way. Our podcast features Suzie's e-commerce journey, sharing her personal struggles, challenges, and triumphs in growing her business, while inspiring listeners to take action towards their own goals through her relatable and authentic storytelling. We also offer interviews with other women entrepreneurs, providing diverse perspectives not only on e-commerce but also on the personal challenges and successes of entrepreneurship, as we showcase the power of women in business and the human stories that inspire us all.

Location:

Canada

Description:

Welcome to "Women Powering eCommerce," the podcast dedicated to providing genuine and relatable storytelling that encourages listeners to take action towards their own entrepreneurial goals. Our host, Suzie Cyrenne, is a successful female entrepreneur and co-founder of BusterFetcher.com, a business that helps other businesses lower their shipping costs, and Zumalka.com, an ecommerce store that helps pets all over the world in a natural way. Our podcast features Suzie's e-commerce journey, sharing her personal struggles, challenges, and triumphs in growing her business, while inspiring listeners to take action towards their own goals through her relatable and authentic storytelling. We also offer interviews with other women entrepreneurs, providing diverse perspectives not only on e-commerce but also on the personal challenges and successes of entrepreneurship, as we showcase the power of women in business and the human stories that inspire us all.

Language:

English


Episodes

[WPE_052] - Revolutionize Your Business: A Journey Through EOS Transformation

1/2/2024
In this episode of Women Powering Ecommerce, join me on my journey as a female entrepreneur as I uncover the game-changer that revolutionized my business this year: the Entrepreneurial Operating System (EOS). Discover how implementing EOS transformed our operations and mindset, offering clarity, direction, and a structured approach to achieving our goals. I'll share the pivotal moments, the transformative power of EOS, and how it significantly impacted both my SaaS and e-commerce ventures. Tune in for actionable insights and a recommendation for fellow entrepreneurs looking to drive goal accountability and structure within their companies. Don't miss out—subscribe, rate, and share this episode to support women in the e-commerce space as we continue powering forward together! Subscribe to our newsletter: https://womenpoweringecommerce.com/

Duration:00:14:08

[WPE_051] - Navigating Inventory Challenges with Expert Strategies

12/26/2023
Join me in this episode of Women Powering Ecommerce as I unveil the behind-the-scenes challenges of 2023. From skyrocketing email marketing success to navigating unexpected inventory woes, learn how I turned setbacks into opportunities. Gain insights into predicting customer needs, negotiating smarter, and implementing proactive strategies for a thriving e-commerce venture. Subscribe and share this episode for valuable lessons in continuous learning and growth! Subscribe to our newsletter: https://womenpoweringecommerce.com/

Duration:00:11:59

[WPE_050] - Master Your Year: Transform Your Life Through Strategic Planning!

12/19/2023
Join us on Women Powering Ecommerce as we explore the transformative journey of strategic planning. Learn how to prioritize fulfillment, balance work and life, and create space for what truly matters. Subscribe for actionable insights and empower your e-commerce journey today!

Duration:00:11:05

[WPE_049] - Ines Kouame's E-commerce Mastery: From Startup Struggles to Project Management Triumphs

12/12/2023
Join us as we delve into Ines Kouame's incredible e-commerce odyssey, witnessing her rise from startup hurdles to triumphant project management success. Learn valuable growth strategies and insights from her inspiring journey. Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:26:54

[WPE_048] - The 10x Leap Over 2x Progress

12/5/2023
Join me on Women Powering Ecommerce as I unravel transformative insights from a morning walk and a podcast with Dr. Benjamin Hardy. Shift your mindset, challenge norms, and discover the power of a 10X growth mindset. Embrace innovation, leverage resources, and step into discomfort for rapid personal and business development. Subscribe for a journey of reimagined success and empowerment in the world of female entrepreneurship. Rate, share, and follow for weekly episodes packed with valuable insights for your e-commerce journey! Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:10:35

[WPE_047] - Sustainable Success: Kristi Soomer's Ethical Fashion Revolution and Business Triumphs

11/28/2023
Discover Sustainable Success with Kristi Soomer, the trailblazing force behind Encircled, on Women Powering Ecommerce. Join us as Kristi takes us behind the scenes of her journey in ethical fashion, sharing insights on building a successful brand committed to sustainability. From navigating manufacturing challenges to adapting to changing consumer landscapes, Kristi's entrepreneurial wisdom provides a roadmap for sustainable and ethical entrepreneurship. Tune in to explore the journey from corporate to entrepreneurship, the role of freelancers and agencies, and the crucial lessons learned in over a decade of business. Connect with Kristi and delve into the world of ethical fashion revolution at Encircled, where style meets sustainability with integrity.

Duration:00:25:45

[WPE_046] - Revolutionize Your Team Dynamics with Game-Changing One-on-Ones!

11/21/2023
Dive into the latest Women Powering Ecommerce episode as I discuss the game-changing impact of regular one-on-one meetings with my team. Learn how these structured check-ins overcome challenges, empower team members, and align goals for transformative growth. Discover the keys to fostering a positive work environment, proactive problem-solving, and continuous improvement. If you're ready to revolutionize your leadership approach and build a thriving community of female leaders in e-commerce, this episode is a must-listen. Rate, share, and subscribe to join the journey of empowerment!

Duration:00:14:40

[WPE_045] - Unleashing Your Zone of Genius for eCommerce Success

11/14/2023
In this episode of Women Powering eCommerce, we explore the game-changing concept of your 'zone of genius.' Learn how this concept can revolutionize your approach to work and life, bringing fulfillment and success to your e-commerce journey. We delve into the four different work zones, from incompetence to excellence and, ultimately, the zone of genius. Discover the steps to find and spend more time in your zone of genius, including self-reflection and seeking input from friends and family. Join us as we uncover your true potential and work towards achieving your e-commerce goals with newfound purpose and satisfaction. Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:11:44

[WPE_044] - Decoding NPS: The Game-Changer for E-Commerce Success

11/7/2023
Welcome to Women Powering e-Commerce, where we embark on a captivating journey into the world of female e-commerce entrepreneurship. In this episode, we demystify the Net Promoter Score (NPS), a metric that has left entrepreneurs perplexed. Hosted by a seasoned female entrepreneur, this podcast guides you through the intricacies of NPS and its relevance to your business. NPS, or the Net Promoter Score, is a simple number that reveals your customers' loyalty and their willingness to recommend your product or service. Learn the art of calculating NPS, categorizing customers into promoters, passives, and detractors, and interpreting the results. Explore the benefits of NPS, from its quick customer satisfaction overview to its potential for deep insights and growth prediction. Understand its limitations, including possible survey bias, and discover ways to address them. By the end of this podcast, you'll understand why NPS is a valuable asset for e-commerce entrepreneurs, offering insights, measuring customer loyalty, and fueling growth. Join us for a deep dive into the world of NPS and how it can empower your e-commerce journey. Rate, share, and subscribe to stay informed about the inspiring stories and challenges faced by women entrepreneurs in the e-commerce arena. Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices Subscribe to our Newsletter: http://womenpoweringecommerce.com/ Follow us on Social media: Twitter: https://twitter.com/wpepodcast Facebook: https://www.facebook.com/womenpoweringecommerce Instagram: https://www.instagram.com/wpepodcast/ LinkedIn: https://www.linkedin.com/in/suzie-cyrenne

Duration:00:10:55

[WPE_043] - CRO: The Essential Growth Catalyst for E-Commerce

10/31/2023
Join us on Women Powering E-Commerce, where we explore the world of female entrepreneurship in the e-commerce industry. In this episode, we delve into Conversion Rate Optimization (CRO) and its crucial role in business growth. Learn why CRO is a game-changer, how it maximizes your ROI, and why it's all about the user experience. Discover the snowball effect of CRO, data-driven decision-making, and adaptability for ongoing success in the ever-evolving e-commerce landscape. Tune in for practical insights from our CRO journey and be inspired to prioritize CRO in your own e-commerce business. Subscribe and support our mission of empowering women in e-commerce! Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:11:22

[WPE_042] - Transforming Team Dynamics: A Sports Team Approach in Business

10/26/2023
Join us on Women Powering Ecommerce as we unveil a game-changing shift in team dynamics. Explore our journey from the family mindset to a sports team approach, driving accountability and success in business. Discover how this shift is reshaping our standards and expectations, propelling us to new heights. Subscribe for more insights and inspiration from a female ecommerce entrepreneur's perspective. Tune in now! Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:09:40

[WPE_041] - Revealing the Hidden Truth About Shipping Costs

10/24/2023
Welcome to the latest episode of Women Powering Ecommerce! Today, we're delving into the uncharted territory of e-commerce shipping costs. Discover the hidden fees that could be eating away at your profits. Our journey begins with a real-life example, where a business owner was blindsided by a "remote area delivery" charge. How can you avoid these unexpected expenses? We explore a world of hidden costs, from residential delivery fees to address correction charges, and even the mystery of dimensional weight pricing. Be prepared to tackle these challenges with due diligence and budget buffers. Open communication with your carrier and regular contract reviews can help you stay ahead. In the fast-paced world of e-commerce, staying informed about industry trends is crucial. Let's navigate the complex landscape of shipping costs together and empower your e-commerce business to thrive. Join us for more insights and be part of our vibrant women-powered community. Suzie's businesses: - Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally. - BusterFetcher.com - Helps businesses to lowering their shipping invoices

Duration:00:13:23

[WPE_040] - Crafting Success: Christina’s Journey of Perseverance and Niche Creativity

10/19/2023
In this episode, we explore the inspiring journey of Christina Umerez, a successful print-on-demand entrepreneur and content creator. Christina's path to financial independence was no quick fix; it was marked by ten months of challenges and self-doubt. Her story began on Etsy, where she found initial success with personalized pet portraits but faced physical strain due to the demanding nature of custom orders. The turning point came when she discovered the print-on-demand business model, which allowed her to scale her business efficiently. The key lesson from Christina's journey is the power of perseverance. Her success was not immediate, but her dedication and patience eventually led her to quit her 9-to-5 job. She also emphasizes the importance of niche creativity, focusing on underserved markets and offering unique products that resonate with specific audiences. Seasonality plays a role in her business, with significant sales boosts during the holiday season. However, Christina's primary focus is on evergreen products that provide a steady income stream throughout the year. She generously shares her expertise and offers free training to help aspiring entrepreneurs on platforms like TikTok and YouTube. Christina Umerez's story is a testament to the power of persistence and niche creativity, offering valuable lessons for those looking to break free from traditional employment and explore the world of e-commerce. Whether you're just starting or already on your entrepreneurial journey, her experience provides guidance and motivation to achieve your business goals.

Duration:00:24:27

[WPE_039] - Balancing Act: Navigating 4-Hour Workweek vs. Hustle Culture

10/17/2023
In this episode of Women Powering E-Commerce, we dive into the delicate balance between the 4-hour workweek and hustle culture. Join us as we share an entrepreneur's journey, revealing the pitfalls and perks of both approaches. Learn how to redefine success on your terms and stay grounded in your 'why' while maintaining balance in your e-commerce business. Subscribe for valuable insights on work-life equilibrium and achieving your goals.

Duration:00:12:23

[WPE_038] - The Truth About Dropshipping: Why I Left the Hype Behind

10/12/2023
Welcome to Women Powering Ecommerce! In today's episode, we dive into the world of dropshipping, exploring the highs and lows of this popular business model. Join us as we follow the journey of our host, who started her own ecommerce venture, "Suzie and Bags," from scratch. Discover the appeal of dropshipping and the challenges that eventually led her to bid farewell to this entrepreneurial path. Learn about the saturation in certain niches, the complexities of handling returns, limited customization and branding opportunities, and the importance of supplier reliability. Find out why control over product quality and shipping times became a critical factor in her decision to quit dropshipping. While dropshipping remains a viable option for many, our host's personal journey showcases the importance of aligning your business model with your values and goals as an entrepreneur. Tune in to gain valuable insights and inspiration for your own business endeavors. Don't forget to follow us on social media and subscribe to our podcast for more empowering stories and business tips. Join us next time as we continue to empower women in business. See you then!

Duration:00:09:27

[WPE_037] - US Tax Compliance for Cross-Border E-Commerce

10/10/2023
Welcome to Women Powering e-Commerce! In this episode, we unravel the complexities of US tax compliance for cross-border e-commerce. Join us as we explore the world of entrepreneurship, focusing on the challenges faced by women in e-commerce. Discover how an unexpected notification led to a deep dive into US sales taxes and the concept of economic nexus. We'll demystify these intricate topics and shed light on the consequences of non-compliance, emphasizing the importance of staying on the right side of the law. Learn how to track nexus efficiently and ensure tax compliance, even as a Canadian entrepreneur selling in the US market. We discuss identifying tax obligations, paying taxes, and choosing the right tools to streamline the process. In our conclusion, we emphasize the crucial role of proactive tax management in maintaining the legal and financial integrity of your international e-commerce business. Tune in, rate, share, and subscribe as we empower women entrepreneurs in the dynamic e-commerce landscape. Together, we navigate challenges and seize opportunities. See you in the next episode!

Duration:00:14:24

[WPE_036] - Breaking the Taboo: Women's Work Health Revealed

10/5/2023
Join us in this empowering episode of Women Powering eCommerce as we tackle a topic that's often shrouded in silence: women's health at work, specifically menstrual health. We delve into the challenges many women entrepreneurs face, discussing the impact on productivity and the need to break the taboo. Discover surprising statistics and the importance of fostering supportive work environments for all women. Tune in to be part of this crucial conversation, and let's work together to create a more inclusive and understanding workplace for everyone. Don't forget to subscribe and share to inspire more women in the e-commerce space!

Duration:00:07:48

[WPE_035] - Boost Sales and Customer Trust with E-commerce Guarantee Secrets

10/3/2023
In this episode of Women Powering eCommerce, we delve into the world of e-commerce guarantees. Discover how these promises can shape customer trust, loyalty, and the success of your online business. Join us as we navigate the highs and lows of different guarantee policies and learn the art of balancing generosity with simplicity. Tune in to uncover the secrets behind effective guarantees and why they are essential in today's competitive e-commerce landscape. Don't miss this insightful journey into the power of assurance for your customers and your brand.

Duration:00:12:42

[WPE_034] - Balancing Screen Time for a Healthier You

9/28/2023
In this episode of Women Powering e-Commerce, we explore the crucial topic of screen time balance in our digital age. Join us as we discuss the journey to finding equilibrium, the impact of screen time on mental health, and lessons from Harvard on responsible tech use. Discover practical tips for a healthier relationship with screens and join the conversation on imposing screen time restrictions. Tune in to empower your e-commerce journey and well-being. Don't forget to rate, share, and subscribe to support women entrepreneurs in the digital world!

Duration:00:11:17

[WPE_033] - Saving on Your Shipping Costs in eCommerce: A Guide for Women Entrepreneurs

9/26/2023
In this episode of Women Powering E-commerce, we tackle the crucial topic of shipping costs and their impact on your e-commerce venture. We understand how these expenses can swiftly erode your profits, especially in international shipping scenarios. Join us as we unveil four game-changing strategies to cut down on shipping costs, helping you retain more of your hard-earned money. Whether you're dealing with late deliveries, unused shipping labels, lost packages, or volume metric equivalents, we've got you covered. Tune in to supercharge your e-commerce journey and reinvest those savings where they matter most. Don't miss out on these savings opportunities – subscribe, rate, and share to empower more women entrepreneurs in the e-commerce industry. Stay tuned for more insights and action in our upcoming episodes!

Duration:00:14:55